The Best of Intima

05/08/2024

05/08/2024

02/08/2024

23/07/2024

Introducing Sweetheart Boutique one of our nominees for the ✨✨✨

A bo***ir photographer who noticed her clients were struggling to find lingerie that accommodated their body, and to be properly fitted locally…. Stacey Maurer decided to create a safe and empowering place for women of all ages, where they could shop feeling comfortable. She put her heart in it and went all out! The boutique is exquisite under every aspect, the ambience elegant yet playful. As the Jury commented: ”Stacey lovingly built the store from the ground up and the store design looks stunning. She is a great professional with lots of industry knowledge.” A true one of a kind boutique for Jacksonville!!

23/07/2024

22/07/2024

Introducing LaSource one of our nominees for the ✨✨✨

In December 2022, Jessica Curtis Johnson went to shop with bra fit specialist, Susan Langford, an expert “bra whisperer” who she had been seeing for nearly 15 years. A conversation led her to suggest she start her own shop and from there they decided to do it together! They felt that the imagery and school of thought around lingerie really needed to change as sexuality and seduction are often disproportionately applied to a product that supports women every day of their lives and should candidly be seen as a garment that enhances them. In November 2023 LaSource, exquisitely designed and furnished, was up and running in the coastal town of Darien, CT. The team have created a charming warm and inviting space, supporting women and honoring their role as the world's nurturers and connectors, the source of life, love, beauty and bounty. What an inspiring story!

17/07/2024

Introducing Bellie Beth one of our nominees for the ✨✨✨
Having celebrated its 5th anniversary last September with a renovation and expansion, Bellie Beth is now an established go-to destination for all things lingerie in the Mount Pearl area. As the Jury put it: “With a dedication to inclusivity and a commitment to celebrating diversity, Bellie Beth has created a welcoming space where comfort meets confidence.” The boutique has a strong following on social media which has in the past allowed owner Winona Collier to win the Fan Favorite Award. A true shopping delight now enriched by a variety of fun events!

11/07/2024

Introducing Whispers Lingerie one of our nominees for the ✨✨✨

Sarah Drouillard had dreamt of owning her own bra shop for years. Fueled by her passion for good bras and having shopped in many boutiques across Ontario she felt she could bring something different to the market...fun! Sarah wanted to take the dread out of lingerie shopping, creating a store where all sizes belong and are celebrated for being beautiful, encouraging women to love their body as it is. Having two kids back to back through the pandemic was no easy task, but Sarah found it was even harder to find nursing bras 36 weeks pregnant in her area! This encouraged her to pursue her dream to provide this essential service to the women in her community even more… Opened in July 2023 Whispers has an ever growing loyal customer basis and is set for a very promising future!

09/07/2024

Introducing Best Rack Around one of our nominees for the ✨✨✨

Much loved by its Leesburg community, of which they are strong supporters, Best Rack Around recently celebrated their 10th-anniversary! The mayor of Leesburg attended the ribbon-cutting ceremony for a grand event. According to the jury “Owner Nanette Parsons is a very caring and compassionate person that treats all of her customers with a special level of dignity and respect… They will be fitted with the perfect garment for their needs, and her personal touch with each client she serves leaves a lasting impact on her community.” A top class boutique with supreme charm and expertise.

24/06/2024

Introducing La Femme La Femme Lingerie, one of our nominees for the ✨✨✨

Meaghan Savoy took over the much loved Lafayette store in 2021 with dedication and passion. La Femme has now expanded its size range to include 28-40 and A-O options as well as started a partnership with a local cancer center to do post mastectomy fittings free of charge.
A jury member commented: “La Femme Lingerie is a treasure trove, fully stocked with many options. The panty bar is a delightful array of un**es, bralettes, and shapewear, offering both comfort and style. Committed to freshness and variety, it ensures that every visit is a new and exciting experience for customers.”

With the participation of our professional jury:
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19/06/2024

Introducing The Bra Room one of our nominees for the ✨✨✨

A 2700 sq ft boutique which has become a success story through word of mouth for being able to provide something for everyone, making sure every woman leaves the boutique feeling beautiful. And now online sales are also on the rise from all provinces across Canada! “Overall, we have not slowed down at all, just keep seeing a steady increase in sales,” say Katherine Crilley & Teresa Goldsmith. According to the Jury what sets The Bra Room apart is their unwavering commitment to inclusivity and diversity.

With the participation of our professional jury:
.official

23/05/2024

Introducing J Shanell J Shanell Boutique one of our nominees for the ✨✨✨

Sharde’s first approach to the world of bra fitting occurred in 2008, when she started working for a local lingerie boutique. Here she began learning about various brands and got to know how essential it is to feel properly supported in your bra. When the store she trained at shut down, and following a number of personal and professional challenges, “In December 2022, I decided it was time to marry my passion for educating women with bra fittings and reassure Breast Cancer Survivors that they too are beautiful. In January 2023 we opened J Shanell Boutique and the journey began. We are enjoying meeting such wonderful women and transforming their lives through bra fittings and bra education.
Welcome to J Shanell Boutique! There is beauty in everyfit.”

With the participation of our professional jury:
Anita since 1886 Aubade Paris b.tempt'd Chantelle@wearcommando COSABELLA Elomi Empreinte FALKE Fit Fully Yours Lingerie HANRO Journelle Kilo Brava Le Mystere Lingerie Leonisa Montelle Intimates Natori Oscalito Panache Lingerie Simone Pérèle Skarlett Blue Wacoal

08/05/2024

THE NEW MUST SEE RESORT SHOW IS IN MILANO!

The Best of SWIM, la nostra rivista NordAmericana dedicata alla ModaMare, Resortwear, Swimwear, è Media Partner di White Resort.
White Resort, 15/17 Giugno 2024, Superstudio Più, Via Tortona 27, Milano

30/04/2024

THE FRENCH BEST OF INTIMA AWARDS VIDEO IS HERE ⬇️⬇️⬇️

La soirée de gala dédiée aux meilleures boutiques de France s'est déroulée le 21janvier dans l'un des lieux de réception les plus

16/03/2024

[RETAIL UPDATES]
Nice job Bellie Beth 💕

Mount Pearl's Bellie Beth celebrated its fifth anniversary with an elegant makeover.

06/03/2024

THE BEST OF SWIM 2024👙🩱
[COMING SOON]

for advertising options (offline and online) ➡️[email protected]

Send a message to learn more

03/03/2024

[STYLE FOR LIFE]
Thank you for inspiring us Iris Apfel

Iris Barrel Apfel
August 29, 1921 - March 1, 2024

28/02/2024

[ANNIVERSARY]

Well done Bra Necessities ladies !

🎉 Today's the last day to come celebrate with us! 🎉

Join us in Celebrating 14 Years with Bra Necessities Anniversary Event. Available In-Store & Online 🎉

🛍️ Enjoy BOGO 50% OFF 🛍️
Discounts stack on top of already discounted styles! Mix, match, and indulge in your favourite brands and styles across categories like Bras, Underwear, and Sleepwear!

💰 Plus, when you shop in-store, Enter to Win 1 of 14 $100 Gift Certificates as we Celebrate 14 Years at Bra Necessities!

Thank you for your support! 🙏

05/02/2024

Montelle ✨ with their award for Best Selling Brand: Daywear Canada

05/02/2024

Leonisa receiving their award for Best Selling Brand: Shapewear USA! 🤩

04/02/2024

ELOMI & FANTASIE with their award for Best Selling Brand ✨

04/02/2024

COMMANDO with their award for Best Selling Brand: Legwear USA 🤩

04/02/2024

PANACHE with their award for Best Selling Brand: Swim and Beachwear USA ✨