The sweetest time of the year is finally here! British blueberry season is now in full swing from now until the end of September with client @harryhallbritishblueberries 🫐🫐
Spider’s PR and digital teams have been hard at work spreading the word, creating mouthwatering content and raising awareness of the importance of #buyingbritish.
In preparation for National Picnic Week Spider has been collaborating with a number of lifestyle and family influencers, including @mrsshilts for client @peperamitv to promote their tasty products for snacking on the go! 🚶
Do you like Pina Coladas?
Great social media content generates digital engagement and increased reach, meaning advertising spends delivers more for your brand📈
📸@ davidrinconj10 (IG) working his magic for Zuaya London.
This month at Spider we have been busy launching Modibodi’s new period swimwear collection alongside the ‘white towel check’ challenge 👙
We partnered with 20 influencers, invited them to a rooftop pool in London and captured content for the brand and influencers to use across their digital channels to amplify the product launch.
Consumer coverage of the new includes features in the Evening Standard and Heart, with much more in the pipeline.
Another look at the grand opening of Riviera for client Emerald Hospitality Group. Showcasing the artistry, elegance, and tastes of the Southern French coast 🍷
A simply breathtaking venue if we do say so ourselves.
Discover where @leshuttle can take you with travel inspiration organised by us and created by influencers.
We recently collaborated with @ bodiek (IG) to capture stunning content of the Netherland’s world famous Tulip.
Here you can see the Keukenhof Tulip Gardens where you are surrounded by a rainbow of fresh blooms💐 🌷
Ahead of the Coronation bank holiday Spider has worked with fat_boi_ldn (IG) to add a much needed Peperami twist to the King’s Coronation Quiche 👑🔥
#TBT to some influencer work we managed on behalf of client @beef_japan_ official with none other than @ollie_eats.
Some of London’s top chefs have been tasked to create stunning dishes using alternate wagyu cuts and showcase them in their restaurants.
Spider organised a press and influencer event to inform and educate, showcasing what authentic Japanese wagyu really is 🥩
For the second year running, Spider has worked with Florida Grapefruit during their peak season to increase consumer awareness and support sales.
Spider managed social media content creation, retailer dark ads, influencer recipe content, social media giveaways and brand collaborations.
We are thrilled to have achieved a reach of over 600,000 on our social media dark ads alone over just four months.
As part of our ongoing activity for Munchy Seeds the Spider Social Team have been organising influencer collaborations to help raise brand awareness and give reasons to purchase 📢
Check out this collaboration with @fat_boi_ldn (IG) who used created Chinese Fried Chicken with the product – doesn’t it look delicious?! 🔥
This month we have launched the Modibodi Youth Design Competition.
It encourages people age 12-18 to draw, make or create what ‘period power’ means to them for the chance to have their design produced on an exclusive new Modibodi range.
Check out @natashahmedx (IG) @sixteenthtalent (IG) entry featuring beautiful designs centred around blooming flowers 💐
We recently collaborated with James Strawbridge to create content for client Eurotunnel Le Shuttle 🚇
James regularly travels to France to visit his family Escape To The Chateau and source the very best French produce to cook with 👩🏿🍳
James showed his followers the benefits of using flexiplus and the ease of using Eurotunnel as a means of getting across the channel - it only takes 35 mins to get from Folkestone to Calais!
To continue to drive relevance and build household penetration, client Peperami have launched a new offering to the meat snacking market: Pizza Bun.
This week the Spider team are busy securing trade coverage, generating consumer PR reviews and driving online buzz to support the listing.
In any one day more than 800 million people have their periods around the world, yet the topic is still seen as taboo.
We have been working with client Modibodi to tackle this and give menstruation a makeover by commissioning digital content creators to help break period shame.
Part of this activity included a partnership with Medical Doctor & nutritionist @thefoodmedic to show how the new PUMA x Modibodi underwear allows you to workout in comfort and with confidence.
Spider has been working with UK based influencers for client Munchy Seeds ds to help increase brand awareness.
Influencer @ollie_eats showcased how he stays energised for his walk around the chiltern paths using Munch Seeds, the perfect snack and addition to his morning porridge.
Keep an eye out for more influencer content showcasing the product’s versatility
We invited foodie influencer @girleatsin to review Spider client @jijirestaurant in @islingtonsq.
The restaurant blends Japanese elegance with Middle Eastern creativity and lives by the mantra ‘life is too short to eat bad sushi… or any bad food for that matter’.
March is B-Corp month. A month focused to the certificated businesses meeting high standards of verified performance, accountability, and transparency on factors from employee benefits and charitable giving to supply chain practices and input materials.
We have been working with long-standing client English Tea Shop to create digital assets and content, to communicate to customers, retailers, and the wider stakeholder group everything English Tea Shop does to deserve this accolade.
They’re committed to making a positive impact on the world, one cup of tea at a time. And we’re delighted to be their communications agency supporting them on the journey.
Spider has been continuing to work with UK based cocktail influencers for @Floridagrapefruituk’s #SipYourSunshine campaign.
Influencers such as @ed_tales have been sipping up storm creating new recipes using fresh Florida Grapefruit to demonstrate its versatility, nutritional benefits and great taste.
Great to see Account Manager @aprilstacey securing coverage on @irelandam for client @clevamama
The popular Irish daytime TV show featured an interview with celeb ambassador @voguewilliams where she discussed the benefits of the new ClevaPure Air Purifier, from leading Irish Nursery brand, ClevaMama!
Our ongoing campaign for the new Ozone free purifier has achieved 27 pieces of national coverage (and counting!) including titles such as The Irish Mirror, Good Housekeeping, RSVP and Dublin Live.
Next up for our Spider people series is Patrick Hampton who has worked his way up from an intern to a senior account executive on the digital team over the last three years.
When he isn’t creating great content and copy for clients including Peperami and Emerald Hospitality Group, you can find Patrick making coffee and sorting out all things Facebook Business Manager and SEO.
In his spare time he’s always socialising with his mates or questionably supporting his favourite football, team Chelsea FC⚽️