Solopreneurs, are you ready to stop playing small? PR isn’t just for big brands—it’s your strategy for growth. 🔥 Tip #1: Got a sales funnel? A free offer is key to growing your email list. Tip #2: Do you know exactly what your brand stands for? Write a thought-leadership book that solves your audience’s problems and establishes you as an expert. Are you ready to level up? Watch this podcast with Mick Hunt and start building your authority today! #SolopreneurStrategy #PROnABudget #ThoughtLeadership #EmailListBuilding #BrandClarity #ModernLeadership #LaurenCobello #MarketingTips #BuildingYourBrand
Solopreneurs, are you ready to stop playing small? PR isn’t just for big brands—it’s your strategy for growth. 🔥 Tip #1: Got a sales funnel? A free offer is key to growing your email list. Tip #2: Do you know exactly what your brand stands for? Write a thought-leadership book that solves your audience’s problems and establishes you as an expert. Are you ready to level up? Watch this podcast with Mick Hunt and start building your authority today! #SolopreneurStrategy #PROnABudget #ThoughtLeadership #EmailListBuilding #BrandClarity #ModernLeadership #LaurenCobello #MarketingTips #BuildingYourBrand
Solopreneurs, are you ready to stop playing small? PR isn’t just for big brands—it’s your strategy for growth. 🔥 Tip #1: Got a sales funnel? A free offer is key to growing your email list. Tip #2: Do you know exactly what your brand stands for? Write a thought-leadership book that solves your audience’s problems and establishes you as an expert. Are you ready to level up? Watch this podcast with Mick Hunt and start building your authority today! #SolopreneurStrategy #PROnABudget #ThoughtLeadership #EmailListBuilding #BrandClarity #ModernLeadership #LaurenCobello #MarketingTips #BuildingYourBrand
Solopreneurs, are you ready to stop playing small? PR isn’t just for big brands—it’s your strategy for growth. 🔥 Tip #1: Got a sales funnel? A free offer is key to growing your email list. Tip #2: Do you know exactly what your brand stands for? Write a thought-leadership book that solves your audience’s problems and establishes you as an expert. Are you ready to level up? Watch this podcast with Mick Hunt and start building your authority today! #SolopreneurStrategy #PROnABudget #ThoughtLeadership #EmailListBuilding #BrandClarity #ModernLeadership #LaurenCobello #MarketingTips #BuildingYourBrand
I’ll never forget when I shared my ‘bridge collapse’ story with the audience at PRSA ICONS Event, a moment my team has dubbed my ‘specialty.’ We were in the middle of crafting pitches, and suddenly, breaking news hit about a bridge collapse. I immediately turned to my team and said, ‘We have to pivot—this story changes everything!’The team’s reaction? Priceless. 😄 A few groans, some laughter, and then someone chimed in, ‘Lauren, they represent personal finance, not bridges!’ To me, that’s the magic of PR. It’s not just about pushing out stories; it’s about making our clients relevant in real-time, even when they’re competing for those precious minutes of attention.
I’m all in when I represent a client at Leverage with Media PR. But what does that mean? It’s about truly understanding what makes each brand unique—their culture, their story, their vision. I don’t just want to hear about it; I want to experience it. That’s why, when I started working with Samael A. Tejada and Liquivida, I didn’t just help promote the brand—I went through the Vida Journey myself. 💧When I began, I was recovering from surgery, struggling with blood clots in my lungs, and relying on blood thinners. I had gained weight, felt drained, and could barely move off the couch to take care of my four kids. I was sick—both physically and mentally. Then, I dove headfirst into Liquivida’s wellness process. The transformation was not just physical—it was life-changing. Look at my before and after pictures. I didn’t just lose weight; I regained my health, my energy, and my confidence. I become a personal fan, friend, and cheerleader for my client. Because I believe in their products and their stories as I’ve lived through them. Thank you, Sam, and the Liquivida family, for literally changing my life. Here’s to continuing this journey and helping others experience the same health and vitality. #Liquivida #ClientSuccess
People often ask me, “What’s the secret to staying on national television for 15 years?” The truth is, there’s no secret—it’s all about strategy. 📈People want the easy pill, but they don’t see the years of strategy that it takes to get to where you want to be.Instead of searching for shortcuts, focus on building a strategy. Here are my top two tips for becoming the go-to thought leader in your industry: 1️⃣ Write a thought leadership book. This book should represent the end goal of where you want your business to go. It’s your legacy in print. 📕 2️⃣ Invest in high-quality PR. Not the paid PR but the kind that positions you as a strategic thought leader. 🎥 Success isn’t a secret, it’s a strategy—start building yours now. #ThoughtLeadership #Strategy #PR #Leadership #NationalTV #storytelling #EntrepreneurJourney #LeverageWithMediaPR #facebookreelsviral
What a whirlwind day! ✈️💥 Started at 4:30am, took a quick 30-minute flight to NYC, and swapped the Uber for a helicopter ride into the city! 🚁 We headed straight to Good Morning America with my incredible client, Jarek Tadla, and made some major moves. From GMA to a billboard in Times Square, to a lunch with the girls from my team—my heart is full and so grateful for the magic that happens when you hustle with passion. Stay tuned, because Jarek’s segment is going to be epic when it airs today! 💪 #GoodMorningAmerica #NYC #HelicopterRide #TimesSquare #PRLife #StayTuned #LeverageWithMediaPR
What a whirlwind day! ✈️💥 Started at 4:30am, took a quick 30-minute flight to NYC, and swapped the Uber for a helicopter ride into the city! 🚁 We headed straight to Good Morning America with my incredible client, Jarek Tadla, and made some major moves. From GMA to a billboard in Times Square, to a lunch with the girls from my team—my heart is full and so grateful for the magic that happens when you hustle with passion. Stay tuned, because Jarek’s segment is going to be epic when it airs today! 💪 #GoodMorningAmerica #NYC #HelicopterRide #TimesSquare #PRLife #StayTuned #LeverageWithMediaPR
What a whirlwind day! ✈️💥 Started at 4:30am, took a quick 30-minute flight to NYC, and swapped the Uber for a helicopter ride into the city! 🚁 We headed straight to Good Morning America with my incredible client, Jarek Tadla, and made some major moves. From GMA to a billboard in Times Square, to a lunch with the girls from my team—my heart is full and so grateful for the magic that happens when you hustle with passion. Stay tuned, because Jarek’s segment is going to be epic when it airs today! 💪 #GoodMorningAmerica #NYC #HelicopterRide #TimesSquare #PRLife #StayTuned #LeverageWithMediaPR
Kicking off Day 1 at Vibe 2024, an incredible event put on by the American IV Association! 🎉 I’m thrilled to be here representing our amazing clients, all of whom will be speaking at the event.I’ll be diving into one of my favorite topics—personal branding and PR. I’ll be sharing insights on how to strategically position your CEO as the face of your company, especially in the health and wellness industry. Can’t wait to learn, connect, and grow alongside some of the top medical professionals in the world. Let’s make it a great day! #Vibe2024 #PRPower #PersonalBranding #HealthAndWellness #BostonEvent #LeveragewithMediaPR
Life is like juggling a series of balls, but not all of them are the same. Some are made of glass, representing the most important aspects of our lives—like spending time with loved ones, achieving our financial goals, and ensuring our basic needs are met. These are the balls we can’t afford to drop because the consequences would be significant. On the other hand, some balls are made of plastic—representing the smaller, less critical tasks and expectations that we often feel pressured to maintain. These are the areas where we can allow ourselves some flexibility, knowing that letting them slip a little won’t cause lasting harm. The plastic balls will bounce back.As leaders and influencers, it’s essential to identify which aspects of our lives are glass and which are plastic. By focusing on what truly matters and letting go of the less critical things, we can maintain balance and peace of mind. Remember, it’s okay to let some things drop—they’ll bounce back when needed. Prioritize wisely and embrace the imperfections that come with it. 🙏 #LifeBalance #Leadership #Prioritization #EmbraceImperfection #LeverageWithMediaPR
