Buchanan Digital Marketing

10/07/2022

Buchanan Digital Marketing can offer Social Media Management and Social Media Marketing Services packages designed according to your current needs and strategic plans.

We consider all factors of your company when choosing which are the best social media platforms suited to your business's needs.

- Facebook
- Instagram
- Pinterest
- LinkedIn
- Twitter
- TikTok

We strictly follow the Good Practice Guidelines set by each platform and adhere to online rules and regulations to maintain a high Domain Authority and that Social Media Page Quality is never compromised.

We offer assistance as to what form & style of social media content your company may require to stay current. Do you need more reach? Engagement? Brand Awareness? Authority?

We will create and implement content plans for each platform. Up-to-date posts with each platform's important and ever-changing factors such as the required length of posts, style of form of content & copy and each algorithm's desired number of hashtags. Ones that are often automated and individualised according to your target audience.

02/06/2022

And so it has begun. The latest change, one which most leading digital strategists keeping up with every move has had up their sleeve, were aware of, has happened. The new Post Grid layout. What do you think of the new look? Was your brand ready for it?

After Templates for InstaStories started to randomly pop up as a new feature on select professional and business accounts. Some only appeared to have a limited number of these Template options, while other Instagram accounts showcased access to a range of choices.

A good Marketing Strategist would have either their client's or their Social Media Managers' content plans already prepped for these changes.

Digital is one of the fastest-paced industries when it comes to changes. You must have someone handling your business's social media accounts. Capable of staying on top of every change made. Even the unexpected ones, at all times. There is no room for complacency.

30/05/2022

Every single company needs to have an online presence. This includes being on Social Media platforms that are relevant to your industry. A Financial Planner doesn’t need a Tik Tok.

In today’s market, “being online” is about creating Brand Awareness. Companies also need to understand that social media marketing isn’t about getting an instant ROI. Working strategically and allocating the same budget you would have to print media & TV/Radio to online digital strategists is now where the results lie. It is an important realisation, as more and more companies are only now seeing the true value of online.

Nielsen’s Global Marketing Report 2022 shows that companies plan to increase the amount of money they spend on digital marketing.

29/05/2022

The true importance when building a brand.

We will get into more detail on this topic over several posts. To begin with, when you want to “build a brand”, you need to look at it with more than a solid strategic marketing plan.

What audience do you want to reach? Does it align with the demographic you know could potentially become customers?

Creating a cohesive Brand Identity is such a crucial part when starting or overhauling your business.

29/05/2022

I will be showcasing some of the many brands I’ve previously worked with One Stiletto At A Time & One Stiletto At A Time Social Media Management before launching .

In this case, it was while working with . Where I did some of the photography & Content Creation for L'abeille.

28/04/2022

At Buchanan Digital Marketing, we are proud to have SCG-Systems as one of our clients. SCG Systems is more than just another business in the Information and Communications Technology industry.

SCG Systems is a Custom Installer that offers IT & Security services and solutions for residential and commercial clients. Be it CCTV, Access Control or Signal Distribution (DSTV, HDMI and Audio).

They are experts at setting up fully integrated Smart Home Automation, a must in today's world and can help if the WIFI at home or your business network needs a boost. Their team can assist with that too. SCG Systems provides installation, repair, and maintenance.

With a slogan like "Everything Must Just Work". You know you'll get the best service.

They are based in Midrand and can provide their extensive service to surrounding areas. You can get in touch by sending an email to [email protected] or a call/WhatsApp to +27 82 853 7659.

26/04/2022

Staying on top of one's digital game is a priority in this ever-changing industry. This is why I decided to start afresh with Buchanan Digital Marketing. It will always intrinsically be linked to One Stiletto at a Time and my former/current clients.

Those who have worked with me will know that my client base will always come first. I've been fortunate as almost all of my clients over the years have been through referrals mostly. I certainly take this as a compliment.

I've also had a steady flow of new clients through my blog. A successful community I have built and learned from over the past 11 years.

Transparency is key. I will always be upfront with any potential clients. Building relationships in this industry is what keeps one going.

Any professional with a title that states that they are a social media/marketer/SEO Manager/Digital Strategist must be up to date with the ever-changing digital trends. There is no room for complacency. Stay ahead of the "pack" at all times.

From today onwards, I'll be posting on here more often. Social media posts about what I can offer, my qualifications and my skillset. Which I hope will catch your eye.

As I am fully qualified in several digital fields, I am ready to take on both big and small businesses and help your business grow. I've built my brand. Now let me build yours.

[email protected]
084 764 3229

25/04/2022

Buchanan Digital Marketing will continue its complete Social Media Management and Marketing services for all brands.

Offering digital marketing that includes services like brand creation, logo design and strategic brand plans.

Website design, continuous website auditing and updates.

Advanced SEO implementation, Google Suite- Google Ads/Google My Business/Google Search Console/Google Analytics.

Social Media Management, content creation and scheduling of posts and monitoring of the page.

Social Media Marketing includes targeted Facebook and Instagram Ads.

Contact Abigail Buchanan on 0847643229 or send us an email [email protected] for any enquiries.