I ghosted you…for two months. 🫣 Then I went and gave myself the same pep talk I give my clients about staying consistent.
Social media managers, they’re just like us. 🤪
I could give you all the reasons I’ve been gone (like big projects, mom life, the holidays, blah blah), but I’ll show you the most exciting parts soon. Anywho, I’m back! Let’s pretend this was just a strategic pause, okay? 🤭✨
#socialmediamanagerlife #socialmediamarketingagency #socialstrategy #socialmediastrategies #socialmediamarketingmanager #socialmediaplanning #socialmediamanagers #socialmedialife #socialmediacalendar
It’s been a while since I brought you guys along! Here’s another Week in My Life • Social Media Marketing Edition 📱
This week was so fun! It was a good mix of creating content, posting, and being on-site with both longtime and newer clients!
How was your week, small biz friends? Any big wins?! ✨
#weekinmylife #socialmediamarketer #contentcreator #workwithme #socialmediawork #marketinganalytics #socialmediajobs #contenteditor #contentday #socialmediamanagement #organicsocialmedia
I want your brand’s socials to be authentic, engaging, and effective.
What good is a viral video that makes no sales? What good is 1M followers with a .01% engagement rate?
Strategy that does things the right way takes longer, but it’s worth it. ✨
#socialstrategy #socialmediastrategies #digitalmarketingstrategies #socialmediaagency
Doing it all as a business owner is not only exhausting, but also not your best strategy.
Your time is best spent doing the high-level business tasks that only you can do. The rest? Outsource to an expert in the industry.
If social media marketing is one of the things you’re currently doing yourself, but you’re not confident in your branding or marketing, you don’t have the time or expertise to do it WELL, and your strategy is non-existent….it’s time to outsource!
From VIP Days to Content Creation to full on Social Media Management, The Paden Link can help! Your time is valuable. Let us take over socials so you can focus on your expertise. ✨
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#socialmediastrategist #socialmediaexperts #mysmallbusiness #socialmediamanagerservices #servicebasedbusiness #instagrammanager #bizowners #womanceo #lovemybiz #solopreneurship #marketingoninstagram #socialmediamanager #socialmediamarketingstrategy #socialmediaforbusiness #instagramexpert #newbusiness #startupwomen #femalebizowner #marketingstrategist #womenownedbusinesses #entrepreneurmindset
I love Downtown St. Joseph 📍That’s all. That’s the post. Okay, you know I couldn’t stop there. I hope one thing that translates in this digital space is how much I truly believe in and support all of our local businesses. Regardless of if we’ll ever work together. Regardless of the social circles. Regardless of all the “stuff” we get caught up in. It’s hard enough to make your dreams reality, especially in a town that (most times) feels stuck in the old days. BUT there are so many people putting down roots here, committed to improving St. Joe economically, politically, and more. There’s so much GOOD going on in our town. I hope this Reel serves as a small reminder of how easy it can be to choose your local shops first. Okay I’m gonna head out before I get too sappy. 🤪xx / signed - a St. Joseph believer 🖤*Cover Photo is ☕️ from Mokaska Coffee of course. Narrative Home Schweetz Candy Co RC's Lunch Car #stjosephmo #stjoemo #downtownstjoe #smallbusiness #smallbusinesssupporter #smallbusinessowner #smallbusinessmarketing #smallbusinesssocialmedia #socialmediaagency #dayinmylife #diml #dayinmylifevlog #saturdayshopping #shoppingtrip #shopsmallfirst
Day(s) in my Life • Social Media Manager Edition 🤳 I love not only offering Platform Management, but Content Days to my clients! Not only do I come on sight and do all the filming, but I also edit, post, and manage the content afterward! It’s the perfect option for business owners who are ready to totally outsource all aspects of social media. I love getting creative with Rocky Mountain Chocolate Factory, Legends Outlets, Kansas City, KS and Yogurtini Legends Outlets! It was such an honor to speak to entrepreneurship students at Savannah R3 School District. I love showing this next generation that business ownership is not only possible, but it’s FUN and so worth it to invest right back into our own community. While not every day of my job is this ‘glamorous’, I enjoy each and every one of them. Whether I’m filming on location, talking to the next generation of entrepreneurs, or editing and making analytic reports for clients, I’m grateful for every aspect. ✨ I’d love the opportunity to help your small business, too! #socialmediamarketingagency #kcsmallbusiness #smallbusinesssocialmedia
Client Spotlight • Cafe Belle Epoque • I’ve been working with my client Diana since she moved to St. Joe with her incredible boozy gourmet chocolate business, 80 Days Cafe. When she bought Cafe Belle Epoque in October, we transferred our media efforts to the cafe. Cafe Belle Epoque is truly a GEM of downtown St. Joe 📍 Every single item on their menu is made from scratch, sourced locally when possible, and absolutely delicious. They even have a special every Thursday, their Cuisine Adventures, that feature global flavors from Head Chef Diana’s impressive cuisine background. We are lucky to have this unique gourmet cafe in town! Not only is their food and atmosphere amazing, but they understand that their efforts are best focused on their craft. By leaving social media to me, they can fully focus on their mission of gourmet food and drinks, while still maximizing their online presence. Win 🤝 Win #socialmediamarketing #socialmediaagency #socialmediaforsmallbusiness
I’m feeling so inspired and excited for all things Paden Link in 2024 - thanks in part to my recent brand shoot 📸 huuuuge thank you to @goldielynnimagery for her photo work and @jack.frazier.arw for his video work 📽️
Branding is so important, especially in the digital space of social media. I always recommend that my clients invest in professional photography when outsourcing social media. Why? Aesthetics matter. As a social media manager, I don’t *need* professional photos for your brand, but it helps SO much. Having your own stock library will serve your brand in establishing credibility, brand consistency, and stunning images that make an impression.
This is your sign. Invest in your brand this year. It’s worth it. ✨
DIML • Social Media Manager Edition 🤳
Most of my days lately have looked like this! Nose in my laptop, creating, editing, and planning for my clients. And I wouldn’t have it any other way!
Strategy Meetings are some of the most fun days of my month. I love catching up with my clients, sharing our wins, and adjusting for the future. When you work with me, I go all in on your brand. It’s my goal to learn your brand from the inside out so I can speak to it authentically on socials. If you’re looking for social media help for your business, let’s talk! ✨
*Huge thank you to @goldielynnimagery for her photography work for my brand. Something I always recommend my clients invest in is professional photography, and Goldie is the best of the best. 📸
