Al-Emran Khan Ismael

10/11/2020

Freelancing 101

Tips on how to become a Freelancer?
Graphic design tips?
DICT Free training

29/10/2020

An elementary-school kid who makes millions of rating toys is the highest-earning YouTube celebrity in the country. Ryan, the 7-year-old "host" of Ryan ToysReview, a popular YouTube toy-review website, leaped from No. 8 to No. 1 on the annual list of YouTube stars who earn the most money from Forbes. According to Forbes, a family-run YouTube channel, Ryan ToysReview created approximately $22 million in pretax profits from June 1, 2017, through June 1, 2018, up from $11 million the year before. Only ahead of notorious star Jake Paul (who banked $21.5 million), the raw projection of $22 million put Ryan ToysReview ahead. When Ryan, then a 4-year-old fan of toy-review posts, asked his parents why he could not review toys on YouTube as well, the account began.

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29/10/2020

Logos are how they make themselves recognizable to clients. They express what a brand does and for whom it is. They differentiate it from its rivals, create a consumer bond, and bring one clear, recognizable narrative through signage, digital media, packaging-everything a brand touches. We have been proven by the widely identifiable likes of McDonald's, Apple, and Nike that brands can be timeless. But when a brand grows, they might endure gradual changes, great logos will stand the test of time. So, if the goal is sustainability, then are we looking for trends? The thing's here. The practice of logo design is evolving endlessly, but its core values remain the same. The purpose and identity of a company must be captured by a logo. It must be identifiable instantaneously. It needs to be modular and flexible. It's going to be everlasting.

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23/10/2020

One of the keys to a productive life is our creativity. Existence, in reality, is just constrained by a lack of creativity. The secret to untold futures as we
grow up as kids is our creativity. And kids with very strong imaginations are more likely to imagine as adults and aspire for more things.
Children's creativity is at its best at the age of five, their mind is clear, and they can recall something quite easily.

But it's a sad reality that we are told to "Stop dreaming" because it's not good for us to exist in an imagined world. Suppressing your creativity is the hardest thing you can do for yourself, because it can only lay the groundwork for premature ageing, and all too much for an existence that seems unsatisfied.

Learn to use your creativity to accomplish your goal, and lift your thought to a higher degree. You would be inspired by the creativity to step in the direction of the dreams.

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23/10/2020

How to use Canva? There are four easy steps on how you design in Canva from the scratch. We have already discussed the first step and the second step, and now let's move to the third step, which is to add elements to your design.

Canva graphic designer Lynneal Santos claims that it is a matter of unity. Find all the components in the architecture in their harmony and structure. Ask how the elements are matched while you're setting out the elements? Focused, are they? And make sure that they are not too close to other elements or the page's edge.

Number one tip from her? Keep it basic. "Don't overwhelm so many components for your template, as it may distort the image's visual message." This is something the artists call visual heirarchy, which allows items to be organized according to their meaning. To see what works best, try playing with size , color, and placement.

Consider using one of Canva's frames when you want to add a picture to your design. You will find these on the side panel under "elements."

Design Tip: Leverage negative space strength. Any area within a logo that is free of text , pictures, or embellishments (it doesn't necessarily have to be white) can be negative space, also known as white space. It is valued by designers because it can help build groupings, add focus and increase legibility.

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22/10/2020

TikTok was launched in September 2016 and it's fair to say it has grown in success in the three years since its arrival. Worldwide, TikTok has 800 million active users (Datareportal, 2020). In terms of social network websites, this makes TikTok eighth, ahead of well-established websites such as LinkedIn, Twitter, Pinterest, and Snapchat.

It is important to remember that in China, there are 150 million active daily users, most of whom use the Chinese edition of the app, called Douyin. Many Asian countries, such as Cambodia, Japan, Indonesia, Malaysia, Thailand, and Vietnam, especially enthusiastically welcomed TikTok. It took Instagram six years from its launch to obtain the same number of monthly active users as TikTok managed to achieve in under three years, just to give you an example of how other applications do in contrast.

according to oberlo.com.ph.

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22/10/2020

Let's begin with one basic fact: a social media presence is important for your business.

If you run a small local store or a huge multinational business, it doesn't matter. Social networking is an integral part of the plan for company promotion. Social media help you communicate with your clients, improve your brand recognition, and improve your leads and sales. With more than three billion people accessing social media per month around the world, users and interaction on major networks are simply rising.
What you do not know is that right now you're able to get the social network of your business off the ground. Every daunting buzzword you don't need to know or have the magic number of followers. You will quickly get started and even enjoy yourself in the process.

Let's Talk!

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21/10/2020

On more developed social media sites like Facebook, Instagram, and LinkedIn, you are currently running ad campaigns. You could also use Google Adwords for a paying search. On the fastest growing social media site, TikTok, you are now looking at running ads.

For advertisers to meet their target audience, TikTok provides many choices.

- In-Feed Video: Advertisements show on the For You page of TikTok's native news feed.
- Brand Takeover: Ad occurs when TikTok users open the app, and before converting into an In-Feed Video ad, take over the screen entirely for a few seconds. On the Discovery page,
- Hashtag Challenge: Ad appears. It allows developers to engage in user content creation competitions. These may have a shoppable component for retailers.
- Branded AR Content: Advertisements appear for TikTok users to use in their videos as branded glasses, stickers, and other 2D/3D/AR content.
- Custom Influencer Package: The ad appears as part of supported content generated in your market by a TikTok customer with influence.

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21/10/2020

Your brand is your ability to tell a tale to your clients.
Branding is not just the logo that you make, the font that you use, or the merchandise that you sell. It's all that stuff plus a lot more. It's the service you have for the client. It's the worldview you follow and the society to which you belong. A brand is an emotion that a company evokes in clients, which is what makes the company special.
And branding is no different when it comes to online firms. Have you ever visited a website and got lost right away? You may not have been confident about what they were advertising or what service they were providing. Many organizations have a hard time trying to justify what they are doing, and how they are doing so.

Your name influences your company and how it is perceived by customers. And the influences that shape your brand are numerous. But if you're thinking about why branding matters, and what your clients think about it, we've got you covered.

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20/10/2020

Did you know? On Instagram, we hit our most followed human: the great footballer, Cristiano Ronaldo. He's one of the greatest footballers the world has ever seen, a striker for Juventus and a captain for the Portuguese national team. There are a few surprises when it comes to his diet. There are plenty of family photos, shots of him playing football, and plenty of images of him enjoying the positive stuff of life in general.
Cristiano Ronaldo is not just the most followed on Facebook but also the most followed person on Instagram. He gained a total of 241M followers on Instagram, while 123M follows on Facebook. Cristiano Ronaldo also the first user on Instagram to cross 200 million followers on Instagram.

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20/10/2020

Things you need to know!Thought of your company or company using TikTok Ads?
Now is the time to start, as one of the most downloaded applications of 2020 with over 800 million monthly users. An innovative and well-targeted TikTok strategy will drive fantastic (and huge!) results, whether you're trying to make profits, drive traffic to your website, or launch a new product. Discover everything you need to know about the various innovative choices for TikTok Advertising in this guide. TikTok Ads provides a strong, but an easy-to-use platform to help companies and brands advertise to millions of users worldwide, from targeting ad development, analysis reports, and ad management software. Though TikTok Ads are not as popular (yet!) like Facebook or Instagram ads, they are an awesome chance for brands looking to extend their scope. And now is the best moment to start using TikTok commercials, since not many brands and corporations have achieved their capacity.

TikTok Advertising provides a range of innovative resources to help marketers and organizations succeed, whether you're a small company with a minimal budget or you're launching a 10-day campaign.

Here are the five types of TikTok Ads:

- In-Feed Ads
- Brand Takeover
- TopView
- Branded Hashtag Challenge
- Branded Effects

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19/10/2020

Imagine investing as little as 6 hours a week in order to improve your business's visibility, traffic, and profits at little to no expense. That is correct! Approximately 90 % of marketers claimed that their company's social media generated immense exposure, and that's only one of its many benefits. Social networks are now a substantial part of every marketing strategy, And the advantages of using social media are so great that a phenomenal marketing tool is overlooked for those not implementing this cost-effective resource. It's easy to see that social media marketing is a crucial factor in marketing success, and many advertisers use the medium to understand the opportunity for business growth. Some of these practitioners, though, are unsure of which strategies to apply and if they are effective. Around 96 percent of advertisers are actively engaging in social media marketing, according to Social Media Examiner, but 85 percent of participants are not sure which resources are the best to use. With our support, by thoroughly illustrating the benefits of using social media to advertise your brand, we can diminish the uncertainty.

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19/10/2020

After we've decided on our campaign type, let's give a name to our campaign. This may seem like a fairly easy move, but it is actually very important to follow useful naming conventions for your campaigns when you start with Facebook ads so that you can easily coordinate your campaigns when you scale and run more of them. It also sets you up for hyper-efficient reporting later when the time comes to evaluate your performance.

For starters, you can always include in your campaign name the date the campaign will be running. You may introduce more elements to your advertisement titles, depending on whether you're promoting for your own business or clients:

- Name of client / Website
- Audience Target / Location
- Custom hearings
- Creative Form (Video? Carousel?)
- Facebook profile, and so on

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18/10/2020

Whether or not you are always successful does not matter, but what matters is the honest effort you put in to achieve your goals. It is very essential that you do not leave any stone to accomplish it unturned from the end. The task you do does not always have to be very monumental and impactful, but with the best efforts you can, every small thing you do should be done.
If you try to do everything with your best efforts, then you put in hard work effortlessly, then you have to do it, which is more important than routine daily work. Even if you do not succeed, when you do your work with all your heart, people recognize your honest effort. They develop respect for you and will
trust you in your future endeavors to succeed.

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18/10/2020

How to use Canva? There are four easy steps on how you design on Canva from the scratch. We have already discussed the first step, and now let's move to the second step, which is to choose the background:
- Background colors
Use the Color Picker tool on the toolbar at the top of the editor to choose a color. You can always use a white background, of course, too.

*Tip for design: Different colors tell various stories. Purple is associated with individuality, orange refers to the activity, and nature's images are conjured by green. Think about what colors suit your requirements best. Try Canva 's Color Combinations Tool to help choose a color palette.

- Background Photo
First, add a grid to use a photo as a background. Photos can be resized, cropped, flipped, and layered to create a variety of visual effects once placed on a grid. Next, look for pictures or upload your own. Drag and drop your image onto the grid then: it's going to snap to fit. You can add filters to alter the photo's brightness, saturation, and clarity. When layering text and elements, this can help.

*Design tip: Background images or feature images can be added to your design.

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17/10/2020

Customers are researching companies and products online in today's digital world, which makes digital marketing crucial in your strategy. Digital marketing is a go-to method for attracting the attention of tech-savvy customers today. There are various tactics you can implement, including marketing for search engines, email marketing, and marketing for social media. For companies that want to achieve growth at a low cost, social media marketing is a great tool.

To attract customers and grow your business, here are three ways you can leverage social media.

- Invest in paid ads
To help build awareness and generate new leads, Facebook, Instagram, Twitter, Pinterest, and LinkedIn all offer the option of placing your ads on their platforms. Highly targeted ads can be created that resonate with your target audience. Customize your ads based on the preferences of your audience, behavior online, age, gender, geographical location, and more. Not targeting a particular audience can waste ad dollars on individuals who are not interested in your offerings.

- Start a retargeting campaign
It can be one of the most frustrating things about your marketing approach to have your leads go cold. You've spent a good amount of cash to get customers to trust you and buy your products, but if they don't convert, it may seem like it's all going to waste. It's important to note, though, that when they first visit your website, most people are not ready to make a purchase. In fact, for the first time, 92 percent of consumers
visiting a brand's website is not there to buy.

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17/10/2020

Things you need to know, So what are the Instagram ads? Instagram ads are posts or stories that a company pays to promote Instagram feeds to users. They can look just like regular Instagram posts, but a "Sponsored" label always identifies them. They can also include a call-to-action button to drive conversions or traffic.

There are several ads formats offered by Instagram:
- Advertisements for stories
- Photo advertisements
- Advertising video
- Carousel advertising
- Collection advertisements
- Explore advertising
- Ads on IGTV
- Instagram Advertising for Shopping

Each ad type works for various business objectives and has different options available for call-to-action. We'll get into the following details.

On Instagram, there are two ways of setting up your ads. Simply promoting an existing post directly within the app is the easiest way. But creating your Instagram ad using Facebook Ads Manager is the method that offers the most customization options.

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16/10/2020

Creating content is essential for the output of every B2C or B2B business.
To create stunning content, you don't have to be in the copywriting business. The right team to handle the job is what you need. That's where it comes to freelance copywriters.

A copywriter is a professional writer who produces content in order to market and sell products or services. In that content writers merely write web content to inform, but not to encourage sales or conversions, they are distinct from content writers. Someone who provides these services in a remote capacity is a freelance copywriter. To deliver projects that support your marketing goals, they work from a home office or local coffee shop. They are not in-house staff but are usually self-employed or contractors.

Freelance copywriters can help your company achieve its marketing goals by helping the marketing team and content strategy. Aside from having exceptional writing skills, proofreading skills, and blogging skills, freelance authors have so much to give companies. Here are a couple of ways freelance copywriters can better your business.

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16/10/2020

Thanks to highlighting the value of something, "It's about" could be a. For example, "It's about doing an honest job" implies that trying to get a decent job is important. "Make it happen" is a phrase meant to induce or threaten to do something. as an example, “If you wish to induce a promotion, then just make it happen” means if getting a promotion is your goal, then you need to work now to urge a promotion. The full quote implies that ideas themselves aren't important. The important thing is that you simply take action in order that the ideas actually come true.

I have always been one of those who believe that the ability to turn your ideas into products without relying on anyone else is the most valuable skill you can have. It is even more important to have the skills to flesh out your ideas and translate them into something concrete, as cool as it is to have ideas. At least I think so.

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15/10/2020

Thinking about the developing significance of Instagram in brand advertising efforts, it is hard to not discuss Instagram Stories.

If you don't have the foggiest idea what Instagram Stories are, it's an inconceivable component that permits you to post a video or a photograph on your Instagram represent just 24 hours. When 24 hours are up, your "story" vanishes (however, a client can decide to document/feature it for later review).

All in all, what's the point if the Story vanishes following 24 hours?

That short window is actually why Stories have assumed control over the Insta-world by storm. Fans and energetic supporters can't envision passing up a portion of the extraordinary minutes posted by their #1 brands and superstars as Stories. This is FOMO (Fear of Missing Out) in its most perfect structure!

Instagram stories show up in a slideshow design that must be seen by your supporters. Whatever content you share through Instagram Stories is absolutely isolated from the photos and recordings you post to your profile. This is the thing that makes it so easy for the brands to associate with their devotees on a more profound level.

Be that as it may, as game-changing as this instrument may be, there is a craftsmanship to making great Instagram Stories. There are a bazillion of apparatuses and highlights inside the Stories that you have to comprehend before you can make a noteworthy bit of substance.

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15/10/2020

As a business owner, your first instinct is maybe to post a link that leads to your products, services, or website. After all, your goal is to run a business successfully. So on try and to it, you've got need to be ready to direct potential customers to where you'd like them to travel. The only problem with this can be often that lots of companies post links and continue their day. Meanwhile, they're providing little to no engagement with potential customers. It's vital for businesses to really take the time to reply to those individuals who are engaging with them and inquiring about their business. This lets your audience know that you simply just care about their opinions and need to remain an open line of communication with them. It's these steps that will make potential customers click on the links you provide while simultaneously increasing your odds of turning potential customers into loyal ones. Not forgetting to mention, engaging with people on your page keeps you at the best of their minds, which is in a position to supply you a competitive advantage within the long run.

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14/10/2020

Remember back in the day when everybody had a personal Instagram profile, regardless of the person or brand? No bells and whistles were there, just a simple bio and your Instagram feed. It really goes to show how much social media really evolves, since Instagram launched company profiles in 2016, and they certainly took off from there.

Brands were wary at first about whether or not they should turn. The algorithm of Facebook, after all, favors content from family and friends over brands, then why not Instagram, which is owned by Facebook?
But the advantages are important. Contact buttons were born after the start of business profiles, Instagram shopping became more popular, the company introduced its own analytics, and now everybody has an Instagram business profile, from companies to entrepreneurs to influencers.

You're going to need an Instagram business profile if you're a company
looking to build a following on Instagram and use the site strategically.

This is because there are so many advantages that maximize usability as a commodity. Let's dig into a couple of the greatest advantages
of using a company profile versus a simple personal profile
You’re taken more seriously
You get access to analytics
You can add links to your Instagram stories
You can take advantage of Instagram advertising
You can schedule your posts ahead of time
You can tag products in your posts

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14/10/2020

Twitter is the place where we all go to share our views on every issue and also the place we go to speak to our celebrities. Twitter is also the location where we get the latest news coverage. In reality, as a way to get updated, Twitter has developed a lot, and the great news channels on. Twitter is very popular with a lot of followers who want to be updated.

With 330 million monthly active users, Twitter is one of the world's most popular outlets for social media. Former US President Barack Obama, with more than 123.8 million followers, is actually the most followed person on Twitter.

For his tweets, his large fan base leads to greater visibility. The fact that Obama is no stranger to having his tweets retweeted by millions should come as no surprise then. Obama's 2017 Charlottesville tweet was, then, the most retweeted tweet of all time, and remains today's seventh-most retweeted tweet.

That was also the second time Obama received such an honor,
the first, with his celebratory re-election tweet, was in 2012.

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