The journey of brand identity building will take us to places we may not expect. Who we are as a personal or corporate brand is centered on the intentional creation of feelings in others and ourselves.
When we lead teams or individuals through brand identity work, we have to dive into data. Who are we serving? What does the competitive landscape look like? How are we unique? And many more questions that our brains can wrap around and play with. But once we understand the playing field, there is nowhere else to go but inward for the answer to WHO am I and HOW do I make an impact?
The most authentic expression of who we are as a brand resides within our hearts. Not only do we need to get clear on how we feel about our brand, but we have to design carefully how we want others to feel about our brand as well.
It takes bravery to lead with our hearts. It requires a level of vulnerability and intention that we need to be prepared for when we set out on this journey.
In 2024, we are creating these safe spaces for heart work to happen.
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Phrase credit to our wonderful friend @luisamolano.tgob a brave soul leading with heart.
#PersonalBrand #CorporateBrand #Authenticity #HeartWork #Leadership #Vulnerability #IntentionalDesign #SafeSpaces #2024Goals
Creativity can run wild if we let it. But does structure actually help the creative process? This is a hard one for creatives! The blank page or the blank canvas can be our greatest opponent. And adding guidelines, whether from ourselves, or from others, can be like putting those first words or paint strokes down, creating a rough outline.
#SoulfulBrandingWorkshop #CraftYourStory #brand #branding #mission #vision #values #teamwork #womensupportingwomen #womeninbusiness #workshops #communityleaders #creative #entrepreneur #stpete #fl #florida #dtsp #dtspfl
Whether its starting a business, getting that next gig, or hitting that sales quota- believing in your dreams is the first step to making them happen. You got this! ✨
#Monday #happymonday #inspire #eleanorroosevelt #inspire #quote #stpete #florida #stpeteflorida #dtsp #spb #branding #brand #work
Values: the key to your…
🌟 Branding
📝 Content
🗣️ Communication
🏢 Work Culture
🤝 Hiring Process
📚 Training Process
🎯 Target Market
We believe that values are not just words; they are the guiding principles for every aspect of your business. That’s why when a client signs up for our branding services, we don’t start with colors or typography, we start with VALUES.
What are your values as a brand? Are you letting your values guide you?
#SoulfulBrandingWorkshop #CraftYourStory #brand #branding #mission #vision #values #teamwork #womensupportingwomen #womeninbusiness #workshops #communityleaders #creative #entrepreneur #stpete #fl #florida #dtsp #dtspfl
As a creative agency, everything we do really comes down to storytelling. One of our primary goals is to help and empower our clients to tell their own authentic stories through media. 📚
🎨 Our visual branding captures the essence of a brand through colors, typography, and graphics, helping each client with brand recognition and positive association.
✍️ Our copywriting captures and maintains the unique voice and narrative of a brand, helping them communicate and connect with their audience effectively.
🎥 Our video content immerses each viewer in a brand's world, deepening their emotional connection while humanizing the brand.
If you’re ready to tell your brand’s story through branding, copywriting, and video content, you know where to go! 🚀
#SoulfulBrandingWorkshop #CraftYourStory #brand #branding #mission #vision #values #teamwork #womensupportingwomen #womeninbusiness #workshops #communityleaders #creative #entrepreneur #stpete #fl #florida #dtsp #dtspfl
We don’t just work hard at Real Soul Ventures on your business and your branding- we also provide opportunities to enjoy the process! All you have to do is show up, have fun, and walk away with:
1. Direction for your brand
2. Clarity on your mission, vision, values
3. A supportive community of business leaders
#brand #branding #mission #vision #values #teamwork #womensupportingwomen #womeninbusiness #workshops #communityleaders #creative #entrepreneur #stpete #fl #florida #dtsp
We love engaging with our community through our signature Soulful Branding Workshops. The feedback we get from them allows us to grow and provide even more opportunities for growth for all of us! Here are some of the insights we have gained:
1️⃣ People love to interact and connect.
Planning to allow time for teaching and integrating the material is crucial to a successful workshop! People get more inspired by the stories they hear from each other than by theory or techniques.
2️⃣ Ask the right questions.
Don't assign work without instructions, and include open ended questions that will guide participants to a better understanding of the right answers for them.
3️⃣ Provide follow-up opportunities.
The work doesn't end when the workshop is over! Providing a free consultation, a follow-up course, or even the next workshop is a way to create a whole experience that doesn't leave your attendees hanging!
✨We are so excited about learning and growing with our amazing community. ✨
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#stpete #fl #stpetefl #stpetersburg #florida #visitfl #communityleaders #entreprenuers #dtsp #branding #workshop #creativeagency #learning #feedback #brandingworkshop #educate
Let's seize the day, chase our dreams, and create our own paths to success. ✨
#fridayquote #friyay #brand #branding #mission #vision #values #teamwork #womensupportingwomen #womeninbusiness #workshops #communityleaders #creative #entrepreneur #stpete #fl #florida
In the world of business- confidence in your ideas, even when met with skepticism, is a trait of winners. Trust in your vision when no one else does; it's the driving force behind entrepreneurial triumphs. Remember, self-assurance sets you apart. ✨
#fridayquote #friyay #brand #branding #mission #vision #values #teamwork #womensupportingwomen #womeninbusiness #workshops #communityleaders #creative #entrepreneur #stpete #fl #florida
Are you stressed about creating content that reaching the right people? Know that your not alone, and know that there are things YOU can do to help get yourself out there. Just remember:
✨Authenticity goes a long way
✨Consistency is key
✨Have fun!
#SoulfulBrandingWorkshop #ThriveEvent #CraftYourStory #brand #branding #mission #vision #values #teamwork #womensupportingwomen #womeninbusiness #workshops #communityleaders #creative #entrepreneur #stpete #fl #florida #dtsp #dtspfl
A glimpse into Real Soul Ventures own Paula Lacey inspiring us to build a brand that is authentic. Want to learn more? Sign up for our Soulful Branding Workshop September 13th and learn how to stay aligned to your mission, vision, and values!✨
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#SoulfulBrandingWorkshop #ThriveEvent #CraftYourStory #brand #branding #mission #vision #values #teamwork #womensupportingwomen #womeninbusiness #workshops #communityleaders #creative #entrepreneur #stpete #fl #florida #dtsp #dtspfl
Whether you're starting a new branding venture or working on one currently, let Carol Burnett's words echo in your mind. Remember, every successful business once started with a first step. ✨
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#friday #friyay #mission #vision #values #teamwork #womensupportingwomen #womeninbusiness #workshops #communityleaders #creative #entrepreneur #stpete #fl #florida
Soulful Branding at Thrive!
Whats the difference between regular branding and Soulful Branding? Instead of a marketing strategy-first approach, soulful branding is about creating an authentic brand that takes a values-first approach. Create a story for your audience to connect with at our Soulful Branding workshop September 13th! ✨
https://mtr.cool/arnsliuvrd
#SoulfulBrandingWorkshop #ThriveEvent #CraftYourStory #brand #branding #mission #vision #values #teamwork #womensupportingwomen #womeninbusiness #workshops #communityleaders #creative #entrepreneur #stpete #fl #florida #dtsp #dtspfl
Our workshop was too short!
The only thing we could’ve changed about our workshop is the time- it was too short! So we decided to do something a little differently next time 👀
At our Soulful Branding workshops, we teach you the basics of branding and ask all the important questions to get you on the path to a truly aligned brand. But this can take time and guidance to work on, so we’re going to add an optional creative session to our workshop! Stay tuned for more deets! ✨
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#brand #branding #mission #vision #values #teamwork #womensupportingwomen #womenempowerment #workshops #communityleaders #creative #entrepreneur #stpete #florida #stpetefl #visitfl #stpetefl
Did you know that at Real Soul Ventures, we got our start with video production? Now we love that we get to let our strong passion for storytelling shine through in our video, content, and branding work for our amazing clients. Check out our behind the scenes yesterday with our client Origen Immersive Travel Journeys and their wonderful venture. ✨
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#brand #branding #mission #vision #values #teamwork #womensupportingwomen #womeninbusiness #workshops #communityleaders #creative #entrepreneur #stpete #fl #florida #reiki
...and you know they are ready to build a brand strategy! ✨
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#brand #branding #mission #vision #values #teamwork #womensupportingwomen #womeninbusiness #workshops #communityleaders #creative #entrepreneur #stpete #fl #florida
We've seen and heard trends in fashion and music, but what aboout branding, and how can you avoid being caught on the trend train? 🚂
The number one thing is to have a strong foundation! But what does that include?
Having a clear and defined mission, vision, and values for your business is a key way to staying off the trend train. With a strong foundation, leading into a healthy company culture- you can avoid being a cloud of smoke as the trend speeds by. What makes your brand strong?✨
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#brand #branding #mission #vision #values #teamwork #womensupportingwomen #womeninbusiness #workshops #communityleaders #creative #entrepreneur #stpete #fl #florida
So here's the scoop: Life's all about those daring leaps, those audacious dreams, and those "Oops, let's try that again" moments. Let's face it, we've all had our share of plot twists, but hey, they're just exciting twists in our grand adventure.
Remember, it's the courage to chase our dreams, even when the path gets a little wild, that truly counts. Whether we're strutting down Success Street or doing the Cha-Cha with Failure, it's the dance itself that shapes us into the fabulous humans we're becoming. 💃🕺🪩
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#friday #friyay #mission #vision #values #teamwork #womensupportingwomen #womeninbusiness #workshops #communityleaders #creative #entrepreneur #stpete #fl #florida
More than just a logo...
Want to know the secret to enjoying content creation? Build a strong BRAND!
When you have a strong brand identity, you will notice…
✨Your messaging is clear and concise
✨ You attract your ideal customer
✨ The algorithm understands what you are all about and pushes your content to the right people!
✨ You have confidence in your communications
And soooo many more benefits!
It may be time to get working on your brand so you can create content with ease!
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#branding #brand #florida #stpete #stpetersburg #communityleaders #entreprenuers #workshop #membership #contentstrategy
In the process of building your brand, your mission, vision and values set the foundation for your company culture. What you do every day with your team sets the tone for how they relate to your clients and how they represent the brand. Build a strong culture and everything else will follow. 💪✨
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#brand #branding #vision #mission #values #teamwork #womensupportingwomen #womeninbusiness #workshops #communityleaders #creative #entreprenuer #stpete #fl #florida
