Tartan Social

Tartan Social YOUR SOCIALS DESERVE the BEST
Elevated services for brands looking for next-level marketing Tartan Social are a Lanarkshire based business with UK wide clients.
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We offer a variety of specialist help from social media audits, content creation, lead generations to 1-1 training on the best Social Media tips and hacks to grow your business online.

We also offer affordable Social Media Management packages with the goal of helping hard working local business owners generate leads, make sales and grab all the opportunities that online marketing brings with it

these days. So if you need someone to stand up and take charge of your online presence then Join the today by emailing us at [email protected]

GOOD NEWS STORY 🗞️We're extremely proud of our clients Birrell Corrance Funeral Directors being featured across multiple...
01/09/2024

GOOD NEWS STORY 🗞️

We're extremely proud of our clients Birrell Corrance Funeral Directors being featured across multiple news outlets for their lifesaving equipment donation to the fantastic team at Rutherglen Glencairn 2008s.⚽️

Well done to everyone involved!

Thank you to Daily Record for this wonderful write-up on our defibrillator donation to Rutherglen Glencairn’s 2008s. We were proud to be able to help with this lifesaving equipment after their head coach noticed there had been an alarming increase in kids collapsing or dying in the park due to cardiac arrests or heart attacks. The numbers are astronomical compared to years ago.

You can read the article here https://www.dailyrecord.co.uk/in-your-area/lanarkshire/lifesaving-defibrillator-secured-after-footy-33547468

27/08/2024

It turns out your eyes aren't deceiving you!👀

We provide excellent service and deliver exceptional eye care with state of the art equipment. We offer the best prices in Cambuslang, Tollcross and Duke Street!

Not only that… our OCT scans are FREE ! Book your eye test today and don’t miss ou

▪️ What's the difference between Social Listening and Social Monitoring? ▪️✔️ Social Media MonitoringThis is all about k...
26/08/2024

▪️ What's the difference between Social Listening and Social Monitoring? ▪️

✔️ Social Media Monitoring

This is all about keeping an eye on what people are saying about YOUR brand directly. Think of it like customer service on social media.

▪️ Someone has a question about your product? You're there to answer in the comments!
▪️ A customer leaves a negative review? You can address it quickly and keep your brand reputation in check.

✔️ Social Listening

This is the BIG PICTURE. It's about understanding the whole conversation around your industry, competitors, and even broader trends.

▪️ What are people saying about your competitors?
▪️ What pain points are customers talking about that your product could solve?
▪️ Are there new trends emerging that you need to be aware of?

Social listening helps you make informed business decisions, plan new products, and stay ahead of the curve!

Key takeaway: Social monitoring is important, but it's just ONE part of the broader social listening strategy.✔️

Want to connect with new potential customers? Then don't write off Facebook groups!📲Here's how to make the most of them:...
21/08/2024

Want to connect with new potential customers? Then don't write off Facebook groups!📲

Here's how to make the most of them:

✔️ Know your ideal client like a BFF: Before you start searching for groups, get crystal clear on who you want to attract. What are their demographics, interests, and needs?

✔️ Find relevant groups: Search for groups where your ideal clients hang out. Think about their interests, hobbies, or professions.

✔️ Engage genuinely: Don't just spam your services. Participate in discussions, offer value, and build relationships.

✔️ Target your content: Once you know what makes your ideal clients tick, tailor your content to address their needs and interests.

Here's an example of what we mean...

👉🏻 Example: If you're a beauty business targeting shift workers, join local groups for nurses, retail workers, or restaurant staff. Share content about quick and convenient appointments or offer special discounts for those with varying shift patterns.

Do you utilise Facebook groups in your business?

Are you a bit stumped at where to start creating content that connects and converts? No probs, just start with these 4 c...
20/08/2024

Are you a bit stumped at where to start creating content that connects and converts?

No probs, just start with these 4 content areas:

▪️ Awareness: Grab attention and introduce your brand. Think about eye-catching visuals, interesting hooks, and trending sounds or topics.

▪️ Consideration: Show them why YOU. Share your expertise, offer valuable tips, and highlight what makes you unique.

▪️ Conversion: It's time to seal the deal! Showcase your offers, share client testimonials, and make your call to action clear and compelling.

▪️ Loyalty: Keep them coming back for more. Build a community with engaging content, behind-the-scenes glimpses, and exclusive offers for your followers.

Remember, consistency is key. Choose your pillars and create content that speaks directly to your ideal client.

Let us know in the comments: Which content pillar are you most excited to try?

Want to attract dream clients? It starts with knowing them inside out!Think about:✔️ Demographics: Age, location, job, f...
18/08/2024

Want to attract dream clients? It starts with knowing them inside out!

Think about:
✔️ Demographics: Age, location, job, family life...
✔️ Interests: What do they do for fun? Which pages do they follow?
✔️ Needs: Why are your services important to them? What problems do you solve?

Once you understand your ideal client, creating content that speaks directly to them becomes SO much easier. This is your secret weapon for standing out in a crowded market.

Example: Maybe you want to fill daytime slots. Target shift workers with content that fits their schedule. Or focus on students or office workers if you're all about evenings and weekends.

Let us know in the comments: What's ONE thing you know for sure about YOUR ideal client?

Have you taken some time this year to consider how you’re presenting your brand online?Structuring your strategy to ensu...
15/08/2024

Have you taken some time this year to consider how you’re presenting your brand online?

Structuring your strategy to ensure you make the time to take that content as whether we like it or not, it will genuinely make such a difference to the ways in which:

▪️ Your brands viewed by potential customers
▪️ The way your brands perceived around the quality of your services or products
▪️ The community you build both in team and throughout your following

Just a few simple tips and tricks is all it takes and we’re here to help!

Our team will now be offering drop in sessions at our studio in Cambuslang that you can book out and have us all to yourself to help you create that content for your business! No matter how big or small!!!

Swipe through to see just some of the content we’ve produced for brands this last week and if you like what you see then get in touch asap!!!

Small business owners, it’s time to step up your Instagram game! ⏫You can now showcase up to 20 photos or videos in a si...
14/08/2024

Small business owners, it’s time to step up your Instagram game! ⏫

You can now showcase up to 20 photos or videos in a single carousel. Perfect for telling your brand’s story, highlighting products, or sharing customer testimonials – all in one post. 🫶

Make the most of this new feature to connect with your audience and grow your business!

Tartan Social is proud to be the agency partner for the iconic Carrick Packaging manufacturing company!We will lead the ...
13/08/2024

Tartan Social is proud to be the agency partner for the iconic Carrick Packaging manufacturing company!

We will lead the launch of their brand activation across all channels and help to bring in the incredible history and brand legacy that has been built since 1851!

This is a very proud moment and we're incredibly grateful to be working alongside such an established and well-known team!

At Tartan Social, we LOVE TikTok, and if you’re as hooked on TikTok as we are, you know that they always surprise us wit...
10/08/2024

At Tartan Social, we LOVE TikTok, and if you’re as hooked on TikTok as we are, you know that they always surprise us with exciting updates.

Get ready to hear the latest - a partnership that will completely change how we discover and share events. TikTok has teamed up with Eventbrite, and we can't wait to see where this goes!

Read all about this new collaboration over on our blog at https://www.tartansocial.com/post/tiktok-and-eventbrite-the-event-for-you

  🎥📸Content shoots galore to start August strong for our social media management clients ✨Hair in the CitySpecsDirect 2U...
09/08/2024

🎥📸

Content shoots galore to start August strong for our social media management clients ✨

Hair in the City
SpecsDirect 2U
The Capricorn Collection

At Tartan Social, we love nothing more than helping innovative business owners thrive!✔️Our mission is simple: To empowe...
07/08/2024

At Tartan Social, we love nothing more than helping innovative business owners thrive!✔️

Our mission is simple: To empower you to build a strong online presence and make the most of the incredible opportunities that social media offers.

Your online presence is more than just a digital storefront; it's your most powerful lead-generation tool. It's the means by which potential customers can easily discover valuable information about your services. It's the bridge that allows you to stay connected with your existing customers and reach out to potential ones.

If you're ready to build your online marketing presence and implement the strategy, leverage the best tools, and create engaging content then get in touch today and see if we're a good fit for each other!

Keep Going 💪🏼
24/07/2024

Keep Going 💪🏼

More and more people are using TikTok as a search engine instead of Google 🤯👉🏻 TikTok is now the go-to for finding infor...
18/07/2024

More and more people are using TikTok as a search engine instead of Google 🤯
👉🏻 TikTok is now the go-to for finding information.

What Does This Mean for Google❓

The rise of TikTok as a search engine doesn’t mean Google is going anywhere. Google is still the top dog when it comes to in-depth research, comprehensive information, and finding specific details.

However, it does mean that might need to adapt to keep up with changing user preferences. We could see Google integrating more video content and focusing on a more engaging user experience in the future.

For us, this massively highlights a shift in how we consume information—prioritising quick, visual, and over traditional text-based searches. Whether you’re looking for a new recipe, travel tips, or the latest fashion trends, TikTok offers a fresh and fun way to find what you need.

So next time you have a question, why not give TikTok a try? You might just find your answer in a fun, engaging video that makes you smile. 😊

▪️Subscribe to our mailing list at www.tartansocial.com for weekly trending updates!▪️

The comparison trap is real online but please know that Viral moments don't define your business success. ✅ Consistency ...
15/07/2024

The comparison trap is real online but please know that Viral moments don't define your business success.

✅ Consistency does.

I hear a lot of people saying they went but went they broke it down it didn't lead to any major breakthroughs or opportunities in terms of sales or leads.

For us this is a crucial lesson in marketing 101 :

✔️ Create quality content regularly
✔️ Build on a community and value the followers you already have
✔️ Stay authentic to your brand and your USP
✔️ Analyse and adapt to what your stats are telling you

Need a little guidance? DM to book in for your Brand Activation Audit and let's get cracking!

▪️ We’re excited to be able to expand our client roster this quarter ▪️Although our capacity is limited, we’re excited t...
14/07/2024

▪️ We’re excited to be able to expand our client roster this quarter ▪️

Although our capacity is limited, we’re excited to connect with brands ready to learn and grow.

If you're prepared to trust the process, step out of your comfort zone, and invest in their success. If that sounds like you, let’s connect!

Interested? Book a call with us or send us a DM to see if we’re the right fit for you.

09/07/2024

Today in Tartan Social HQ was ...

✔️ Chaotic
✔️ Exhausting
✔️ Stressful
✔️ Crazy busy

But what a laugh it was 🤜🏻🤛🏻

Think working in looks easy???

You wouldn’t last a hour in the asylum where they raised me 🫶🏻🙈

08/07/2024

Moodboard ✨

Our new Shopify website client asked us to create a dreamy soft pink and blue vibe for her new Jewellery brand and were loving being over in our for this beautiful collection 💍💎

If you’re interested in rebranding your existing WiX or Shopify website then drop us a message and let’s get you booked in ✨

05/07/2024

So many business owners have told us that the when it comes to converting social media posts into real tangible sales and results!

Our INSTAGRAM WITH INTENTION workshop goes live next Tuesday 9th July and you can book your space at https://www.eventbrite.co.uk/e/tartan-social-presents-instagram-with-intention-tickets-937963472997

Unlock the secrets to a successful Instagram presence with our exclusive workshop at the Tartan Social Academy!

PS👀👀
For a limited time only, receive 4 valuable resources (valued at a total of £275) that will take your social media game to the next level:

🚀 Social Media Content Guide: Discover all the hooks, call-to-actions, and essential tips to create engaging content that resonates with your audience.

🔍 Instagram Audit Template: Evaluate and optimize your Instagram profile to maximise your reach and engagement.

📝 How to Create a Social Media Strategy: Develop a comprehensive plan to effectively connect with your target audience and achieve your business goals.

🎨 25 Canva Templates: Access professional and eye-catching templates to elevate your brand’s visual presence on social media.

Don’t miss out on this incredible opportunity to boost your online presence and grow your brand with these essential resources.

01/07/2024

Thank you so so much for the kindest words ❤️🫶🏻☺️

Guys, we have NEWS 🎉🎉🎉Our in person Tartan Social Academy Workshops are going live!!✔️ WHEN? Tuesday 9th July ✔️ WHAT TI...
01/07/2024

Guys, we have NEWS 🎉🎉🎉

Our in person Tartan Social Academy Workshops are going live!!

✔️ WHEN? Tuesday 9th July
✔️ WHAT TIME? 11 am - 1pm
✔️ WHERE? Strathmore House, East Kilbride

Book your space now via the link in our bio for our INSTAGRAM WITH INTENTION workshop where you will learn how to establish a powerful online presence for your brand hosted by who has been there and done it when it comes to not only growing her own incredibly authentic Instagram but also has done the same for countless other businesses behind the scenes!!

By the end of this workshop, you will have all the skills you need to optimise your Instagram presence and effectively reach your target audience. More importantly bring in the sales that your business needs to succeed!

Don’t miss out on this opportunity to elevate your online presence and take your brand to the next level with a team who have “ been there and done it “ and are as straight talking as they come and ready to answer all your questions!!!!

An amazing opportunity to elevate your online presence and take your brand to the next level.

Big News Incoming 🚨TikTok now lets you upload videos up to 60 minutes long!The app that’s known for its short, snappy cl...
26/06/2024

Big News Incoming 🚨

TikTok now lets you upload videos up to 60 minutes long!

The app that’s known for its short, snappy clips is giving us way more room to play.

So, what does this mean for everyone, from creators to casual viewers?

Read our new blog for all the info at www.tartansocial.com and don't forget to hit that subscribe button for weekly social media updates to boost your biz!!

Why a Strong Brand Vision Matters ✔️Having a strong brand is key to standing out! Here's why it's important and how a we...
23/06/2024

Why a Strong Brand Vision Matters ✔️

Having a strong brand is key to standing out!

Here's why it's important and how a wee skoot on the pages can make the process easier and more fun!

✔️ Stand Out: A unique brand helps you shine among competitors, making it easier for customers to pick you.

✔️ Build Trust: Consistent branding builds trust and loyalty, encouraging repeat business and referrals.

✔️Look Professional: A strong brand shows you’re serious and reliable, attracting more clients.

✔️Connect Emotionally: Brands that resonate emotionally foster deeper loyalty and support.

✔️Command Higher Prices: Trusted brands can often charge more, leading to better ROI.

✔️Effective Marketing: A clear brand message makes your marketing efforts more impactful.

Need some help bringing your brand vision to life? DM us or email [email protected] to book your discovery call.

Thank you EK Collective ⭐️
21/06/2024

Thank you EK Collective ⭐️

A massive congratulations go our lovely tenants at for winning the best Business Innovation people's choice award!

So well deserved 👏

🏆🏆🏆🏆
21/06/2024

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Address

Strathmore House
South Lanarkshire
G741LF

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About

I love helping ambitious business owners elevate their social media presence through bespoke marketing strategies. (I hope this doesn’t sound like too much jargon!)

Here are just a few of the things I specialize in:

Digital Marketing and Social Media Strategy

Community and Channel Management

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