Surefire Agency

Surefire Agency Surefire is headquartered in San Francisco and has additional offices in LA + Mexico City

Formed in 2006 by independent music veteran Miroslav Wiesner, Surefire Agency is an international booking agency bringing forward-thinking music to global audiences.

In a world teetering on the brink of technological domination, where the impending rise of the algorithmic dictator loom...
05/16/2024

In a world teetering on the brink of technological domination, where the impending rise of the algorithmic dictator looms, Surefire Agency has secured allegiance with superhuman musicians . This Oakland-based phenomenon is redefining sound with a fusion of hardcore and electronic themes, enveloped in the guise of a dystopian megacorporation. In public, we welcome our robot overlords. In private, we welcome their greatest adversaries to the roster.

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Cel Genesis Innovations, Known For Pioneering Strides In Non-terrestrial Biomedical Industrial Development, Are Advancing The Human Condition Yet Again With Patented New Methodologies In Tissue-Machine Transmission, World-Class Standards For Privatized Research-to-Defense Platforms, And Have Become Global Leaders In Biological Solutions and Patient Liquefaction Technologies! Reserve Your Participation Immediately For Upcoming Cel Genesis P2P Networking Forums And Change Into “Something Unrecognizable, Something Beautiful.“™

To experience the mutation, contact [email protected]

Introducing: 45 Waves’ debut show at , 10.28.23.Thank you  for making this launch possible; we’re excited to see everyon...
10/04/2023

Introducing: 45 Waves’ debut show at , 10.28.23.

Thank you for making this launch possible; we’re excited to see everyone in Miami.

Tickets available via link in Veronica’s bio –

Please welcome French artist Crystallmess to the Surefire roster! As a multidisciplinary DJ, producer, artist, writer, a...
02/16/2023

Please welcome French artist Crystallmess to the Surefire roster! As a multidisciplinary DJ, producer, artist, writer, and director, she has made a name for herself in the music, fashion, and contemporary art worlds with Mixmag naming her one of the breakthrough DJs of 2022.

Crystallmess has an impressive resume, including residencies with Boiler Room and NTS Radio, and she was the first guest on Frank Ocean’s new Apple Music radio show. She has performed at prestigious venues like Lafayette Anticipations and the Centre Pompidou and has soundtracked events for brands such as Mugler, Marni, and Nike. She has also contributed as a journalist for VICE ’s I-D Magazine and guest lectured at Harvard University. Her debut EP “MERE NOISES” showcases her unique sound, which has caught the attention of artists like Kode9 and VTSS. Crystallmess regularly performs at clubs and festivals worldwide, including Berghain, Dekmantel, Primavera Sound, Terraforma Festival, Dour Festival, and CTM Festival. Contact [email protected] for bookings in the Americas.

As supporters of   for years, we are extremely pleased to announce that we are now representing all of Justin K Broadric...
02/09/2023

As supporters of for years, we are extremely pleased to announce that we are now representing all of Justin K Broadrick's projects in the Americas!

Justin Broadrick is a British musician and producer known as the lead member of the industrial metal band Godflesh. Godflesh's fusion of heavy metal and industrial music, along with Broadrick's abrasive production, made them pioneers in the post-metal genre.

Please join us in welcoming this prolific list of performances.





Godflesh will be touring in June and September. Contact Wiesner for details!

Surefire Agency is wildly excited to announce the addition of DJ, producer and interdisciplinary artist  , Jesús Hilario...
01/19/2023

Surefire Agency is wildly excited to announce the addition of DJ, producer and interdisciplinary artist , Jesús Hilario-Reyes to our artist roster. An enigmatic force exalted from Chicago’s underground (now currently based in Brooklyn) Hilario-Reyes has garnered well-deserved attention after raving contributions to , 4th World, , .berlin and many more. The dance floor and its participants act as a centralized element within their practice; contextualized as a ‘devotional, site of becoming and unbecoming’. They’ve developed a feedback loop that sees q***r underground nightlife as both the momentum and drive for much of their work both in and out of the confines of the dancefloor. MOREN###’s hypnotic yet blisteringly fast sound ranges with rapturous percussion and ethereal intensity: weaving dynamic rhythms across trance, techno, house and playful vocalization that culminates into something entirely its own. Taking inspiration from mid-late 90s, and early 00s dance music MOREN### blends the contemporary and the timeless with cyclonic fluidity, feeling both of the times and a product of what once was, as an ode to a q***r temporality. For NA/LATAM bookings please contact [email protected]

Surefire is very proud to announce our addition of  to our artist roster. An authority in the goth and synthwave world, ...
11/10/2022

Surefire is very proud to announce our addition of to our artist roster. An authority in the goth and synthwave world, Sharlese’s encyclopedic knowledge of music and dedication to community building has cemented herself as one of the west coast’s most fascinating and sought after DJs. Sharlese has been in a clearly inspired place after 21 years of work in the Seattle scene, now finally she’s been breaking through: this year alone she’s had breakout sets at The Great Beyond, Nowadays Nonstop, WRECKED, Substance, IFM in the Netherlands and on top of that has released critically acclaimed mixes for pi pi pi and KIHDI podcasts. By day, Sharlese works at the legendary radio station KEXP as a DJ and producer of The Afternoon Show, Expansions, and Mechanical Breakdown as well as the station’s Programming Education Manager where she works closely with youth who are breaking into the radio industry. We’re excited to highlight Sharlese as one of the American underground’s most beloved rising stars who truly embodies living and breathing music. Her moment has been long overdue. Don’t believe us? Ask a goth. For North American and LATAM booking inquiries please reach out to dani [at] surefireagency.com

We're delighted to welcome Australian born and newly London based duo  to the Surefire Roster! Quickly emerging from sha...
09/29/2022

We're delighted to welcome Australian born and newly London based duo to the Surefire Roster! Quickly emerging from sharehouses in Meajin/Brisbane and onto the international stage, X CLUB's sets are at once precise and considered as they are unrelenting and propulsive. With releases on the likes of , , , and in the past year alone, the duo are properly poised to bring their explosive and dynamic energy over to the Americas. For bookings please contact .

We are ecstatic to welcome London-based producer and DJ to the roster, .At just 23 years of age, IMOGEN has had an unmat...
09/20/2022

We are ecstatic to welcome London-based producer and DJ to the roster, .

At just 23 years of age, IMOGEN has had an unmatched trajectory from the London underground scene to become one of the most prominent stars in techno. IMOGEN was the youngest woman to DJ at Berghain at 18 years of age and has further made her mark with residencies at and . With her sound firmly rooted in techno, inspired growing up on her mum's record collection of 00s rave, breaks and acid. You can hear the influence from this era through IMOGENs delivery in her sets which gave her a depth to her sound that caught the ear of many tastemakers. At the age of 16 she took the bold step to move to London to study Electronic Music where she began her career.

Fast forward to 2022 with a touring schedule consisting of every festival and club in Europe worthy of any mention, IMOGEN has firmly established herself as one of technos key talents. Using her experience to date and platform, IMOGEN created Wigs as a community to elevate new artists through the label, community workshops on production, industry education and Wigs curated club nights.

IMOGEN’s first solo EP ‘What?’ on Voitax garnered rave reviews from the likes of Resident Advisor, DJ Mag and beyond. After her last EP with collaborator Ben Pest sold out in the blink of an eye, the anticipation of IMOGEN’s first solo EP paid off with an undeniable punk spirit. Her other works include tracks in Various Artists compilations including fabric, Earwiggle and H**R. Melt festival saw the debut live show from T.I.P. in which IMOGEN teamed up with MC TripSix Vivo and P**l, creating a genre-bending hybrid of grime, electro and drum and bass with EP dropping on Club Qu records earlier in the year. This was London meets Berlin at its experimental finest. The trio continue to build their sonic identity with more live shows locked in for the rest of the year.

Please contact .v.dam for all North & South America booking inquiries.

We are extremely thrilled to welcome Fadi Mohem aka "the new face of Berghain" (via Resident Advisor). Fadi Mohem’s soun...
09/13/2022

We are extremely thrilled to welcome Fadi Mohem aka "the new face of Berghain" (via Resident Advisor). Fadi Mohem’s sound and style are marked by contradictions that, rather than detracting from each other, culminate in a wholly unique expression that surprises and inspires. The urgency and propulsion of his sets as well as productions are belied by a deft and almost surgical attention to detail, unfolding at a confident pace instead of a feverish frenzy. Growing up in Berlin, Fadi Mohem has been a staple part of the city’s club scene with influence from classic Detroit techno, Berlin dub techno, drum ’n’ bass, and IDM. Alongside his new residency at the iconic club, Fadi continues to work closely with the Hard Wax vinyl institution. For Bookings in North & Latin America please contact: Connor Nackley

Cats and kittens grab your mittens and turn that dial over to  for the mighty and marvelous .kristensen debut Essential ...
09/02/2022

Cats and kittens grab your mittens and turn that dial over to for the mighty and marvelous .kristensen debut Essential Mix tonight! Blowing your hair back over 46 tracks, and like Karen Carpenter said - she's only just begun!

We're delighted to welcome Carmen Villain () to the Surefire roster for North American representation. We fell for Carme...
08/11/2022

We're delighted to welcome Carmen Villain () to the Surefire roster for North American representation. We fell for Carmen's dynamic, lush, ambient tracks off this year's "Only Love From Now On" (Smalltown Supersound / )

The Norwegian-Mexican artist/producer makes atmospheric music made up of tapestries of field-recordings, woodwinds, samples and synths, culminating in her own distinctive, cosmic sound combining elements of fourth world, dub and ambient.

NA Summer Tour Dates (contact greg at surefire.agency for more info)

8/24 - Toronto
8/26 - Montreal
8/29 - Chicago @ Int'l Museum of Surgical Science
8/31 - NYC

Joining us at the Surefire family is the undeniable force, London-based producer and DJ . Appearing on a lineup with the...
08/02/2022

Joining us at the Surefire family is the undeniable force, London-based producer and DJ .

Appearing on a lineup with the mighty Helena Hauff would be a serious achievement for any artist, but for Effy, it was one of her very first gigs. Since then, a string of well received singles and remixes during lockdown earned Effy the accolade of being one of Pete Tong’s Future Stars of 2021 as well as a resident of The Warehouse Project. In 2022, having already played at venues like Motion in Bristol, Leeds’ Mint Warehouse and at fabric with Mary Anne Hobbs, Effy is slated to play festivals like Terminal V, Junction 2, Parklife and Secret Garden Party, along with an Ibiza debut.

After her early singles (“Fluffy Clouds,” “Planet B,” “Ara”) captured a hazy and extraterrestrial energy, her recent four-track EP, Not What It Seems, sees Effy stepping into the sounds that she turns to when she DJs: blistering acid, thundering breakbeats, and mind-bending techno. From a growling synth and fierce, broken drums Prodigy-influenced collab with Mall Grab to a wordless emotive vocal melody with stirring synth lines of the closing track “Vexed”, Effy’s work has evolved into a harder, darker, faster style. The EP’s lead single, “Not Yours,” shares its title with the name of Effy’s new label, via which she has released the record. Effy plans to launch a club night of the same name, a community-focused party named for the fact that we, women, do not belong to anyone.

Following in the footsteps of dance music luminaries like Hobbs, Effy wants to use her space in the industry to celebrate women artists. She continues to stake her claim, create room for her peers and set dance floors alight. It’s clear Effy is exactly where she’s supposed to be. We’re delighted to welcome her to our roster, please contact [email protected] for bookings.

We're delighted to welcome Detroit-raised, Berlin-based DJ, artist, promoter, and producer Miguel Senquiz to Surefire Ag...
05/03/2022

We're delighted to welcome Detroit-raised, Berlin-based DJ, artist, promoter, and producer Miguel Senquiz to Surefire Agency. Active since the late 90s, is veteran of the US underground and co-founder of The Vibe Mechanical (), a monthly radio show on .live in Sao Paulo, Brazil.

A generation younger than heroes and friends like Mike Servito, Patrick Russell, and Derek Plaslaiko, Miguel arrived in Detroit already immersed in music through his mom’s career as a radio DJ and nightlife promoter. She provided his start in the industry and his introduction to proper local electronic music through her work at nightclubs, exposing him to Plastikman, Jeff Mills, and Moodymann while in his teens. Senquiz immediately submerged himself in Detroit’s exploding rave scene, DJing house parties and voraciously consuming music, journalism, and artists from the Midwest to New York, where he lived for 13 years before moving to Berlin.

A roster DJ for throughout the mid-2010s, by 2016 he had claimed residencies both in Miami’s Electric Pickle and Brooklyn’s Panther Room, two of the US’s most renowned clubs of that era, performing domestic and international gigs along side the likes of Ryan Elliott, DJ Nobu, DVS1.

Check Miguel out at one of his US Spring Tour dates if you can!!

We are pleased to welcome the one and only Nicolas Lutz to the Surefire roster. From Jupiter to Berlin and countless cap...
04/14/2022

We are pleased to welcome the one and only Nicolas Lutz to the Surefire roster. From Jupiter to Berlin and countless capitals in between, Lutz has always operated best on the very outskirts of dance floor culture. A master of mystery and relentless seeker, his knack for unearthing precious gemstones, for immediate exploitation and then, slowly but surely, the greater good of the community, is uncanny, and its this insistence on clearing a path between the unknown and the utterly unexpected that elevate his sets into explorations of faraway lunar landscapes and charters through the depths of murky seas. Never one to compromise or contradict a steadfast musical philosophy, one only needs to see the owner of in action to understand the existence of his cult following. Contact for bookings in North & Latin America.

More than a few twists and turns couldn’t stop MUZI’s Interblaktic Tour from touching down in North America!  The Zulu S...
04/07/2022

More than a few twists and turns couldn’t stop MUZI’s Interblaktic Tour from touching down in North America! The Zulu Skywalker is coming your way this Summer - get your ticket for the journey now before the mothership departs.

02/24/2022

It may be February but the heat is on in   ... Friday be sure to catch  at  for a set made entirely from her 7 inch coll...
02/02/2022

It may be February but the heat is on in ... Friday be sure to catch at for a set made entirely from her 7 inch collection. On Saturday, catch at going b2b with the homie all night long!

(on Sunday you can sleep)

Andy Stott's breathtaking album Never The Right Time is, in retrospect, very poignantly-titled, which is why we're so pl...
01/28/2022

Andy Stott's breathtaking album Never The Right Time is, in retrospect, very poignantly-titled, which is why we're so pleased to finally announce his upcoming tour in celebration of this incredible musical document of our uncertain times. This tour, comprised of many favorite cities and partners, and featuring the indomitable Debit as Andy's guest, is a chance for us to come together again and experience their rarefied talents. Tickets on sale this coming Monday!

Address

12212 Fiori Lane
Sebastopol, CA
95472

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm

Telephone

+14157966441

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