CuppaCopy Digital

CuppaCopy Digital We love empowering women with digital marketing strategies. Think Digital Marketing meets Copywriting with a Social Media Twist.

Like a good cuppa coffee, but for your business. Welcome to CuppaCopy, where every story is brewed with authenticity, passion, and a dash of creative magic. I'm Tara Jacobs, the heart and soul behind CuppaCopy, and I'm here to transform your business narrative into a captivating tale that resonates with your audiece. As a seasoned storyteller and creative soul, I've dedicated my career to helping

female entrepreneurs like you navigate the vast digital landscape. I understand the unique challenges you face—balancing the art of storytelling with the demands of running a business. With a background in fine art and a flair for captivating narratives, I bring a blend of creativity and strategy to the table. CuppaCopy is not just a service; it's a partnership. I believe that behind every business, there's a story waiting to be told—a story that connects, engages, and leaves a lasting impression. My mission is to be your storytelling companion, weaving your brand's essence into every word, every design, and every social media post. https://cuppacopy.co.za/pages/our-story

As women, we’re often conditioned to say yes to everything—clients, opportunities, requests. But here’s the truth:Every ...
29/01/2025

As women, we’re often conditioned to say yes to everything—clients, opportunities, requests. But here’s the truth:

Every “yes” is a “no” to something else.

This year, I’m saying no to:
❌ Overcommitting.
❌ Underpricing my services.
❌ Neglecting my own well-being.

What are you saying “no” to in 2025? Let’s normalize prioritizing ourselves and our dreams. 💪

Hey hey, it's me Tara. Your not so local, but oh so vocal  founder of CuppaCopy Digital and gosh am I so glad you found ...
27/01/2025

Hey hey, it's me Tara. Your not so local, but oh so vocal founder of CuppaCopy Digital and gosh am I so glad you found your way here.

There's a little secret I’m dying to share with you and honestly, I'm not hearing this enough. So i guess ill be the one to say it.

👏You👏 don’t 👏have👏 to👏 sell 👏your👏 soul👏 to👏 succeed.

At CuppaCopy, we do things a little differently.

We are sometimes a bit overwhelmingly passionate about helping women like you—woman like me-conscious mamas, creative souls, dreamers with a mission—to build their businesses in a way that feel as good as that first sip of coffee in the morning. Because that's what we are here for right?

I know you can grow your brand and keep your integrity intact.

I've done it and told a mining company to shove it.

You don’t have to hustle your little heart out and lose your spark. You dont even have to put your face all over the internet or twerk on TikTok. You can run a conscious business that actually feels like you and makes the kind of money you need to take care of your family.

As mompreneurs, you’ve got a million things on your plate. The guilt of wanting to do it all, the pressure to “be successful,” and that constant pull between family and your passion. It’s a lot.

So why not just say "F*ck the Stress Fest"

That’s why we come in handy. We are here to help you show up in your most authentic, quirky, unapologetic self.

You deserve a business that aligns with your values, supports your lifestyle, and doesn’t make you want to pull your hair out by the end of the day.

Now, here’s the cool part.

I’m inviting you to be part of something special. I’m launching an exclusive group (for free, for now) where you can join other women who are all about building intentional, feel-good businesses. And guess what? You’ll be able to beta test some brand new tools I’ve been brewing up—totally free.

Think of it like a cozy little community where we share ideas, give feedback, and help each other grow our businesses without the burnout. You’ll get first dibs on all the juicy resources we’re creating, plus you’ll be part of shaping the tools that will help you show up with purpose and authenticity every day.

Why join?

Because I am funny and I love coffee and cats.

Because you get to be part of an intentional, supportive community of like-minded mompreneurs, like me and you.

You’ll get to experiment and test out all my new nifty tools and info that’ll help you grow your biz—before anyone else—and get them for FREE. Because I love you and I need your Testimonials.

You’ll get to be part of something real and meaningful, without the fluff.

If you’re ready to level up your business in a way that feels authentic, connected, and full of soul, drop a comment "F*ck the Stress Fest" below or DM me to join. This group is free for now, but spots are limited—so don’t wait!

Also it's a secret but please tell your friends. It's almost as cool as when they started the suffragettes- let's make history. ✨

Your new best friend,
Tara.

To all the moms out there building their dreams while raising little humans: I see you. Some days, it feels like you’re ...
27/01/2025

To all the moms out there building their dreams while raising little humans: I see you.

Some days, it feels like you’re being pulled in a million directions, but you’re doing an amazing job.
This is your reminder that it’s okay to ask for help, take breaks, and prioritize yourself, too. Your dreams matter, and so do YOU.

Drop a 💪 if you needed this today.

Overwhelmed by all the New Year planning hype?  Let’s keep it simple.Here’s my 5-Step Plan for setting goals that actual...
24/01/2025

Overwhelmed by all the New Year planning hype? Let’s keep it simple.

Here’s my 5-Step Plan for setting goals that actually work:

1️⃣ Start with WHY.
2️⃣ Choose 3 priorities.
3️⃣ Break them into small steps.
4️⃣ Schedule time to focus.
5️⃣ Celebrate progress (even the small wins!).

Your dreams don’t have to wait. Start where you are, with what you have.

Save this post for later and share it with your business bestie who needs this reminder.

The online world is loud. It’s full of shiny sales pitches and picture-perfect feeds. But do you know what cuts through ...
22/01/2025

The online world is loud. It’s full of shiny sales pitches and picture-perfect feeds. But do you know what cuts through the noise? Authenticity.

Your audience doesn’t need perfection—they need connection. They want to know that you see them, understand them, and care about helping them. When you speak from the heart, they’ll listen.

Today, I challenge you to show up as your real, unfiltered self.

Share something honest, something raw, something that reminds your audience that you’re human too.

Building a business feels hard when you’re inconsistent.One week, you’re all in. The next, life gets busy, and your soci...
20/01/2025

Building a business feels hard when you’re inconsistent.

One week, you’re all in. The next, life gets busy, and your social media goes silent. I get it—it’s tough to juggle everything. But here’s the secret: consistency doesn’t mean posting daily or being everywhere at once. It means showing up in a way that feels doable for you.

What’s one small thing you can commit to this week? A post? A story? A quick video?

Start there.

What makes you different?It’s not your products, your services, or even your pricing. It’s you. Your audience doesn’t ju...
17/01/2025

What makes you different?

It’s not your products, your services, or even your pricing. It’s you. Your audience doesn’t just want to know what you do—they want to know who you are.

Think about why you started your business. What challenges did you face? How did you overcome them? Sharing your story creates trust, connection, and loyalty—three things that no ad budget can buy.

This week, take a moment to reflect on your journey. What’s one part of your story you’ve never shared with your audience?

It might be the very thing that inspires them to take action.

Marketing doesn’t have to be complicated or overwhelming.You don’t need to be everywhere at once.You don’t need to do al...
15/01/2025

Marketing doesn’t have to be complicated or overwhelming.
You don’t need to be everywhere at once.

You don’t need to do all the trends.

What you need is clarity:
👉 Who are you talking to?
👉 What do they need help with?
👉 How can you show them that you’re the solution?

Focus on one platform, one message, and one goal. Show up consistently and speak directly to your audience’s pain points. Trust me, simplicity wins every time.

Not sure where to start? Let’s talk.

“When we speak, we are afraid our words will not be heard or welcomed. But when we are silent, we are still afraid. So i...
13/01/2025

“When we speak, we are afraid our words will not be heard or welcomed. But when we are silent, we are still afraid. So it is better to speak.”
– Audre Lorde

Picture this: You walk into a room filled with people. Everyone is dressed in black suits, speaking in monotone, using the same stiff phrases. Now imagine you walk in wearing a bold yellow blazer, cracking a joke, and sharing a story that gets heads nodding and people smiling. That’s the power of a strong, authentic brand voice.

Your voice is how your audience recognizes you, relates to you, and — most importantly — remembers you. It’s not just what you say; it’s how you say it.

Think of brands like Nike or Dove. Nike’s voice screams empowerment and grit. Dove? It whispers self-love and authenticity. Both are unforgettable because their voices align with their values - and their audiences.

Find Your Voice-How to Define and Align Your Brand with Your Values in 2025. Read It Here:
https://lnkd.in/d3FR9rdx

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Let’s get real for a secondWhat’s holding you back? Is it fear? Perfectionism?Not knowing what step to take next?The har...
13/01/2025

Let’s get real for a second
What’s holding you back? Is it fear? Perfectionism?

Not knowing what step to take next?
The hardest part of growing a business is often getting out of your own way. But here’s the thing: you don’t have to figure it all out alone. Sometimes, all it takes is a fresh perspective, a little guidance, and the right support.
This is your permission slip to stop waiting for the “perfect time.” Your dream is worth the risk. Let’s take that step together.

Can we have a heart-to-heart? The hustle culture has us believing we need to do everything to succeed: post daily, work ...
10/01/2025

Can we have a heart-to-heart?

The hustle culture has us believing we need to do everything to succeed: post daily, work late, never rest. But here’s the truth: burnout isn’t the badge of honor it’s made out to be.

You don’t have to choose between a thriving business and your well-being. With the right systems and strategies, you can actually have both. Imagine showing up for your business feeling energized instead of exhausted.

This is your reminder to pause today. Take a breath. And if your business is feeling overwhelming, reach out.

Let’s figure out how to make it work for you.

Have you ever sat down at your desk, stared at the screen, and thought, “Where do I even start?”You’re not alone. Most w...
07/01/2025

Have you ever sat down at your desk, stared at the screen, and thought, “Where do I even start?”

You’re not alone. Most women entrepreneurs I work with feel overwhelmed by all the things they “should” be doing—content, emails, strategy, sales.

But here’s the thing: without a plan, you’ll spend more time stressing than actually growing your business.

This January, let’s simplify. Start with three clear goals for your business. What do you want to achieve? Write them down. From there, break them into small, actionable steps. Need help figuring this out? That’s where I come in. Together, we’ll make this process manageable and, dare I say, enjoyable.

What’s one goal you’re focusing on this month? Share it below—I’d love to cheer you on!

Let’s start the year with a simple truth: your story matters.As women, we juggle so much—work, family, dreams, and strug...
06/01/2025

Let’s start the year with a simple truth: your story matters.

As women, we juggle so much—work, family, dreams, and struggles. And yet, through it all, we often forget to show up as ourselves. This year, let’s rewrite that narrative. Let’s be bold enough to share our real stories and build businesses that feel aligned with who we truly are.

If you’re ready to step into 2025 with intention, here’s my challenge: tell one small part of your story today. Share it with your audience, your family, or even just write it for yourself. Your story has the power to inspire others and, most importantly, remind you of your strength.

What’s your word or intention for this year?
Drop it in the comments. Let’s support each other on this journey. 💬

"Your story is the key that can unlock someone else’s prison. Speak your truth." – Iyanla VanzantYour Truth Is Your Powe...
02/01/2025

"Your story is the key that can unlock someone else’s prison. Speak your truth." – Iyanla Vanzant

Your Truth Is Your Power.

I’ve thought a lot about why I do what I do. Why I pour my heart and soul into helping women tell their stories, build their businesses, and reclaim their power.

Anyone that know's me , knows that I am totally over the top. But thats becuase It’s not just a career for me—it’s a mission born out of my own story, my own struggles, and my unwavering belief that women deserve to stand tall in this world, unapologetically themselves.

Let me take you back for a moment.

I’m a single mother of five. I’ve dropped out of university. I’ve been homeless. I've lived in a tent. I sold curry and just about anything I could to make ends meet. I've been divorced—twice. With no help from the fathers of my children. I know what it's like.

I grew up in a community where poverty wasn’t just a circumstance; it was the backdrop of life. Dreams felt out of reach, and self-sustainability would have been the answer to most of our problems. I know what it's like.

But here’s the thing: every challenge I’ve faced, every hardship I’ve endured, has shaped me into the woman I am today. That's why I know what it's like.

It’s why I believe so deeply in the power of entrepreneurship and self-sustainability. Because when women are in control of their own lives—when we can create, earn, and grow on our terms—we change not only our own stories but the stories of generations to come.

CuppaCopy Digital is more than a business; it’s a platform for change. I started this company because I wanted to give women—especially women like me—the tools to show up boldly in their own stories. I wanted to create a space where authenticity and storytelling could come together to empower women to build brands and businesses that reflect their truest selves.

Here’s what I’ve learned:

-As women, we do face unique challenges in society—expectations to conform, struggles to be heard, battles to balance it all.

-When we take control of our own narratives, we step into a power that can’t be taken away.

-Building a business isn’t just about money; it’s about creating something that aligns with our values, our goals, and the life we want to live.

At CuppaCopy, we do more than write words. We help women uncover their why, build strategies that work, and connect with their audiences in ways that feel real and meaningful.

Authentic Alchemy: The Bigger Picture

Soon, I’ll be launching something that’s been on my heart for a long time: Authentic Alchemy, an umbrella brand that brings together everything I believe in—empowering women, fostering self-sustainability, and creating a community where we lift each other up.

Authentic Alchemy is the heart of a vision that unites The Farmacy, Real Authentic Woman, and CuppaCopy Digital under one empowering umbrella. Each branch serves a unique purpose.

Together, they form a synergistic ecosystem, empowering women to heal, grow, and thrive—personally, professionally, and holistically. Authentic Alchemy is about creating sustainable, soul-aligned success for every woman ready to step into her power.

It’s about giving women the confidence to step into their power and take control of their own lives.

This is only the beginning and I'm so excited to see this unfolding.

Why I Want You to Join This Movement

This isn’t just my story—it’s our story. Every woman who steps into her power and builds a life on her terms is part of this movement. Whether you’re starting your first business, scaling your brand, or simply looking for inspiration to take the next step, I want you to know that you’re not alone.

My dream is to see more women telling their stories, taking ownership of their dreams, and building lives that light them up. My goal is to create a ripple effect—a community of women who inspire and support each other, who prove that we can do hard things and come out stronger.

If you’ve ever felt stuck, unseen, or unsure where to start, I see you. I’ve been there. And that’s why I’m here. CuppaCopy Digital isn’t about selling you a service; it’s about starting a conversation. It’s about helping you find your voice, your purpose, and your path.

Let’s talk about where you are, where you want to be, and how we can get there together. Let’s build something beautiful—one story, one step, one dream at a time.

Because your story matters. And it’s time the world heard it.

Tara Jacobs
Founder, CuppaCopy Digital & Authentic Alchemy



Are you a woman? Do you have a business?If this isn't you, then this isn't for you. But you! Magnificent, gorgeous babe,...
02/01/2025

Are you a woman? Do you have a business?

If this isn't you, then this isn't for you.

But you! Magnificent, gorgeous babe, you are absolutely in the right place. Tell me, how is that small business content creation going?

Are you ready to set your hair on fire yet? Please don't do that. In fact, do this.

Imagine starting 2025 without the headache of having to stand on your head and tap your shoes three times right after donating a kidney to create captivating content

What if you do none of that. But you still end up with three months’ worth of story-filled strategic, high-value content done for you. and not just any content.

The kind of content that was so intriguing, the kind of content that was not even just content but thought-provoking, value-filled Instagram posts, blogs, and emails that speak directly to your favourite customer and actually drive results. you know, pops them right into your sales funnel.

Ie: makes you money and builds a community?

So, if the idea of planning, writing, and scheduling content makes your head spin, we get it and we've got you.

It’s not that you don’t have amazing ideas—you do. But there's a lot to do, between running your business and figuring out what platforms your audience is on- plus the neverending tasklist that often comes with running a business.

Here’s the good news: we specialize in taking the guesswork out of content.

If this hits all the right spots, grab one of our amazing content packages and let's make some magic.

We only have two spots available.

👉 DM us or comment "Let’s Talk Content" to start the conversation.



"The success of every woman should be the inspiration to another. We should raise each other up." — Serena WilliamsAs a ...
30/12/2024

"The success of every woman should be the inspiration to another. We should raise each other up." — Serena Williams

As a female entrepreneur, have you ever wondered if you’re on the right path?

You’re not alone. Every woman who has ever stepped into the world of business has faced doubts, obstacles, and challenges. But what sets successful women apart isn’t just the vision—they rise because they embrace the struggles, use them as fuel, and inspire others to do the same.

Meet 5 trailblazing women whose stories will ignite your passion and push you to keep moving forward, no matter the setbacks.

👑 Oprah Winfrey – From poverty to a media mogul, Oprah shows us that perseverance and purpose can break even the toughest barriers.
💥 Shonda Rhimes – She changed the game in Hollywood by using her voice to tell stories that matter, proving that representation is power.
💃 Sara Blakely – A fax machine salesperson turned billionaire, Sara reminds us that your first “no” doesn’t mean the end of your journey—it’s just a stepping stone to success.
💄 Rihanna – Fenty Beauty wasn’t just a beauty brand; it was a movement. Rihanna built a brand by honoring inclusivity and authenticity, showing us that success is rooted in purpose.

What We Can Learn:
👉 Resilience is Everything: These women didn’t let failures define them. They used each rejection to propel themselves further.
👉 Find Your Unique Voice: Like these incredible women, find the gap in the market or the problem that only you can solve. It’s how you stand out.
👉 Build a Brand with Purpose: The most powerful brands are built on values. Empowerment, inclusion, and passion drive businesses that leave lasting legacies.

The path isn’t easy, but it’s worth it. Every challenge is a lesson, every setback a chance to get stronger.

Are you ready to keep pushing forward with purpose? The world needs more women entrepreneurs like you.

Read the full article here:
The She-conomy- How These Women Entrepreneurs Are Changing the Business World and What You Can Learn From Them:
https://medium.com/.cuppacopy/the-she-conomy-26248890b3f1

How These Women Entrepreneurs Are Changing the Business World and What You Can Learn From Them

If you know me, you would know that I really love learning, but I also love sharing just as much. So as we head into the...
16/12/2024

If you know me, you would know that I really love learning, but I also love sharing just as much. So as we head into the busy season, and you are frantically trying to get ready for the Christmas rush (10/10 DO NOT RECOMMEND, but if you already did, here are 3 Quick Ways to Define Your Brand Voice.

Identify your brand’s core values.
Understand your ideal client’s language.
Consistency is key—show up with the same energy.

Grab our FREE guide, ‘Crafting Your Brand’s Voice,’ packed with practical exercises to help you speak directly to your ideal customer!

Perfect for women in business who want to connect, not just sell.

What drives you in your business? Our values shape our decisions and guide our businesses. When we operate from a place ...
12/12/2024

What drives you in your business?

Our values shape our decisions and guide our businesses. When we operate from a place of authenticity, we attract customers who resonate with our mission.

Identifying your core values is crucial for aligning your business decisions with your personal beliefs. These values serve as your compass, guiding every choice you make.

Take a moment today to reflect on your core values. Are they clearly communicated in your branding and marketing?

If not, consider how you can align your business strategies with your values.

Let’s dive deep into your values and create a brand strategy that embodies them. Message me to discuss!

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