Bombtrack Media

11/01/2024

What can podcasters and content creators learn from Donald Trump’s guest appearance on The Joe Rogan Experience that’s led to 42 MILLION views in a week? Turns out..a lot.

09/13/2024

"Working with Jason has been great! He's super-friendly, very responsive, and the communication using Slack was easy and on point - especially with some of the last-minute things that came up on recording days. Jason is easy to work with and made the whole process simple and fun. I had a lot of questions and Jason was very helpful, answering them all and flattening the learning curve."

This is from my mom.

Just kidding, this is straight from the mouth of Erin Marks, Marketing Director at Precise, Inc.

Over the past few months, I’ve had the pleasure of working with Erin, Pete Mansmann, and the rest of their team to create the first season of their new podcast, known as Data Discourse.

Precise Inc. has built a solid foundation for their show to grow, kicking things off with five episodes highlighting the core specialties they perform as they help other law firms with the always-changing aspects of mobile forensics and e-discovery.

Earlier this week, I had the pleasure of sitting down with Pete and Erin on a special episode of Let’s Blow This Up to learn about their experience building a podcast for the first time.

They also share what it was like to partner with yours truly on this project.

If you’re considering bringing a brand podcast into your marketing strategies, I recommend checking out this episode and discovering how my process at Bombtrack Media simplifies your efforts and makes everything turn-key.

Check out the audio, video, and examples of what I created for Precise below!

Get an inside look at the making of a podcast with Bombtrack Media, courtesy of the team at Precise, Inc., as well as examples of our project work.

09/12/2024

The "5 Things Your Podcast Doesn't Need" series rolls on and today, in Part 4, we are taking a slight detour away from the attention spans of your listeners and focusing on an item that many podcasts feature, but don't necessarily need.

As podcasting has evolved, many things have changed and become available to this medium. One of them is the ease in which we can access podcast content on our devices.

Back in the day, the term "PODcast" was literal because you uploaded "internet radio episodes" to your iPod and consumed at will. This was a newfangled thing (as was downloading music onto a portable rectangle), and many shows featured the word "podcast" so people knew what they were accesssing.

Today, the question needs to be asked: Does the word "podcast" still need to be used?

I'm exploring this and more in today's episode. Enjoy!

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09/05/2024

In Part 1 of this 5-part series, I shared some scary numbers regarding the attention span of adults in 2024 and why this is important for podcast creators to consider when laying out their content.

I'm building upon those points in Part 2 today as I share another item your podcast episodes don't need and, ultimately, diminishes your listener's experience if you do it too much.

This particular item can:

- Put more work on your plate
- Take more time than it's worth
- Make things awkward for your guest
- Accomplish more if the guest does it themselves

Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/6538928351477760

09/04/2024

Since first becoming a thing over 20 years ago, podcasts have evolved in numerous ways. From methods of production to repurposing to actual content that makes up the shows you love, creators have embarked on a wild journey to connect you to their brands through this incredible, constantly-growing medium.

As you put your content together, there are some items you may hear on other podcasts that you want to include...and, just as much, some items you don't.

Over the course of the next five episodes of Podcast Theory, I'm going to share some items you've undoubtedly heard on other podcasts (or potentially included in your own production) and let you know why your podcast will better serve your listeners if you DON'T include these things going forward.

In this episode, you'll discover how you can get your listeners to the heart of your content in a fast, efficient way while saving yourself time as well.

Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/6538928351477760