Full Cream

Full Cream A creative studio helping businesses with high quality branding, websites, social media and design.
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Salt Rock / Sheffield / Ballito / Umhlanga / Durban / Pietermaritzburg / Hilton / Howick / Nottingham Road

One of these logo options made the cut. Can you guess which one?
25/01/2023

One of these logo options made the cut. Can you guess which one?

A logo is not your brand.Kind of like your face doesn’t define who you are 👀 Communicating a consistent brand image is c...
22/01/2023

A logo is not your brand.

Kind of like your face doesn’t define who you are 👀 Communicating a consistent brand image is crucial to building recognition, trust and relationships with your customers.

Maybe it was rainy, but we hope it was Merry! Happy Christmas, everybody 🎄         🎄
25/12/2022

Maybe it was rainy, but we hope it was Merry! Happy Christmas, everybody 🎄

🎄

If you’re looking for the perfect Christmas font, look no further! With less than 2 weeks to go, be sure to wrap up thos...
12/12/2022

If you’re looking for the perfect Christmas font, look no further! With less than 2 weeks to go, be sure to wrap up those social media posts and your Christmas cards with a beautiful font that has all the jolly good feels… and what’s better is it’s free!

Elegant is a free font feels incredibly elegant and flowing. It looks stunning on wedding invitations, thank you cards, quotes, greeting cards, logos, business cards and every other design which needs a handwritten touch. It features a varying baseline, smooth lines, gorgeous glyphs and stunning alternates.

Grab it here: https://www.freefonts.io/elegant-font/

What’s not to love about a skincare brand that cares about your skin! Ocentic is authentically made and so is it’s new b...
07/12/2022

What’s not to love about a skincare brand that cares about your skin! Ocentic is authentically made and so is it’s new brand identity. 🌿
Product packaging in production and website coming soon!

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Client: Ocentic Skincare

We create brand identities.
Follow for more!

There’s no denying the Christmas vibe has arrived! While social media is critical to any business all-year round, things...
05/12/2022

There’s no denying the Christmas vibe has arrived!

While social media is critical to any business all-year round, things tend to ramp up over the holiday period when people are spending and preparing for the season.

Make sure you cut through the Christmas clutter with these tips for engaging content that connects and drives relevance this season.

🍪 Help folks out with holiday how-to’s, tips or guides
🍪 Make customers feel special with user-generated content
🍪 Do a year-end round up or a 2022 look back and reflect
🍪 Engage with your followers using polls and questions

Finally, be sure to plan ahead so you don’t miss out on your own holiday festivities!

Modern and sophisticated - just like their medical products. We recently completed this new website for Tara Healthcare....
04/12/2022

Modern and sophisticated - just like their medical products. We recently completed this new website for Tara Healthcare. Go check it out: www.tarahealthcare.com

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Client:

We create websites.
Follow for more!

We've already taken on some new brand identities launching early next year. If you’re looking to start something new in ...
03/12/2022

We've already taken on some new brand identities launching early next year. If you’re looking to start something new in 2023, let us help you make them happen ✨

As soon as I have enough followers, as soon as I have more budget, as soon as I can get through this work... Sound famil...
03/08/2022

As soon as I have enough followers, as soon as I have more budget, as soon as I can get through this work... Sound familiar? 🙋‍♀️

Don't wait for the perfect timing, start building a better brand and start now. It doesn't have to be complicated and it certainly doesn't have to be perfect- you just need to start!

And no, don't wait for Monday either!

Guuyyyss! We are so honoured and pretty chuffed to be voted Best Marketing Agency in Ballito in the   2022 Reader Choice...
14/07/2022

Guuyyyss!

We are so honoured and pretty chuffed to be voted Best Marketing Agency in Ballito in the 2022 Reader Choice Awards!

Thank you to those who voted (yes, and you, mom) and for supporting our dream team.

Congrats to all the winners!

A juicy new logo recently completed for a custom furniture company based in NZ! 🇳🇿🍊Start afresh or start fresh with a ne...
13/07/2022

A juicy new logo recently completed for a custom furniture company based in NZ! 🇳🇿🍊

Start afresh or start fresh with a new logo for your business here!



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Client: Grapefruit Creations

05/05/2022

Hey Notties 👋 We're looking for a Graphic Design-her or him to join our team!

If you can't sleep at night without closing a cupboard door or have an abnormal obsession for alignment, new fonts and 'getting that logo right', you may be the right fit!

You will need experience, a meticulous eye for detail and a portfolio showcasing your range of skills. You should be fluent in the Adobe Creative Suite and have experience in print layout, website design, social media, MailChimp and Wordpress.

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For more info, email us or send your portfolio + CV to: [email protected]
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Position based in Nottingham Road | Available immediately

Like a website in your hand (the touchy feely kind), brochures are a great way to professionally introduce your business...
03/05/2022

Like a website in your hand (the touchy feely kind), brochures are a great way to professionally introduce your business and services to clients.

Along with their branding, we designed this A4 brochure which provided an introduction and financial information for potential property investors in the UK.

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Client: Salisbury Global

So you've decided it's time to step up your marketing and you've approached some social media agencies for a quote... bu...
20/04/2022

So you've decided it's time to step up your marketing and you've approached some social media agencies for a quote... but they're all so different?! How on earth are you supposed to know how much your business should be spending on social media?

The even more confusing answer? It depends!

There is a lot to consider when calculating a social media budget for your business, but one point to guide you is your company's total revenue. Most companies spend about 5-15% of annual revenue on marketing.

Of this digital marketing budget, about 15% to 25% usually gets spent on social media marketing efforts (organic and paid).

Your overall digital marketing goals should play a factor in determining how much to allocate to social media spend, but remember that spending more money doesn't necessarily mean greater success. Choose a partner who you can not only trust with your budget, but who can show you a return on your investment.

It's like a serif, but also a san-serif?! We love the feel of this familiar and modern font favourite in our library - M...
01/04/2022

It's like a serif, but also a san-serif?! We love the feel of this familiar and modern font favourite in our library - Museo.

Designed by Jos Buivenga, Museo started with his love for “U”. “This uppercase letter U came to me as an image in a daydream with both stems bend into semi-slab serifs.” Museo is a remarkable semi-serif family with simple, open forms and highly original details.

This technical stuff is really not your thing, but you need a website for your business right?You have to start somewher...
31/03/2022

This technical stuff is really not your thing, but you need a website for your business right?

You have to start somewhere, so here are 4 basics you can start with right now!

Feeling overwhelmed? Ask us anything- we had to start with the basics too ;)

The short answer here is no, you don't need an icon. Many successful logos (here comes the good 'ol favorite reference; ...
18/03/2022

The short answer here is no, you don't need an icon. Many successful logos (here comes the good 'ol favorite reference; Coca-Cola) don't have icons and have successfully built their brand on a creative typeface or name only.

That said, an icon will go a long way to communicate your brand and some personality. And people like unpacking the message behind a clever and well designed symbol (is it a bird, wait, is that a plane?).

Another point to consider is the use of your logo. An icon displays really nicely on a branded shirt or social media profile for example.

Have a branding question? Ask us for advice!

Lessons are a part of growing, keep learning! 🌱
15/03/2022

Lessons are a part of growing, keep learning! 🌱

"Your culture is your brand."- Tony HsiehBreaking the mould and standing out in the traffic with some vehicle branding r...
03/03/2022

"Your culture is your brand."
- Tony Hsieh

Breaking the mould and standing out in the traffic with some vehicle branding recently created for a dynamic new real estate agency in KZN.

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Client: Local Real Estate SA

NEW Social Media Packages for those looking for something fresh for their social media business pages🥛Send us a message ...
01/03/2022

NEW Social Media Packages for those looking for something fresh for their social media business pages🥛

Send us a message with your email address for more info.

So you spent a whole lot of time and $$ on a website and then ran a search on your business services only to discover th...
25/02/2022

So you spent a whole lot of time and $$ on a website and then ran a search on your business services only to discover that your page is no where to be found!

As a search engine Google's goal is to provide its users with the best answers or information in order to be the best at what they do. Like any business, they want their users to have good experiences when searching, so they present pages that are most relevant to a query. And then, rank them, displaying the most authoritative or popular pages first.

Two big factors that influence the result are:

☝️ Relevancy
What was searched vs your page content. This is where keywords play an important role.

✌️ Authority
Which is measured by a website’s popularity. Google assumes that the more popular a page is, the more valuable its content is to readers.

So next time you're wondering about why you had to click through six results pages to find your awesome website, get smart and start improving your visibility with an SEO strategy.

Guys! Did you know website visitors take about 50 milliseconds (that’s 0.05 seconds) to form an opinion about your websi...
24/02/2022

Guys! Did you know website visitors take about 50 milliseconds (that’s 0.05 seconds) to form an opinion about your website that determines whether they’ll stay or leave?

That's NO time to waste! Some quick tips:

☝️ Use high quality images or video on your landing page (especially in that great piece of real estate located in the header)

☝️ Make sure your home page is well branded and the colours and fonts are creating the right brand impression

☝️ Add some animation and interesting page interaction (those cool parts that move, slide, bounce, zoom, fade and hool-a-hoop)

Here's one of our recent website designs for an SA aviation company.
Check it out here: http://starair.co.za

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Client: Star Air

Dreamy skincare packaging design for an upcoming project. The choice of colour, textures and fonts all play a role in bu...
22/02/2022

Dreamy skincare packaging design for an upcoming project.
The choice of colour, textures and fonts all play a role in building an impression and connection with your dreamy customer!

This week's Font Fav has a familiar comic feel. Astounder Square is A family of four small caps fonts and two sentence-c...
18/02/2022

This week's Font Fav has a familiar comic feel.
Astounder Square is A family of four small caps fonts and two sentence-case fonts.

Brought to you by Blambot, foundry of typographer Nate Piekos and provider of lettering and design for virtually every major publisher including Marvel Comics, DC Comics, Dark Horse Comics, Image Comics, Oni Press, and more.

So cool.

Is it results you're searching for? Google loves playing match-maker, that's why an organic search strategy should be pa...
17/02/2022

Is it results you're searching for? Google loves playing match-maker, that's why an organic search strategy should be part of your marketing when it comes to building your brand online.

Organic traffic is traffic that comes to your website when someone types a query into Google and clicks on your organic listing in the search results.

In fact, 51% of all website traffic comes from organic search and over 40% of sales is captured by organic traffic.*

Like dating, an organic search strategy can take time, it's more likely to generate leads and sales because it's not such a pushy form of delivering content. Also, organic searches produce qualified traffic because you're answering someone's questions when they're asking them.

Stay tuned for more tips on how to improve your organic ranking with Google.

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* Stats by Search Engine Journal

I am yours...No refunds.Happy V-Day lovers! ❤️
14/02/2022

I am yours...
No refunds.

Happy V-Day lovers! ❤️

Having the pleasure of working with a variety of clients keeps our pencils sharp and our minds alive!Another brand ident...
11/02/2022

Having the pleasure of working with a variety of clients keeps our pencils sharp and our minds alive!

Another brand identity, this time created for a brilliant educational psychologist based in Pretoria.
Website coming soon!

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Client: Claudie Munyai

"Full Cream has been an awesome team to work with who are always positive and willing to go the extra mile, they are cre...
09/02/2022

"Full Cream has been an awesome team to work with who are always positive and willing to go the extra mile, they are creative and constantly exceeding expectations. Thoroughly enjoy working with them."

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Nakita, Arthur Ford

Good morning.
02/02/2022

Good morning.

Make your next brochure professional and make it unique with custom icons designed to communicate the right message.-Cli...
01/02/2022

Make your next brochure professional and make it unique with custom icons designed to communicate the right message.

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Client: The Reserve Zululami

Address

38 Gowrie Avenue, Nottingham Road
Nottingham Road
3280

Opening Hours

Monday 08:00 - 17:00
Tuesday 08:00 - 17:00
Wednesday 08:00 - 17:00
Thursday 08:00 - 17:00
Friday 08:00 - 16:00

Telephone

+27837974741

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Our story

Full Cream is a creative studio offering high quality design and effective marketing to businesses in Ballito and Nottingham Road, KZN, South Africa.

Established in 2011, Full Cream was created out of a desire to offer extra value to local businesses through high quality work, expertise and solutions built on experience.

So, why “Full Cream”?

Having grown up on a dairy farm, just outside Estcourt in the KZN midlands, Hayley (our founder) thought it only right to name a business after what it would represent: A service that would be 100% based on the goodness and quality with which she was brought up on. Full Cream was born and while starting as a freelance service in a small bedroom, it has steadily grown into a busy studio, where we pride ourselves on high quality work.


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