25/01/2023
Pssst! 🤫 Gen Z is here, and it's time to adjust your marketing and communications strategies.
With an attention span of 8 seconds, how do you get your messages through to them? Focus on creating content that speaks to the values and things they care about, delivered in an engaging format.
Write content that is motivational, useful, shareable and entertaining. Think outside the box and get creative – give them something they wouldn't expect to help you stand out from the crowd!
Content that has a purpose, entertains them, and adds value to their lives will be more likely to capture their attention than generic promotional messages. After all, who really likes being sold to?
Read our latest blog on this topic: https://buff.ly/3wNx701