07/10/2024
Art for Profit’s Sake Podcast Episode 48: Offloading Pain Points with Producer and Game Designer Stephen Kraus
In this conversation, Nick and Stephen discuss Stephen's board game publishing company, We Ride Game, and his video production business, Anthem Video. They talk about their experiences at conventions, the costs and sales associated with booth presence, and the importance of building connections and brand recognition. They also discuss the process of planning booth setups, the evolution of the production company, and the importance of delegating tasks to focus on core strengths. Anthem Video, a video production company, and WeRide Games, a board game company, are two separate ventures run by the same group of friends. Anthem Video focuses on selling video services, which can be challenging due to the ambiguity and complexity of the product. On the other hand, WeRide Games, selling board games, is more straightforward and enjoyable. The team uses different marketing strategies for each venture, including leveraging successful projects to attract new clients and pitching specific videos or recent successes to potential customers. They also utilize project management tools like Slack and ClickUp to streamline their workflow.
www.anthem.video
instagram.com/anthem.video
http://weridegames.com
instagram.com/we_ride_games
Music by Old Romans: https://www.instagram.com/old_romans
You can listen to the episode here (or wherever you listen to podcasts)
Art for Profit’s Sake is a series of discussions with artists working at different stages of their business. It explores the entrepreneurship, successes, and failures that all artists go through when finding their niche and developing their income. It aims to break the myth of the polarity of star...