NewsWhip

20/05/2024

We’ve released an exciting new report, published in partnership with Stephen Waddington, founder of Wadds Inc. The report explores how communications leaders understand problems of polarization, and provides a Foresight Framework with strategies for managing those issues.

Through interviews with comms leaders from Adobe, Microsoft, BP, and more, we’ve uncovered some major insights. Download the full report to learn more about:

📌 How polarizing socio-political issues become part of the public conversation
📌 The decision-making factors within which companies navigate their public engagement
📌 A Foresight framework for managing polarizing issues
📌 The benefits of real-time and predictive data

This report from Wadds Inc. explores the state of corporate communications and its impact on decision-making around socio-political issues.

12/03/2024

🚀 We’ve launched an exciting new report, published in partnership with Stephen Waddington, founder of Wadds Inc. The report investigates the role of public relations and corporate communications in supporting management with planning and insight.

Download the full report to dive into the insights and major takeaways, including:

- The value of bringing an external perspective into your organization
- A decision-making framework for public statements
- The importance of real-time data and predictive insights

This new report from Wadds Inc. explores the management role and contribution of corporate communication within organizations. Based on interviews with senior corporate comms practitioners, the report identifies how the function uniquely brings an external perspective into strategic decision-making....

25/10/2023

Big product update! NewsWhip users can now access real-time insights from LinkedIn Company Pages, making it easier than ever to:

📊 Spot emerging trends
📚 Find story ideas
📈 Benchmark any set of Company Pages, uncover best practices, and improve your strategy

Check out our blog for more ➡ link in the comments.

06/03/2023

The Dublin team enjoyed a day out last week. Great craic and great food - can't wait until next time!

16/02/2023

We have some very big news for our users and customers — we've announced funding to fuel our growth plans and boost our product, meaning lots of things are going to get built over the next two years!

You can read about what this means in this The Irish Times article.
https://www.irishtimes.com/business/2023/02/14/newswhip-raises-121m-in-funding-to-grow-platform/?

Investment comes from London-based AshGrove Capital

09/09/2022

And just like that, it's time for Pumpkin Spice Latte's again. Here's a quick overview of how the fall drink was written about online, with the media taking an early interest.

03/08/2022

Here's a closer look at the comparison we did between England's women's soccer team and Wimbledon. While Wimbledon received more attention over a longer period of time, we can't deny the high level of interest to the Lionesses win.

26/07/2022

In June, Burger King made headlines for the wrong reasons when a crisis emerged based on a retirement gift given to an employee.

Several other brands were talked about in June. Here's what you need to know:

https://www.newswhip.com/2022/07/burger-king-kevin-ford-retirement-faux-pas/

Our look back at June's top brand coverage included a retirement at Burger King, Elon Musk's WFH comments, and Business Insider's success.

22/06/2022

A story mentioning Abbott and the baby formula shortage was the most engaged single piece of coverage about big US brands in May.

Find more insights on May's top brand stories in our latest blog:

https://www.newswhip.com/2022/06/abbott-formula-shortage-may-brand-stories/

The baby formula shortage after a February recall was one of the big stories of May, and three other learnings from our brand analysis.

20/04/2022

Real-time prediction helps you stay ahead of every developing story, and we've demonstrated the best ways brands can utilize this feature, using The Home Depot as an example.

https://www.newswhip.com/2022/04/how-comms-teams-can-stay-ahead-with-prediction-home-depot-analysis/

We dive deeper into NewsWhip’s public engagement prediction feature, revealing how you can identify a potential crisis or spot an opportunity.

12/04/2022

Brands are capable of making an impact, and being impacted by the real time sharing of news. That's why we've made a guide to show you how to use a real-time media monitoring platform for your brand, using The Home Depot as an example.

https://www.newswhip.com/2022/04/how-to-monitor-your-brands-earned-media-in-real-time-home-depot-analysis/

Our guide to using a real-time media monitoring platform to monitor and measure your brand's earned media, using the example of Home Depot.

24/03/2022

Round two of March Madness kicks off tonight, but players like Drew Timme and Doug Edert are capturing attention off the court with their brand deals.

We looked at the engagement to their Dollar Shave Club and Buffalo Wild Wings partnerships:

NCAA athletes are catching the eyes of brands during March Madness this year, and we looked at how they're generating engagement online.

15/03/2022

Managing a brand’s reputation has never been more important or challenging. We partnered with PRWeek and surveyed in-house comms leaders to better understand these challenges, ranging from crisis management, to real-time monitoring.

Download the free ebook today to find out what they had to say.
http://prweek.createasocialcard.top/relo6hf

NewsWhip ebook

09/03/2022

Cars generate high engagement on social media, so we looked at how auto brands like BMW and Chevrolet utilize these platforms to capture public interest.

https://www.newswhip.com/2022/03/how-bmw-chevrolet-and-tesla-ace-public-engagement-on-social-media/

We looked at the different ways auto brands BMW, Chevrolet, and Tesla are utilizing social media to capture public interest.

14/02/2022

Happy Valentine's Day to all, as especially to Rihanna. Here's how SavageXFenty captured the most consumer interest this year:

http://newswhip.clicksocialimage.top/emjtu3v

Valentine's day

07/02/2022

Save your spot for our February webinar! We'll be sitting down with Edelman's Global Executive Director of Intellectual Property, Tonia Ries, to discuss society's rocky relationship with government, media, and business:

https://lu.ma/llbwnad7

Distrust is now first instinct, according to Tonia Ries, Edelman’s Global Executive Director of Intellectual Property and the steward of the 2022 Trust Barometer report. Ries rejoins the...

02/02/2022

These are the brands whose new vegan options are here to stay for longer than Veganuary. Take a look at their new food and beauty items:

https://www.newswhip.com/2022/01/kfc-beyond-veganuary/

We looked at how interest in Veganuary has slowed over the years, but honed in on the brands maintaining momentum for veganism.

28/01/2022

More and more brands are launching vegan items in January, and we looked at how KFC and Chipotle Mexican Grill are maintaining momentum for veganism.

https://www.newswhip.com/2022/01/kfc-beyond-veganuary/

We looked at how interest in Veganuary has slowed over the years, but honed in on the brands maintaining momentum for veganism.

19/01/2022

Our Facebook publishing report for Q4 is now live. The same data you love, including the top content, publishers, and pages — but with a brand new look.

Check out all our findings below!

Q4 2021 Facebook Publishing We looked back at Q4 to define the web and native content that had the most success on the platform. Download full report Request a demo Top PublishersQ4 2021 — The top 15 publishers on Facebook had slightly lower engagement than they did compared to Q3 of the same year...

10/01/2022

Our December Facebook publisher rankings saw a newcomer in the top 10. The Nigerian publication Legit.ng disrupted North America and the UK's stronghold on the list.

Check out the full blog here:
http://newswhip.click-social-card.top/g4jbva

Facebook publishers

16/12/2021

Our November Publisher rankings are in! See what the top publishers were writing about in our latest blog:

http://newswhip.social-preview.top/xv6z6oj

Facebook publishers

09/12/2021

We have recently revealed plans to grow our product and engineering team, and are looking to fill 8 roles by early next year. You can read more about the details in this piece from
Siliconrepublic.com!

https://www.siliconrepublic.com/jobs-news/newswhip-double-engineering-team-data-analytics-jobs

After securing $2.5m in debt funding, NewsWhip has its eye on an 'ambitious' growth plan and an expansion of its engineering team.

02/12/2021

It's that time again when brands are beginning to compete for the honor of who has the best Christmas ads. This year John Lewis has some competition! Take a look in our latest blog:

christmas ads

18/11/2021

Engagement data on p***c interest and media interest shows that COP26 resonated far more than COP25. Read our latest blog to see what, and who, made headlines during this year's conference.

Media coverage from COP26 emphasized dissatisfaction with world leaders and criticism of policies.

24/07/2020

This is how the engagements to six of the top publishers have changed over the last 18 months

20/02/2020

Have you signed up for our newsletters yet? We'll keep you informed of top stories and publishers, as well as what’s trending for brands and agencies. You can sign up for one or both here: https://www.newswhip.com/newsletter/

31/01/2020

Here's a little insight into our shenanigans at NewsWhip: we forced our Irish coworkers to try American snacks, and the results are pretty hilarious:

We force a couple of our Dublin-based coworkers to try American snacks and the results are...enlightening. Want to join in our daily shenanigans? We're hirin...

10/12/2019

There's still time to register for Enterprise Ireland's Tech for Good event in NYC tomorrow! Our CEO Paul Quigley will be speaking, with drinks and networking following the panels. Full details and free registration here: https://www.eventbrite.com/e/tech-for-good-tickets-83343140577

17/10/2019

Overall engagement to web content on Facebook in Q3 was up compared to Q3 of 2018, but down compared to Q2 of this year. Our latest round up of Facebook Publishing insights is live: http://bit.ly/NWQ3FBPublishing