Vertical Marketing

02/14/2025

📸 BONUS ANNOUNCEMENT! 📸

Every participant at our February 18th Content Creation Mastery Workshop will receive a professional headshot by TFC Photography & Film!

Plus!! We're keeping registration at $129 (won't increase to $149 as advertised). A few seats remain for next Tuesday's workshop at Nektar in Arnolds Park.

Join us from 8:30 AM - 12:00 PM and walk away with:

A fresh professional headshot
DIY content creation skills
Marketing strategy tools you can use immediately

Register now at https://www.verticalmarketingdesign.com/classes

02/09/2025

Vanessa is an independent marketing strategist and brand developer leading Vertical Marketing + Design in Northwest Iowa. With 27 years of experience and a college degree in graphic communications, she combines strategic marketing expertise with advanced print and digital design capabilities - a rare blend in the region. She serves multiple counties, communities and businesses including managing social media profiles for a four-county economic development corporation.

Her boutique agency, founded 5 years ago, focuses on creating authentic digital strategies that strengthen connections between businesses and their communities. Notable achievements include tripling organic engagement and increasing social media impressions by 2.4x through targeted campaigns.

Vanessa's expertise began in high school graphic communications and has evolved into brand development and marketing strategy, with an emphasis on measurable outcomes and regional economic growth.

02/08/2025

📢 Don't just get the sizzle - get the whole steak! 🥩

Want more than just marketing tips?

Our hands-on workshop delivers the complete package:
- Your own personalized strategy
- Custom content created FOR YOUR business
- Real connections with other local businesses

⚡️ Early bird pricing ends THIS SUNDAY (Feb 9)!

Save your spot for just $129 before prices increase next week.

🔗 Register now: https://www.verticalmarketingdesign.com/event-details/content-creation-mastery-workshop-transform-your-marketing-with-professional-diy-tools

02/07/2025

Small businesses are the heartbeat of our community, and we're thrilled to help another local entrepreneur take their marketing to the next level! 🚀

We've been working with Jordan at iPlumb Plumbing, our area's newest licensed and bonded plumber, who brings 13 years of experience to his new independent business. We started with a free consultation to get his Google Business Profile set up and running.

From there, we designed these eye-catching postcards - and whether clients want to handle their own printing or take advantage of our Every Door Direct Mail services, we're here to make it happen! While he focuses on building his client base, we're excited to begin developing his logo and brand guidelines. As our area says goodbye to beloved plumber Joe Froiland, we're grateful to welcome such an experienced professional to our neighborhood.

Whether you need full-service marketing or just a helping hand with specific projects, Vertical Marketing + Design is here to support your small business dreams, one step at a time. 📬✨

02/07/2025

Angie Jones is the owner of Suite Ghost, a boutique personal brand and thought leadership agency.

As a journalist, Angie founded and sold a small publishing company before becoming a marketing executive. She has since overseen strategy for more than a dozen brands and led teams as large as 12 across the creative, brand, and product functions.

With an emphasis on brand and social in the ecommerce space, she used content to double organic traffic for one brand, and grew another’s social media following by 4X. At Suite Ghost, she uses her 20 years of media and marketing experience to help business owners turn big ideas into stories that sell.

Angie is also one of our expert consultants at Vertical Marketing, providing comprehensive strategy planning as part of our social media packages. Her strategic guidance consistently delivers exceptional results for our clients!

https://www.facebook.com/share/1BUJiE9dcY/

02/05/2025

Meet Kathy Fahy: Marketing Powerhouse! 💪

The numbers speak for themselves - Kathy pitched and secured $400M for a Sioux Falls medical research center and helped quadruple a local medical staffing company's sales in just 3 years.

Now she's bringing her expertise to our Content Creation Mastery Workshop on Feb 18th. Learn her proven strategies for creating professional content with CapCut and Canva!

Early bird price: $129 (ends Feb 9th)

🔗 Register now:www.verticalmarketingdesign.com/event-details/content-creation-mastery-workshop-transform-your-marketing-with-professional-diy-tools

02/01/2025

Thank you to all our survey respondents who registered early!

Registration is now open to the public. We're nearly halfway full and can't wait to see you all in just a few weeks! Make sure to claim your seat soon!

Join us February 18th (8:30 AM - 12:00 PM) at Nektar in Arnolds Park for our Content Creation Mastery Workshop. Learn from three industry experts on content strategy, DIY content creation, and design fundamentals.

Current rate: $129 (increases to $149 after Feb 10). Limited to 24 attendees, one per organization for maximum impact.

Register here: https://www.verticalmarketingdesign.com/event-details/content-creation-mastery-workshop-transform-your-marketing-with-professional-diy-tools

01/31/2025

Excited to see this Vertical Marketing-designed trailer wrap for Okoboji Music Masters back in action soon! Thanks to Okoboji Graphics for the printing and expert installation, and to the Okoboji Foundation, Gilchrist Foundation and Spirit of Okoboji for partnering on this project that helps promote free summer concerts featuring exceptional musicians and vocalists in the Okoboji area.

01/29/2025

Workshop Survey Respondents:
Important Registration Info!

Did you complete our workshop survey but haven't received Monday's registration email? Don't worry!

✓ Check your spam/junk folders first
✓ Add my email address as a trusted contact
✓ If you still don't see it, send us a PM for the direct registration link

Quick reminder: Your exclusive early access ends January 31! After that, registration opens to the public at a higher price.

➡️ Lock in your spot now at $99 (regular price starts February 1)

We'll be sending a follow-up email through an alternate platform today to ensure everyone gets the information.

Thanks for your patience.

01/27/2025

🎯 Workshop Registration Details

Registration opens TODAY at 9:00 AM!

Priority Registration: Survey respondents will receive an exclusive email this morning with early access to register. Your priority registration window is open until Friday, January 31 or until the workshop is full.

General Registration: Opens to the public after January 31 (space permitting)

Workshop Highlights: This intimate, hands-on experience offers personalized strategy development and custom content creation for your business. You'll build valuable cross-industry connections while working directly on your organization's needs.

Note: To ensure maximum impact and diverse perspectives, registration is limited to one participant per organization.

01/22/2025

Feeling chilly? Warm up your heart by joining the Shooting Stars Golf Tournament this spring! Miranda and her team have raised over *$30,000* for Shayla Bee Fund through this incredible event!

Sign up now to sponsor or participate, spaces fill quickly!

Here it is! A big thank you to Vertical Marketing for your help—our flyer is officially out!

We’re thinking warm thoughts and making plans for Memorial Day weekend! Mark your calendar for Saturday, and join us in supporting a great cause.

Save the date and turn on notifications so you don’t miss any updates!

Stay tuned for photos of our amazing raffle items, and get your sponsorships ready.

Best of all, sign up your team to golf! Remember, cart availability is limited, so reserve yours early!

01/13/2025

Today my heart aches as I remember Sara, my classmate and friend, who we recently lost. Though we shared high school halls and a handful of classes, it wasn't until later that life brought us together - first bonding over shared experiences with pain management and searching for relief. That unexpected connection deepened when she invited me to document an important moment in her cancer journey - the day she chose to cut her hair.

She told me she felt peace in my presence, and when capturing that profound moment, she said 'I knew you were the right person for this.' Having walked alongside my brother through his cancer journey and death, I understood both the weight and the grace of that trust. She knew very well my struggles after losing her own immediate family members to cancer and offered me solace too in being able to do this with her. She knew for me to begin my own healing, I had needed this and her words too.

Sara had this remarkable gift - even in her hardest moments, she could reach into someone's soul and shine light there. She shared both her joys and struggles, and in doing so, showed others it was safe to do the same. That was Sara's magic - her ability to touch hearts and bring peace and JOY (SO MUCH JOY!), even when facing her own storms.

Sara Schmidt, thank you for trusting me to tell your story through my lens, and for showing us all how to bring light to others, even in life's darkest moments.

Your spirit touched everyone around you.

You are so deeply missed. 💕

**For those who were present that afternoon, I've created a private album of these cherished photos. Please message me directly for access - these images will be shared at no cost while maintaining privacy. **

01/11/2025

PRO-TIP
Automating your basic posts ensures consistency.

01/08/2025

CLOSED TOMORROW.
Will be available virtually in the afternoon.

01/07/2025

Print ads? We design those too! From simple to complex.

And we'll even send you the file in a variety of formats so that you can use it digitally too!

Thank you Realty Professionals!

01/06/2025

NEW TODAY! 🎯 If you're a social client, we can now automate and align your Google Business posts and images with your social strategy!

Regular posting on your Google Business Profile can help:

✓ Keep your profile fresh and active
✓ Increase your business visibility in online searches
✓ Showcase your latest offers and updates
✓ Share current photos that help customers choose your business
✓ Demonstrate active business management
✓ Keep your information current on both Google Search and Maps

Want to strengthen your Google presence alongside your social strategy? Ask us how we can add this to your monthly content plan! 🚀

01/06/2025

From design to display case 🖤 The Great Hall of Royal catering stickers on fresh scones sold at BlackEarth Java, Spirit Lake, Iowa.

When our clients support each other, small business magic happens!

We love supporting local in the sweetest way possible - time for tea and a treat!