By providing a news publication that adheres to high ethical and professional standards. News will be objective, well written, well edited, sensitive, enlightening, challenging and useful. By providing advertisers with a high-readership product, good service, creative advertising layouts, quality printing, and advertising opportunities that generate high return on the investment. By providing web
sites that provide news archives and community resources. By creating a challenging workplace for employees who are interested in growing in experience and professional skills. That workplace will foster good co-worker relations, will recognize outstanding contributions by employees and will encourage all to participate in creating news products that are a source of pride to the community and the company. By encouraging community service among employees, recognizing that the more they are involved with the community, the better they will be able to understand and serve it. "You will find what you are looking for in THE OBSERVER, the only newspaper where people really make the news.”
Our Values: Journalistic integrity, commitment to customers, a belief in our employees and continuous improvement
