What are the opening hours?

Monday 8:30am - 5pm Tuesday 8:30am - 5pm Wednesday 8:30am - 5pm Thursday 8:30am - 5pm Friday 8:30am - 5pm

KF Social Brands

Social media strategy and management for female creative entrepreneurs.

10/09/2024

Last month I got to speak about the importance of having a social media strategy and showing up consistently on social media as a business or brand at the Palette Pro Talk! ✨✨🎙️

I love talking about social media marketing for businesses and brands. Some of the key takeaways included:

✨ If you're too busy running your business to keep up with or focus on social media, invest in some help!
✨ If you've been DIYing social media for your business and unsure if it's contributing to business growth, find a strategist who can guide you with a clear plan.

07/18/2024

I studied journalism for 4 years in college and then went on to a get a master's degree in marketing. After college I have only ever had marketing jobs. Now, years later I've realized that I actually get to use so many of those journalism skills in my business and on a daily basis.

Some of the top skills of a good journalist include:
✅being an excellent listener
✅the ability to capture the most important details and facts, quickly
✅having a creative outlook
✅the ability to understand your audience and know what they want
✅the ability to tell an engaging story on any topic
✅telling the story accurately and succinctly.

The last one can easily carry over to caption writing in social media content. You only get a few lines of real estate on a social media post, you've got to make them count!

Are there skills that you have that you didn't think you'd ever use until you started your own business?
🙋🏻‍♀️

📸 Erin Fortin Photography

06/26/2024

Busy Business Owners and Entrepreneurs in the Glens Falls/Saratoga/Albany areas: Is your social media marketing in need of an upgrade? I can help! Whether you're still in your first year of business or have made it to 10 years, I have social media services to serve you. 😊👌🏻

☑️Looking for some guidance on how to uplevel your social media efforts for your business? - SMM Power Hour Call is a 1hr consult call where you can ask me all of your social media/marketing questions.

☑️Are you DIYing your social media for now but feel like you're not getting anywhere with your efforts? - A Custom Social Media Strategy For your Business can really save you time and make your efforts more intentional.

☑️Done with doing your own social media marketing and ready to outsource this area of your business to an expert? - Monthly Social Media Management services will free you up to focus on scaling your business or building out a small team.

06/12/2024

Had fun at the Belmont Stakes this past weekend with friends! 🏇🏻🥇🐎

Saratoga was full of excitement and good vibes and the races were so fun to watch! 😎 ☀️

I do love living in this big little city we get to call home. ✨🤩🏡

05/23/2024

You'll notice that I use "best fit for your business" in my content a lot. This is intentional. It's because I know that all social media marketers are NOT created equal. There's no biggest is best mentality in this industry.

The social media marketer that charges the most is not automatically the best fit for your business. The best fit SMM for your business understands how to create authentic and relatable content for your ideal audience and who runs their business similar to the way that you run yours.

This is why I think it's so important to pay close attention when hiring a social media marketer instead of comparing prices and a list of deliverables. As any good service professional would do, I try to leverage industry partners and their expertise when I know that I'm not the right fit for a business.

It's really important to consider your business' needs and not only look for the freelancer or agency who is offering the most tangibles in their service offering. Choose the SMM that you admire their work, you align with their business practices and that you believe would be fun to work with! The more fun you have with social media, the better the results will be!

05/21/2024

I've been out mingling and meeting new business owners and entrepreneurs lately! Through these conversations, I've gathered a ton of insight into what business owners are struggling with the most when it comes to social media marketing.

Here were some of the biggest themes:
✔️Lack of time to keep up with it.
✔️Lack of time and energy to keep up with current social trends, platform changes & coming up with strategic content ideas.
✔️A fear of delegating to someone else.

✨As a full-time social media marketer, I feel your pain if you relate to any of these common struggles. Truth is, once you have an established business with consistent income and revenue, it really doesn't make sense financially for you to continue doing social media marketing yourself. Yet, in today's digital world, it's a necessity for your service business to have an intentional and strategic presence on social media.

So, what is a business owner to do?! Scrap social media marketing entirely or find the right partner who understands your business, target audience and how to leverage social media to build a community of fans and buyers? I'll let you decide! 😉

Reach out if you think you may be nearing this next step in your business journey but want to talk it over to ensure a good fit.

04/22/2024

The time is now to start building meaningful connections with your potential clients on social media because if you offer a premium service, you know how important it is to build quality relationships with the people you serve.

I help busy women business owners show up strategically and consistently on social media. How? I step in and work behind-the-scenes to market their businesses while they focus on running their business -a huge relief and time-saver with long-term benefits.

Are you wondering if we might be a good fit to work together? Reach out and schedule a discovery call with me and we can find out! 📞🙋🏻‍♀️

04/18/2024

It's okay to ask for help! Most business owners understand that they need to have a social media presence to be where their clients and customers are but they need some help figuring out how to do that.

I have varying levels of services so that I can work with and serve entrepreneurs, business owners and marketing leaders wherever you may be on your social media marketing journey.

Could you use some help? 🙋🏻‍♀️

04/05/2024

Social media marketing for small businesses needs to be strategic and savvy! Although consistency is important, you should also be seeking one-off opportunities to get some more eyes on your content.

In this case, we used a large industry event that the business owner attended to generate excitement, collaborate with other brands and share live content updates to create buzz....and it worked. 👌🏽🤩🤗

The results?
-Non-follower reach increased significantly
-Increase in profile views
-Established new biz relationships
-Demonstrated expertise in industry

03/27/2024

Social media strategies should include business goals, marketing strategy and platform strategy. Let me explain!

If your social media marketer isn't aware of your overall business goals, you won't have a social media presence that reflects those goals. So, it's vital to keep your social media marketer in the loop about all aspects of your business and anything that would help them craft content that aligns with the current state of your business.

Marketing is the piece of this strategy that is perhaps the toughest thing to nail down because it requires a deep understanding of who you want to reach and connect with (your ideal clients/customers).

The marketing strategy is based on research about your ideal client and customer as well as your competitors. Your social media marketer may also suggest creative ways of talking about your mission and vision using storytelling. Content strategy is closely related to marketing but it is the breakdown of the precise messaging that will be used to talk about your business and how to best communicate your services to your audience.

Last but not least - strategy for each social platform. This piece of the overall social media strategy is simply, the specifics of how you will use the features in the platforms. Think - number of Instagram stories, lives, reels and carousel posts weekly and throughout the month.

Having a social media strategy in place will save you time and energy and yield better overall results. 📈

03/26/2024

I love being in a room full of women making history! 🥳🥂🙌🏻

Women's history month is almost over but I couldn't let it pass by without talking about why it's special to celebrate! I love helping female business owners and entrepreneurs grow their business with social media.

Working with like-minded ambitious and collaborative women truly inspires me. When we work together and are brave enough to take risks, we change not only our lives but the lives of the people around us by showing them what is possible.

I can't wait to see what new and exciting collaborations are up ahead this year!

03/22/2024

Obviously I spend a lot of time on social media and on my phone for work, but over the last few years I've come up with a few tricks that help me stay focused during my work day when I can't waste time getting lost in the newsfeed and watching reels for hours.

Anyone else have a good focus tip to keep from getting distracted on social media? 🤔

03/21/2024

There's a balance between spending way too much time on content and not spending enough time on it. ⚖️👌🏽

If you are creating content for your business on social media, then you know how much time it can take. Learning how to use features, how to design in canva, how to edit videos in various apps, how to plan out your ideas for a month takes up a lot of time and creative energy. I hear ya loud and clear! 🙌🏽🙃

I want to help you focus on the 'right' tasks within social media marketing so that you stop wasting time on things that aren't going to yield results. Scroll through to see my suggestions for better results! 📈

If you're ready to outsource social media marketing to a professional and create more time for yourself to work on other things, let's chat. 📧

03/20/2024

When you work with great clients, you can deliver high-quality work and have fun too! I love working with Karen at Elida Creative. ✨✅

Since we are both creatives, we speak a similar language and that makes working together feel even more aligned. 🤩🙌🏽

Elida Creative offers branding design, logo design, digital graphic design and print design services for small businesses, nonprofit organizations and marketing managers who outsource design projects!

Elida Creative is located in Ballston Lake and has many local businesses as clients. If you're looking for an experienced graphic designer, Karen does beautiful work!

03/18/2024

Maybe you're on a roll with posting consistently for weeks or months and you're wondering if what you're doing (or what your social media marketer is doing) is working. It's a lot of work to create that much content, I get it!

The more specific your goal is, the easier it is to track and measure your results. However, if this is your first time really committing to social media marketing and posting with a plan and consistency, here are some first clues that what you're doing is working!

Many social media marketers provide monthly analytics reports or insights reports with monthly service packages that evaluate the performance of the content and give you (and them) feedback on what to tweak and change to get optimal results.

01/30/2024

A new offer for business owners and entrepreneurs who feel overwhelmed and burned out trying to figure out social media marketing for your business. 💁🏽‍♀️

Not sure what to post? Don't know if what you've been doing is working? Looking for some direction on what to do next? I've got you! 🙋🏽‍♀️

Social Media Marketing Power Hours are for busy business owners who want to refocus and leave with a clear plan on how to grow their online presence using social media marketing. ✅

DM for details and to schedule your Social Media Marketing Power Hour with me! 💪🏽🖥️📱📝

01/26/2024

In the winter on the weekends you'll find me skiing. Unplugged and offline. Taking in the beautiful views and fresh air and working on my turns. 🎿⛷️

Any other skiers out there?❄️🏔️

01/25/2024

I define it as a business owner who cares for her clients, their lives, their results and serves them with care, compassion and integrity.

I work with women who want to do more than just build a "successful business." They want to build a business that helps people, makes a difference and that has integrity.

I'll help you use social media marketing to build a more profitable, sustainable, and successful business while being 100% true to who you are...with some loving nudges to become more visible online. 🤗😉

If this sounds like you and you know you need some help with your social media marketing game, reach out! 📧

Address

Saratoga Springs, NY
12020

Opening Hours

Monday	8:30am - 5pm
Tuesday	8:30am - 5pm
Wednesday	8:30am - 5pm
Thursday	8:30am - 5pm
Friday	8:30am - 5pm

Website

http://kfsocialbrands.com/

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You're one decision away from.... 📱Taking back your time to focus on another area of your business 📱Finally having a plan and a strategy that is working 📱Showing up consistently online 📱Attracting your ideal clients/customers 📱Meeting your next client 📱Collaborations with like-minded business owner & entrepreneurs Reach out if you are ready to outsource social media services for your brand or business. I work with women business owners and entrepreneurs that have a service-based business. . . . . #womenownedbusiness #womenentrepreneurs #socialmediastrategyforbusiness #Instagramforbusiness #LinkedInmarketingstrategy #kfsocialbrands

Happy Easter Weekend! 🐰🥚🌷🐣 . . . . #easterweekend2024 #longweekend #kfsocialbrands #holidayweekend

The answer is, it depends. There are many factors that contribute to the rate at which you see results on social media. Consistency in when you post on the platform gives your content a better chance at being seen by followers and non-followers. It also builds trust with your online audience. If you really want to focus on 1 area of your social media marketing that will have the biggest impact, focus on better content. Better content doesn’t have to mean using professional photography or having all of your visuals designed by a graphic designer. The topics you choose to post about and the way that you communicate your brand’s story and offer will determine how fast you build an audience and how quickly they convert to paying clients or customers. . . . . #brandingandmarketing #marketingcommunications #knowyouraudience #personalbrand #businessowner #socialmediamarketing #instagrammarketing

Hiring someone to “post” on social media for your business is a very different service than hiring a social media marketer who will help you build an engaged community of customers and clients. The entry level service provider can be a good starting point for new business owners who want to show up consistently online but do not have the budget to hire an experienced social media strategist. However, even though services may be at a lower price point and more affordable, you may not see the results that you were hoping for and working with an entry-level social media pro means that it may require more of your attention and involvement. A social media strategist who is an experienced marketer and social media pro, will be a different level of service and a different experience. This is best for an established business owner that is actively growing to the next level. Think Solopreneur to CEO trajectory! The benefits of hiring someone who is an experienced social media marketer include: - Clear goals and expectations - Easy and seamless workflow processes - Marketing and ideal client insights - A strategic business partner to support you - High-quality copywriting with SEO - Branded and cohesive graphic design - Platform strategy and content strategy that aligns with your business goals - Time freedom to focus on growing your business I hope this was helpful in understanding the difference when hiring someone who can “post” for your business and someone who can take on the role as “social media marketer” for your business! 🤩🙌🏽✅ . . . . #SocialMediaMarketer #BusinessOwnerTips #OnlinePresence #PersonalBranding #SolopreneurtoCEO #Socialmediaservices #HiringASocialMediaMarketer

Thank you Leah and Juliana for hosting today’s @thepalettecommunity Pro Live Blog Mixer! 🎉👏🏻🥳 Every now and then I step away from work to connect with other women building businesses and making an impact in their communities. 🙌 Loved meeting and building relationships with these inspiring ladies! 🤩✨🌟 . . . . #womeninbusiness #ladieswhoinspire #heartcenteredentrepreneurs #communityovercompetition #makinganimpact #heartcenteredbusiness #buildingsustainablecommunities #connectionmatters #levelingup