Our Story
SRQ Magazine | LIVE LOCAL is a monthly publication that engages an eclectic group of readers from many walks of life, seeking to influence their community with the information that surrounds them. Celebrating its 20th year anniversary, SRQ has served as the flagship of SRQ MEDIA. SRQ has garnered a readership of young professionals, travelers, families, baby boomers and active retirees, all of whom share a sense of engaging curiosity with local living.
The “SRQ” in SRQ magazine originates from the designated call letters for the local Sarasota Bradenton International Airport. Originally, the letters “SR” were used as the airport’s abbreviation, until the growth in total number of airports required the use of a three-letter code - and so the “Q” was incorporated. Much like the national growth of airports in past years, Sarasota has seen a lot of growth and expansion of businesses, culture, and activity throughout the community. As a regional publication committed to the residents and visitors to both Sarasota and Manatee counties, SRQ resonates “home” and serves as a constant reminder of who and what we proudly represent.
SRQ MEDIA's portfolio includes SRQ ACCESS, a regional visitors and newcomers guide annually distributed to over 400 different lodging establishments and newcomer organizations, LUX magazine, which serves as the definitive guide to living and enjoying “la dolce vita” the sweet life, on the west coast of Florida, and SRQ DAILY, freshly-squeezed content, delivered directly to the email in-boxes of a powerful group of opt-in, influential subscribers. SRQ MEDIA's consumer publications make up a portfolio that the company feels speaks volumes about their commitment to providing Sarasota with a service that benefits individuals and brings them together within the community.
