26/06/2023
Morning has broken….
Social Magic | Training | Management | Advertising
Blurb Magic is a full-service online marketing ag Blurb Magic is a full-service, online marketing agency.
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We take your vision and turn it into our passion. We understand how extremely important it is for your business to have a strong online presence. We take great pride in delivering innovative & creative marketing material thus ensuring your business gets noticed! We specialise in training, management, image creation, content writing, and strategy ex*****on, including advertising of online business pages.
“Let’s make magic together!”
Morning has broken….
This is so true!!
Brad Sugars and Dr. Tony Alessandra talk about the 20 biggest marketing mistakes. Get An ActionCOACH In Your Businesswww.actioncoach.comLearn More About Beco...
*Copied from Marie Smith’s Social Scoop group*
Here’s What Happened In September 2022 (Marketer’s Edition)
* TikTok’s new feature called “Tiktok Now” is a copycat of BeReal.
* TikTok expands Multi-participant Live Streams to more users.
* Tiktok is releasing its comment dislike button to all users.
* Tiktok increases length of video descriptions (captions). �
* You can now post your NFTs to Instagram and Facebook Both .
* Instagram is working on a new plan an events feature.
* Instagram begins testing reposts, resharing posts to your feed.
* Instagram tests “Add Topics” feature for reels, another copy of Pinterest’s Idea Pins.
* Instagram is cutting back on its Shopping features.
* Instagram is working on a new Monetisation Feature called “Gifts” for Creators.
* Instagram Stories under 60 seconds are no longer broken up into clips.
* Instagram is developing a nudity filter for direct messages.
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* Google tests Quick Read and 5-min read label in Search Results.
* Google Provides examples of How to Improve Your Meta Descriptions.
* Google launches new Ads setups & Ad group column options.
* Google Will reject Ads if Advertisers have a bad landing page, A new policy launching this month.
* Smart shopping Campaigns in merchant Center will automatically upgrade to Performance Max.
* Google launches new HTTPS report in Google Search Console.
* Google Adds new tools to help you create engaging Ads.
* Google expands eligibility for Product Rich Results.
* Google Announces September 2022 Core Algorithm Update .
* Google launches Fifth Product Reviews Update to Search.
* Google Ads Self upgrade Tool now rolling out for local campaign to Performance Max.
* Google Announces New Ad Assets for Advertisers for better workflow.
* LinkedIn Is partnering with Meta,IBM and Oracle to launch more Professional Certifications for Learning.
* LinkedIn is working on a native post-scheduling option.
* LinkedIn adds new tools to alert members about job opportunities.
* LinkedIn launches “Focused Inbox” to help you manage your messages better.
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* Meta is planning to launch paid features for Facebook and Instagram.
* Messenger Adds “Group Invite Links” to Stream Group Chat.
* Meta is adding few changes to link tracking system on IG & FB.
* Meta Connect Event Scheduled for 11th October.
* WhatsApp privacy change being rolled out to users by Meta.
* Meta is testing new type of end-to-end encryption for Messenger and IG Chats.
* Meta is testing Community chats like Reddit For Facebook Groups in Messenger.
* Meta launches new features to help Facebook Creators get discovered.
* WhatsApp launched a new integration with Salesforce for Businesses.
* Facebook launched a new type of collaborative Ads.
* Meta Debuts a Reels API for sharing from third party apps.
:
* Twitter Circle is now available to Everyone.
* Twitter Adds WhatsApp and LinkedIn sharing options to facilitate broader tweet engagement.
* Twitter’s new podcast feature available for Twitter Blue iOS Users now.
* Twitter expands research group to study content moderation.
* Twitter is rolling out “Add Alt Text to your Images” Alert Globally.
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* YouTube is testing a new way to allow creators to buy Ads.
* YouTube launches an ad-free video player for education.
* YouTube Music allows now you to share your songs to Instagram Stories.
* YouTube starts testing new search insights features.
* YouTube launches new vertical Creative aspects for YouTube Ads.
* YouTube is testing a YouTube Channel Personalization Feature to help creators maximise viewership.
* YouTube Adds Shorts to Partner Program sharing 45% revenue with creators.
* YouTube launches Beta Test of Super Thanks in Shorts.
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* Snapchat’s BeReal Clone Feature is now available. Another copycat!
* Snapchat launches new features for fall season with new iOS 16 compatibility!
* Snapchat for web is available for all users worldwide.
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* Reddit acquires audience research platform “Spiketrap” to evolve their Ad Targeting Tools.
* Reddit brings new UI/UX changes to the feed switching process.
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* Wordpress Releases 6.02 Security Vulnerability Update.
* Microsoft Ads extends RSA migration to Feb.2023.
* New Microsoft feature allows you to run Ads on Google, FB and IG.
* Yahoo acquires source credibility algorithms.
* Microsoft Launched 5 new Ad products and updates.
* New Apple Ads Spots Open for Advertisers In Quarter 4.
* Adobe to acquire Figma Web-design platform for $20 Billion.
* Canva launches new Visual Worksuite which might help businesses a lot.
* Discord adds Reddit like Forum Channel for chatting about specific topics.
* Pinterest launches a new promotional campaign “Don’t don’t yourself”.
* Microsoft introduces Multimedia Ads.
* Wix integrates with Semrush to provide Users with Keyword Data.
* Walmart is now selling Ads on Tiktok, Roku and Snap.
* Twitch to bring Premium Subscription Revenue share with more in line with the standard.
This is BRILLIANT marketing.
Sometimes you need to let your product speak for itself.
The Original 1984 Macintosh Introduction: the magic moment, when Steve Jobs unveils the Macintosh and releases it from its bag. We've found these historical ...
Tea is female!!☕️
HUH??!🤓
Exactly! I realised today that I believe that tea is a "chick drink" and I always find it very strange when men want to drink it.
Where on earth does that come from?
I have NO IDEA🤣🤣🤣
I wonder if it was from some sort of marketing campaign that I took in sublimely over the years?
One can never tell what the mind will retain (or maybe make up)
Those are my ramblings for today.
Make it magical!✨✨✨
Karin Botha
I've been thinking 💭, and thanking 🙏
I am incredibly grateful for the life I live. I am grateful that I have time to start my day in the most exquisite nature. I am grateful that I get to work at my own pace. I am grateful that I get to communicate with my clients online. I am grateful that I get to go to things and places that I wouldn't be able to if I didn't have the freedom and flexibility of my life.
I am grateful that I have a side hustle where I get to earn some extra cash and get to meet and interact with amazing new people. I am grateful that I am able to study something that I always believed was out of my reach.
THANK YOU!!!!✨✨✨
What are you grateful for today?
What do you guys think of voice notes?
How do you handle them?
I find that I often can't attend to them straight away as I am unable to listen to them as I am with someone else, or in a public place or listening to a podcast or on a zoom meeting etc.
It makes me really uncomfortable as I generally like to deal with things straight away and always respond to written messages as soon as I get them.
Am I the only one who struggles with this form of communication?
Please tell me how you make them work for you.
✨✨✨
Karin Botha
Often we start the week fully motivated and ready to take on the world.🤩
By the time Thursday comes along, a mired of things have happened to chase that motivation away.🥱
This is where habit comes into play. Habits don't rely on emotions. Habit dictates that you do it - no matter what!
What habits do you have in place for when motivation fails you?
✨✨Have a magical day!!✨✨
Karin Botha
Believe in yourself and welcome the ✨ magic in!!!
It's better to say: "How can I afford this?" than "I can't afford this."
A question opens a mind, but a closed statement closes it down.
This is true for so many things.
Keep asking those questions.
Keep moving!!
Wishing you a successful weekend ✨✨✨
Most days are spent doing variations of the day before's work.
It's never boring as I need to constantly be coming up with new ideas and how to present them, but I am within my comfort zone.
Then there are days like today where a client says I like what you've done but please change the picture. (seems easy enough except the image I used is a cut-out that works perfectly within the chosen 'frame' BUT the image he wants can't be cut out and the shape doesn't allow for it to fit into the 'frame' at all).
Another client has instructed me to remove a section of his voice from a voiceover to a video I have created for him from the middle of the video. Easy enough except the audio wasn't sent in an audio file that I can use in my usual design program.
Today I have learned how to create my own frames for Canva and I will also be learning how to cut and stitch sound in the perfect place in iMovie (which I hardly ever use)
If we stop learning, we die!!
(I'm happy to report that I am VERY alive)
Let's make magic together!✨
Karin Botha
Todays feels✨✨✨
Todays feels!!
I think we can all relate to this!!
How's your day going?
I met some local clients at a coffee shop this morning.
👆🏻These were modes of transport use to get to the meeting.
I love village life!!✨✨✨
Today I just want to express how grateful I am that I live in the digital age of information sharing.
I LOVE podcasts and I LOVE social media posts and let's not forget our extremely handy friend, YouTube!
I learn things every single day and most of it happens quite organically through things that I happen along online. I can't even imagine how I'd survive without some of the tools I've found 'by accident'.
I had a lot on my plate today and I was feeling rather overwhelmed.
My 'old' response would be to go and make some coffee, to start something, and then distract myself again as the overwhelm took over. Today I managed to complete my to-do list by implementing the Pomodoro method and listening to my binary beats soundtrack.
I learn about this method of managing my day on a podcast.
What tips and tricks have you learned online that you implement every day.
✨"Let's make magic together!!"✨
I've been fighting a fair bit of imposter syndrome over the last few days.
I've had to remind myself of the following....
Maybe you need to hear it too.
When in doubt about your skills remember:
✨ We all know way more than we give ourselves credit for knowing
✨ We’re drawn to things we are naturally good at
✨ There’s no better teacher than necessity
✨ Passion trumps fear
Have a magical day 💫
We've got this!
Karin Botha
Listen.....
Do you keep yourself open to new opportunities?
My brother heads up a large department of a company and his management style is a "default yes". (There's obviously a lot that goes with that but that's a story for another day.)
I have taken the default yes into my own life, both personally and in business. It has opened doors for me that I may never have thought of going through if it wasn't for this way of thinking. I am loving all the new opportunities presented to me and the adventures that come with them.
✨Have a magical day everyone!!✨
I've said it before, and I'll say it again.....
Network, Network, Network!!!
I believe that the best marketing that one can do is networking. Please buy from people they 'know' and trust. They will far sooner support someone who is recommended by someone else than buy from an online advert.
Make sure everyone in your network knows what you do and that you always welcome new business.
Feel free to let us know what you do in the comments so that we can recommend you to our network too.
Have a magical day!✨✨✨
Karin
I have a question.....
Do you focus on 1 aspect of your industry and become a subject matter expert (or sell yourself as such), or do you diversify in order to have a few income streams (so to speak)?
I'd love to hear what you do - there seems to be 2 schools of thinking around this.
Have a magical day!✨
Round 2.
Here’s to getting things done!
Some days don’t go quite according to plan. I’ve been here since before 8 and we’ve moved 2ce.
But I will persist as this is my 3rd attempt. Not having a valid passport is a problem - one I can fix if I just keep standing in the grueling sun.
“He who perseveres, wins!”
How are you winning today?have a magical day!💫✨
Karin Botha
I don’t wait for magical moments ✨, I create them! ✨✨✨
How are you creating magical moments in 2022?
✨”Let make magic together!💫
💙Karin Botha
☎️072 860 8741
Here is some more wisdom gained from the wall of my brother home:
✨I have grit and I don't quit.
✨Today is a new day, I will make good choices, I will work hard, I will be the best person 1 can be!
✨I am open to learning
✨Today I will try something new
✨ FAIL- First Attempt In Learning
✨I am capable
✨I build habits that will help me succeed
✨ I am safe, I am calm, I can cope with this
✨My attitude is everything.
✨ | can start again,
✨ I make mistakes and I learn from them.
✨ My imperfect action is better than no action.
✨ I keep going until I'm proud of myself.
✨ I can learn anything,
✨ I CAN do anything I want, All I need is to TRY.
✨ When I get tired, I don't quit. I take a break.
✨ I can handle any challenge.
✨ I am becoming the person I want to be.
✨ I ask for help when I need it.
✨ I can work out almost anything.
✨ Mistakes are a sign I am learning.
✨ Self-control gives me freedom.
✨ I will make better mistakes tomorrow.
✨ Growth happens when I go outside my comfort zone
✨ I work hard and I am proud of myself.
Copyright by Big Life Journal - biglifejournal.com
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Back to my happy place. It’s been too long. #soundsofnature #myhappyplace❤ #starttheweekright #beachfordays
I've been thinking 💭, and thanking 🙏 I am incredibly grateful for the life I live. I am grateful that I have time to start my day in the most exquisite nature. I am grateful that I get to work at my own pace. I am grateful that I get to communicate with my clients online. I am grateful that I get to go to things and places that I wouldn't be able to if I didn't have the freedom and flexibility of my life. I am grateful that I have a side hustle where I get to earn some extra cash and get to meet and interact with amazing new people. I am grateful that I am able to study something that I always believed was out of my reach. THANK YOU!!!!✨✨✨ What are you grateful for today?
Recently I rediscovered one of my passions - dancing for joy! Just by starting my day off with movement, I find everything flowing so much better in my day. I find this quote: "Life's a dance, you learn as you go. Sometimes you lead, and sometimes you follow. Don't worry about what you don't know. Life's a dance you learn as you go." apt to my business and my life in general too. Do you have any passions that you can relate to the way you work? Please share with us in the comments. "Let's make magic together!" Karin #danceforjoy #socilamediatrainer #scialmediatraining
“Between stimulus and response, there is a space. In that space is our power to choose our response. In our response lies our growth and our freedom.” - Viktor Frankl I attended a Zoom meeting this morning and this quote was brought up. This is something I struggle with. I don't take enough time to take a pause. To think things through before I respond. Something I need to focus on a bit more. What 'self-improvement" are you working on at the moment? ✨"Let's make magic together!"✨ Karin Botha 📞072 860 8741
Today I would just like to take a moment to show some gratitude 🙏 for the path I am on. I am so grateful for the life I get to live.🌳 I love that I am busy, and I am free. I get to decide how every day will unfold. The choices I have are mine to make and I appreciate this so much. I get to live my “why” every day. How lucky am I?😍 What are you grateful for today? ✨“Let’s make magic together!”✨ 💙 Karin Botha #freelancelife #socialmediatraining #socialmediaexperts #digitalnomad #chooseme
One of the main reasons I left corporate was to have the freedom of my own time. I live in one of the most beautiful places in the world. I can go for a walk on the beach, or do TRE or go down to the river ANY time I want. The best part is that I don't need to ask anyone's permission to go! What is your 'Why?" 💫"Let's make magic together!"✨ Karin _______________________________________ #socialmediamanagers #freelancelife #socialmediamarketing #socialmediamanagement #socialmediaexperts #socialmediatraining #meetthesocialpro #digitalmarketing
This seems to be difficult for clients to understand. Social media shouldn't replace all other marketing. It is a fantastic form of marketing but it works best when it is used in conjunction with other forms of marketing. You need to be visible to your potential client in as many places as possible. Where do you market your products? #socialmediatipsandtricks #socialmediatraining #socialmediatips
I often get asked what the most important things are to know about Social Media Marketing. ✨ Social media is not sales. Social media gives you leads. You need a way to convert those leads to sales. ✨ You have to be authentic and present to grow your brand awareness and influence. ✨ Outsource what you don't know - often that includes social media management, blogging, SEO, Google, and Facebook ads. ✨ You need to have a plan of action. ✨ Organic reach is 'dead'. In order to see results, you need to budget for ad spend. Give me a shout if you would like to chat about your social media marketing. 📧[email protected] 📞072 860 8741
5 4 3 2 1 ….. It’s the 5 second rule. Anything can be done in 5 seconds. I learned this on The Mindset Mentor and I use it ALL the time. It helps me to JUST start. Be gone procrastination!! 5 4 3 2 1 Good night 💕
How do you make magic online? My 2 top tips: ✨Visibility (this goes hand in hand with consistency) and ✨Networking (add more value than you get - ALWAYS) This is the best way to stay top of mind and be the go to for your product or service. ✨"Let's make magic together!"✨ #socialmediatips #socialmediatraining #socialmediatipsandtricks
Imposter syndrome😎 Do you suffer from it? ✨ You ARE enough! ✨ You've GOT this! ✨ I BELIEVE in you! Don't listen to the haters. They don't know you like you do. Go and make magic!✨✨✨ Karin Botha
It's HERE!!👏 I've seen on the international groups that I follow that some of the members have the "Cut outs only" filter on Canva. I've been checking every day but haven't had it - Until today. This is one that I'll be using A LOT! Have you got it yet? ✨"Lets' make magic together!"✨ 💙Karin #socialmediatraining #socialmediatipsandtricks #canvatutorial
What is holding you back from living your full potential? Self-doubt? Lack of - Money? Time? Opportunity? Fear of failure? We are our own worst enemies! I'll love to hear about what you feel is holding you back in the comments if you are willing to share, please. "Let's make magic together!" Karin #socialmediatrainer #socialmediaeducation #socialmediatipsandtricks #entrepreneurlife
Yes, I’m still playing with, and learning more about Reels.🤣 3 Things you need to get 100% right before you start running Facebook ads: 1 - Ensure that your Facebook business page is set up correctly. 2 - Take time to set up your Business Manager correctly. 3 - Know your Customer Avatar inside and out. You’ve got this!! Good luck 🍀 (or give me a call to help you) 💫”Let’s make magic together!”✨ ❤Karin Botha ☎️ 072 860 8741 #contentcreationtips #socialmediatrainer #reelsvideo
Let's show some of our favorite small businesses some love. Tell us in the comment which small business you LOVE and let's go and support them where we can. (mine in comments and not any that I have connections with in any way) ✨"Let's make magic together!"💫 💙Karin
Wind!!! 💨💨💨💨 It is my worst weather condition. I struggle to settle down when it’s windy. What weather bothers you? #socialmediatraining #smallbusissownerlife #entrepreneurlife
If we can’t laugh at ourselves who can we laugh at?? I’ve been testing out a new app to use for Instagram Reels (Clips). One of the amazing functions is the captions feature. It’s great until it just can’t seem to figure out what I’m saying. I must admit that I love the glasses that stay on your face even when you move. Please share some of your work “bloopers” so that I don’t feel like the only idiot 🥳 ✨“Let’s make magic together!”💫 Karin Botha #contentcreationtips #contentbloopers #socialmediatrainer
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