06/24/2022
I thought that this was common knowledge, BUT I recently got a client who got talked into using this method for “growth.” 😵💫
I could talk about this for an hour… but you should NEVER buy any sort of engagement for your profile. Why?
The algorithm is smart. It will immediately recognize inauthentic engagement, flag your profile and hide your posts from REAL people. These bot accounts that are interacting with your profile are not going to grow your business 🥴
I get it - we want to see numbers go up. But having 100 REAL followers who care about what you post will drive MORE business than 1,000 inauthentic followers.
In addition, IG will recognize the demographic of those who enjoy your content, and push it to other like-minded individuals on the app. Assuming you’re not trying to reach more bot accounts, this is only going to hurt your account’s conversion rate🥲
& the worst part, even after you stop buying these engagements, the damage done to your reach is very difficult to undo. Bottom line - NEVER pay for followers or engagement. Like ever. Please 🫡🫶🏽