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Sisu Social Media

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Redmond, WA
Sisu Social Media

Helping experienced business owners persevere and succeed in an increasingly digital world.

Whether you need help building, maintaining or growing your online presence, we can help deliver traffic, leads and sales.

01/16/2026

Organic growth can feel like one of the hardest parts of marketing, especially when you’re trying to run your business at the same time.

If you’re tired of guessing what to post, forcing weekly blogs, or spending hours on content without seeing real traction, the Organic Growth Package was built to solve that. This service is for business owners who want steady progress instead of constant resets.

With this package, we help put the right pieces in place:
- A content strategy grounded in keyword research and realistic publishing plans
- Long-form blog content supported by email and social media
- Ongoing social media ex*****on informed by an audit of what you’re already doing
- Regular reporting and monthly planning so you always know what’s working and what’s next

If you’re ready to stop spinning your wheels and start building organic growth that lasts, this is where to begin.

📩 Learn more or book a consult: https://www.sisusocialmedia.com/services/

01/13/2026

Most marketing “inconsistency” isn’t a motivation problem — it’s a systems problem.

If you want your marketing to feel easier this year, start here:

● Choose a small set of topics and stick to them: You don’t need endless ideas. You need 3–5 core topics you can talk about repeatedly from different angles — things like FAQs, client problems, behind-the-scenes, or educational insights. This reduces decision fatigue and makes content creation faster and more consistent.

● Match your plan to your real schedule: Posting every day sounds good in theory, but research consistently shows that consistency matters more than frequency. For many small businesses, 2–3 quality posts a week outperform daily posting that’s rushed or hard to maintain. Build a plan you can keep up with even on busy weeks.

● Batch when you have momentum: Creating content in batches saves time and mental energy. Writing or recording multiple posts in one sitting helps you stay consistent without constantly context-switching. Even batching once a month can dramatically reduce last-minute scrambling.

● Reuse what already works: Your audience doesn’t see everything you post. Repurposing strong content is one of the most efficient ways to stay visible without starting from scratch every time. This is a strategy, not cutting corners.

Consistency doesn’t come from trying harder. It comes from building habits your business can support.

01/12/2026

So many business owners label themselves as “inconsistent,” as if it’s a character flaw. But more often than not, it’s not about discipline or motivation. It’s about systems.

When your marketing relies on memory, mood, or whatever time is left at the end of the day, consistency will always feel hard. Not because you’re bad at it, but because there’s nothing supporting it.

Consistency becomes easier when decisions are already made. When you know what you’re talking about, where you’re showing up, and how often it realistically fits into your schedule. That’s structure.

You don’t need to become someone new to show up consistently. You need systems that work with how you already operate.

That shift alone changes everything.

01/09/2026

Maybe you enjoy social media and want to handle the day-to-day posting, but the bigger picture feels unclear. What to post, where to focus, and how it all fits together long-term? That’s often the hardest part.

That’s exactly what a Social Media Strategy is for. This service is designed for business owners who don’t need content done for them — they need a clear, step-by-step plan they can actually use.

We look at your business, your audience, and your competition, then build a strategy that defines:

- Who you’re talking to
- How your brand should sound
- What content supports your goals
- Which platforms are worth your time

You’ll also get a one-hour training session, so you don’t just walk away with a document — you understand how to use it.

If you’re ready to stop winging it and start showing up with intention, this is where to begin.

📩 Book a strategy session: https://zurl.co/hWeNM

01/06/2026

January doesn’t need a full rebrand or a brand-new plan. It needs better questions.

Before you decide what to post, where to show up, or what to add this year, step back and answer these three:

1️⃣ What drives revenue in my business? Not everything you offer carries the same weight. If you look back at last year, which offers led the most new people to reach out to you, repeat work, or referrals? Those are the services your content should support — not get buried under everything else.

2️⃣ Where are people realistically finding me? Being “present” everywhere isn’t the same as being effective. Most small businesses see better results when they focus on a few core marketing channels, instead of trying to show up everywhere at once. And those channels don’t have to be social media alone. A website, an email newsletter, or a blog can be just as central to your strategy. For example, social media might be how people first come across your business, while your website or email list is where they decide to take the next step. Pay attention to where conversations start, where people ask questions, and where they follow through.

3️⃣ What do I want people to do next? Your content should point somewhere — even if it’s subtle. Do you want people to book a call? Join your email list? Read a blog? Simply understand your services better? When the next step isn’t clear, people stall — even if they like what you’re sharing. Clear direction doesn’t make your content pushy. It makes it easier to engage.

You don’t need more ideas in January. Answering these questions gives you a framework that makes marketing decisions easier — all year long.

01/05/2026

Momentum doesn’t come from doing more. It comes from knowing what deserves your time and attention.

At the start of a new year, it’s tempting to jump straight into action — new content, new platforms, new ideas. But without a clear sense of direction, that effort often turns into motion without progress.

When your message is focused, your audience understands you faster. When your priorities are defined, decisions get easier. And when your strategy has a clear purpose, consistency stops feeling like a struggle.

Clarity creates momentum because it removes friction. It helps you stop reacting and start choosing what makes sense for your business, not just what’s loud, trending, or expected.

01/02/2026

“Teamwork makes the dream work” might sound a little cheesy — but in business, it’s usually true.

At some point, growth stops being a solo effort. Not because you can’t do it, but because you shouldn’t have to carry everything yourself. Strategy, content, platforms, timing… it adds up quickly.

That’s where the right partnership makes a difference.

At Sisu Social Media, we partner with small and mid-sized businesses that are ready to bring in help and move forward with a clear path and less pressure. We work alongside you to build marketing that’s thoughtful, consistent, and aligned with where your business is going next.

If the new year is the year you stop doing it all alone, we’d love to work alongside you.

📩 Book a discovery call: https://hello.dubsado.com/public/appointment-scheduler/642487de26fea83c0325a09c/schedule

01/01/2026

Wins don’t just feel great. They’re useful when you know how to use them.

Before you map out new goals for next year, take a closer look at what worked this year.

● Notice patterns, not one-off successes: One viral post doesn’t mean much. But if the same topics, formats, or questions kept getting engagement, that’s a pattern worth paying attention to. For example, if your educational posts consistently outperformed videos, that’s a signal about what builds trust with your audience.

● Look at what led your audience to take action: Some of the most valuable results may not have come from your biggest posts. If people mentioned a specific post when they reached out, or took a clear next step after seeing your content, that’s a win worth building on.

● Factor in what was actually realistic: The strategies that matter most are the ones you can maintain. If batching content once a month worked better than posting daily, or if certain formats were easier to keep up with, that’s valuable information for planning next year’s strategy.

Your wins don’t tell you to do more in the new year. They tell you where to focus and what to stop forcing.

12/31/2025

When people think about “wins,” they usually think big — launches, revenue spikes, follower growth. But meaningful progress doesn’t have to look like that.

Sometimes a win is finally understanding what your audience wants to engage with. Sometimes it’s finding a rhythm that makes marketing feel more manageable instead of reactive. Sometimes it’s tightening your message so people stop asking, “Wait, what do you do?”

Those smaller wins matter because they create momentum. They show you what’s working and what’s worth continuing into the new year.

Reflection isn’t about inflating results. It’s about recognizing progress so you can make smarter decisions moving forward.

12/26/2025

You’ve outgrown doing all marketing yourself, and hiring a full, in-house team isn’t realistic, but you still need a strategy and consistency you can trust.

That’s exactly why we built the Brand Growth Package.

This package is designed for businesses ready to outsource their marketing so they can stay focused on day-to-day leadership and growth.

We create your marketing using a researched, nuanced, comprehensive approach that includes:
- Strategy and planning grounded in keyword research and platform insight
- Content creation across blogs, email, and social — built to work together
- Ongoing social media support informed by an audit of your existing efforts
- Strategic advertising based on audience and competitive research
- Monthly reporting and planning to keep goals, performance, and next steps aligned

This isn’t a “set it and forget it” service. We meet monthly, stay in close communication, and look at results to make better decisions, so you understand what’s happening, why it’s happening, and where your marketing plan is headed next.

If you’re ready to move out of the in-between and into a more supported, strategic phase of growth, this is where that shift happens.

📩 Book a consult: https://hello.dubsado.com/public/appointment-scheduler/642487de26fea83c0325a09c/schedule

12/24/2025

2025 didn’t just introduce new tools — it changed how people find and engage with content.

AI became more accessible. Social platforms leaned harder into search. And audience behavior shifted in important ways. The businesses that adapted weren’t necessarily louder they were clearer and more intentional.

Here are four lessons worth carrying into 2026:

1️⃣ Meaningful engagement outperformed reach: What mattered most this year were saves, comments, and DMs - signs that someone actually spent time engaging with the content.

For many small businesses, posts that invited real conversation, answered common client questions, or broke down a specific problem performed better than broad, surface-level content.

2️⃣ Mixed formats performed better than single-format strategies: Short-form video helped new people find your business, but static content, especially carousels, regained traction for education and engagement. These posts were easier to save and revisit, which made them especially effective for service-based businesses.

3️⃣ Clear, searchable content gained an edge: People weren’t just scrolling in 2025; they were searching. That meant posts worked better when they clearly said what they were about, instead of relying on clever captions or inside jokes.

Content that answered straightforward questions like “how does this work?” or “what should I focus on first?” was easier for the right people to find and easier for them to act on.

4️⃣ Consistency came from systems, not motivation: The businesses that found it easier to stay visible weren’t posting more, they were batching, repurposing, and simplifying.

Having 3–5 clear content pillars, a realistic posting cadence, and a repeatable workflow mattered more than daily posting or chasing trends.

If 2025 felt rocky, that’s not failure; it’s feedback. These lessons aren’t about doing more next year. They’re about doing what actually works, on purpose.

12/23/2025

2025 forced a lot of shifts.

Algorithms changed. Search became social. And engagement stopped being passive and started requiring intention.

Accounts with huge followings that used to coast on reach suddenly stalled. Content that felt “fine” stopped getting traction. Meanwhile, the posts that sparked conversation or clearly addressed what people were already searching for quietly outperformed everything else.

If your social media marketing felt harder this year, it wasn’t because you did something wrong, it’s because the landscape changed.

Reflection isn’t about nitpicking every post. It’s about noticing what actually supported your business and what didn’t land the way you expected. The clarity you get from that reflection is what turns a reactive year into a strategic one.

This week, we’re looking back at what this year taught small business owners so you can move into the new year with intention instead of guesswork.

Address

Redmond, WA
98052

Opening Hours

Monday	8am - 5pm
Tuesday	8am - 5:15pm
Wednesday	8am - 5pm
Thursday	8am - 5pm
Friday	8am - 5pm

Website

https://www.sisusocialmedia.com/

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