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Satsuma Digital

The Google & Facebook Advertising Agency - Helping businesses build brands, generate leads & increas
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21/03/2023

Omlet is a British company that has made its mark by selling its iconic Eglu chicken coop worldwide. Omlet also now offers an extensive range of products for your feathered, furry and four-legged friends including coops, dog beds, cat trees and more.

We were tasked with the mission to revamp Omlet’s Facebook ad campaigns in the US while employing tested strategies and techniques for maximum ROAS.

Within a few months, we completely restructured its ad account with an innovative strategy that paid off enormously. With the overhauled approach, we saw spectacular results: Return On Ad Spend skyrocketed 154%, Conversion Value 187% and Orders 97%; while Cost Per Sale plummeted down by 43%.

How we did it

* Top-of-funnel prospecting campaigns
* Broad Interest audiences
* Lookalike audiences
* Included persuasive ad copy that supports their decision to purchase
* A/B testing ad copy

If you would like similar results to Omlet - book a call

https://calendly.com/satsumadigital

16/02/2023

We have been to school this week 🤓

We have been running Google Campaigns for our clients for a number of years now. We like to think we know what we are doing - or at least the results we achieve for our clients illustrate this. But understandably clients like to have some proof of our knowledge. So this week we did just that!

This week we have taken 3 Google certifications

✅ Google Ads Shopping Certification
✅ Google Ads Display Certification
✅ Google Ads Search Certification

All of which we passed and will now be featuring our badges proudly everywhere 😜

So if you are sitting on the fence and wondering how to grow your business, why not just take that first step and book a call with us?

From there, we’ll be able to assess where you currently are and develop a plan that will help take your business to the next level.

We believe in personalised service and developing relationships with our clients so that we can create long-term success stories—not one-off miracles.

If you’re interested in taking your marketing to the next level with a team of professionals who will treat you like family, then we’d love to hear from you soon.

Just click on the link below to arrange a chat.

https://calendly.com/satsumadigital

20/01/2023

I love working with brands that sell products that I genuinely love, have a great website and also have a proactive marketing team. East End Prints tick all three boxes!

If you have not heard of them, check them out at EAST END PRINTS

18/01/2023

If you are looking for a new way to reach and engage customers through Meta ads, have you had a chance to explore Meta’s Advantage+ Shopping Campaigns?

These were launched last August and like with any new Meta feature that they roll out, we at Satsuma Digital like to TEST, TEST, TEST, to see first whether they work and also plan the best way to include them in our existing clients' ad strategies.

Meta defines them as

‘AI-based campaigns that leverage machine learning to help you reach valuable audiences with less setup time and greater efficiency.’

The idea with Advantage+ shopping campaigns is that you can make the most of your ad budget and minimize your workload. With the power of Meta's machine-learning technology behind it, all you have to do is select a campaign duration and add in creative assets and Meta takes care of the rest. The campaigns work through machine learning and automated processes and can create up to 150 ad creative combinations in one go.

Sounds like a no-brainer doesn’t it?

Want to know if Meta's Advantage+ Shopping campaigns are the right choice for your paid ads plan? Then click on the link below
- we've weighed up some key facts, so you can make an informed decision!

https://satsuma-digital.com/how-to-use-metas-advantage-shopping-campaigns-to-drive-more-sales/

13/01/2023

Kickstart the new year by using my six-step roadmap to launching incredible Google Ads campaigns. This blog post provides anyone thinking about starting or running an Ad campaign with a helpful guide for ultimate success!

https://buff.ly/3WdxwTw

05/12/2022

Google has recently rolled out a new feature for its Performance Max Campaigns (PMAX), which allows advertisers to target users who have browsed similar websites.

This new feature offers a powerful way to reach potential customers who may be interested in your product or service.

The new feature can be found in your Performance Max campaign in the Audiences tab.

However, it is important to use this new tool sparingly and only target websites that are similar to your own in terms of products and prices. This will help ensure that the PMAX campaigns are focused on the right audience and are more likely to result in conversions.

Google's new audience targeting feature is a valuable addition to the PMAX campaign toolkit and can help marketers reach potential customers who may be interested in their products or services. However, as with any tool, it is important to use it wisely and sparingly to achieve the best results.

It would be great to hear if you have used this and what results you are getting from it. We have applied it to a few campaigns, but it's early days.

01/12/2022

I have not posted in a while so I thought I would quickly jump on and show my face. It's also an excuse to show one of the professional brand images I got done last month!

My name is Natasha and I run Satsuma Digital a digital marketing agency specialising in managing and consulting on Facebook/Instagram ads and Google ads.

Why should you trust me with your digital marketing?

I bring 18 years of experience in marketing and 11 years of successfully running my own eCommerce business to the table. This extensive knowledge allows me to offer valuable insights, strategies and solutions that can help your business reach its goals. My background also gives me a unique edge when it comes to Google ads campaigns and Facebook ads campaigns, allowing me to craft marketing strategies that work for your business.

I also have some help! Satsuma Digital has a team of experienced experts specialising in Google ads campaigns and Facebook ads campaigns. We also provide consultancy services for businesses looking for advice on the best digital marketing strategies to implement.

When you work with us, you'll get access to our team of experienced experts who will help you reach your goals. You won't be dealing with a faceless corporation - you'll be working with a real team that cares about your success.

With our help, businesses can maximize their ROI and get the most out of their digital marketing efforts. We will work closely with you to understand your business objectives and develop a tailored strategy that best suits your needs.

If you are interested in finding out more about how we can take your business to the next level in 2023, drop us a line or book a free 30-minute consultation.

https://calendly.com/satsumadigital

11/04/2022

Happy National Pet Day!

04/04/2022

Need to know a little bit more about negative keywords and how using them can impact your Google ad campaigns? Say no more 👇🏻

01/04/2022

A bit of Friday afternoon fun....which gif accurately depicts your feelings about your Google & Facebook ad campaigns at the moment? A, B, C, or D? 🤣

31/03/2022

Yes! If the budget is there, then definitely. A DSA campaign enables Google to index your website content to target your ads to people using search terms related to what you sell/offer.

The main benefit of this is it will plug some gaps in your initial keyword research and enter you into auctions you would have never necessarily competed in. It can throw up high-performing keywords that you can then add to your main search campaigns. Ads are dynamically generated and Google will pick the most relevant landing page from your website.

Points to be aware of:

✅ Keep a close eye on it as Google controls these campaigns more than a regular search campaign
✅ You can block certain pages on your website, such as blog pages, etc.
✅ You will need a sitemap
✅ You can still block keywords from your DSA campaigns

28/03/2022

If you are about to start running Google ads for your business, make sure you have all these 👇🏻. These will help you set up, analyse and track your advertising spend enabling you to make some informed decisions in order to maximise your return on investment.

25/03/2022

Thank God it's Friday - have a great weekend peeps - especially the mums on Sunday - we hope you get spoilt! 🥳 🥰

23/03/2022

Want to up fire up your Google ad results? A PPC audit can do just that. We will look at everything within the account to ensure that you are spending you budget effectively and efficiently.

We look at:

✅ Ad account structure
✅ Keywords
✅ Quality score & ad rank
✅ Bid strategies
✅ Budget
✅ Extensions
✅ Ad Copy
✅ Number of ads
and much much more.....🔥

Get in touch if you would like us to look at your account 🤓

20/03/2022

It's the first day of Spring today! Goodbye cold dark winter. Clocks go forward next week, happy days!

19/03/2022

Does anyone else feel like this? After a busy week, it just keeps giving – Happy Saturday everyone.

17/03/2022

☘️ Happy St. Patrick's Day ☘️

The last 2 years have been very quiet on the St Patrick's Day front. So make this one count. Enjoy 🇮🇪

14/03/2022

💪🏻 🔥Never underestimate the power of consistency 🔥 💪🏻

11/03/2022

For the remainder of March, we are offering a free audit to the first 5 companies that contact us.

If this applies to you 👇🏻

🤯 You are struggling with your Google ads and not sure what move to make next
🤯 You know your ads could be more profitable, but you are not sure how to scale and optimise them

Then get in contact - either DM or message us on this post and we can set up some time.

09/03/2022

Such a powerful quote and so true, particularly if you are running your own business.

We are big believers here in setting goals, 10 years, 5 years, and 1-year goals. Then reverse engineering them and breaking them down into smaller goals that are headed in the same direction. Every day, week, month, and quarter is broken down with small achievable targets that get us closer to our end goal. It’s so important to the running of our business and we would not have it any other way.

How do you ensure that you stay on track and keep moving your business forward?

08/03/2022

International Women’s Day is celebrated around the world – but do know how it first started?

It grew out of a labour movement in 1908 in New York. 15,000 women marched demanding shorter working hours, better pay and the right to vote.

Clara Zetkin a communist activist and advocate of women’s rights suggested the creation of an international women’s day. She put this idea to the International Conference of Working Women in Copenhagen in 1910 and the 100 women attending it from 17 countries agreed to it unanimously.

International Women’s Day was first celebrated in 1911, in Austria, Denmark, Germany, and Switzerland.

No fixed date for this day was ever formalised, until after a wartime strike in 1917 when Russian women demanded ‘bread and peace’.

That strike began on 8 March and so from then on that became the official date of International Women’s Day. Four days into the strike the tsar was forced to abdicate, and the provisional Government granted women the right to vote.

Every day’s a school day 🤓

facts: National World

03/03/2022

Do you often sit there staring at your Google ads campaigns wondering how you can make them perform better? You want better results, but you are not quite sure where to start?

· Do you increase your budget? 🤔
· Do you add some more keywords? 🤓 🤓
· Do you start to optimise your ads? 😫 😩 😫
· Will a retargeting campaign work? 🤯 🤯 🤯 🤯

If you do not run Google ads for a living, I suggest that you ask someone that does. We would be happy to have a quick look at your account for FREE and give you 3 ways to improve your campaigns that you can set up immediately. This is NOT a sales call, just a simple helpful consultation. We will not be selling you our services.

Drop us a DM or book a 30-minute consultation in our diary – Calendly link is on our website, www.Satsuma-Digital.com

23/02/2022

09/02/2022

If you are currently running Google ad campaigns for your business, there are some Google updates that you need to know about. Check my new blog, link below, to ensure that your campaigns continue to run smoothly.

https://satsuma-digital.com/3-google-ad-changes-that-could-break-your-campaigns/

07/02/2022

Happy Monday Everyone, Hope you are all well & ready to start the week with energy & positivity

I thought I'd say Hello and tell you a little bit more about myself today
So here are 6 facts about me & you'll probably see even more stories or pictures of Rocco very soon
What about you? Share something about yourself, in the comments below 👇

04/02/2022

At Satsuma Digital we are a dedicated Google and Facebook Ads Agency.
For over 14 years, we have been helping our clients win new customers and drive business growth.
So We have put together a list of our Top 5 Tips on how to get your business ready to run Paid Advertising. We believe these are the most important elements to get your business ready to be found by customers.

Do you need help setting this up, get in touch today for a free consultation at: [email protected]

01/02/2022

31/01/2022

Happy Monday to you all 😁
What does Monday have in store for you?
Today and each day we have the opportunity to choose our thoughts & choose what will make us grow personally, professionally and thrive.
Each day we are building step by step a brighter future for ourselves & getting closer to achieving our goals.
What goals have you set for yourselves this year?

27/01/2022

Today Satsuma Social becomes ⚡️Satsuma Digital ⚡️
Not a dramatic change in name but one that reflects more accurately what services we will be offering to new clients going forward.

We now offer solely:
- Google Ads Management
- Facebook and Instagram Ads Management.

Why have we done this?
This is what we enjoy doing and we are good at it. Simple!

By us niching down to just these services, we get to work with more clients doing more work that we love. We can offer our clients more experience, more knowledge, and more streamlined processes that will make the client/agency relationship run smoothly.

If you would like to generate more leads and sales for your business this year, drop us a line, or book a meeting with us. Sometimes taking the first step can be the hardest, but this time next year you can look back and be thankful you did

Visit our website to discover our latest updates:
https://buff.ly/3o3i9ij

Share with us what you think about our website updates & services

Address

London

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Telephone

+447415128726

Website

http://www.satsuma-digital.com/

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Videos

Happy National Pet Day! #nationalpetday #satsumadigital #googleadsagency

A bit of Friday afternoon fun....which gif accurately depicts your feelings about your Google & Facebook ad campaigns at the moment? A, B, C, or D? 🤣 #googleads #satsumasocial #satsumadigital #facebookads #googleadsagency

Yes! If the budget is there, then definitely. A DSA campaign enables Google to index your website content to target your ads to people using search terms related to what you sell/offer. The main benefit of this is it will plug some gaps in your initial keyword research and enter you into auctions you would have never necessarily competed in. It can throw up high-performing keywords that you can then add to your main search campaigns. Ads are dynamically generated and Google will pick the most relevant landing page from your website. Points to be aware of: ✅ Keep a close eye on it as Google controls these campaigns more than a regular search campaign ✅ You can block certain pages on your website, such as blog pages, etc. ✅ You will need a sitemap ✅ You can still block keywords from your DSA campaigns #satsumasocial #satsumadigital #googleads #googleadsagency #googleadsnorthlondon #ppc #googleadwords

💪🏻 🔥Never underestimate the power of consistency 🔥 💪🏻 #satsumasocial #satsumadigital #ppc #googleadsagency #paidads #smallbusiness #leadgeneration

St Patrick's Day 2022

☘️ Happy St. Patrick's Day ☘️ The last 2 years have been very quiet on the St Patrick's Day front. So make this one count. Enjoy 🇮🇪 #googleadsagency #satsumadigital #entrepreneurs #googleads #ppc #northlondon #satsumasocial #paidads #stpatricksday #stpatricksday2022

For the remainder of March, we are offering a free audit to the first 5 companies that contact us. If this applies to you 👇🏻 🤯 You are struggling with your Google ads and not sure what move to make next 🤯 You know your ads could be more profitable, but you are not sure how to scale and optimise them Then get in contact - either DM or message us on this post and we can set up some time. #satsumadigital #satsumasocial #entrepreneurs #googleads #googleadsagency #northlondon #ppc #paidads

Growing Your Business

Such a powerful quote and so true, particularly if you are running your own business. We are big believers here in setting goals, 10 years, 5 years, and 1-year goals. Then reverse engineering them and breaking them down into smaller goals that are headed in the same direction. Every day, week, month, and quarter is broken down with small achievable targets that get us closer to our end goal. It’s so important to the running of our business and we would not have it any other way. How do you ensure that you stay on track and keep moving your business forward? #satsumadigital #satsumasocial #entrepreneurs #googleads #googleadsagency #facebookads #facebookadsagency #northlondon #ppc #paidads

Do you often sit there staring at your Google ads campaigns wondering how you can make them perform better? You want better results, but you are not quite sure where to start? · Do you increase your budget? 🤔 · Do you add some more keywords? 🤓 🤓 · Do you start to optimise your ads? 😫 😩 😫 · Will a retargeting campaign work? 🤯 🤯 🤯 🤯 If you do not run Google ads for a living, I suggest that you ask someone that does. We would be happy to have a quick look at your account for FREE and give you 3 ways to improve your campaigns that you can set up immediately. This is NOT a sales call, just a simple helpful consultation. We will not be selling you our services. Drop us a DM or book a 30-minute consultation in our diary – Calendly link is on our website, www.Satsuma-Digital.com #satsumadigital #satsumasocial #googleads #freeaudit #ppc #googleagency #googleadsagency #paidads

We are Satsuma Digital. We specialise in getting our clients a flow of reliable qualified leads every day with Google Ads. We are offering FREE AUDITS to new clients. If you are interested, please contact us. #googleads #ppc #payperclick #googleadsenfield #googleadslondon #googleadsagency #satsumadigital #satsumasocial #googleleads #googleadsnorthlondon #googleagencynorthlondon

BRAND NEW LOGO ALERT

BRAND NEW LOGO ALERT ⚡️ In my previous post, I shared with you that Satsuma Social has now become SATSUMA DIGITAL, we are Google Ads & Facebook Ads strategists To reflect & celebrate this change we have a BRAND NEW LOGO & Tagline 🎉 So here's to Satsuma Digital 🎉 What do you think about our new Logo? #DigitalAgency #LondonDigitalAgency #PalmersGreenDigitalAgency #GoogleAdsStrategist #FacebookAdsStrategist #SmallBusiness #Entrepreneurs #MarketingTips

WebsitE & Services Update (Facebook Post)

Today Satsuma Social becomes ⚡️Satsuma Digital ⚡️ Not a dramatic change in name but one that reflects more accurately what services we will be offering to new clients going forward. We now offer solely: - Google Ads Management - Facebook and Instagram Ads Management. Why have we done this? This is what we enjoy doing and we are good at it. Simple! By us niching down to just these services, we get to work with more clients doing more work that we love. We can offer our clients more experience, more knowledge, and more streamlined processes that will make the client/agency relationship run smoothly. If you would like to generate more leads and sales for your business this year, drop us a line, or book a meeting with us. Sometimes taking the first step can be the hardest, but this time next year you can look back and be thankful you did Visit our website to discover our latest updates: https://buff.ly/3o3i9ij Share with us what you think about our website updates & services #DigitalAgency #LondonDigitalAgency #GoogleAdsStrategist #FacebookAdsStrategists #SmallBusiness #Entrepreneurs #MarketingTips #DigitalTips

Cream and Green Minimalism Christmas Animated Social Media (Facebook Post)

Wishing you a Christmas that is Bright and Merry At Satsuma Social we hope that your Christmas is full of peace, joy & Happiness #SocialMediaAgency #LondonSocialMediaAgency #SmallBusinesses #Entrepreneurs

Wondering what to write in your Instagram Bio & how to increase followers?⠀ At Satsuma Social we have put together 3 x Tips to help you write the perfect Bio ⠀ Tell us which one you will try?⠀ ⠀ #SatsumaSocial #InstagramBio #awareness #increasereach #CalltoAction

Ever been tempted to buy followers on Social Media?⠀ Here's 3 reasons why it's best not to⠀ Read our full blog in the link below 👇🏻 https://satsumasocial.com/reasons-why-you-should-not-buy-followers/ We'd love to hear from you, share your thoughts in the comments below 👇🏻 #SatsumaSocial #SocialMediaAgency #FacebookAds #GoogleAds #dontbuyfollowers

Want to grow your customer base on Social Media?⠀ We got you!⠀ Want to learn how you can reach new customers on Social Media, follow these 4 tips ⠀ Share with us your thoughts on our 4 x Tips to reach New customers ⠀ ⠀ #SatsumaSocial #FacebookAds #GoogleAds #SocialMediaAgency

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About Us

Our dedicated team will help you get your company visible in front of new customers, either by running Facebook and Instagram ad campaigns for you or managing your social media marketing. Alternatively, we train you and your team so you can do this all yourself.

We have the expertise, the experience and the knowledge that ensures our training is comprehensive and beneficial. But more importantly, our services are bespoke and tailored to your specific needs, because ultimately, we want to help you, the business owner, to succeed on social and reap the benefits of our knowledge.

If you would like to speak further or would like to book a 1:1 please do drop us a line at [email protected] or call me on 07415 128726