Controversial opinion: "Going viral" is a terrible goal. Why? Because it doesn't really mean anything. It doesn't actually DO anything for your business.
Is it a good feeling? Absolutely. Will it help you gain followers? Probably. Will those followers be your target audience? Maybe. Maybe not.
Here are some better goals to focus on for your business's social:
1. Increase brand awareness
2. Build a community
3. Increase website traffic
4. Generate leads
Focus on building meaningful connections through your social media, and remember that when you create content for EVERYONE you're creating content for NO ONE!
It's great that your business is thriving, and I love that for you, but social media is not just about generating new business.
Social media serves LOTS of different purposes, like:
✨️ Building brand awareness
✨️ Nurturing relationships with existing clients and referral partners
✨️ Building brand loyalty
✨️ Serving as a portfolio or resource for clients
✨️ Targeting the clients you actually WANT
✨️ Establishing you as a thought leader in your industry
✨️ Setting you apart from competitors
✨️ So so much more
You may not want to hear this, but social media is a non-negotiable for your small business. If you're not leveraging social media, you will get left behind. You will miss out on potential clients and business. BUT it doesn't have to be stressful. Send me a message to find out how you can leverage social for your business!
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#socialmediaforsmallbusiness #raleighmarketing #oakcitymarketing
This chatGPT hack just saved me SO MUCH TIME. Was this helpful for you? What prompts have you found helpful with ChatGPT? Let me know in the comments! 👇
Have you had the chance to check out Animal Edventures Sanctuary, Inc.in Coats, NC yet? Take a break from the craziness of life and find serenity in this incredible animal sanctuary!
If you don't have Memorial Day plans yet, they're open! Pack up the fam and head out to Animal Edventures!
#PSA It's okay to take a break!! I have been STRUGGLING lately, and I know I'm not the only one. Hopefully, this message finds someone who needs it. Please, please take care of yourself friends.
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#smallbusinessowner #mentalhealthmatters #prioritizehealth #selfcare #Raleighnc
What does a social media manager even do? Well...A LOT!
🌰 Strategy
🌰 Social Media Management
🌰 Paid Social Media Advertising
🌰 Content Capturing & Creation
🌰 Copywriting
🌰 Analytics & Research
🌰 & More!
Oak City Marketing is your turn key solution to all things social media! Send me a message, and let's talk about how we can take your brand to the next level!
📸 Ripptowne Photography
Other people's opinion of you is none of your business. Your business is your business. So do what you gotta do to make it grow!! Don't let fear of the haters stop you from growing.
You are valuable!!! Share that value with the world 💕
Wanna hear a secret? Most people have no idea where to start with social media for their business. This is normal!! Why is that? Because you're trying to read the label from inside the jar!
Starting with FAQ type questions is a great way to get the juices flowing with your content. Sometimes as experts, we just struggle to get back to the basics of what we do because we do it everyday...and SPOILER ALERT...you ARE an expert. You just might need a little help from outside the jar to get the ball rolling.
Need some help coming up with content ideas for your business? Send me a message!
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#contentcreation #contentideas #socialmediaforsmallbusiness #socialmediamarketing #reelideas #ncmarketing #ncsmallbusiness #raleighdurham #oakcitymarketing
I'm gonna keep it real with y'all. I'm really doo doo at leading my example when it comes to social media. How can I expect my clients to overcome their fear of putting themselves out there on social media if i can't even get over my own fear? So I'm doing the dang thing. I'm putting myself out there. Even if I can only help ONE business owner, it's worth it.
What stops you from posting for your business on social? Is it fear? Is it something else? Let me know in the comments!
PLEASE just tell me what you want 😭😭
The algorithm has been killing me the past few days. If you've noticed a drop in reach, you're not alone. This is why experimenting with different kinds of content is SO important. Onwards and upwards!
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#socialmediamanager #whatdoyouwant #yourekillingmesmalls
Imitation is the best form of flattery 🤣🤣
Got to grab coffee with my homie @jessie_fausnaugh at @luckytreeraleigh this morning! Hands down some of the best coffee you'll find in the Raleigh area. They also have some fantastic vegan treats and a gallery of local art. Check them out!
#localcoffee #locallyowned #womanownedbusiness #supportlocal #coffeeshop #raleighfoodies #coffeelover #shoplocal #Raleighnc #oakcitymarketing
So pumped I got to do a tour of @half.a.barn.farm today! They are your one-stop-shop for gaining food independence.
They offer:
🌿 Classes
🌿 1 on 1 lessons
🌿 Tours
🌿 Free Consultations
🌿 Raised Garden Beds
🌿 Chicken Coops
🌿 & more!
Psyched we have something like this in our area, and I can't wait to go back!
#backyardfarm #backyardgardening #Garden #livestock #foodindependence #sustainablefarming #sustainableliving #wakeforest #ncfarm #halfabarnfarm
Don't become a victim of scams on social media! If you manage a Facebook or Instagram page, this video is for you. Learn to spot red flags 🚩🚩 and keep your page protected!
Calling all business owners 📣
If you are struggling to find time to post for your business, but don't know how to use Meta Business Manager yet, give this video a watch.
In this video I show you how to use Meta Business Manager to create and schedule posts.
NOTE: Watch this video in full screen mode!!
I would love to hear what else you guys would like to learn! If you have any questions, leave them in the comments 👇
These videos were captured literally STEPS away from @onesouthluminasuiteswb. When I tell yall this is the PERFECT location...I mean ✨️perfect✨️
#onesouthluminasuites #wrightsville #beachvibes #beachvacation #northcarolinabeaches #ncvacation #eastcoastbeaches #ncmarketing #marketingagency #creativecontent #authenticengagement #raleighsmallbusiness
Been thinking about starting a small business? Here are 3 truths to help you get started!
#smallbusiness #entrepreneur #entrepreneurship #startingabusiness #marketing #socialmediamarketing #socialmediaforsmallbusiness #smallbusinesstips #raleighnc #oakcitymarketing
Check out this awesome illustration from Justin! Wanna learn more about indoor air quality? Follow @greenhomesolutionsraleigh!
#moldremediation #indoorairquality #socialmediaforsmallbusiness #digitalmarketing #smallbusiness #fuquayvarina #raleighnc #greenhomesolutions #oakcitymarketing
Had a blast capturing some content with Justin Crawford, owner of @greenhomesolutionsraleigh! Give them a follow to check out their upcoming video series "Live from my Crawl Space." Justin has an absolutely wealth of knowledge and is just an all-around great guy. Learn a little something new and breathe easy knowing Green Home Solutions is on your side!
#moldremediation #crawlspaceencapsulation #ductcleaning #probiotictreatment #indoorairquality #marketing #socialmediaforsmallbusiness #socialmediamarketing #raleighnc #oakcitymarketing
I know I may be a little biased...but Catalan Tapas Bar is ✨️the spot✨️