Jay Wong - Podcast Your Brand

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Jay Wong - Podcast Your Brand

Helping companies and biz owners launch Top 100 podcast shows
Brand Builder 🎬 | Eggtart Fanatic ?

06/12/2024

Old school vs. New school
The last few days, I have gotten tons of questions and feedback from a couple of short form videos on our wedding last weekend.

Want to know something funny?

We had a short form video team and a long form video team on site…

And they HATED 🤬 each other!

It was pretty much an all out war to capture the right / best footage of the weekend.

Who’s winning so far?

The short form video team gave us 10+ videos from our first night. And then proceeded to give us another 30+ videos from the night of the wedding.

This was done in less 24-48 hours after the event.

They practically stayed up all night to edit them!

We had worked out a “set list” of sorts so they shot with precision and was relatively quick.

And they were fun to work with!

Compare that to the long form video team - they are going to get us a couple of reels from the “wedding video” in (insert 🥁 roll please)

In 2 months…

When they finish the movie 👀😂

Now, I have no doubt that the cinematic version of that video will be top notch. I can’t wait to see it!

But the difference so far is remarkable that I found it hard not to comment.

I get it. They both have their merits and technically they are different products, but at the end of the day, I am massively excited about the wedding right now because it’s fresh in my mind.

So it makes more sense for me to have something to share now.

And on top of that, does it make sense to share a 15+ min video of our special weekend, or under 1 min is awesome enough?

I even put all the videos in a folder for our guests and some of them have shared about the epic weekend on their own socials and feeds.

Will our friends wait 2 months from now to share anything re: our wedding? (Even if it has an entire story arc and is cinematic etc…)

Look, it’s not lost on me that this definitely a first world problem…

And I’m am intensely grateful for anyone on our wedding team

However, it begs the question…

When will this idea of getting a long form wedding video be simply be seen as old school?

If you are unwilling to adapt to the ever changing landscape of the market and your consumers, you will be replaced with (likely) a younger, quicker, more capable team that does listen and understand.

And will prob even start overdelivering too on what they promised.

Business and life can be simple….

Adapt or die🤘

Your life, your choice!

Jay

PS. Thank you for everyone that has commented or reached out. It’s been an incredibly fun time and appreciate all the notes, sage like advice and warm wishes! ❤️ it means a lot!

02/23/2024

DOMINATING THE CHARTS 🚀📊
Our agency has been on fire, and the crown jewel of the last week or so has been our powerhouse partner, Fingerprints On Success; a corporate law firm ready to turn heads and make waves.

✅ Top 35 podcasts in Entrepreneurship
✅ Top 130 in all of Business iTunes
✅ and the front page of the entrepreneurship category

Not bad for kickstarting the podcast journey right?! 👀

I know what you’re thinking – a corporate law firm in the podcasting game?

Trust me; it’s not just a move; it’s a strategic masterpiece.

And since it’s the end of the week, I thought I would break down their strategy for you so you can implement it in your business!

Every business hungry to collaborate with more business owners or serve an affluent market needs a powerhouse podcast that not only engages but irresistibly pulls them back into the heart of your brand.

So, here’s the game plan we’ve executed for Fingerprints on Success /

1) Engaging BIG thinkers
Like attracts like right?

We’re not just talking to the masses; we’re rolling out the red carpet for the business elite.

We want the best of the best!

If you check out their podcast, their first handful of episodes features ; CEO of , Josh Gellert; President at Camerican International; and the incredible Todd Sawyer – all revealing their success secrets.

Collaboration > competition

2) Relevance Revolution:
In a world drowning in AI updates and fleeting social media content, what do you think the world is craving more of?

I’ll tell you
➡️ Authenticity
➡️ longer conversations,
➡️ and the unfiltered truth!

People don’t know what is real and what isn’t any longer, so truth and verifiable results will be the counterbalance to all of these incredible tech advances.

Podcasting in 2024 isn’t about shallow metrics; it’s the divide between ‘followers + bots’ and ‘True fans and customers.’

We’ve chosen depth, identity, and igniting movements with our listeners.

If this resonates, and you got value out of this post, show our client some love by subscribing to their show!

Here’s to you winning more this year!

12/25/2023

HAPPY HOLIDAYS FAM ❤️
I don’t really do wall post any more, but felt compelled given the holidays. What an incredible six weeks it’s been on our global tour. From Canada to the Middle East to Asian and back to Toronto.

We return with a heart of gratitude for all the new experiences and friends along the way as well as the infinite travel vlog stories and epiphany videos coming your way.

Wishing you and a day/week/month/year filled with joy, laughter and tons of great wine. You have to have great wine! 😎

PS. This is our way of extending one of our favourite days of the year. 38 hour christmas!!!

06/06/2023

TAKE A LOOK BACK…
At how far you have come 👏👏👏

Most entrepreneurs and biz owners don’t do this enough. I know I am guilty of this.

I had a moment just now while we are getting ready for take off that “yup this is life right now”

I remember launching my first podcast in an Airbnb with when we were just starting.

No momentum
No email list
No sales 😭
Heck, no product, business or any inkling of one

I remember starting…

And how seemingly difficult the most basic tasks are today

Crazy to reflect back on the last 7 years of building and from here looking back there, I am proud of that young man being WILLING to start and bet on himself

I think everyone can do what I did

It’s not as special as the books and articles make it out to be.

One of my fav books back in the day was a book by titled “Choose Yourself”

That’s pretty much what one needs to do

➡️ Choose yourself over your fears

➡️ Choose yourself over your present day circumstances

➡️ Choose yourself over the noise of the world

🤫🤫🤫🤫

Hope you take a moment for yourself today or whenever you read this to reflect back on how far you have come

It may surprise you how awesome you truly are!

04/07/2023

It’s OVER 🔥
No more hiding. No more multiple goals or multiple focal pts. No more playing small or not to lose.

All in. I put my words behind it and release it into the world.

There’s ☝️focus.

Everything in the next 12 months comes to this.

I look forward to becoming the man and person I need to be so I am in alignment with what I wrote

6figure months was cool while it lasted

On to the next level 😎✌🏽
Bring on 7 figure months babyyyy

04/02/2023

I have a lot to say about the last week, but before we get there…crossing dolphins off the bucket list!! 🐬🔥🤩

Feel immensely grateful to have experienced this w/ and to learn about how takes care of the dolphin moms

11/10/2022

A STAR is born! 💫
Catching up on all the podcasts on my phone the last week and re-listened to ’s story of her launching her podcast with us

Spoiler 🚨: things didn’t go according to plan!

When you run a business or do anything worthwhile, things rarely go according to plan. You feel me?

We started with one angle of the show, pandemic happened, business model changed, offer changed, rebrand, team changed, lawsuits, procrastinated, rebrand again etc…

I’m exaggerating a bit, but you get it.

Setting any worth while goal and going after it is going to test you

It’s going to present obstacles in front of you and ask, “do you really want this??”

It’s OK that things didn’t go according to plan.

It’s not OK to stop pursuing goals that continue to speak to your ❤️

It’s part of being on the journey of business and life

It’s part of finding your voice and discovery the movement and platform you were meant to lead

It’s part of creating and publishing even when you are not sure

Super proud of you and your line up of incredible guests including .yorke13 and so many badass names to come!!

Also so happy to see you cross into the Top 100 for business.

Many men and women need to hear your voice, the stories, and ask themselves…

What was I born to be?? 🤔

11/04/2022

Declaring WAR against reality ❌

Have you ever been thinking a thought that you can’t seem to shake?

Maybe it’s because of all the recent travels…
or maybe it’s because planes are great for reflection?

The thought that I can’t shake is this…

“The more you fight for it, the more you get to keep it”

Let me give you further context

I have been setting some big and uncomfortable goals. Pushing myself to dream bigger than I usually do

I mean, somethings are standard practice at this point, but when you are competing against your potential, there’s always a higher level

Here’s what kept coming up for me as I kept setting new goals and new visions for my life and business.

“You can’t do X because of Y”
“Hmm this is good, but first I need X to happen and if it goes well, then Y will work”
“I’m not X enough for this to be done right”
“I haven’t done this that long, am I qualified to do X?”

Have you thought these thoughts too?

The more I think about it, the more I realize that if I am going to step into a NEW reality, that is going to require a NEW way of thinking and operating.

What’s the definition of insanity? Doing the same thing over and over again expecting a different result

So hear me out…

IF I stay here in my comfort zone…

IF I allow my own limiting beliefs to keep me here…

IF I accept my current reality as is

I don’t get the opportunity to be the person I was called to be

Does that make sense?

IF I fight for my limiting beliefs, I get to keep them.
IF I fight for my comfort zone, I get to keep them.

At the same token, IF I am willing to fight for a NEW reality, perhaps I can get that too 🙂

Reality is created in the mind first, then realized like it’s another Tuesday.

So I am grateful for my current reality. No hate against it. Seriously, no one looks upset around Lake Como lol

However, I choose to create a NEW one.

One where “my current big goals” are normal every day life
One where I let go of thoughts that don’t work for me any longer
One where I express who I am called to be

Game on 😏

10/30/2022

Relationships vs. Capital - which one is worth more?

You know the saying right? It’s not what you know, but rather it’s who you know

Immensely grateful to have spent the last 3 days w/ and his team at Expert Summit

To give some context, it’s a room of vetted entrepreneurs. You know it’s going to be good, when the average revenue in the room is over 1M+

Actually, combined revenue of $286million in the room.

Hey, capital matters too 😂

Over the last 3 days, I got a chance to connect with so many like-minded business owners that it reminded me how important it is to be in the right rooms with the right relationships.

The caliber of conversations was truly next level!

From the dinners, to the hallway convos, all solid.

It was so good that this was one of the only pictures I snapped in 72 hrs lol

To all of my NEW friends and old, looking forward to building and scaling with you all

Thanks again, Anik and crew 🙏

For me, I like both.
Relationships AND capital 🥃😉

04/12/2022

1ST cottage in the portfolio!

It turns out, every time I live outside of ON, something happens that pulls me right back in.

Don’t get me wrong, this is a pretty good reason to fly back for a few days to check out our first cottage 🎉

Over the last few years, we have been acquiring properties to create unique experiences and “homes away from homes” for a number of our guests.

We have been actively looking for a cottage project for over the last half of a year and the market has been RUTHLESS.

For the investors that know, you know.
It’s crazy out there 😅

This is actually going to be a bit of a renovation project so not posting too many pics, but we are so excited for the NEW challenge this brings.

Life is about pushing boundaries after all. And more dancing. Clearly.

There are SO MANY people to tag as we could not have done it without a superb team behind us.

Word of advice: it’s ALL about the team 💪🏼 I’ll save that for a different post for a different time.

Just SO EXCITED to share with you as a bit of inspiration that your goals are all achievable and possible.

You just to have to work it from every angle and if that fails, book yourself a trip outside of ON, make sure you commit all the funds to said trip, and I am telling you MAGIC will happen ;)

PS. I have never really posted about investing in real estate outside of my business, but it’s been present in my life for the last few years.

IF it’s something you want to see more of, happy to document a bit more along the way. Especially for this special project.

Let me know

04/08/2022

KNOCK KNOCK ✊
When was the last time you made time for your gifts? OR even what you like doing for fun?

I have observed that many times when businesses are growing and things are breaking (in a good way), business owners tend to jump in and try to “hold it all together” and “Save the day for their teams”

In the process, they tend to sacrifice time for themselves and lose that spark of creativity that sometimes is what helped them get to where they are.

At least that was the case the me. The more business and the team grew, the more I was pulled in the business and the first thing that went off the calendar was time for me.

I can’t say it’s perfect these days. It’s still happening from time to time.

It’s a process.

However, I am immensely grateful for my team because as they have been putting more systems in place, they are pushing me to start sharing again.

To challenge my own creativity and see what we can create next.

It’s been refreshing to say the least.

Working with and his team at has been game-changing for my team.

It was even better when I got a chance to speak at one of their private events about a month ago

The more I spoke, the more I felt creativity creeping back in…

Knocking at the door

Waiting to see if I will answer

I still have ways to go and lots of learnings ahead, but one thing I definitely do more of these days is make time for myself and my gifts.

Start today and take time for you. Make time for your gifts! It’s pretty incredible what happens when you CHOOSE you and you let the cards play out how they may

09/15/2021

In your opinion, which jump wins the day? 😂

Watch today’s stories for context and commentary on our “Asian tour” of Rome

08/25/2021

Best TIME ZONE debate?!

What’s the best time zone to work out of? I have pondered this question over the last few years, and I am pretty convinced that CET (Central European time) might be the best.

- wake up early and take an adventure for yourself (6am - 12pm)
- start “workday” (1pm - your choice) - this is 7am EST

See my stories for a mini-example of a day.

Anything that is super important and team calls, I slot it for the morning.

All “other calls” (ex: podcast interviews, client calls, partner calls, etc) I put them in the afternoon.

Obviously, to each their own, but curious for you, what’s the best timezone for you to work out of?

08/20/2021

Bye bye Toronto 👋
See you on the other side

07/14/2021

Another week, another 🎤 live baby!!

Congrats to our partners at Ethree Online and their brilliant leader Jessica Chapman...and now host of the the Unlocking Your People podcast!

If you are a CEO or founder, and you struggle with all the tough “people stuff” — this show is for you!

I know for me personally, this is a revolving topic that I face every day with our growing team

Next stop — Top of the charts 📈 to ensure this show supports the right leaders and hiring managers.

See below for 🎤

Address

Toronto, ON

Website

https://podcastyourbrand.co/

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A big part of this weekend was mixing in our cultures (Chinese and Italian) as we wanted equal representation in what we did There were speeches in Cantonese, Mandarin, English and Italian all throughout the weekend. For my parents, they might have “self actualized” during this ceremony lol It was very touching. For many of our attendees, this was the first time they had ever been or attended a Chinese tea ceremony so it was really special for them too. In the olden time, this ceremony use to represent an exchange between the families as the woman is now going to the man’s home. Pouring the tea represents the honour and respect we have for the older generation and parents for helping us grow up. Also, a nice respectful way to highlight gratitude for them. The gold represents wishing us prosperity and blessings in our new chapter of life. Everything in Chinese culture is about money 🤑 so yes, we got tons of red envelopes too!! 🧧🧧🧧 Wishing you to get rich too!! 😉

PLAN A ONLY ☝️ As I was walking up down the aisle with my mom, I felt a rain drop land on me. We have been showing our friends Italy all week and going on so many adventures, it didn’t rain once all week. “Don’t you dare start now!” As @franciipugliese walked out with her father, I felt another rain drop. My heart sank 💔 We had discussed this situation at length with the wedding planner and amongst ourselves. We are not “Plan B” type of people and we had no back up. Rain or shine, this was it. Plan A is the only plan. We are people that commit to an unified goal and move forward no matter how improbable or difficult. It’s one of our core values as a couple and a quality that almost all of our friends share. In my own vows “whether we stand in the storm of our lives, or we dance in the rain - I stand with you” Maybe it was god or the universe or even our friends sending us the best intentions during the ceremony… but it never rained 😜💦 Only seldom drops As if a greater force was holding everything back for just a little longer ❤️ I am forever grateful by that gesture and this kicked off the best day of my life. Much love, Jay PS. I did part of my vows in Italian 🇮🇹 - I have never been more nervous for any talk than this one👌

What Content Creators And Leaders Need To Do During The Crisis

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Always Choose Adventure

I’m Jay Wong - Podcast Brand Coach, Marketing Trainer and Host of The Inner Changemaker, consistently ranked in the Top 100 Self-Help podcasts in Canada by iTunes. You can follow it along on the Inner Changemaker page.

I help movement leaders and entrepreneurs breakthrough the noise of their marketplace through launching top-100 podcasts so that they can put a voice behind their products and services.

Through trial and error on my own journey, I worked out how to not only launch a top 100 podcast, but to be able to leverage it to build the brand and movement.

How it all began

In the summer of 2015, I naively began my journey of uncovering the truth behind what it takes to truly build the life of your dreams as well as leave behind the legacy you desire.

You can imagine what a surprise it was for me that when we launched, we quickly rose to the #1 spot in all of iTunes for Self-Help.

Since then, I have been fortunate enough to interview some of the most intriguing minds of our generation. Movement leaders such as Bob Proctor, Grant Cardone, Lisa Nichols even billionaires like Tom Bilyeu and Naveen Jain.

Podcasting became the “vehicle” that I used to speak around North America and to begin helping business owners do the same in their business.

That’s why I am so ridiculously passionate about this work.

The journey so far

I used my own tools to create my dream life of travelling the world with my girlfriend. I have been a location independent entrepreneur for the last 2 years, working from 10+ different countries.

Then I used my own tools to build a network of thought leaders and influencers from around the world and they helped me get featured on the big screens at Toronto Downtown busiest intersection, Yonge and Dundas square, (I’m still pinching myself about this one).

I used my marketing and podcasting tools to create a 6 figure boutique marketing agency that specializes in podcast launches and brand building.

I knew I was capable of more, I knew I was settling for less than I desired and so I embarked on a life-long adventure to become the most effective version of myself that I can be.

And it’s been quite a journey. I now help thousands of people every single week do the same through my content that gets listened to in 123+ countries.

I recently got named as one of the top 40 Millennial Influencers to follow in 2018 and regularly inspires audiences of entrepreneurs, change makers, and thought leaders at some of the most prestigious conferences and seminars around the world.

Right here...

This page is a place for me to reflect on my own personal insights along the journey. It’s also a place where you can learn from my mistakes and deploy the best marketing strategies in today’s landscape.

No more settling for the life that was given to us. No more adhering to the status quo. It’s time to build the businesses to fund our legacies. It’s time to tap into YOUR inner #changemaker

Your friend and coach,

Jay “Always Choose Adventure” Wong