Aguiba (Enterprise)
Product & Cause Media Campaigner
Publisher: Growth Publishing
14 Imperial St., Cubao, QC, Phils, 1100
Tel: (632) 912-2976, (632) 623-5835 (Globe wireless) Mobile 0929-715-8669, 0917-102-6734
[email protected]; facebook.com/melodymendozaaguibaco
COMPANY PROFILE
Ma. Aguiba (Enterprise) was founded in 2012 in an aim to be a vehicle of information dissemination that contri
butes to national socio-economic and socio-cultural growth. Aguiba, published from 2008 to 2009 the magazine “Growth” in print and online form. Aguiba is a graduate of a Bachelor in Mass Communication and Bachelor in Business Management at the Pamantasan ng Lungsod ng Maynila and had earned credits on BS Accountancy (De La Salle-St. Benilde) and DST Chemistry (University of the Philippines-Open University). Her family-partners to this publication are Lalaine M. Legaspi, Ferdinand Mendoza, Analiza Mendoza, and Yolando Aguiba. Growth Magazine’s content was focused on innovation-driven R&D (research and development) and science and technology. It came up with five issues with the following themes: Global Software Leaders, Animal Biotech Expert, Electronics Masters, Cancer Cure and Stem Cells, and Climate Change Rice. Among Growth Magazine’s contributors were Bernie Cahiles Magkilat, Othel Campos, Mary Grace Sabado, Cai U Ordinario, and Gloria Esguerra Melencio. The company continues to use the name “Growth Publishing” as a brand name as a symbol of quality and abidance by ethics in communication and journalism. It is also a reminder of its continuing vision to contribute to national growth. PR
It is presently engaged in public relations (PR)-media relations work and has handled PR and PR-related works (whether with Melody M. Aguiba as individual consultant) for the following:
Department of Education (Sec. Mona Dumlao-Valisno)
Pepsi Cola Products Phils. Inc. (Annual Report 2010 inspirational story write-ups)
Chamber of Mines Mining Philippines (Press Release Writing: Mining Conference September 2012; September 2013
Department of Transportation and Communication (speech/press release writing, Sec. Mar A. Roxas)
Presidential News Desk (speech/press release writing, Her Excellency Pres. Gloria Macapagal Arroyo)
Sugar Master Plan Foundation Inc. Institute of Plant Breeding-University of the Philippines Los Banos
Bureau of Agricultural Research
GS1 Philippines
Cocoa Foundation of the Philippines
SL Agritech Corp. (Dona Maria rice producer--press releases and newsletter Gintong Butil)
Biotechnology Information Center-ISAAA (International Service for the Acquisition of Agri-biotech
Applications, a CGIAR agency)
Southeast Asian Regional Center for Graduate Study and Research in Agriculture (SEARCA, an ASEAN-SEAMEO institution)
Ecosystems Research and Development Bureau-Department of Environment and Natural Resources
Some of its information messages have been aired over the following:
“Rice Bucket Challenge,” ANC, TV5
“DA Puts up Mushroom Technology Center,” Kapuso Mo Jessica Soho
“Balik Biyaya,” Serbisyong Kasangbahay, UNTV
“2015 Rice Harvest Festival,” Asenso Pinoy, Channel 23
Milestones
The company has contributed to milestones for its serviced institutions among which are the following:
• Achieving a 100,000-hectare area level for its hybrids as of 2016 from zero in 2001 (SL Agritech Corp.) and becoming a multi-country seed and table rice (Dona Maria premium brand) exporter
• Maintaining a column packed with information on agricultural developments and technologies (column, Dr. Emil Q. Javier, Institute of Plant Breeding founder/Biotechnology Info Center supporter, Manila Bulletin, since July 2014)
• Radio features on environmental conservation technologies on Pinoy Scientist (DZEZ), Paaralang Bayan (DZRB), Maunlad na Magsasaka (DZRB) for ERDB
Vision/Mission
The company aims to become a primary vehicle for information dissemination using powerful and varied media tools leading to national socio-economic, socio-cultural, and national solidarity progress. Values
Integrity, Service, Growth-orientation,Win-win thinking, Abundance mentality
Corporate Social Responsibility or CSR Program
In its aim of empowerment of trained and responsible writers, it is starting a program on a writing workshop. The workshop will begin in January 2017. Officers
Melody M.Aguiba, Proprietor
Lalaine M. Legaspi, Finance Advisor
Yolando B. Aguiba, IT Consultant
Ferdinand M. Mendoza, Liaison
Analiza C. Mendoza, Administrative support
Contact Information
Address: 14 Imperial St., Cubao, QC, Phils, 1100
Contact numbers: (632)- 912-2976; (632) 623-5835 (Globe wireless); Mobile Phones (63) 0929-715-8669; 0917-102-6734; Email: [email protected];
web presence: Facebook.com/melodymendozaaguibaco
Associations
Philippine Science Journalists Association Megamanila
Philippine Agricultural Journalists Inc. International Federation of Agricultural Journalists