Marketing Grit

01/01/2024

Here's to 2024! 🥂🌐

In the spirit of reflection and renewal, we look back with appreciation for the milestones we've reached together 🚀 This year we are looking forward to new opportunities, exciting projects, and continued growth.

Thank you for all your support. Wishing you a prosperous New Year filled with triumphs, prosperity, and joy! 🎇🎉

25/12/2023

Wishing all our clients and followers a very Merry Christmas 🎄✨

May this festive season bring you moments of joy, tranquility, and the warmth of shared celebrations 🥂

14/12/2023

We’ve had a really great year ... thank YOU !!! 🫶

Our team will be taking a much needed break over the festive season. Please note our offices will reopen on the 8th of January 2024.

15/12/2022

What a great way to end the year, with a new client. We are excited to be working with the team at Securities & Trading Technology (STT). Here's to doing great things together in the new year!

Please note our offices will be closed until the 12th of January 2023 as we take a much needed break.

Wishing you all well over the festive period 🎄

30/08/2022

This August we have been celebrating strong woman.

At Marketing Grit, we believe when the going gets tough, the tough get going.

We are grateful for the challenges that get thrown our way, as we only come back stronger each time.

Don't be scared to get into hot water ladies - you'll only come out stronger 💪

24/08/2022

This month we are celebrating woman who inspire us, woman like Olivia Wallis.

Marketing Grit recently had the privilege of assisting Olivia to bring her 14-year dream to reality. We worked with her on her coaching business, developing her business strategy, incorporating additional revenue streams beyond billable hours. Developing this sustainable business model required a strategic re-brand and the creation of a new Corporate Identity, which was carried through to the website and social media platforms. Furthermore, we mapped out a full digital communication journey aligned to her strategy, ensuring ongoing awareness and conversions.

What a pleasure it has been for us to see this incredible brand come to life in the past few weeks!

Olivia Wallis is an internationally accredited holistic self-care coach who inspires, guides, and empowers women to reconnect with themselves so that they can live their most remarkable life and THRIVE.

If you would like more information on what Olivia has to offer visit oliviawallis.com

18/08/2022

Last week we were in the field shooting a video to help our client, Headstartkids , with their fundraising efforts.

Marketing Grit assists Headstart Kids with their digital and business strategy.

It was a humbling day for us as we got to meet some of the teachers and pupils and see first hand what a difference the scientifically developed micronutrient supplement makes in the lives of these children.

The teachers provided us with incredible testimonials and we were fortunate enough to be apart of that. It is always such an honour to be able to work with an initiative that is making a real difference.

Below are some shots captured from behind the scenes. Pictured below in order:

Carin Taute, Principal at Carel Du Toit with her 4 year old pupil Thato Muhapi

Our photographer and videographer shooting at Carel Du Toit

Chantelle Joseph with her 5 year old son Chevandre Joseph

17/08/2022

Did you know 92% of consumers will believe a recommendation from friends and family over any other type of advertising. Yes, it's true, your biggest marketing asset is your existing customer base!

Don’t wait, start asking your customers for referrals today.

Read more about customer referrals as a marketing tool here: https://www.bizcommunity.com/Article/196/423/228887.html

Most individuals turn to the people they know and trust when they are looking for advice on products and services...

10/08/2022

With the world still suffering from the hangover from the Covid 19 pandemic, coupled with the war in Ukraine, escalating fuel prices, and the resultant increase in inflation - consumers around the world are taking financial strain and having to 'tighten their belts'.

When times are tough and sales are down, as marketers we have to adjust to ensure we survive these unprecedented times.

Here are 7 things that marketers can do to weather the storm:
https://www.marketinggrit.co.za/post/marketing-in-a-recession

When times are tough and sales are down, marketers have to adjust ... but what should they do? With the world still suffering from the hangover from the Covid 19 pandemic, coupled with the war in Ukraine, escalating fuel prices, and the resultant increase in inflation - consumers around the world ar...

09/08/2022

Wishing you a happy !

Here's to strong woman. May we know them, may we be them, may we raise them.

Both Noeleen and Debbie have had the pleasure of working with incredible dynamic woman over their careers. We'd like to thank each and every one of you who have helped us to grow over the years, both emotionally and intellectually.

03/08/2022

In recent years, social media’s role in the retail industry has become increasingly important. In fact, it’s estimated that nearly 1 in 10 purchases are made through social media! 🤳

As we can see, the pandemic gave rise to an increased opportunity for online marketing - specifically through social media. This has allowed businesses of every size to gain access to new audiences, grow massive followings, and drive their online revenue.

You may be wondering "How do I stay ahead and future proof my business?" Click here for 5 tips on where to start https://www.bizcommunity.com/Article/196/394/229354.html

For retailers, social media should be at the forefront of any marketing strategy, notes Salesforce South Africa's Zuko Mdwaba...

02/08/2022

At Marketing Grit we believe in woman supporting woman. It is our mission to equip you with the knowledge and skills needed to take your business to the next level.

This August, in honour of Woman's Day, we are celebrating strong woman. Woman who inspire us to do better and be better.

We are encouraging you to step up your game and be an inspiration to those around you. And when you're at the top don't forget to lend a hand to those below you. We are stronger together.

18/07/2022

Today we celebrate one of South Africa's most inspiring leaders, a legend who left a legacy of wisdom and positive change around the world.

23/11/2021

Every year I look forward with great anticipation for all the 'powerful' Christmas ads to come out. This new ad by German retailer - Penny, is so different and rather depressing. But as a mother of teenagers- it got me!! The advert highlights the 'loss" our kids have suffered during Covid. A must watch. Let us know what you think.

https://youtu.be/FluuCyHAI3M

Credits: https://bit.ly/3nmH6FvJoin Us: Facebook: https://www.facebook.com/adsofbrandsTwitter: https://twitter.com/adsofbrandsPinterest: https://www.pinteres...

23/11/2021

Well worth a read for both retailers and buyers
https://businesstech.co.za/news/black-friday/533814/8-laws-you-should-know-before-buying-anything-during-black-friday-in-south-africa-including-returns-and-refunds/

If a business is marketing, distributing, manufacturing, or selling goods and services in South Africa, they must comply with the Consumer Protection Act (CPA) irrespective of the size of the business or whether the business is formal or informal, says the Consumer Goods & Service Ombud (CGSO).

12/11/2021

A special word of thanks to the IMM for the opportunity to contribute to the October Issue of the Strategic Marketing Journal.

Our very own Noëleen Bruton highlights the importance of a strategic approach to your post-COVID marketing strategy, and why digital marketing matters more now than ever before.

Without a doubt Covid-19 has, in just a short while, accelerated the digitisation of internal business models, customer interactions, as well as distribution and supply chains.

01/11/2021

We are big fans of Sabri Suby at Marketing Grit and highly recommend all business owners subscribe to his YouTube Channel. This video is so on-point, succinctly articulating what we come across (unfortunately) way too often in our business.

Shiny Object Syndrome and Entrepreneurial ADD are alive and flourishing in today's business world, with too many people focussing on shallow content and tactical quick fixes. There are a plethora of what we've termed "tactical titans" popping up everywhere, who promise to grow your business across various metrics, without a solid understanding of your business concepts and strategy. Sabri explains why this approach will not pay you dividends in the long term.

It's just under 13 minutes, and yes, we know how busy you are. But trust us when we say - it's worth the investment of your time.

Drop us a comment to let us know what resonated with you the most.

https://www.youtube.com/watch?v=I9VhB24jiz0&t=82sSabri

In this video I reveal:▫️How to mine the richest veins and avoid shallow learning at all costs (this one tactic alone should save you years of heartache),▫️W...

25/10/2021

💥🙌We felt truly honored to be featured in the latest edition of The Big Issue for our recent CSI initiative💥🙌.

As a new company, we do not as yet have the funds to invest heavily in social investment so we opted to give of our time and IP instead by providing free training to small business owners and entrepreneurs in Ocean View and Masiphumela.

The training covered marketing strategy, social media (including setting up your business page as well as hyperlocal marketing), and basic accounts (the importance of cash flow, fixed versus variable costs, income statements, and the principles of mark-ups). The 4 session course was well received and we hope to have made a difference in the lives of a few.

The Big Issue is a social communication publication that allows around 150 'street-sellers across South Africa to purchase the magazine and resell it at an agreed-upon mark-up, thereby providing a much-needed living to the sellers.🏆 🏆

Thank you to the editor - for the opportunity.


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