Free Society is a premium Canadian food and table top production company, representing some of the c The infrastructure is one-of-a-kind in Canada.
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Free Society is a premium Toronto-based production house specializing in food and tabletop advertising. Backing every project is Free Society’s state of the art studio and equipment infrastructure and talented in-house technical support staff. Clients include Telus, Tim Hortons, President's Choice, Diageo, Mercedes, Unilever, General Mills, BMW, McCain, Volvo, Alexander Keith's, Kitchenaid and Kraft.
Little Black Book, Tony DiMarco, Dan Arki, Etienne Proulx and Chris Muir discuss what it was like combining virtual production and tabletop, and building custom rigs to always keep the brand logo front and centre, writes LBB’s Josh Neufeldt
🔥 Introducing the sizzle that's about to take over your taste buds! 🔥
Check out the latest spot by Joy Kilpatrick for McDonald's Canada.
It's buzzy fire! 🐝 🔥
--
Director: Joy Kilpatrick
DP: Nina Djacic
EP: Tony DiMarco
Producer: Dan Arki
Agency: Cossette
ECD: Andrew Chisholm
Sr. AD: Cass Valchuk
Sr. Copywriter: Brianne Collins
Agency Producer: Alina Prussky
Food Stylist: Noah Witenoff
Editorial: Saints
Colour: Studio Feather
Online: The Vanity
With summer finally in sight, make sure you’re refreshment ready! Splash into the season with new Brisk shot by Etienne Proulx for Motive.
Check out Ad Age's write up on Shanghoon's fun new campaign for Heinz and Rethink!
The lightning-fast spot, from Rethink, encouraged viewers to slow down—and score a hidden DoorDash code
New work from Etienne Proulx for Zulu Alpha Kilo and Snack Factory Pretzel Crisps.
A gift that just keeps giving.
New work from Shanghoon () for Ogilvy Canada and Pizza Hut
‘Tis the season for sharing.
Another moving film from Etienne Proulx () for Right To Play Canada and BBDO Canada
Give the life-changing gift of participation.
New film from Etienne Proulx () for Right To Play Canada and BBDO Canada
Give the life-changing of participation.
New work from Etienne Proulx () for Moxies and Full Punch ().
Delicious is in the details.
Spice up your fall.
New work from Shanghoon () for Wendy's and McCann Worldgroup Toronto.
The warm weather is finally here! Treat yourself to a refreshing frappé. ☀️😎
New work from Etienne Proulx () for McDonald's Canada Cossette
New work from Etienne Proulx () for Mccafe Mcdonalds Canada Cossette
Calling all coffee lovers ☕️
We’re celebrating with a throwback from David Scott () for Cheerios Cossette
New work from Etienne Proulx () for Pepsi Direct Focus, Inc.
First-ever nitrogen infused cola is here 😎 smooth, creamy, DELICIOUS
New work from Etienne Proulx () for
Happy ! Leave no crust behind 🍕
A fresh take on one of our fav spots by Etienne Proulx () for Pepsi Zero Sugar
Premier is changing the game with these new cans! No rust, no regrets, no pain.
New work from Etienne Proulx
Shooting for Canadian Tire’s Premier paint was one for the books! Check out this BTS video as Etienne Proulx takes us through his process. And make sure to see our next post for the final spot 👀
Sweet AND Spicy, just how we like it!
New work from for
co
What's your go-to bagel flavour?
New work from Etienne Proulx for Dempster's & Cundari.
The epic final result of the BTS from our last post.
Director's Cut by Etienne Proulx for his latest work with Pepsi Canada.
Behind the Scenes of Etienne Proulx's latest work for Pepsi Canada.
This burger has all your cravings covered.
New work from Shanghoon for Wendy's Canada.
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🔥 Introducing the sizzle that's about to take over your taste buds! 🔥 Check out the latest spot by Joy Kilpatrick for McDonald's Canada. It's buzzy fire! 🐝 🔥 -- Director: Joy Kilpatrick DP: Nina Djacic EP: Tony DiMarco Producer: Dan Arki Agency: Cossette ECD: Andrew Chisholm Sr. AD: Cass Valchuk Sr. Copywriter: Brianne Collins Agency Producer: Alina Prussky Food Stylist: Noah Witenoff Editorial: Saints Colour: Studio Feather Online: The Vanity
With summer finally in sight, make sure you’re refreshment ready! Splash into the season with new Brisk shot by Etienne Proulx for Motive.
New work from Etienne Proulx for Zulu Alpha Kilo and Snack Factory Pretzel Crisps. A gift that just keeps giving.
New work from Shanghoon (@shanghoon) for Ogilvy Canada and Pizza Hut ‘Tis the season for sharing.
Another moving film from Etienne Proulx (@lepackshot) for Right To Play Canada and BBDO Canada Give the life-changing gift of participation.
New film from Etienne Proulx (@lepackshot) for Right To Play Canada and BBDO Canada Give the life-changing of participation.
New work from Etienne Proulx (@lepackshot) for Moxies and Full Punch (@wearefullpunch). Delicious is in the details.
Spice up your fall. New work from Shanghoon (@shanghoon) for Wendy's and McCann Worldgroup Toronto.
The warm weather is finally here! Treat yourself to a refreshing frappé. ☀️😎 New work from Etienne Proulx (@lepackshot) for McDonald's Canada Cossette
New work from Etienne Proulx (@lepackshot) for Mccafe Mcdonalds Canada Cossette Calling all coffee lovers ☕️
We’re celebrating #NationalCerealDay with a throwback from David Scott (@davidscott_worldhq) for Cheerios Cossette
New work from Etienne Proulx (@lepackshot) for Pepsi Direct Focus, Inc. First-ever nitrogen infused cola is here 😎 smooth, creamy, DELICIOUS
New work from Etienne Proulx (@lepackshot) for @delissio @onemethod Happy #NationalPizzaDay! Leave no crust behind 🍕
A fresh take on one of our fav spots by Etienne Proulx (@lepackshot) for Pepsi Zero Sugar #simplythebest
Premier is changing the game with these new cans! No rust, no regrets, no pain. New work from Etienne Proulx
Shooting for Canadian Tire’s Premier paint was one for the books! Check out this BTS video as Etienne Proulx takes us through his process. And make sure to see our next post for the final spot 👀
Sweet AND Spicy, just how we like it! New work from @shanghoon for @wendyscanada @mccann_worldgroup_canada . . . . . . . @filmup.co @filmmakersworld #freesocietyTO #director #directordp #directorofphotography #filmproduction #productionlife #setlife #filmset #filming #tvcommercial #film #filmmaking #advertising #advertisinglife #filmproductioncompany #torontofilm #commercial @huffposttaste #nytimesfood #foodshoot #foodstyling #foodporn #wendys #burger #cheatday #sweetandspicychicken #cucumberchips
What's your go-to bagel flavour? New work from Etienne Proulx for Dempster's & Cundari.
The epic final result of the BTS from our last post. Director's Cut by Etienne Proulx for his latest work with Pepsi Canada.
Behind the Scenes of Etienne Proulx's latest work for Pepsi Canada.
