PhotoStories

01/02/2025

Vereeniging roads look like rivers…

31/01/2025

Airlink spreading her wings almost like a Mommy protecting her chicks. How many "chicks" do you see?
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30/01/2025

So the Volvo EX30 is a finalist in the 2025 SAGMJ Car of the Year Competition...but we wanted to khow... HOW FAST does it really go. Volvo claims 3.6sec in a perfect world...We wanted to see how close we could get to that in the REAL WORLD... Let's check it out!
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South African Guild of Mobility Journalists - SAGMJ Volvo Car South Africa

29/01/2025

ICYMI : I got to spend aDayWith Cameron Saaiman to see how he spends his day.
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King Price Insurance | CIT Performance Institute | Versus MMA | Cameron MSP Saaiman

A Day in the Life of UFC Fighter Cameron MSP Saaiman

28/01/2025

It's almost race-weekend again! Stoked to get trackside again. These were taken at last years Passion for Speed event held at Zwartkops... This year I am going out there to try and get something better! Can't help but think about the "Glug-Glug" advert back in the day when I look at the Sasol Beast!
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28/01/2025

A Day in the life of Cameron Saaiman. Plus a bit of Behind the scenes at VERSUS 11 Fight Night

27/01/2025

The King of the Ring...ok well, Octagon! We had a magical time at the Versus 11 Fight Night and we will be publishing the "Day in the Life of Cameron MSP Saaiman PhotoStory tomorrow. Make sure to keep an eye out for that!
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25/01/2025

Yes Mr MSP, THIS is the “King” of the Ring! 😜 - Come see the King at Heartfelt Arena tonight… you might just spot Cameron MSP Saaiman as well…
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King Price Insurance

25/01/2025

It’s “Fightnight-day” - Versus MMA

25/01/2025

People are divided here (no pun intended)… can you solve this and get the CORRECT answer?
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24/01/2025

Sneak peak of a little project I am working on…
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Versus MMA South African MMA

24/01/2025

Let the story begin
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King Price Insurance

24/01/2025

When you get to a crossroad remember… yesterday is like a mirror, its behind you and you cannot change it. You can however decide your ditection from here. Go make good choices!
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23/01/2025

South Africa’s Best-Selling SUV • South Africa’s Best-Selling Hybrid Vehicle • South Africa’s Second-Best Selling Passenger Vehicle...check it out!
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Toyota SA

South Africa’s Best-Selling SUV • South Africa’s Best-Selling Hybrid Vehicle • South Africa’s Second-Best Selling Passenger Vehicle

23/01/2025

Audi Tradition is celebrating several milestones and participating in numerous events in 2025... Check out the highlights...

23/01/2025

The Jordan 192 is one of the iconic race cars that you will see at The 24th Passion for Speed at Zwartkops Raceway next weekend! See you there!
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22/01/2025

There’s so much going on in this picture. You might look at it without truly seeing what’s happening. But if you look closely, you’ll see the story unfold. (Yes, this isn’t the “hero shot” of the event—this is just to convey my message.)

This image tells the story of a few key people:

1. The videographer doing his work.
2. A celebrity/actress/influencer resting in the corner.
3. A coach (now World Champion) guiding her to victory.
4. A photographer—unseen—capturing the story.

Although the coach and boxer were the main reason we were all there that evening, we must recognize the real value of photographers and videographers. Without us, you would never have witnessed the action unless you were physically present.

Sponsors, take note: sponsorships don’t amount to much if people never actually see the branding. A company logo on a shirt, cap, helmet, car, motorcycle, and so on, doesn’t really mean much unless it’s visible—and most of the time, it’s the photographers and videographers who capture it for everyone to see.

Think about motorsport, for instance. Even the most seasoned fans can’t name every single sponsor on an F1 car. The only way to know them all is to be closely involved with the team or competitor, or to see a specific activation promoting that sponsor. At 300 kph, a logo is visible for only a fleeting moment, and you won’t be able to see them all…unless WE show you.

So if you’re a sponsored athlete, be kind to your photographer and/or videographer—they’re ultimately the ones making sure you and your sponsors look good... (you know, so that you can get the money to do what you love doing)

This leads me to a question: Who is the most valuable asset for a corporate sponsor in this equation? The athlete or the cameraperson? Without the athlete, there’s nothing to sponsor (or to brand). Without the cameraperson, there’s nothing to see or show. And in many cases, without the sponsor, there would be no athlete to photograph or film in the first place.

Do you agree with me...or not? I’m eager to hear your thoughts.

PS. next time you think of saying "But I will give you exposure"... Ask yourself this... "Who really needs the exposure and what is it worth to you" 😉
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21/01/2025

One of the catchiest marketing phrases of all time for me come from Nashua - "saving you time, saving you money, putting you first"

iShootStories... PhotoStories! - Powered by King Price Insurance
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Nashua Andrew Blackwood-Murray Andrew Blackwood-Murray - Nashua Aerobatic Aircraft