PPC Land

08/12/2024

Omnicom Group and Interpublic Group (IPG) merger talks signal major advertising industry consolidation

WSJ reports potential combination would create world's largest ad company, surpassing WPP with over $20 billion in revenue.

01/12/2024

FOX News channel sets record cable news share as competitors face historic decline https://ppc.land/fox-news-channel-sets-record-cable-news-share-as-competitors-face-historic-decline/

01/12/2024

EU Data Protection Board strengthens AI governance framework with new initiatives https://ppc.land/eu-data-protection-board-strengthens-ai-governance-framework-with-new-initiatives/

01/12/2024

Fubo adds 18 NBCUniversal FAST channels https://ppc.land/fubo-adds-18-nbcuniversal-fast-channels/

01/12/2024

Australian online ad spending surges 12.1% in Q3 2024 https://ppc.land/australian-online-ad-spending-surges-12-1-in-q3-2024/

30/11/2024

Google Analytics adds manual ad content support to custom channel groups analysis https://ppc.land/google-analytics-adds-manual-ad-content-support-to-custom-channel-groups-analysis/

30/11/2024

Spotify expands digital publishing tools with launch of Spotify for Authors platform https://ppc.land/spotify-expands-digital-publishing-tools-with-launch-of-spotify-for-authors-platform/

30/11/2024

Google announces major changes to Search Features in Europe under DMA compliance https://ppc.land/google-announces-major-changes-to-search-features-in-europe-under-dma-compliance/

30/11/2024

Google Developer program launches Premium Tier with $500 cloud credits, expert support https://ppc.land/google-developer-program-launches-premium-tier-with-500-cloud-credits-expert-support/

30/11/2024

Instagram launches major DM update with location sharing and 300+ new stickers https://ppc.land/instagram-launches-major-dm-update-with-location-sharing-and-300-new-stickers/

30/11/2024

DOJ and States seek historic breakup of Google https://ppc.land/doj-and-states-seek-historic-breakup-of-google/

30/11/2024

Instagram introduces significant messaging updates including location sharing, customizable nicknames, and hundreds of new stickers for enhanced communication.

30/11/2024

DOJ and States seek historic breakup of Google

Justice Department proposes Chrome divestiture and unprecedented data-sharing requirements to restore competition in search markets.

26/11/2024

Viant launches certified partner program https://ppc.land/viant-launches-certified-partner-program/

26/11/2024

Google enhances Holiday Shopping experience with AI-powered Lens and Maps features https://ppc.land/google-enhances-holiday-shopping-experience-with-ai-powered-lens-and-maps-features/

26/11/2024

Holiday shopping trends show 80% of consumers prefer physical retail experiences https://ppc.land/holiday-shopping-trends-show-80-of-consumers-prefer-physical-retail-experiences/

26/11/2024

Microsoft reports 75% Enterprise AI adoption with $3.7x ROI across Fortune 500 firms https://ppc.land/microsoft-reports-75-enterprise-ai-adoption-with-3-7x-roi-across-fortune-500-firms-2/

26/11/2024

Polish TV viewership data shows 6-minute daily increase amid Autumn programming shift https://ppc.land/polish-tv-viewership-data-shows-6-minute-daily-increase-amid-autumn-programming-shift/