Starcom USA

06/25/2024

Congratulations to our clients, teams and partners on a successful week at Cannes!

AB InBev Kraft Heinz Bank of America Kellanova McDonald's, WK Kellogg Co

06/17/2024

Join our CEO Michael Epstein and Kamal Bhandal, Global VP of Marketing at Align Technology, for a fireside chat at the Brand Innovators Marketing Leadership Summit at Cannes.

Learn more: https://brand-innovators.com/events/marketing-leadership-summit-cannes-2024/

06/13/2024

Congratulations to our McDonald's and Kraft Heinz clients and teams for winning 12 Effie Awards!

McDonald’s: 2 Gold 🥇and 3 Silver 🥈

Kraft Heinz: 1 Gold 🥇, 2 Silver 🥈 and 4 Bronze 🥉

Congratulations again to everyone involved! 👏

06/05/2024

Lee Dunbar, SVP, Head of Retail Media, will be joining the Chicago Advertising Federation on June 11 for a Hot Seat panel discussion about the latest trends and developments in AI. Register here: https://chicagoadfed.org/event/hot-seat-exploring-the-impact-and-possibilities-of-ai/

06/04/2024

Congrats to our client, Kamal Bhandal, Global VP of Marketing at Align Technology, for an insightful keynote at Ad Exchanger’s Programmatic IO Summit. Kamal talked about how the brand breaks down data silos last week in Las Vegas.

05/28/2024

Can you share some insights into how the evolution of eCommerce has impacted the strategies and approaches in shopper marketing, particularly within the CPG/FMCG se…

05/09/2024

Congratulations to Dr. Babs Faseesin, our SVP of Strategy, for being named as a Shortlisting Juror for the Creative Strategy Lions at the Cannes Lions International Festival of Creativity!

We look forward to Dr. Faseesin bringing his voice to the judging process and assessing the groundbreaking creativity that will set the creative benchmark for another year.

Learn more: canneslions.com/awards/jury

04/26/2024

Visa's GetP@id campaign has been named a Finalist at The Shorty Awards in the financial services category!

Congratulations to our Visa client and team on this well-deserved recognition.

Vote for GetP@id here: shortyawards.com/16th/get-paid

04/19/2024

Congratulations to our AB InBev and McDonald's clients and teams for winning medals at The Internationalist Awards for Innovation in Media!

GOLD: Starcom, Stella & The Bear (AB InBev) 🥇

GOLD: Starcom, Grimace's Birthday Gets Out of Hand (McDonald’s) 🥇

SILVER: Starcom, Redefining Love (McDonald’s) 🥈

Full list of winners ➡️ https://www.internationalist-awards.com/mediasolutions/index.html

04/12/2024

Congratulations to our McDonald's client and team for winning the Social Media category at MediaPost's Planning & Buying Awards for its 'Grimace's Birthday Gets Out of Hand' campaign!

See the full list of winners: https://www.mediapost.com/creativemediaawards/winners/

04/11/2024

Gordon Bach, SVP, Culturally Inclusive Media, will be participating in an Adweek webinar on April 25 at 1pm ET titled, 'Make a Measurable DEI Impact Through YouTube Ads.'

Register here: https://www.adweek.com/webinars/make-a-measurable-dei-impact-through-youtube-ads

04/10/2024

Willie Jackson, EVP Director, Solutions Architect, will be serving as a juror for the Creative Data Lions at Cannes Lions International Festival of Creativity

We are honored that Willie will be part of the jury that will set the creative benchmark in our industry for another year.

Congratulations, Willie!

See the full list of jurors here: canneslions.com/awards/jury

04/08/2024

Measurement is becoming a bigger factor in the upfronts as networks’ authenticated ad space matches up with retailers’ verified buyers.

04/05/2024

Starcom US has been ranked #3 in the WARC Effective 100! This award recognizes our agency's creativity and commitment to producing results for our clients.

Congratulations to our teams on this well-deserved recognition!

04/04/2024

Our very own Kim Einan, Global Chief Strategy Officer, joined Ben Fanning on the Lead the Team podcast to discuss leadership, the transformative moment where she realized the secret to job satisfaction and more.

Listen here ➡️ https://open.spotify.com/episode/582s6ikLJAYuNm3yBVcTwZ

03/27/2024

03/14/2024

12/11/2023

Congratulations to our McDonald's and Kraft Heinz teams and clients for winning four awards at The Festival of Media awards last week!

McDonald’s - Adult Happy Meal - Best Communications Strategy – GOLD WINNER

McDonald’s - Redefining Love - Best Campaign for a Holiday or Celebration - HIGHLY COMMENDED

Kraft Heinz - Lunchabuild This! - Best Use of Out of Home – HIGHLY COMMENDED

Kraft Heinz - Lunchabuild This! - Best Distribution and Amp. of Content - HIGHLY COMMENDED

Read more 👉 https://festivalofmedia.com/fomna/festival-of-media-north-america-2023-winners/

12/06/2023

11/07/2023

The List’s second “Modern CMO Playbook” article tackles how marketers can make a creative impact on the culture while still achieving business results.

10/31/2023

10/27/2023

Congratulations to our McDonald's, Kraft Heinz Company and Puig teams on making the The Festival of Media North America Shortlist!

- McDonald’s - Redefining Love - Best Distribution and Amplification of Content
- McDonald’s - Redefining Love - Best Campaign for a Holiday or Celebration
- McDonald’s - Adult Happy Meal - Best Communications Strategy
- Kraft Heinz - Tip for Heinz - The Creative Use of Media Award
- Kraft Heinz - Lunchabuild This! - Best Use of Out of Home
- Kraft Heinz - Lunchabuild This! - Best Distribution and Amplification of Content
- Puig - Re-Programming Programmatic for Diversity - Best Use of Data Award

See the full shortlist here: https://festivalofmedia.com/fomna/festival-of-media-north-america-2023-shortlist/

10/26/2023

Join us on Thursday, November 2 at Adweek’s Retail Media Summit!

Lee Dunbar, SVP, Head of Retail Media will be diving into the world of retail media and discussing the solutions that can be harnessed to drive exceptional brand outcomes.

Details can be found below.