11/13/2025
The same headline has been resurfacing for years: wine is in trouble. These stories are nothing new, but part of the cyclical nature of the beverage industry (and humanity in general). History always repeats itself.
Recently, the articles have been fast and furious — quick to cast blame, suggesting younger consumers are the cause of a wilting industry. The truth is: things aren’t great, but the cause is multifaceted.
In our November issue, Maiah Johnson Dunn explores the state of the wine industry — read the full piece on stands and online now [link in comments].