Sparks Productions

The good news is the Hockey season is back. The even better news? NHL Trading Cards are also back at Tims! And this year it's the 10th Edition! Check out Amit Mehta's latest, starring Sidney Crosby and Nate Mackinnon. --- Client: Tim Hortons NHL Trading Cards Chief Marketing Officer: Hope Bagozzi VP-Head of Marketing: Solange Bernard Director, Marketing Communications: Heather MacLeod Marketing Manager: Ashley Hurn Senior Brand Manager: Nadine Nour Brand Executive Producer: Christopher Grimston Agency: Gut Toronto CD: Matthew Kenney Assoc. CD: Marco Salvador Assoc. CD: Miguel Cedeno Group Account Director: Alessio De Civita Account Director: Melissa Barfield - Account Supervisor : Rachel Cloth Account Executive: Santiago Mottoa Senior Producer: Rebecca Adams The French Shop: Account Manager: Margot Galinas Account Supervisor: Sabrina Desjardins Producer: Jennifer Lankry Copywriter: Beatrice Rea Production: Sparks Productions Director: Amit Mehta DOP: Mat Barkley Producer: Trudy Turner Editing: School Editor: Jon Devries French Editor: David Ngandu Assistant: Fiona Alvarez Executive Producer: Yumi Suyama Audio: Grayson Music Group Session Director: Ryan Kondrat Audio Engineer: Brian Bernard & Aaron McCourt Sound Designer: Ben Swarbrick & Mike Bisanti Executive Producer: Kelly McCluskey Producer: Clare McGonigle

*** Sparks and Santana Reunite! *** Sparks Productions and Paul Santana are pleased to announce they have joined forces again after a brief hiatus. Their previous association of many years produced multiple iconic campaigns such as the Interac "Yellow Truck" series, Canada Post's "Red Cart" spots, three years of the Coors Light Maximum Golf initiatives, and of course, the unforgettable Newfoundland and Labrador Tourism campaigns of 2015-2022. Director/cameraman Paul Santana is a highly recognized, award winning, filmmaker whose collaborative work ethic has consistently fostered long term relationships which produce great images and successful results. Sparks and Paul Santana are delighted to rekindle their long term association and friendship!

Sparks is thrilled to announce its new association with director David Vergés for commercial production in Canada. David Vergés is a film director who resides in Barcelona and actively works worldwide. His filmmaking journey began at the prestigious ESCAC film school, where he graduated with a degree in Film Directing. Since then, he’s been on a storytelling journey, constantly learning and discovering new ways to tell a great story. Coca-Cola, Audi, Netflix, Lamborghini, Sony, Jeep, Powerade, and Volkswagen are just a few of the many iconic brands he’s been fortunate enough to collaborate with. In his travels his work has received many international awards including snagging a Cannes Lion for the Audi project 'Invisible Man". David’s long form work has also garnered serious international recognition. His film, Etiqueta Negra, won several awards and was selected for competition at Tribeca Film Festival and the Zurich International Film Festival.

Sparks is especially pleased to announce our new association in Canada with director Allison Swank. Allison is an award-winning filmmaker based in Brooklyn, New York. She has collaborated with Questlove’s music channels OkayAfrica and Okayplayer, working with renowned artists like Erykah Badu, Elvis Costello, A$AP Rocky, and Flying Lotus. Her independent documentary Scum Boy gained her notoriety in METAL Magazine, PAPER, and others, winning "Best Short Documentary" at the IMDB Independent Shorts Awards in LA, and was an official selection for Shorts On Tap, London, Hot Docs, and was invited to screen at AFI Docfest. Recently Allison was nominated for "Best New Director" at AICP '24 (Association of Independent Commercial Producers) and at Le Book '24

Sparks is delighted to announce its newly minted association with London based director Lucy Bridger for commercial production in Canada. Lucy is known for her warm, impactful and human stories of underrepresented characters in society. Lucy's commercial campaign Hide and Seek, for the domestic abuse charity Refuge, won a Gold award at LIA, Silver at Creative Circle, Bronze at Ciclope while also making the D&AD Shortlist. Her piece for Cadbury Fingers, Sign with Fingers Big and Small, won Silver at The British Arrows 2023. Her Back to School anti-bullying campaign for The Diana Award was shortlisted this year at the The British Arrows 2024.

Just in time for the playoffs, director Amit Mehta and the fine folks at Angry Butterfly conspired to create a spot using the iconic hockey mullet to demonstrate the dual merits of Co-operators Insurance. "It's investments in the front, insurance in the back!" Client: Co-operators Agency: Angry Butterfly CCO: Erin Kawalecki ECD: Adam Notzi-Keyser ECD: Bernice Lo Senior Art Director: Amanda Spagnuolo Sr Copywriter: Andrew Auld Senior Project Manager: Ana Monaco Producer: Carlo D'Ercole VP: Nipun Goomer VP, Head of Production: Hannah Bratt Production: Sparks Productions Director: Amit Mehta Director of Photography: Nina Djacic Producer: Robbie McNamara Editing: Editorial Factory Editor: John Evans Exec Producer: Siobhan Quinn Sound: Grayson Music Group Creative Director: Ryan Kondrat Sound Engineer: Vlad Nikolic Sound Designer: Mike Bisanti Senior Producer: Nicholas Shaw

Sparks is amped to announce we are sponsoring the stage equipment for this year's Adbands! All proceeds go to the Ontario Rett Syndrome Association & Epilepsy Toronto. Come check it out to support some great causes and listen to some rockin' tunes!

It's officially "Quitter's Day" but keeping up with those New Year's Resolutions just got way easier - get motivated with the latest spot from Melissa Silverman. Client: Snickers Talent: Joel McHale and Spence Rich Agency: Weber Shandwick Prod Co: Tessa Director: Melissa Silverman Director of Photography: Todd Antonio Somodevilla Production Designer: Tessa Posnansky Wardrobe: Karen Levitt Editor: Abbey Eagles Colorist: Matt West

Sparks is thrilled to welcome Sheldon Candis to Canada! Baltimore native Sheldon Candis is a graduate of the prestigious USC School of Cinematic Arts. Candis’ feature directorial debut LUV was an official selection in the 2012 Sundance Film Festival Dramatic Competition. Sheldon has also directed the feature-length documentary Baltimore Boys for the prestigious ESPN Films banner, Who Will Survive America for the AMC Networks/ Sundance Now Doc Club original series Take 5: Justice in America, When the Lights Are Brightest for Springhill Entertainment and recently, Colin in Black & White (which chronicles the early wonder years of civil rights activist and cultural icon athlete Colin Kaepernick) for Netflix. Sheldon has been equally prolific in advertising, having directed work for Amazon, Ford, Microsoft, Deloitte, Wells Fargo, Dove, Walmart, Under Armour, and many other clients. What fascinates Sheldon about directing commercials is “…the idea that you can not only entertain and engage people, but you can also educate. The most important thing isn’t just selling a product, it’s about selling an emotion.”

NicoleFinal.mp4

Sparks is thrilled to share Amit Mehta's latest for Destination Canada, featuring the hilarious Nicole Byer! Agency: Praytell Creative Director: Erin Banisch Senior Creative Producer: Julia Main Senior Copywriter: Kevin Pellicone Senior Copywriter: Maria Opatz VP Travel: Brianna Bishop Production: Sparks Productions Director: Amit Mehta Director of Photography: Nina Djacic Producer: Robbie McNamara Photographer: Markian Lozowchuk Photography Producer: Nathan Ciprick Production Designer: Brad Wilson Editing: The Editorial Factory Editor: Andy Ames Executive Producer: Siobhan Quinn Colouring: Redlab Colourist: Abe Wynen Online Artist: Andy Hunter Producer: Emily Skeffington Exec Producer: Barclay J. Maude Music Supervision & Audio Mix: Circonflex Toronto

Geico---Ziti.mp4

Play names are getting out of hand with this hilarious new spot from director Amit Mehta for Geico x NFL on Prime, from Martin Agency with The Vault NYC!