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Nex Media Magazine

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22/11/2024

Proudly South African and Adreach are excited to announce a strategic partnership aimed at uplifting local businesses and benefiting the South African economy. This partnership reflects a shared commitment from both organisations to promote and support Proudly South African entrepreneurs and small, medium and micro enterprises (SMMEs).
http://www.nexmedia.co.za/2024/11/21/proudly-south-african-and-adreach-announce-strategic-partnership-to-uplift-local-businesses/

22/11/2024

The AI-powered future of work isn’t just about efficiency, it’s about employee experience – and it promises to redefine everything from careers to culture. But to make this future a reality, AI has to work for workers.
http://www.nexmedia.co.za/2024/11/21/to-realise-the-promise-of-ai-in-africa-we-need-to-make-ai-work-for-workers/

22/11/2024

Pay-as-you-go is innovation, the African way. And businesses that want to succeed on the continent are realising this and changing their models to embrace how we do things here.
http://www.nexmedia.co.za/2024/11/21/pay-as-you-go-everything-innovation-the-african-way/

22/11/2024

Irvine Partners has appointed Katie Andrews, a seasoned PR leader and former Head of PR Activation at Publicis Groupe’s PG ONE, to head up its London office, where she will also serve as a Business Unit Director.
http://www.nexmedia.co.za/2024/11/21/seasoned-pr-leader-katie-andrews-takes-the-helm-at-irvine-partners-london/

22/11/2024

If you’re still using those old, boring, single-purpose QR codes, we’ve got news for you – QR Fox is here to make your world fully shoppable, engaging and interactive. From couch to checkout, QR Fox is changing how brands and consumers connect, one scan at a time.
http://www.nexmedia.co.za/2024/11/21/youve-been-doing-qr-codes-wrong-heres-the-evolution-you-didnt-see-coming/

21/11/2024

For Provantage, the spirit of transformation in South Africa is not merely a policy framework, but a collective aspiration to build a society where everyone can thrive.
http://www.nexmedia.co.za/2024/11/21/a-transformative-journey-in-action/

21/11/2024

Johannesburg-based radio station HOT 102.7FM has once again put its growing platform and reach to effective use by raising a whopping R27.5 million in cash, goods and services at its Teddython fundraiser – in just 12 and a half hours.
http://www.nexmedia.co.za/2024/11/21/hot-102-7fm-raises-r27-5m-for-charity-at-annual-teddython-fundraiser/

21/11/2024

Marketers and supply chain professionals still have time to nominate colleagues for the IMM Excellence Awards in one or more of the ten categories. Nominations, together with supporting papers, close on 31 December 2024.
http://www.nexmedia.co.za/2024/11/21/imm-excellence-awards-celebrating-leaders-in-the-marketing-and-supply-chain-industries/

21/11/2024

Demographic segmentation is useful. But it has its limitations. How can we go beyond its aggregated patterns and neat categorisations?
http://www.nexmedia.co.za/2024/11/21/people-before-patterns/

21/11/2024

As a leading, brand-centric marketing company, Webfluential is evolving its focus to support influencers as a mainstream priority, helping Africa’s content creators to level up their e-commerce strategies and sell digital and physical products to their own audiences.
http://www.nexmedia.co.za/2024/11/21/webfluential-launches-evolved-platform-to-empower-africas-creator-economy/

21/11/2024

Mondelez-owned Oreo’s advertising strategy from April to September 2024 effectively integrated nostalgia, family values and playfulness, capturing a broad audience through diverse campaigns.
http://www.nexmedia.co.za/2024/11/21/oreos-ad-strategy-blends-family-nostalgia-and-playfulness-to-strengthen-market-leadership/

20/11/2024

In true festive spirit, November started with Meta, the parent company of WhatsApp, announcing a groundbreaking update for businesses using WhatsApp Business, making all incoming service conversations free as of 1 November 2024.
http://www.nexmedia.co.za/2024/11/19/meta-makes-service-conversations-on-whatsapp-free/

20/11/2024

When it comes to OOH, Cape Town is worthy of spend. The cultural landscape creates a vibrant theatre for brands to utilise OOH to become part of the creative narrative of the city, while its favourable bylaws mean that advertisers get more exposure.
http://www.nexmedia.co.za/2024/11/19/the-case-for-cape-town-why-you-should-be-directing-your-ooh-spend-to-the-mother-city/

20/11/2024

The brilliant minds of Alan Hayward and Garreth van Niekerk will catapult Decorex Africa, the continent’s most significant design and decor show, to even greater prominence in 2025.
http://www.nexmedia.co.za/2024/11/19/new-dynamic-duo-to-direct-africas-biggest-design-and-decor-show/

20/11/2024

Publicis Groupe took home an impressive 13 accolades across multiple categories at the 2024 Assegai Awards.
http://www.nexmedia.co.za/2024/11/19/publicis-groupe-makes-its-mark-at-2024-assegai-awards/

20/11/2024

Film Lab Africa took centre stage at this year’s FilmAfrica festival with a groundbreaking panel, “Unleashing the Potential of the African Cinema Value Chain through Development Programs.”
http://www.nexmedia.co.za/2024/11/19/film-lab-africa-showcase-at-film-africa-2024-unleashing-the-potential-of-african-cinema/

19/11/2024

Podcasting has officially come of age in South Africa, a milestone celebrated with the inaugural South African Podcasters Awards (SAPA) held on Saturday, 2 November 2024.
http://www.nexmedia.co.za/2024/11/14/podcasts-come-of-age-at-the-inaugural-south-african-podcast-awards/

19/11/2024

Johannesburg-based radio station HOT 102.7FM is celebrating once again – this time the achievements of two of its journalists in the station’s News department. That’s after Head of News Tara Penny and Multimedia Journalist Ahmed Kajee were honoured at the Brave Journalism & Media Awards in Hyde Park, in Johannesburg.
http://www.nexmedia.co.za/2024/11/14/hot-102-7fms-journalists-honoured-at-brave-journalism-media-awards/

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