Coastal Social Marketing

Coastal Social Marketing Comprehensive social media marketing plans that will encompass various social media platforms, all while targeting your niche market.

Coastal Social Marketing began in 2017 when Lindsey Correa and Sarah DelliGatti saw a need in the local community to assist businesses with their social media marketing. Smart businesses realize they need it to communicate with their clients - they just don't always know what to say or have the time to manage it. Coastal Social Marketing can provide your business with management of your Facebook,

Instagram, Twitter, LinkedIn, Pinterest, YouTube & blogging needs. “Ninety-one percent of marketers who use social media for at least a year see a boost in brand exposure. And where there’s brand exposure, there’s top-of-mind status, which is more likely to lead to referral business.”

Happy World Kindness Day, friends❣️
11/13/2024

Happy World Kindness Day, friends❣️

Never met a happy hour we didn't like 🥂✨📷: socials content for The Perry Hotel & Marina Key West,  Chincoteague, Isla Be...
11/12/2024

Never met a happy hour we didn't like 🥂✨

📷: socials content for The Perry Hotel & Marina Key West, Chincoteague, Isla Bella Beach Resort, Matt's Stock Island Kitchen & Bar, Oceans Edge Resort & Marina Key West, Micky Fins Bar & Grill, Aloft Ocean City

It's a no-brainer that great images are the best way to stop the scroll 🤩 But if you're struggling to capture quality, i...
11/10/2024

It's a no-brainer that great images are the best way to stop the scroll 🤩 But if you're struggling to capture quality, impactful visuals for your posts, stock photos can be a helpful solution—and there are a bunch of online libraries that don't cost a thing 🙌

But before you start downloading free photos, keep in mind that maintaining an authentic social media presence is more important than ever, so it's best to sprinkle in stock images among the real and raw. You can always toss in some user-generated content, too—just be sure to credit appropriately!

Swipe ➡️ to see our favorite stock photography websites—and give us a shout if your brand visuals need a makeover 👋 Our photos are sure to make your socials shine ✨

When in doubt, order more nachos 👌📷: content shoot for
11/06/2024

When in doubt, order more nachos 👌

📷: content shoot for

Save the date(s)! 🗓 Jumpstart your content calendar for the rest of the month with these November holidays 🙌
11/01/2024

Save the date(s)! 🗓 Jumpstart your content calendar for the rest of the month with these November holidays 🙌

No tricks, all treats—courtesy of Candy Kitchen Shoppes  🍭✨
10/31/2024

No tricks, all treats—courtesy of Candy Kitchen Shoppes 🍭✨

If you’re looking to drive engagement, connect authentically, and build a community, Stories are not to be overlooked 🤩 ...
10/28/2024

If you’re looking to drive engagement, connect authentically, and build a community, Stories are not to be overlooked 🤩 Here are a few simple suggestions to help increase those Story views👇

1️⃣ Post one to seven Stories per day

2️⃣ Add a poll or other engagement-driving sticker (we're partial to the countdown sticker to push an event or sales promo!)

3️⃣ Add a new Story right before your older one “expires”—like, within the 22nd or 23rd hour of the original posts

4️⃣ Share exclusive content on Stories

5️⃣ Include a location tag

6️⃣ Add music to enhance content/set the tone

7️⃣ Turn on captions if you're talking

Racing into the weekend like... 🙌🚘🏁📷: socials content shoot for Baja Amusements
10/25/2024

Racing into the weekend like... 🙌🚘🏁

📷: socials content shoot for Baja Amusements

Variety is the spice of life 🔥 and when it comes to your social media content, you should certainly consider sprinkling ...
10/24/2024

Variety is the spice of life 🔥 and when it comes to your social media content, you should certainly consider sprinkling different formats across your grid ✨

Currently, the algorithm seems to be favoring carousel posts and while we don't recommend chasing supposed trends—instead, focus on creating ownable content that encourages engagement—we do suggest mixing up your feed by mixing in videos, static images, Reels, and multi-photo (and video) posts.

Be sure to track which format best resonates with your audience and prioritize it. Just remember that authenticity is still key when it comes to content creation, so don't stress and work with what you have. And if you need a little assistance, give us a shout 👋 Our inbox is always open 💌

How's it hanging?! ☀️ 📷: socials content for Beach Bum OC
10/23/2024

How's it hanging?! ☀️

📷: socials content for Beach Bum OC

In the early days of social media, the success of one's account was marked almost entirely by one thing: follower count....
10/22/2024

In the early days of social media, the success of one's account was marked almost entirely by one thing: follower count. But the focus should really be on follower retention—and the quality engagement that comes from having an authentic community ✨

The best way to keep your followers around is by crafting original, ownable content. Whether it's educational-based or just-for-fun, give your followers an inside look at your business and offer them information (or entertainment!) they can't find elsewhere 👌

Make it distinct, but keep it true to your brand. Find what resonates with your audience and run with it! 🏃‍♀️

National Taco Day 𝙣𝙤𝙩 falling on a Tuesday seems like a total missed opportunity, but on the bright side, we get an extr...
10/04/2024

National Taco Day 𝙣𝙤𝙩 falling on a Tuesday seems like a total missed opportunity, but on the bright side, we get an extra day to enjoy one of our fave foods 🌮 Where's your go-to place to get 'em?

📷 socials content for

Save the date(s)! 🗓 Jumpstart your content calendar for the rest of the month with these October holidays 🙌
10/01/2024

Save the date(s)! 🗓 Jumpstart your content calendar for the rest of the month with these October holidays 🙌

We prefer our espresso in a martini 🍸
09/29/2024

We prefer our espresso in a martini 🍸

Instagram's photo dump trend has gone from a seemingly spontaneous check-in to an overly curated, faux-messy recap that ...
09/26/2024

Instagram's photo dump trend has gone from a seemingly spontaneous check-in to an overly curated, faux-messy recap that is starting to feel a little overplayed and overwhelming 🙃 (Less so from our friends and family 🫶 but certainly when it comes to brand accounts!)

ICYMI, last month Instagram increased the total number of photos (and videos) permitted in a carousel from 10 to 20. And the algorithm is apparently prioritizing these supersized carousel posts—Hootsuite found that they "get 1.4 times more reach and 3.1 times more engagement than regular posts.”

What do you think? Long live the photo dump or return to the more minimal approach of single-postings? ✨

Camera eats first 📸Socials content for
09/25/2024

Camera eats first 📸

Socials content for

The results are in 👀 Online readers are more likely to click on articles with shorter, concise headlines (versus long on...
09/19/2024

The results are in 👀 Online readers are more likely to click on articles with shorter, concise headlines (versus long ones with more complex words), according to a recent study published in Science Advances.

The dataset included more than 31,000 A/B tests, comparing headlines from The Washington Post and Upworthy, and found that simpler headlines led to better engagement.

So, if you're looking to amp up your blog or newsletter readership and increase click-through-rates, remember to keep it simple ✨

Thrilled for our clients,  and , who had a very special visitor swing by —the GOAT himself, Michael Jordan 🐐🏀✨We love a ...
09/16/2024

Thrilled for our clients, and , who had a very special visitor swing by —the GOAT himself, Michael Jordan 🐐🏀✨

We love a good celebrity sighting and this one made our summer ☀️

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