To all our staff, media owners, clients, partners, and key role players who made the year 2023 a success, we thank you and look forward to an amazing year in 2024.
#pioneeringsolutions #FestiveSeason
Neuroscience of storytelling highlights on why narratives have profound impact on our brains and behaviour. Understanding the intricacies of how our brains respond to storytelling can help us create more compelling and memorable campaigns.
Our JHB MD, Dashni Vilakazi, sheds light on the neuroscience of storytelling.
Listen below:
#pioneeringsolutions
Last Tuesday, The Motherland Omni team had the privilege of presenting their exciting offerings at our offices talking about their exciting OMNI channels to us, with over 270 community radio stations integrated with Social Media and OMNi-Fi, The meeting provided an opportunity for both teams to collaborate and exchange insights.
#pioneeringsolutions #MotherlandOMNi #TheMediaShop #Collaboration
Reach, Resonance, and Relevance.
#pioneeringsolutions #IMMConference2023 #MarketingConference #MarketingExcellence
Creativity is a key aspect to many businesses, with consumer markets over saturated. It takes a strong creative leadership to stay afloat.
Our MD, Dashni Vilakazi, speaks on the need for creativity in leadership and how TMS formula of fostering a creative and innovative environment paves way for pioneering solutions.
Listen below:
#pioneeringsolutions
The sporting industry plays a major role in the economy with its contribution towards the GDP.
With major sporting events, local businesses see increases in income from accommodation, restaurants, merchandisers, etc.
Listen to our MD, Dashni Vilakazi, talk on the impact of the sports industry on the economy.
#pioneeringsolutions #sports #RugbyWorldCup2023
Our Managing Director, Dashni Vilakazi, chats on the concept of ambush marketing.
What is ambush marketing?
Ambush marketing is a tactic used by a company or brand that takes advantage of others' marketing campaigns to gain exposure or profit. Also known as coat-tail marketing.
Listen below for more insight on the marketing tactic.
#pioneeringsolutions
Surviving the first half of the year.
#pioneeringsolutions
Threads, a new social media app setup to rival Twitter. Our MD, Dashni Vilakazi, unpacks what Threads is and what the reception was. Will Threads sustain the momentum?
#pioneeringsolutions
Listen to our MD - Dashni Vilakazi talking about "Marketing Trends" on Fine Music Radio.
#pioneeringsolutions
Hot 102.7 rocks The MediaShop JHB