Robyn Metcalfe

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Robyn Metcalfe Writer, Producer, Historian, Creative. Fascinated by how we feed cities.
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Let's explore the global food system so we can discover fresh perspectives about the realities of how we feed cities that can inspire action.

Is everything we perceive…real? During a recent visit to Las Vegas, I visited a museum that invites you to question what...
05/02/2024

Is everything we perceive…real? During a recent visit to Las Vegas, I visited a museum that invites you to question what you perceive as reality.

I dove into this topic on Substack this month for the next installment in my series on senses, plus shared a separate piece on my plans and projects for the new year.

Read both of them here: robynmetcalfe.substack.com/subscribe

PS: what do you think? And would you check out this museum on a Vegas trip?

I have just returned from two weeks in the Caribbean and have emptied the last grains of sand out of my pockets and shoe...
31/01/2024

I have just returned from two weeks in the Caribbean and have emptied the last grains of sand out of my pockets and shoes.

Letting the beach go makes room for what lies ahead and I’m excited about filling my upcoming newsletters with reports from the field about experiments and explorations.

Head to my Substack to read more about my plans, projects, and goals for the new year, plus a separate piece that is the next installment in my series on senses about illusionary museums: robynmetcalfe.substack.com/subscribe

Last week I published a fun walk down memory lane about Big Boy, the burger brand my grandfather opened in the 1930s wit...
28/12/2023

Last week I published a fun walk down memory lane about Big Boy, the burger brand my grandfather opened in the 1930s with Bob's Big Boy Burbank and expanded throughout the ‘50s and ‘60s.

His fearlessness and curiosity for food entrepreneurship in no doubt has inspired me to lead with curiosity and adventure, too.

Check out the story here: robynmetcalfe.substack.com/subscribe

PS: what do you prefer: a simple burger with cheese, ketchup, and mustard, or one with all the fixings?

I grew up in Los Angeles and my grandparents lived in our neighborhood, tucked up in the hills near Pasadena in La Cañad...
20/12/2023

I grew up in Los Angeles and my grandparents lived in our neighborhood, tucked up in the hills near Pasadena in La Cañada. Early one Saturday morning during the 1950s, my grandfather, a building contractor, took me along with him as he toured his new project, the first hamburger restaurant.

What began as a 10-stool hamburger stand in LA expanded into a chain of restaurants, drive-ins, and other businesses around the nation in the ‘50s and ‘60s with the help of my grandfather.

More about my personal connection to the Big Boy restaurants, plus their fascinating history and unique business expansion, on my latest Substack: robynmetcalfe.substack.com/subscribe

Every time I drive past an In-N-Out burger in Austin, I think of my grandfather.When the In-N-Out chain arrived here in ...
19/12/2023

Every time I drive past an In-N-Out burger in Austin, I think of my grandfather.

When the In-N-Out chain arrived here in 2013, Austinites were offended. Locals thought the wave of transplants from Californians had gone too far.

Turns out that the burger chain belonged to the latest wave of entrepreneurs arriving from the West Coast.

Burger entrepreneurs were in their sublime moment during the 1930s and 1940s in Southern California. Imagine Los Angeles as the Silicon Valley of burgers in a bun.

LA was the center of hamburger innovation and creativity, the site of origin stories not only of In-N-Out burgers and McDonald’s but of Bob’s Big Boy restaurants. restaurants are part of my story, beginning with a warm glazed doughnut.

Sharing more about my personal connection to the Big Boys, plus their fascinating history and unique business expansion on my latest Substack: robynmetcalfe.substack.com/subscribe

Will real-life experiences be eventually replaced by “immersive” ones? How can such immersions tell stories or provide e...
22/11/2023

Will real-life experiences be eventually replaced by “immersive” ones? How can such immersions tell stories or provide experiences that ignite each of our five senses?

I was able to see what the hype was about at The Sphere in Las Vegas. This dome is home to a wrap-around screen with a 16k resolution and 160,000 speakers, making it a remarkable spectacle for immersive shows.

Read more about it all here: robynmetcalfe.substack.com/subscribe and I’d love to know - would you visit?

Attended this heart-felt, emotional film ImPossible, by Seckeita and Brandon Lewis, and was blown away. A deeply moving ...
09/11/2023

Attended this heart-felt, emotional film ImPossible, by Seckeita and Brandon Lewis, and was blown away. A deeply moving story about a journey from Type-2 Diabetes to a better life. Congratulations to everyone who made that film possible.

Trying rucking for the first time, loving the pink rucksack, not loving the 20-pound weight inside.
07/11/2023

Trying rucking for the first time, loving the pink rucksack, not loving the 20-pound weight inside.

Can’t get better than this: In honor of husband Bob’s Turing Award, UT lights up its tower. Hook ’em 🎉🤘
02/11/2023

Can’t get better than this: In honor of husband Bob’s Turing Award, UT lights up its tower. Hook ’em 🎉🤘

Old photo of me on Halloween, during the mid-20th century, in a Peter Pan costume, made by my mom.
31/10/2023

Old photo of me on Halloween, during the mid-20th century, in a Peter Pan costume, made by my mom.

Humans in Our Food…a spooktacular (non) cookbook you’ve been dying to read. 😛🎃👻Yes,   has a cheeky title, but in all rea...
31/10/2023

Humans in Our Food…a spooktacular (non) cookbook you’ve been dying to read. 😛🎃👻

Yes, has a cheeky title, but in all reality, it’s about meeting the people who feed us every day, everywhere, even through hurricanes and world events.

While we have become familiar with farmers, food bloggers, and chefs, we haven’t seen the people *inside* our food system – WAY inside, like in a food processing company, shucking lobsters, or tending industrial flour mills.

While writing, illustrating, and photographing for this book, I interviewed those humans in a moment when technology is promising to replace them.

What we’re discovering is that the humans in our food system are here to stay, and they’re even more important to the preservation of our humanity than ever before. These human faces are reassuring reminders that food and humans are connected in more ways than one.

Order a copy here: https://robynsmetcalfe.com/store/humansinourfood/

PS: I took this photo while researching food in Paris. 🙂

Incredibly pleased to announce that "Arc of Oblivion," a film I produced with Director Ian Cheney, received the Grand Pr...
30/10/2023

Incredibly pleased to announce that "Arc of Oblivion," a film I produced with Director Ian Cheney, received the Grand Prize Award this year at the Prague Science Film Fest!

The Grand Prize Award is a collaboration between the AFO (Academia Film Olomouc) and Prague Science Film Fest to honor the best science film for 2023: https://psff.cz/

Prague Science Film Fest 16.–19. 10. 2023 Kampus České zemědělské univerzity v Praze Registrace Informace Program Přijďte si užít festival Projekce filmů Výběr nejlepších populárně-vědeckých snímků z celého světa. Nenechte si ujít exkluzivní uvedení filmů, ...

Last weekend at Lake Travis for a trail run, the Texas drought couldn’t be more visible. Grateful for the rains this wee...
29/10/2023

Last weekend at Lake Travis for a trail run, the Texas drought couldn’t be more visible. Grateful for the rains this week.

The disappearance of industrial soundscapes began decades ago as humans passed laws against industrial sound and new tec...
28/10/2023

The disappearance of industrial soundscapes began decades ago as humans passed laws against industrial sound and new technologies enabled the removal of evidence of our industrial world.

Other industrial sounds signal tracks we leave behind -

The movement of goods from producer to consumer aboard trains that cross our landscapes, signaling their arrival and departure, warning pedestrians and other trains of their presence.

Continue reading my latest Substack essay about industrial sound here: robynmetcalfe.substack.com/subscribe

My fascination with fog horns - yes, fog horns - emerged from other hidden artifacts and people that fill our landscape....
27/10/2023

My fascination with fog horns - yes, fog horns - emerged from other hidden artifacts and people that fill our landscape.

Fog horns and other industrial sounds create ambiance - they send messages of alarm or comfort along the water.

Industrial sound is a topic I’ve been exploring lately as I work on one of my upcoming films: how the presence - and absence - of industrial sound played into our lives throughout history, and how modern-day sound (or lack thereof) plays into our lives today.

Read more about it all here: robynmetcalfe.substack.com/subscribe

Green, Greene, or Green’s? The island my family visits every summer off the coast of Maine is beautifully rugged and has...
29/09/2023

Green, Greene, or Green’s? The island my family visits every summer off the coast of Maine is beautifully rugged and has a fascinating history, including how the real name of the real Joseph Green (often mixed up for Greene or Green’s) came to be.

If you read last month’s essay, I gave a glimpse into our island life and dug into the question, “Are islands just small continents?”

This month, we dig deeper into this small part of New England that has a big history (and some mystery).

Read it here: robynmetcalfe.substack.com/subscribe

This month on Substack, I am sharing a fascinating story from my island camp in Maine… “Part 2” continued from last mont...
28/09/2023

This month on Substack, I am sharing a fascinating story from my island camp in Maine… “Part 2” continued from last month’s essay about islands, one in particular.

Bob and I arrived on this island during the 1980s, not to escape the mainland or modern contemporary culture, but to explore, find some adventure, and satisfy some irresistible curiosity that drew us to find out about islands we saw from our summer home on the mainland.

Over the summers we spent on the island, we heard stories about its name, the original settlers, and the many generations of inhabitants. Some of the stories made sense, others not so much. One enigmatic story prompted me to dig deeper. You can see what I discovered in this latest essay.

Read the story here: robynmetcalfe.substack.com/subscribe

Experimenting with layering old pottery shards over knitting samples. Seems there’s something there, not sure what.
25/09/2023

Experimenting with layering old pottery shards over knitting samples. Seems there’s something there, not sure what.

Check out these old mussel shells, found on Munroe Island in Maine. Layers that look similar to those found in rock form...
21/09/2023

Check out these old mussel shells, found on Munroe Island in Maine. Layers that look similar to those found in rock formations around Texas. I wonder if you can read mussel layers like tree rings?

Love my guitar teacher, Mandy Rowden, playing her heart out at a show celebrating her birthday last weekend. She really ...
17/09/2023

Love my guitar teacher, Mandy Rowden, playing her heart out at a show celebrating her birthday last weekend. She really IS a rockstar.

Finally, got some decent images from my black and white film with my old Rollei. I’ve been struggling with blurred image...
15/09/2023

Finally, got some decent images from my black and white film with my old Rollei. I’ve been struggling with blurred images as I find it difficult to manage a heavy camera with a light touch shutter button.

Maine’s wild blueberry season is winding down and I’m happy to report that my annual jam making obsession is intact. Her...
01/09/2023

Maine’s wild blueberry season is winding down and I’m happy to report that my annual jam making obsession is intact. Here’s this season’s production.

We built an ark for our film The Arc of Oblivion (of course) and now use it for small screening events. Yes, we show our...
28/08/2023

We built an ark for our film The Arc of Oblivion (of course) and now use it for small screening events. Yes, we show our Ark film in an ark.

Are islands just small continents? Islands have often been sites of refuge for pirates, immigrants, and convicts. In the...
25/08/2023

Are islands just small continents?

Islands have often been sites of refuge for pirates, immigrants, and convicts. In the Caribbean, a pirate haven; Alcatraz Island in San Francisco Bay for military and federal prisoners.

The idea was that these were isolated, bounded by water, separated from the general population.

The “other” as some anthropologists call outsiders.

Thus, islands separate, isolate, protect, and can seem like alternate universes.

Exploring this further on my latest Substack newsletter: robynmetcalfe.substack.com/subscribe

Islands are both magical and mythical. Maine has almost 5,000 islands, if you include some that lean inland. (The rocky ...
24/08/2023

Islands are both magical and mythical. Maine has almost 5,000 islands, if you include some that lean inland. (The rocky granite coastline was the subject of a documentary film I recently produced, The Long Coast.)

While the film didn’t dig deep into island life, it did portray the hard surfaces and intemperate weather that shaped a coastline populated by resilient, rugged, and imaginative individuals.

My latest Substack newsletter shows what it is like to camp along this rugged coastline, and shares some of my thoughts on what islands really are.

Read it here: robynmetcalfe.substack.com/subscribe

First blackberries appeared this weekend, along our beach trail. Wild, small and scrawny, but packed with flavor.On my b...
23/08/2023

First blackberries appeared this weekend, along our beach trail. Wild, small and scrawny, but packed with flavor.

On my breakfast yogurt before daylight.

After a long hike on Sunday morning, I found this scene waiting near the parking lot.
22/08/2023

After a long hike on Sunday morning, I found this scene waiting near the parking lot.

🍯 That honey on your toast probably came from India or South America.More on honey here:
11/08/2023

🍯 That honey on your toast probably came from India or South America.

More on honey here:

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What is the difference between magic and what we can do with algorithms and natural language to create illusions?Magicia...
28/07/2023

What is the difference between magic and what we can do with algorithms and natural language to create illusions?

Magicians have an uncanny ability to get their audiences to believe in the impossible, a trait that may be just as important as magic and technology.

Sharing more about this in my latest Substack: robynmetcalfe.substack.com/subscribe

When was the last time you had permission to play, tossing out rules for a night?I attended a magic show earlier this mo...
27/07/2023

When was the last time you had permission to play, tossing out rules for a night?

I attended a magic show earlier this month, an intriguing dance of entertainment and storytelling.

I hadn’t thought much about magic until that night when the connection between magic and how technology is now able to fool us into believing we can live in multiple universes, or multiverses.

Sharing more about this topic, with a deep dive into a few other illusionist stories from the past, in my latest Substack newsletter.

Read it here: robynmetcalfe.substack.com/subscribe

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