25/04/2024
Belief. doubled.
With both Irish teams busy getting ready for big things, we had to shoot for KV stills and moving assets very quickly. With just 10 minutes per player we decided to try something new. Using sequential flash we were able to combine four images shot in quick succession and animate each individual light source in post to create a dynamic moving version for the Aviva’s jumbo screen. All this to help launch Sky’s sponsorship of both the women and men’s teams. With the excellent people at .
Photography + retouch:
Animation: + Kevin Goss-Ross
Sound: Stephen Reynolds
Agency: Core
Agency Creative Director: Rob Murray
Agency Business Director: Kate O’Callaghan
Agency Senior Client Manager: Hannah Finnegan
Extra big thanks to for letting us play with some of his gear for the day.