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Public Relations Council of India (PRCI) is a premier non-political and not-for- profit organization of professionals in the fields of public relations,communication, advertising and many other allied services. It has been actively pursuing the spread and popularity of communication and Public Relation in India. It has close to 30 Chapters pan-India. Recently, PRCI launched its global endeavour by initiating formation of its UAE Chapter and is working on setting up its wings in Australia, the US and Europe. PRCI today has emerged as one of the foremost platforms for PR and Communication professionals for global exchange of ideas in areas of public relations, corporate communication, advertising, brand management and academics. PRCI has successfully conducted ten global conferences and five international meets till date. It’s much vied annual prestigious awards: Chanakya Awards, PR Hall of Fame Awards & Corporate Collateral awards are like Oscars of PR & Communication world. Every year hundreds of achievers in the media & journalism, orporate communication & advertising, public & social services get recognized by PRCI in gala global conclaves in the major cities across India. In 2013, PRCI launched its youth wing – Young Communicators Club (YCC) – across its chapters in the country. This platform gives an opportunity to the students of Journalism & Mass Communication and Business Management to learn the ropes of the industry and get industry ready after interacting with eminent media personalities through a series of workshops, seminars, contests and creative events and festivals.PRCI organises symposiums, seminars, conferences, knowledge forums and workshops regularly in all its active chapters.