Latoya Cooper on music marketing for women of color
We are excited to announce the release of episode 3 of our podcast, "After The Master: A Musician's Guide." In this episode, we explore Latoya Cooper's journey as a trailblazer for women of color in the music industry.
Latoya's transformation from artist to CEO challenges traditional notions of well-being and strategic thinking in a competitive business landscape. We delve into working smarter, saying no, and the resilience required to excel in the dynamic music industry. Latoya and I discuss the stages of an artist's development, the significance of strategic planning and mentorship, and the importance of marketing, brand building, and preparedness.
We also explore the rise of indie artists reshaping the music marketing landscape and the power of music as a "business card" for entrepreneurial endeavors. Join us for this eye-opening conversation that promises to inform and transform your perspective.
Listen now: https://buff.ly/3Uv26uE
#AfterTheMaster #IndieMusicBizTips #BeyondTheStudio #MusicBusinessPodcast #CareerInMusic #DIYMusicEntrepreneur
Join us for the latest episode of our podcast, After The Master: A Musician's Guide, where we dive into the world of music branding and marketing. Our special guest, Patrice K. Cokely (@patrice.cokley), founder of the Bassline Group (@thebasslinegrp), shares her visionary insights and expertise on bridging the gap between artists' creativity and the business acumen needed in today's music industry.
In this episode, we uncover the secrets behind text message campaigns that revolutionize fan engagement and explore the emotional backing artists crave. Patrice shares strategies that can help turn casual listeners into super fans, providing a masterclass in cultivating a genuine connection with your audience.
As a musician turned producer, I understand the challenges artists face in balancing their craft with the demands of the industry. In this episode, we emphasize the importance of authentic fan bases and the power of direct communication. We also delve into the nuances of branding that can elevate an artist from obscurity to acclaim, offering tips for emerging talents on how to make their mark with strategic planning and branding.
But it doesn't stop there. We also address the mental health struggles and uncertainties that artists grapple with in navigating the future of the music industry. We reflect on the potential resurgence of physical music sales and the role of self-care in sustaining a creative career.
Don't miss out on this informative and inspiring episode. Tune in now to discover the secrets of music branding and marketing with Patrice K. Cokely and your host, Matt Ebso.
Listen to the second episode of After The Master here:
https://www.afterthemaster.com
#AfterTheMaster #IndieMusicBizTips #BeyondTheStudio #MusicBusinessPodcast #CareerInMusic #DIYMusicEntrepreneur
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After The Master is finally here! I am thrilled to announce the release of the very first episode of my podcast. This show seeks to answer the "now what" question that often plagues musicians after the recording process, and help independent artists navigate the music business beyond the studio.
In this episode, I had the incredible opportunity to interview Suzanne "Suz" Paulinski, the Rock Star Advocate (@TheRockStarAdvocate). Suz is a renowned mindset coach who specializes in helping music entrepreneurs navigate the challenges of the industry. It was an enlightening conversation filled with valuable insights and advice.
If you're an independent artist, music entrepreneur, someone interested in the music industry, this episode is a must-listen. Suz shares her expertise and provides valuable guidance on how to overcome obstacles, develop a growth mindset, and achieve success. Her knowledge and experience in the field are truly remarkable.
To listen to the debut episode of After The Master, click on the following link: https://buff.ly/3Sf0rI0
Don't miss out on this incredible opportunity to gain valuable insights from a seasoned professional in the music industry. Tune in now and get ready to be inspired!
#AfterTheMaster #IndieMusicBizTips #BeyondTheStudio #MusicBusinessPodcast #CareerInMusic #DIYMusicEntrepreneur
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hey @driipofficial ! Remember that time you sat on an ATV in front of a green screen and ate Raising Canes chicken? I do! 😜
#ATV #greenscreen #videoshoot #musicvideo #truelove #studionerds #redcamera #videoproduction
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Here's a throwback to a few weeks ago when I attended the release party for a music video I produced for The Very Bad Days. If you haven't seen it yet, check out Unhappy Kathy on Youtube! https://buff.ly/3xRhc0A
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Here's what a 2-hour sound design session looks like. Can you spot the moment I stepped out for a short break? 😁🔊 #sounddesign #audio #production #studionerds
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Continuing the current project post series, here's another BTS clip from the FPV shoot on Tuesday. Here's Ben Brodsky hard at work rehearsing his drone flight. #drone #FPV Brodsky Productions
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Howdy hey! Matt Ebso here. I haven't been very active on social media over the last couple of years, but now I'm making a commitment to post something every day to engage with my community. So today to dip my toes back in the waters, I'm starting a small series of posts about the projects I'm currently working on.
To kick things off, I want to thank Brodsky Productions for bringing me along to do the audio production for an FPV drone video project on Tuesday. It was incredibly inspiring to watch the Brodksy team work together to execute a highly-choreographed drone fly through. You'd never guess how much work when into orchestrating the whole production by watching the final video. They make it look so easy!!
I'm honored to have been asked to do the sound design for the project. Here's a little BTS from the shoot.
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Drums. In the studio. Recording music. Such fun! #folkmusic
Cloverleaf Audio is a small, cozy recording studio located in Saint Paul, MN. Perfect for solo artists and bands of any genre. Call today for a quote!
