Blue Craze Media

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Blue Craze Media Social media marketing agency specializing in social platforms, content creation, audience engagemen
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📈 Marketing Vibes: Very brand-focused, very ROI-conscious. Staying authentic to your brand voice while keeping an eye on...
03/09/2024

📈 Marketing Vibes: Very brand-focused, very ROI-conscious. Staying authentic to your brand voice while keeping an eye on the return is key. 🧩 Develop full-funnel strategies, grounded in messaging and based on metrics.

While not demure, we are very mindful of our client's needs. Reach out and see how we can help support your brand by visiting the link in our bio.

Very demure, very mindful...but make it marketing:🎯Very data-driven, very strategic Marketing is a balancing act, it’s a...
03/09/2024

Very demure, very mindful...but make it marketing:

🎯Very data-driven, very strategic

Marketing is a balancing act, it’s all about being very data-driven, very strategic. Campaigns need to be backed by insights, yet they should resonate on a human level. At BCM we base all strategies on data and ROI, complimenting metrics with carefully crafted messaging designed to speak directly to your target audience.

Do you need help balancing strategy and creativity in your campaigns? Reach out: https://bit.ly/4ah4yKx

29/08/2024

📈 Expand your LinkedIn outreach with BCM! From identifying your ICP to personalized messaging and automating outreach, our software does it all.

Send personalized messages, track campaign metrics, and integrate with your CRM system, all through one platform. Discover how BCM can fill your pipeline and grow your business.

Click the link to schedule a free consultation and discover how BCM can help fill your sales pipeline: https://bit.ly/3ToZWuA


🐶 Happy National Dog Day! 🐶Here at BCM, we’re pet lovers through and through, and we understand the importance of showca...
26/08/2024

🐶 Happy National Dog Day! 🐶

Here at BCM, we’re pet lovers through and through, and we understand the importance of showcasing your beloved pets. Here’s why choosing the paw-some image can take your social media engagement to the next level:

1️⃣ First Impressions Count: A striking image grabs attention and makes your audience pause their scrolling.
2️⃣ Emotional Appeal: Images that tug at the heartstrings create a deeper bond with your audience.
3️⃣ Brand Consistency: Choosing images that align with your brand strengthens your overall identity.

Discover how we helped ViacomCBS increase revenue by $85k+ through our tailored social media strategies (including selecting irresistible images): https://bit.ly/ViacomCBS-BCM

Share your favorite dog photos below! 🐾

22/08/2024

🤔💭 Need a hint? It's one of our top services, tied to a company's identity and history. Skip this, and competing becomes a challenge.

Answer: Branding!

At BCM, we know that branding is more than just a logo or color scheme—it's the heart and soul of your business. It’s what makes your company stand out in a crowded market and connects with your audience on a deeper level. Your brand tells your story, reflects your values, and builds trust with your customers. Without a strong brand, even the best businesses get lost in the noise.

Blue Craze Media creates powerful brand identities that resonate everywhere—from logos to social media. Ready to elevate your brand? Schedule your free consultation with us today! https://bit.ly/3V0mqDW

21/08/2024

📱Navigating social media requires avoiding common pitfalls that can undermine your brand's credibility and success. By steering clear of ineffective strategies and reputation-damaging practices, you can build a more engaging and trustworthy online presence.

1️⃣ Links in Instagram Captions: Unclickable links in Instagram captions are frustrating and ineffective.
2️⃣ QR Codes on Social Graphics: QR codes on social media graphics often fail to drive meaningful traffic.
3️⃣ Not Using Camel Case for Hashtags: Using Camel Case in hashtags improves accessibility and expands reach.
4️⃣ Liking Your Own Posts (From The Brand Account): Liking posts from the brand account appears unprofessional and should be avoided.
5️⃣ Buying Fake Followers: Purchasing fake followers damages credibility and can lead to negative consequences.

Managing social media can be a real challenge if you don't have the right tools and knowledge. At BCM we have social media experts who will make your day-to-day life easier. Chat with us here: https://bit.ly/4ah4yKx

Happy World Photo Day! 📸In the fast-paced world of social media, the combination of a striking image and thoughtful copy...
19/08/2024

Happy World Photo Day! 📸
In the fast-paced world of social media, the combination of a striking image and thoughtful copy can be the difference between a post that gets scrolled past and one that truly engages. A well-selected photo doesn't just catch the eye—it tells a story, evokes emotion, and drives conversation.

How do you leverage visuals in your content strategy? At BCM we specialize in turning images into stories, and stories into relationships, increasing growth and revenue for our clients through social media management. Ready to learn more? Visit us: https://bit.ly/3V0mqDW

🌱🔬Unlocking Growth Potential in Life Sciences with Strategic Marketing! We specialize in growth marketing strategies tai...
15/08/2024

🌱🔬Unlocking Growth Potential in Life Sciences with Strategic Marketing!

We specialize in growth marketing strategies tailored for the life sciences industry. Here’s how we help your business thrive:

1️⃣ Targeted Outreach 🎯: We identify and engage your ideal audience through data-driven marketing campaigns.
2️⃣ Educational Content 📚: We create compelling content that educates and informs your audience about your innovative solutions.
3️⃣ Multi-Channel Engagement 🌐: We utilize multiple channels – social media, paid media, email marketing, and webinars – to ensure your message reaches the right people.

Partner with us to elevate your life sciences brand and achieve sustainable growth. See how we helped SomnoMed — a biomedical device company — realize $350K+ in increased revenue: https://bit.ly/SomnoMedCaseStudy

🚀 Align Your Business Goals with Social Media Strategies for Unstoppable Growth! An area where we see businesses struggl...
12/08/2024

🚀 Align Your Business Goals with Social Media Strategies for Unstoppable Growth!

An area where we see businesses struggle is how to translate their business goals into social media strategies that drive engagement and growth. Here are 5 tactics we use with our clients:

Define Clear Objectives 🎯: Know what you want to achieve – brand awareness, lead generation, or customer engagement.

Target Audience📍: Identify and understand your audience. Tailor your content to their interests and needs.

Consistent Branding 🖌️: Maintain a consistent brand voice, style, and messaging across all platforms.

Engaging Content 📚: Create valuable, shareable content that resonates with your audience and supports your goals.

Monitor & Analyze 📊: Use analytics to track performance and refine your strategies for better results.

Adjust & Adapt 🔄: Stay agile and be ready to pivot your strategies based on insights and trends.

At BCM we help businesses define and align strategies to drive growth. To learn more request a free consultation: https://bit.ly/4ah4yKx

🐱 Happy International Cat Day! 🐱Here is why selecting the purr-fect image is crucial to boosting social media engagement...
08/08/2024

🐱 Happy International Cat Day! 🐱

Here is why selecting the purr-fect image is crucial to boosting social media engagement.

1️⃣ First Impressions Matter: A captivating image grabs attention and encourages viewers to stop scrolling.
2️⃣ Emotional Connection: Images that evoke emotions create a stronger connection with your audience.
3️⃣ Brand Identity: Consistent and relevant images help reinforce your brand identity.

Learn how we helped ViacomCBS see an increase of $85k+ in revenue through social media strategies (including selecting compelling images): https://bit.ly/ViacomCBS-BCM

Share your favorite cat photos below! 🐾

🌟 Planning an event? Here's how to make it a success from start to finish, with a little help from Blue Craze Media:1️⃣ ...
30/07/2024

🌟 Planning an event? Here's how to make it a success from start to finish, with a little help from Blue Craze Media:

1️⃣ Planning & Strategy 📝: We help define your goals, target audience, and budget. BCM works with you to create a detailed timeline and checklist, ensuring everything stays on track.
2️⃣ Promotion 📢: Leverage BCM’s expertise in social media, email campaigns, outreach strategies, and partnerships to spread the word. Our team crafts eye-catching visuals and compelling content to grab attention and generate buzz that drives engagement!
3️⃣ Engagement 🤝: Foster interaction during the event with activities, Q&A sessions, and live social media updates. BCM ensures your attendees feel valued and involved, creating memorable experiences.
4️⃣ Post-Event Analysis 📊: Collect feedback through surveys and reviews with BCM’s tools and expertise. BCM helps analyze data to understand what worked, leveraging these insights for continuous improvement.
5️⃣ Lead Follow-Up 📞: Don’t let those connections fade! BCM assists with personalized nurture campaigns through emails and offers, turning leads into loyal customers.

Let's make your next event unforgettable and profitable — request a free event consultation by visiting our bio.

Welcome to H2! No, not heatwave  #2 (we see you July) but the second half of the year for businesses. Start this quarter...
24/07/2024

Welcome to H2! No, not heatwave #2 (we see you July) but the second half of the year for businesses.

Start this quarter, and the second half of the year strong:

1️⃣ Prioritize High-Value Leads: Identify and prioritize leads with the highest potential value (weigh acquisition cost, retention rate, and lifetime value).
2️⃣ Personalize Follow-Ups: Tailor your follow-up messages to address specific pain points and needs of each lead.
3️⃣ Leverage Data: Use insights from CRM data to understand lead behavior and engagement.
4️⃣ Address Objections: Be prepared to handle any objections swiftly and confidently. Provide case studies, testimonials, and data to back up your claims.
5️⃣ Optimize Your Time: Focus on high-impact activities and delegate or automate less critical tasks.

BCM can help you define and capitalize on these strategies — maximizing your SQL conversions. Learn more about our LinkedIn outreach strategies and how we combine this with retargeting to boost ROI: https://bit.ly/3SERVSN

360° agency OR boutique agency?How do you choose who will best represent and grow your brand? Let's discuss, shall we? R...
22/07/2024

360° agency OR boutique agency?

How do you choose who will best represent and grow your brand? Let's discuss, shall we? Read our latest blog covering comprehensive expertise, scalability and flexibility, consistency, and brand alignment. Leave your comments below!👇https://bit.ly/360MarketingAgency

 #️⃣ Hashtags are powerful tools for boosting visibility and engagement. Here’s how to nail your hashtag strategy. Each ...
16/07/2024

#️⃣ Hashtags are powerful tools for boosting visibility and engagement. Here’s how to nail your hashtag strategy. Each social media platform has its guidelines and strategies for hashtags, so strategy depends on the platform.

🔵Facebook
- Less is More: Use 1-2 relevant hashtags. Overuse can look spammy.
- Brand-Specific: Create a unique hashtag for your brand or campaign.
- Trending Topics: Join the conversation by using trending hashtags.

🔴Instagram
- Mix it Up: Use a mix of popular, niche, and branded hashtags (up to 30).
- Research: Find trending hashtags in your industry.
- Hide in the Comments: Keep your caption clean by adding hashtags in the first comment.

🟡LinkedIn
- Professional Focus: Use industry-specific and relevant hashtags.
- Quality Over Quantity: Stick to 3-5 well-chosen hashtags.
- Engagement: Follow and engage with hashtags relevant to your field to stay updated.

Tips for All Platforms:
Consistency: Use the same branded hashtags across platforms.
Engage: Like, comment, and share posts with your chosen hashtags to build community.
Analyze: Use analytics to see which hashtags drive the most engagement.

Start using these strategies today to enhance your social media presence and connect with a broader audience! For more tips on social strategies give us a follow and visit: https://bit.ly/430odv3

Solve the puzzle to uncover BCM's expertise! 🎲🤔💭 Need a hint? At BCM we MANAGE accounts on all top platforms for brands ...
10/07/2024

Solve the puzzle to uncover BCM's expertise! 🎲

🤔💭 Need a hint? At BCM we MANAGE accounts on all top platforms for brands ranging from staffing and recruiting companies to global biomedical firms.
Answer: Social Media Management! When it comes to crafting content and highly targeted messaging across social platforms, brands often need backup. We help brands across industries understand and strategize how to leverage relevant social media platforms to speak directly with their target audience.

From strategic planning and messaging to content creation and analytics reporting, BCM has the expertise to enhance your brand's presence on social media. Learn more about how we can assist by visiting the following link: https://bit.ly/3V0mqDW

Refreshing your website, or even completely redesigning it can seem daunting — but it doesn't have to be when you work w...
02/07/2024

Refreshing your website, or even completely redesigning it can seem daunting — but it doesn't have to be when you work with experts like BCM.

Step 1: Planning and Research
Define Purpose and Goals: We help uncover and understand the primary purpose of your website, along with your user's journeys.

Identify Target Audience: We establish your ideal customer profile (ICP). This helps us tailor design and content that resonates with their unique needs.

Competitive Analysis: We research your competitors to gain industry insights into standards and identify opportunities for differentiation.

Ready for more? BCM will build a custom roadmap, highlighting your USP and tailored to your KPIs. Visit our bio to get in touch!

Refreshing your website, or even completely redesigning it can seem daunting — but it doesn't have to be when you work w...
02/07/2024

Refreshing your website, or even completely redesigning it can seem daunting — but it doesn't have to be when you work with experts like BCM.

Step 1: Planning and Research
Define Purpose and Goals: We help uncover and understand the primary purpose of your website, along with your user's journeys.

Identify Target Audience: We establish your ideal customer profile (ICP). This helps us tailor design and content that resonates with their unique needs.

Competitive Analysis: We research your competitors to gain industry insights into standards and identify opportunities for differentiation.

Ready for more? Get in touch and we'll build a custom roadmap, highlighting your USP and tailored to your KPIs: https://bit.ly/3ToZWuA

  is transforming the landscape of  . Personalized content creation leads to enhanced user engagement and future content...
28/06/2024

is transforming the landscape of . Personalized content creation leads to enhanced user engagement and future content strategies. See how BCM leverages AI in social media and take advantage of our end-of-quarter specials — only two days left!

👉 Add 3 accounts to our LinkedIn automation software for the price of 2.
👉 Expand your reach and digital authority. Add 2 accounts to our LinkedIn automation software + social media management on a platform of your choosing (LinkedIn, Facebook, or Instagram).

Connect with us and get started today: https://bit.ly/3SERVSN

Do you consider gated content as part of your content strategy?Gated content can be a double-edged sword. It offers exce...
24/06/2024

Do you consider gated content as part of your content strategy?

Gated content can be a double-edged sword. It offers excellent opportunities for lead generation and audience insight but can also hinder reach (not indexed by search engines so no help for SEO) and user experience. The key is to strike a balance through understanding your audience. Offer genuinely valuable content, and decide strategically what to gate based on this understanding and your business goals.

Need help striking this balance? Reach out! BCM will build a custom content strategy based on your goals and KPIs: https://bit.ly/430odv3

📸🤩 It's National Selfie Day! Show us your brand personality! Here at BCM, we are animal lovers, cool kids, and big fans ...
21/06/2024

📸🤩 It's National Selfie Day!

Show us your brand personality! Here at BCM, we are animal lovers, cool kids, and big fans of coffee!

Let us help you showcase your brand's personality! Be it through social media management, website design, or messaging, we are your creative team. Visit us to learn more: https://bit.ly/430odv3

Tag your selfies with and tag us too. Let's spread positivity and creativity.

How do you maximize sales-qualified leads at the end of the quarter? Fill your sales pipeline and close deals by boostin...
20/06/2024

How do you maximize sales-qualified leads at the end of the quarter?

Fill your sales pipeline and close deals by boosting your LinkedIn outreach and social media presence with end-of-quarter specials from BCM.

👉 Add 3 accounts to our LinkedIn automation software for the price of 2.
👉 Expand your reach and digital authority. Add 2 accounts to our LinkedIn automation software + social media management on a platform of your choosing (LinkedIn, Facebook, or Instagram).

End Q2 strong and set yourself up for a great H2. Connect with us and get started today: https://bit.ly/3SERVSN

It's officially summer! Bring on the sun(screen), cold drinks, grilled foods, and the end of the quarter! Crush Q2 and g...
14/06/2024

It's officially summer! Bring on the sun(screen), cold drinks, grilled foods, and the end of the quarter!

Crush Q2 and get a head start on Q3 with automated outreach and marketing support from BCM.

Expand your digital reach and book more sales meetings: add 3 accounts to our LinkedIn automation software for the price of 2, OR expand your reach and digital authority. Add 2 accounts to our LinkedIn automation software + social media management on a platform of your choosing (LinkedIn, Facebook, or Instagram).

🤩 The benefits:
- Messaging tailored to your ICP
- Fill your sales funnel with qualified leads
- Lead management
- Social strategy and content
- Social engagement with relevant accounts and KOLs

Ready to take advantage of our end-of-quarter specials and crush your quotas? Let's chat: https://bit.ly/3ToZWuA

SEO is a large concept, often associated with large budgets — BUT it doesn't have to be. SEO gets a bad rap for being ex...
11/06/2024

SEO is a large concept, often associated with large budgets — BUT it doesn't have to be.

SEO gets a bad rap for being expensive and it can be hard for clients to see long-term goals when they need quick ROI. Businesses can benefit from technical website audits to identify low-hanging fruit (quick ROI) and plan longer-term strategies that require additional resources and budget.

Not sure where to start? We will build you a custom SEO roadmap with short and long-term strategies to boost traffic and ROI. Connect with us to learn more: https://bit.ly/3V0mqDW

# Marketing

Stay connected with your audience through email marketing! ✉️It's cost-effective, real-time, and perfect for on-the-go i...
06/06/2024

Stay connected with your audience through email marketing! ✉️

It's cost-effective, real-time, and perfect for on-the-go interaction with 54% of emails opened on mobile. Trackable metrics help refine your strategy, and targeted messaging ensures personalized communication, boosting brand awareness and nurturing leads at every stage. Boost brand awareness with BCM’s expert services! Let's chat https://bit.ly/3V0mqDW

🟡In today's competitive business landscape, a well-crafted marketing strategy is essential for sustainable growth and st...
05/06/2024

🟡In today's competitive business landscape, a well-crafted marketing strategy is essential for sustainable growth and strong market presence. It serves as a roadmap to reach your target audience, communicate value, and drive sales. Here at BCM we explore 5 reasons why developing a marketing strategy is crucial:

1️⃣ Clarity and Focus: A marketing strategy provides clarity and focus by aligning all efforts with company goals, prioritizing initiatives, allocation of resources, and measurable KPIs.

2️⃣ Understanding the Target Audience: A comprehensive marketing strategy involves in-depth market research to identify and understand the target audience, enabling tailored messaging and offerings to meet their specific needs.

3️⃣ Competitive Advantage: Analyzing the competitive landscape helps identify your unique selling propositions (👈 this is your brand DNA), enabling you to position your brand distinctively and offer unmatched value.

4️⃣ Measurable Goals: A marketing strategy sets clear, measurable goals and KPIs, making it easier to track progress, measure success, and make data-driven decisions for continuous improvement.

5️⃣ Consistency and Brand Cohesion: A well-defined marketing strategy ensures consistency across all channels, building a cohesive brand image and enhancing recognition, trust, and loyalty.

BCM makes developing a marketing strategy easy. We guide you through the process, leveraging market research and our expertise to handle the details. Say goodbye to the strategy struggle; let us support you: https://bit.ly/3V0mqDW

Marketing is about educating your audience on your brand, benefits, or ideas. TED Talks offer fresh perspectives and ins...
29/05/2024

Marketing is about educating your audience on your brand, benefits, or ideas. TED Talks offer fresh perspectives and insights into industries and consumer behavior.

👇 Here are some TED Talks that have inspired us.

1️⃣ Seth Godin, How to get your ideas spread: Consumers ignore most brands due to the overwhelming choices and limited time. Godin suggests that effective marketing means standing out, not shouting louder.

Key takeaway: Great marketing isn't about shouting the loudest; it's about having something worth saying. We help our clients define their brand voice and stand out from the crowd by highlighting their USP.

🔗: https://bit.ly/452iOVu

2️⃣ Sarah Willersdorf: What brands can learn from online dating: Sarah Willersdorf's talk highlights the challenge of marketing to choice-overwhelmed individuals. Just like a dating app, brands have seconds to make meaningful connections. How do you make those seconds count?

Key takeaway: At BCM we boil your brand down to its essence, enabling us to communicate your marketing messages clearly, frankly, and concisely. Let's get your business that swipe right!

🔗: https://bit.ly/4dXplVz

3️⃣ Dan Cobley: What physics taught me about marketing: Riffing on Newton's second law, force = mass x acceleration, Cobley explains why bigger brands need more force to change direction, while smaller companies have greater flexibility.

Key takeaway: How to maintain agility while being true to your brand. We help our clients leverage growth strategies at scale, allowing them to expand through organic means, without diluting the meaning and value behind the brand.

🔗: https://bit.ly/4dW8RwN

As a marketing professional, what resources do you use to stay current on trends and innovations? Share your thoughts below.

Discover how BCM keeps clients informed: https://bit.ly/430odv3

Today, we pause to remember the brave men and women who sacrificed their lives for our freedom. May their bravery inspir...
27/05/2024

Today, we pause to remember the brave men and women who sacrificed their lives for our freedom. May their bravery inspire us all. As we honor their legacy, let us reflect on their courage and dedication, and cherish the freedoms they fought to protect.

22/05/2024

Today we are talking about the challenges of B2B marketing and how to overcome them.

Longer Sales Cycles ⏳: B2B transactions typically involve higher stakes and more decision-makers. We focus on building relationships and nurturing leads through personalized content and consistent follow-ups that keep prospects engaged.

Complex Decision-Making Processes 🧩: unlike B2C, where decisions can be quick, B2B requires consensus from multiple stakeholders. At BCM we tailor messaging to address the specific concerns of each decision-maker, demonstrating how our solutions meet unique needs.

Limited Audience Reach 🌐: B2B markets are often niche and specialized. We leverage targeted paid advertising, industry-specific events, and thought leadership content to reach and engage the right audience.

Emphasizing Value Over Cost 💡: Demonstrating ROI and long-term benefits are always top of mind with our B2B clients. We highlight case studies, testimonials, and data-driven insights to showcase the value our solution brings.

What are some challenges you've faced in B2B marketing, and how have you tackled them? Share your insights below! 👇

Need help with your B2B strategy? We are here to help you: https://bit.ly/3ToZWuA

17/05/2024

We are always telling our clients to share more about their company culture and highlight employees — it's a great way to build trust. So we are taking our advice! We will be spotlighting BCM employees and a few fun facts each week. Meet Will, he likes nerds rope gummies!

Learn more about our team and how we work together to create amazing work for our clients 🙌 by visiting the link in our bio.

Meet your marketing challenges head-on with BCM! Below are some of the challenges faced by marketing agencies and how we...
15/05/2024

Meet your marketing challenges head-on with BCM! Below are some of the challenges faced by marketing agencies and how we overcome them.

1️⃣ Communication: we utilize project management tools and meet frequency — internally and with clients — to ensure transparency and that all project processes are in place.

2️⃣ Finding and retaining talent: we developed a strong core of values and use these as our guiding principles. We celebrate, support, and encourage individuals in a variety of ways ensuring growth opportunities for all.

3️⃣ Retaining clients: we set expectations for our clients and ourselves. We remain transparent and associate metrics and KPIs with all that we do, enabling all to learn from and build upon successes.

4️⃣ Martech stack: we invest in relevant tools, provide training, and continuously evaluate, remove unused, and integrate new technologies. We utilize proprietary outreach software that helps us, and our clients, reach our ICPs on platforms such as LinkedIn.

5️⃣ Differentiation: think about your approach, and what you offer and use these as building blocks. We work to tease out insights from our clients and use these to craft brand narratives.

Are you facing marketing challenges? Let us help! https://bit.ly/3V0mqDW

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Join The (Blue) Craze!

We are a focused team of creative, outside-the-box thinkers dedicated to increasing your brand’s visibility and credibility through social platforms and events. We design and post content tailored to your brand, strategically following and interacting with other brands and communities in order to effectively articulate your brand’s messaging and build a community around it. So you can see it for yourself, we track all analytics to show you how your brand is doing. Contact us today for your free consultation!