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Digital Marketing With Anastasiia

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Digital Marketing With Anastasiia

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Digital Marketing With Anastasiia Agency offers excellent services for Social Media Support, SEO, Content Creating and Development, Web Design and Development, Targeting, Branding, Graphic Design, UI Design, Google Ads, Photo and Video Editing, Chat Bots.

09/27/2021

6 Tips for Increasing Story Views from Digital Marketing with Anastasiia 🤳🏼

09/21/2021

We are now accepting NEW CLIENTS for Social Media Support.

Spaces are LIMITED.

📲 Call us or text us at: +1(707)761-9120 or email us at digital_marketing_with [email protected]

09/20/2021

Creating content for Lvivska Rebernya 🤳🏼

09/20/2021

LONG-TERM MARKETING vs. SHORT-TERM MARKETING

▪️Long-Term Marketing is typically a place for 6+ months.

Goals are accomplished through an extended and consistent marketing strategy. Take into consideration, the results you want to see are long-term.

Long-Term Marketing includes:

• Social Media (can be both)
• Content Marketing
• SEO
• Branding

▪️Sort-Term Marketing is typically used to get quick results.

This strategy focuses on efforts to accomplish short-term goals on a daily, weekly, sometimes even monthly basis.

Short-Term Marketing includes:

• PPC (Pay Per Click)
• Social Media (can be both)
• Events

09/20/2021

5 Steps to Build a Personal Brand

1️⃣ Define Who You Are

2️⃣ Build a Personal Branding

3️⃣ Tell a Story

4️⃣ Never Stop Networking

5️⃣ Always Be Consistent

09/01/2021

What are Pain Points?🤔

Pain Points - are problems that your potential customers are facing, and ways you can solve them.

There are 4 Pain Points Types:

• Financial Pain Points

• Support Pain Points

• Productivity Pain Points

• Process Pain Points

By targeting your potential customers’s pain points, you are more likely to attract them as your customers.

How can you identify them?
There are several ways:

• Looking at reviews

• Doing a research

• Looking at competitors

08/27/2021

Why consumers UNFOLLOW brands on Social Media?

• 49% - Poor Customer Service

• 49% - Low Quality of Product or Service

45% - Irrelevant Content

45% - Too Many Adds

26% - Corporate Scandals and Poor Ethics

24% - Too Much Posting

08/26/2021

Did you know that Instagram has limits?😱

08/26/2021

5 Digital Marketing Statistics for Small Businesses📈

• 85% of businesses use video as marketing tool📹

• 56% of consumers would rather text through social media than make a phone call🤳🏼

• 53% of customers are more likely to shop from businesses that they can text💬

• 31% is the increase in the amount of websites visitors from the pre-Covid times🧑‍💻

• 14% of shoppers purchase through social media🛍

08/26/2021

Building a strategic pyramid for your business📐

In other words, we are building the plan that all your stakeholders can easily understand.

Strategic pyramid is built from 4 components:

• Purpose - The reason you exist beyond making money: WHY? (Why you do what you do?)

•Mission - a master plan for creative value (5-20 years): WHAT? (What are you going to do for your visions to come into reality?)

• Vision - a shared picture of mission success: WHERE? (Where is your brand going? How do you see its’ future?)

• Goals - short-term objectives that support your mission and vision (1-5 years)

08/26/2021

What is your favorite Social Media Platform❓

My favorite are Instagram and YouTube🤳🏼

I cannot pick one, I just love them both equally😊

08/20/2021

Can you smell it from here?🌽♨️

08/20/2021

Content for beauty and foods is our favourite😍

08/16/2021

Digital Marketing with Anastasiia is looking for a Google Ads expert with 3+ years of experience to join our team for future projects. Work from home.

08/08/2021

FOMO-MARKETING

FOMO - Fear Of Missing Out😱

FOMO marketing refers to messaging that appeals to consumers’ desire to latch on to every opportunity before it slips through their fingers.

This concept is being actively used by the marketers worldwide.

We can see the use of this concept every single day. Where?😱 How?😰

How many times when you go Sephora you see: “Buy two lipsticks, get third free. This special is very limited. Only for 5 days from today.” Do you need the third lipstick? - No. Do you need even two? - I do not think so. But you go and buy them two, because you cannot miss this opportunity, which is very limited and very special.

Another example I just saw recently myself:

“AirPods Pro at Costco only $189.99 (At Apple Store the official price for them is $249). The special price is only until July 31st, do not miss this opportunity”. Guess what? I bought them.

Last minutes deals, all the specials and offers with deadlines, seasonal sales, infoproducts and courses on Instagram for special prices - all FOMO MARKETING!

3 online FOMO MARKETING tips to increase the effectiveness:

• Set up the countdown when deal ends on your website or landing page

• Indicate how many units of the product are already bought and how much is left

• Quote a Celebrity, Influencer, or Authority:
When someone with influence or fame talks about your product, quoting that person can lend a significant boost to your FOMO marketing campaign. You don’t need a high-level celebrity, either - though that would be nice.

08/08/2021

Number of Active Monthly Users of the Most Popular Social Media Platforms:

• Facebook - 2.37 billion

• YouTube - 2.3 billion

• Instagram - over 1 billion

• TikTok - 800 million

• Twitter - 326 million

• LinkedIn - 303 million

• Pinterest - 300 million

08/08/2021

What is SMM?

Social Media Marketing is the use of social media platforms and websites to promote a product or service.

SMM is the easiest way to reach an enormous audience - nowadays a half of the global population, 3.8 billion people, use social media. Moreover, this number is constantly growing - since 2019, social media use has grown by 9.2%.

Social Media Marketing involves using social platform as channels for brand promotion, target audience growth, driving website traffic, and increasing sales.

Social Media Marketing Goals:

• community engagement increase;

• sales and lead generation;

• customer retention;

• website traffic growth;

• audience growth;

• handling negative feedback;

• feedback search;

• competitors and trends monitoring;

• increasing brand awareness;

• consumer demand research.

08/08/2021

12 Video Marketing Tips to Increase your online sales

1️⃣ Set a budget

2️⃣ Set your goals and define your strategy to achieve them

3️⃣ Know your audience

4️⃣ Create a script

5️⃣ Use the right equipment

6️⃣ Invest in high quality

7️⃣ Edit and add some music

8️⃣ Include a call to action

9️⃣ Keep it short

1️⃣0️⃣ Share across platforms

1️⃣1️⃣ Promotion

1️⃣2️⃣ Follow the latest trends

08/08/2021

Let’s talk numbers here😉

Let me share with you some Social Media Statistics for 2021📈

1️⃣ There are currently 3.78 billions social media users worldwide.

2️⃣ Facebook is #1️⃣ social media platform in the world 🌎

3️⃣ 91% of all social media users access social channels via smartphones.

4️⃣ 54% of social browsers use social media to research products.

5️⃣ 49% of consumers depend on influencer recommendations on social media.

6️⃣ 71% of consumers who have had a positive experience with a brand on social media are likely to recommend the brand to their friends and family.

7️⃣ Users spend an average of two hours and 25 minutes per day on social media.

8️⃣ 500 million daily active Instagram stories are uploaded worldwide.

9️⃣ 73% of marketers believe that social media marketing has been “somewhat effective” or “very effective” for their business.

🔟 Among US adults, 84% of those aged 18–29, 81% of those aged 30–49, 73% of those aged 60–64, and 45% of those aged 65 and above are active social media users.

Still underestimating the power of Social Media?😉

08/08/2021

3 Social Media Tips for 2021

1️⃣ Plan Out Your Content

This will allow you to have structured, well-organized and uniform content, as well as helping you and your audience to visually see your value and message. Unorganized and messy social media pages would push your potential customers away.

2️⃣ Every Content Should do One of the Following:

• Educate
• Inform
• Promote
• Entertain

3️⃣ Know Your Target Audience

You should know exactly who the targeting audience for your product or services is and strategize your content to relate to them. You would not promote infant foods to teenagers, in this case you’ll see 0 result.

08/08/2021

TONE OF VOICE

A Tone of Voice is not what you say, but how you say it.

A tone of voice is an expression of a company’s values and way of thinking. It cannot be plucked from thin air, created on a whim or entirely based on a trend you think is cool.

It must grow out of who you already are as a company today!

Why is Tone of Voice important:

• It’s an expression of the people behind the brand:

A tone of voice both embodies and expresses the brand’s personality and set of values. It’s about the people that make up the brand – the things that drive them, their loves and hates, and what they want to share with the world.

• It sets you apart from the rest:

A brand’s tone of voice should be distinctive, recognisable and unique.

• It builds trust:

There is a strong link between familiarity and trust.

• It can be used to influence and persuade:

“People don’t always remember what you say or even what you do, but they always remember how you made them feel.”

A tone of voice expresses a unique personality, turning a faceless company into a group of people with their own special way of working or, in other words, a brand.

In order to develop a tone of voice, you must first decide what you want to say to the world. Only then can you work out how to do this, considering your use of vocabulary, as well as devices such as humour and storytelling.

The most important thing is that a tone of voice rings true for the people who will use it.

Good Luck!💪

08/08/2021

Our Best Content Strategy Checklist

✅ Maintaining the Targeting Audience and their “pains”

Once we find out who our targeting audience is and what they are struggling with, we can understand which content they need, and how can it help them to fix their pains.

✅ Maintain Our Goal

Our goal can vary from growing the sales to growing the activity in your social media and the audience growth.

✅ Analyze Your Competitors

It is important to know who your competitors are, which content they have, and what works and does not work for them. This will help you better understand which of their tricks you can use for your business, and how can you make yourself unique against their background.

✅ Define Positioning

This point comes from the previous ones. Analyzing the audience, their needs, abilities, and competitors, we come up with our own unique positioning.

✅ Rubricator

Working on our major permanent rubrics and coming up with ideas to fill them.

✅ Content Plan

With the help of our rubricator, we create a plan for our posting for next months.

✅ Media Plan

We create a unique and harmonious visual plan for our posting based on the customers preference and brand book.

08/08/2021

4 Reasons Your Business Needs a Social Media Presence🤳🏼

1️⃣ It Builds Trust

People will discover and check you online presence and they will trust you more if you are active on social media and you have your loyal audience.

2️⃣ Brand Awareness

If you do great things but fail to present them to the world’ people won’t notice you.

3️⃣ Audience Insights

Learn and observe how your audience interacts with your brand. Analyze your data and test new strategies to find out what works best for you.

4️⃣ It Boosts SEO

The more content you post linking back to your website, the more likely you to rank higher for organic searches.

07/28/2021

Our Services:

• Social Media Support

• Content Creation and Development

• Targeting

• Graphic Design

• Branding and Authenticity

• Web Design and Development

• Photo and Video Editing

• SEO (Search Engine Optimization)

• Google Ads

• Chat Bots

• UI Design

• SMM Consultation

07/28/2021

My name is Anastasiia

I am a Founder, CEO and an ideological inspirer of the Digital Marketing with Anastasiia creative agency.

I am destroying all long-standing myth about faceless agencies and all the stereotypes about social media.

Me and my great team of highly-effective professionals will come up with the best strategies and ideas for promoting your business through the social media. We will turn into reality your wildest desires and with us your business will start shining bright like a diamond. We will make you recognizable.

07/28/2021

Digital Marketing with Anastasiia is all about creativity, bold design solutions, complex strategy, high—quality content and outstanding results.

Address

San Jose Avenue
San Jose, CA
95111

Website

facebook.com

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Videos

Creating content for Lvivska Rebernya 🤳🏼

5 Steps to Build a Personal Brand 1️⃣ Define Who You Are 2️⃣ Build a Personal Branding 3️⃣ Tell a Story 4️⃣ Never Stop Networking 5️⃣ Always Be Consistent

Why consumers UNFOLLOW brands on Social Media? • 49% - Poor Customer Service • 49% - Low Quality of Product or Service 45% - Irrelevant Content 45% - Too Many Adds 26% - Corporate Scandals and Poor Ethics 24% - Too Much Posting