People are consuming more online video content than ever before...and it will probably only keep increasing.
As a result, many business and brands are taking advantage of the opportunity by setting up different ad campaigns to raise awareness or drive sales.
There are quite a few options when it comes to this type of advertising and so we put this video together as a demo of a “Non-Skippable Bumper Ad”.
So what are they exactly and how do they work for you?...
Because 76% of people report that they automatically skip ads, some advertisers choose to run pre-roll or mid-roll ads that don’t have a skip button at all.
At 6 seconds long, bumper ads are snappy and they show up as pre-, mid- or post-roll, and they’re generally best used for reach and awareness campaigns.
When should you do this?
When you’re aiming for a wide lift in brand awareness.
Note that with non-skippable ads, advertisers pay per impression, at CPM (i.e., per 1,000 views), instead of paying for every click the ad gets.
If you’re ready to get started, or have any questions about online video ads for you business or brand simply send us a message.
**This was not a paid ad...we just love the chips!
#TasteTheHeat
We posted this yesterday and even the video was speechless! So here it is with the audio 😁...
"What makes a great ad, great?
Sometimes simplicity and a powerful message is more than enough to create a connection with your audience.
What do you think makes this ad incredible?"
#onlinevideomarketing #socialmediamarketing #videoadvertising