Manley Films

03/20/2024

From a childhood love for storytelling to spearheading Manley Creative, our CEO, Jim Manley, understands the impact of sharing powerful stories. Georgann Yara's recent feature echoes Jim's journey from getting his start in the news industry, to the early days of our agency.

For AZ Central subscribers, view the story here: https://bit.ly/3TFMBzh

03/13/2024

Video editing is more than just fancy effects and color grading – it's about evoking powerful emotions to captivate your audience. Learn from our post-production team about how editing services can elevate your brand to new heights.

Check out our services: https://bit.ly/49rGqEk

02/20/2024

With Manley Creative by your side, you gain access to a wealth of expertise that will elevate your brand at every turn. Think of us as your secret weapon, always there to make you shine.

Learn more about our partnership with Erica:
https://bit.ly/45IZ4G2

02/17/2024

Keep your finger on the pulse with our social listening expertise. From trend-spotting to community engagement, we offer social listening services that empower your brand to resonate in the digital space. 🎧

https://bit.ly/42Gc5iH

02/15/2024

AI drives efficiency – but can it drive creativity? Our thoughts, now on the blog ➡️

https://bit.ly/3UDtOoX

In the fast-evolving world of marketing, Artificial Intelligence (AI) has become a buzzword synonymous with efficiency and innovation. At Manley Creative, we’re active participants in this digital transformation, seeing firsthand how AI can revolutionize productivity and collaboration. It’s cruc...

02/13/2024

Highly-regulated industry with restrictions on what you can and can't say in marketing? We've got a way to break through the noise. Just ask Nicole Stewart how storytelling in regulated industries can not only comply with strict guidelines but also captivate and resonate with audiences in a big way.

https://bit.ly/3ujWpoR

02/08/2024

With the biggest game of the year around the corner, it's not just about the clash on the field - it's also a battle of the brands.

Every year, we get a handful of themes that take over the ad breaks. From humor to sentimental, we've seen it all. But what are we expecting to see this year?

We're running through our predictions in our latest article.

As we all eagerly anticipate the Super Bowl, we can’t help but speculate about the commercials we’re about to see. It’s like a window into our collective psyche, isn’t it? Each year, these ads tell us a little something about where we stand as a society, and this year is shaping up to be par...

02/02/2024

A new partnership is underway. We're thrilled to begin our digital marketing work with our friends at Deloitte.

https://manleycreative.com/

02/01/2024

Our CEO Jim Manley joined Mark Asher on Money Radio 1510 to talk Business for Breakfast and share a bit about how Manley Creative has grown over the last 18 years. Tune in for some good stories and insight into where we're headed next.

https://bit.ly/3OiC4qH

01/19/2024

If there's one thing to know about Manley Creative, it's that we'll always get the job done. Choose partners who stand by your side and bring forward great work. Choose Manley Creative.

https://manleycreative.com/

01/11/2024

We're here to make your day easy. Just ask Ben Brown, Creative Director at Willscot, Mobile Mini.

https://bit.ly/4aFXpUu

01/04/2024

To kick off our new year, we wanted to highlight the man who started it all – our CEO Jim Manley!

Q: What key lessons from the early photojournalism days have you carried with you into your role as CEO of Manley Creative?

A: A few things.

1-Be overprepared. What we do is supposed to be fun, for the most part. I've found that when the team is overprepared, things go more smoothly and the day is much more enjoyable...not just for us but for our valued clients as well.

2-Absorb the moment. I've been so lucky to be in a profession where I get to tell the stories of incredible people and awesome companies. I never take that for granted and I make it a point to embrace and remember every moment.

3-Listen and learn. I talk...a lot. But, I learned a long time ago that listening to others, understanding them, and learning from them is the most important part of a conversation.

4-It takes a team.

Q: How do you approach building and nurturing a team of creative professionals at Manley Creative, and what do you believe sets your team apart in the industry?

A: Like any successful business or sports team, everyone needs to be rowing in the same direction. Additionally, the team will continuously improve when they are open to new ideas, swallow their egos, consistently deliver quality, and take time to recharge.

I also strongly believe getting together as a team to develop and implement a set of core values and a core purpose is essential in nurturing a team of professionals. Everyone in our company knows and lives our 4 core values (at work and at home): Wear Everyone's Shoes, Ready for The Curve, Be Present, and Make Everything Better. And our core purpose: Genuinely caring about our clients, our clients, and our communities.

Q: We've talked about your professional journey, but I'm curious about your interests outside of work. Are there any hobbies or activities that you're particularly passionate about, and how do they bring balance to your role as CEO?

A: When I'm not at work, I do many things that help bring balance to my work role.

1-I play music with my family and/or my band. I've been playing piano, guitar, and singing since I was 5 years old. I have a saying I like to repeat from time to time: Where words fail, music speaks

2-Traveling with my family.

3-Exercise.

4-Going to concerts with my wife.

5-Doing things with the various non-profits I'm involved with. I'm currently the chairman of The Phoenix Theatre Company and we're smack dab in the middle of a $30M expansion.

6-Doing NYT crosswords.

7-Watching sports with my friends or just hanging out and chatting about life.

8-Listening to books about business and life. The Anatomy of Peace is my favorite book and I also enjoy a lot of books by Jim Collins.

Meet the Manley Creative team: https://manleycreative.com/meet-the-team

01/03/2024

Allow MD Helicopters to reintroduce themselves.

Brand storytelling is our passion, and we're honored to have been selected to partner with Ashley Sanchez and the MD Helicopters team to bring a fresh vision to this organization. Hear from Ashley about her problem, vision and how we worked together to make some magic.

https://bit.ly/3vn7tBC

12/29/2023

The world of podcast marketing is booming. Learn how the surge in listenership and deep engagement are shaping podcasts into a vital marketing tool. Stay ahead of the curve in digital marketing with these insights, gathered just for you.

Understanding The Podcast Landscape  As we inch closer to 2024, we’re noticing a hike in interest in podcast marketing. This shift is more than just a fleeting trend– it’s a result of the change in the way audiences are consuming. As we gear up for the new year, let’s explore why podcast ma...

12/21/2023

Our job is to make you look good. Every project, every deliverable, every time. Curious how we do it? Get in touch today.

https://manleycreative.com/

12/19/2023

Lights, camera, action 🎥

Take a sneak peek behind-the-scenes with our latest shoot for Blue Cross Blue Shield of Arizona for their Body by Jake series, promoting accessible ways for getting your body moving and staying healthy. Can you take a guess what Jake is talking about in this shot?

12/12/2023

Behind every polished video, is a set-up that brings your best story to light. From audio to visual, we take every production to the next level.

Lean about our creative services: https://manleycreative.com/services/creative

12/04/2023

We're always looking for ways to raise the bar, and that starts with our COO, Rich Beissel. With a long road of creative excellence, Rich shares a bit about his experience to date and approach to leading the team. Get to know Rich!

Q: Let's rewind a bit. Can you take us back to the early days of your career? What initially drew you to the creative field?

A: I got into the creative field by chance. At the time, I was a sophomore without a major and decided to follow a friend of mine down to the student station at ASU on the way to lunch one day. While down there, I found out that I was able to use cool video editing and camera equipment whenever I wanted. That seemed a lot more appealing to me than a career in accounting or sales. Thus a career was born.

Q: What’s your approach to maintaining high standards of quality throughout the creative process, from conceptualization to final delivery?

A: My approach is to make sure I hit two things.

Make sure whatever myself or my team puts out reflects what our client was requesting. If we are not fulfilling the clients needs, then the project is a failure.
I never want to put out just good enough. The goal for every project is to put out the best product possible with the given scope of the project. If you aren't always giving your client or yourself the best effort possible, then it's not good enough.

Q: If you could switch roles with anyone on the Manley Creative team for a day, who would it be and why? What do you think you'd enjoy most about stepping into their shoes for a day?

A: If I could switch roles with anyone at Manley Creative it would be our lead editor Zack Bender. I'm constantly in awe of his talent in every facet of editing, and I'd love to have a day that combines his skills, and my joy for everything creative.

Meet the team: https://manleycreative.com/meet-the-team

11/30/2023

Go behind the curtain with one of our brand builders, Director of Photography Courtney Pedroza. She brings magic to each and every client set, from setting the vision up front to making everyone comfortable in front of the camera. Can you guess her favorite joke to drop on set?

Check out our photography portfolio: https://bit.ly/3T6klGh

11/29/2023

The texts we love to see. We are honored to partner with The Phoenix Theatre Company to bring their events to life.
Learn more about our 5-star partnerships: https://manleycreative.com/

11/29/2023

Culturally responsive advertising isn't just good ethics—it's good business. Learn the strategies that will help you connect with your diverse audience and why it's crucial for your brand to embrace inclusivity and acknowledge your audience authentically.

https://bit.ly/47vuTTn

11/14/2023

We call our process of operations "The Manley Way", and it always starts – and ends – with these four words. From onboarding to final wrap, we're always big believers of listening to your challenges before assigning solutions, as well as taking any and all feedback to continue improving results.

Check out the seven steps of our legendary Manley Way. https://manleycreative.com/about

11/13/2023

Lead Producer, Jeff Dykhuizen, not only has great taste in filmmaking and creative arts – his midnight snack order isn't half bad, either. Meet Jeff!

https://manleycreative.com/meet-the-team

11/10/2023

Partners that are so in sync with your business, that it feels like they're part of your team. That's the level of service we strive for day in and day out with our clients.

Which services would be most valuable to add to your team? Check out what we do here: https://manleycreative.com/services

11/09/2023

When it comes to digital marketing, Hillary Applegate is our go-to expert. From aerospace to guacamole, there aren't too many industries she hasn't worked in. We're always learning from her and had to ask a few questions to share with you all about her journey thus far.

Q: In the fast-paced world of digital marketing, staying inspired is crucial. How do you keep your creativity flowing and stay up to date with industry trends that can inform your strategies?

A: By surrounding myself with talented people, of course! Independent research is helpful, but working with other digital practitioners helps me pause to look at things differently – whether it’s rethinking how we build out an omnichannel campaign or where we show up on social media.

Q: What's a pivotal moment or learning experience from your past that significantly shaped your path and perspective in marketing?

A: My ideas that have flopped have paved the way for some of the most breakthrough moments in my marketing career. Learning to be okay with trial and error, especially in an ever-changing field, has allowed me to be quicker to adapt and offer better solutions for our clients compared to the standard cookie-cutter marketing.

Q: Content marketing plays a significant role in establishing thought leadership and building trust. How do you develop and implement content strategies that position our B2B clients as reliable sources of information within their industries?

A: People build trust in people. I think that one of the biggest B2B misconceptions is that you must be corporate… or in other words, stale. At the end of the day, humans are making these buying decisions. Content marketing allows for the real people behind these companies to shine in their own unique ways. When we partner with clients to break them out of that outdated mentality of B2B marketing, it paves the way for more meaningful and valuable information for everyone.

Meet the team at Manley Creative: https://manleycreative.com/meet-the-team

11/03/2023

After a fateful encounter with a local cult, Bradley is brought to the front door of their figure of worship: a mystical, powerful, somewhat reluctant Seer. With his help, Bradley unlocks the mysteries of his fate, decodes the secrets of his future –– and most importantly, discovers the virtues of mundanity.

Introducing “The Seer”, a short film produced by Manley Creative, starring Jacob Cano, Michael Margetis, Johnny Kalita, Stephen George, and John Ennis.

Out now.

https://bit.ly/3siwrkm

11/02/2023

As a creative agency, we know how valuable the arts are. The transformation taking place at The Phoenix Theatre Company will bring people together to laugh, cry, and build new memories over a shared love of storytelling. With our own Jim Manley as President of the Board at The Phoenix Theatre, we couldn't be more proud.

Curious about the renovation? Dive in here: https://bit.ly/3S5NaCc

10/31/2023

What do you get when you combine operational excellence with creative skillsets galore? Michael Kneller. Not only is our Systems Director the one who keeps our technology running and efficient for clients - Michael is also a talented creator, writing and directing our latest short film "The Seer". Get to know Michael below!

As someone who wears multiple hats and manages various aspects of the agency, including IT systems and office management, how do you effectively stay organized and prioritize multiple requests to ensure each task receives the attention it deserves?

- Keeping organized while managing such a variety of systems and user needs can be challenging, not unlike playing "keep-it-up" with a hundred balloons. Over a cactus field. And the balloons have people in them, and expensive computers.

I find it extremely important to have a strict queuing system for requests, tasks, and overarching projects. Creating several easy pathways for users to communicate their support needs helps me organize, prioritize and focus on the most pertinent issues at hand.

Looking ahead, what technological trends do you see shaping the future of Manley Creative, and how do you plan to prepare the team for those changes?

- I think it’s already become clear to most people that most businesses, Manley included, are going to be heavily influenced by this confluence of emerging technologies that are getting tons of buzz right now. Artificial intelligence will no doubt reshape content creation and predictive analytics, while augmented and virtual reality will revolutionize storytelling and experiential marketing. Any presentation you'll see on the emergence of these technologies invariably hit three bullet points: 1. They're amazing. 2. They're scary. And 3. Get ready.

To ensure we’re prepared, we're investing in continuous training and research in technical innovations, fostering a culture of adaptability and innovation within our business, and focusing on a deep understanding of data ethics and responsible AI to ensure our campaigns are not just technologically advanced, but also socially responsible, with a people-before-profits mentality.

10/26/2023

After a fateful encounter with a local cult, Bradley is brought to the front door of their figure of worship: a mystical, powerful, somewhat reluctant Seer. With his help, Bradley unlocks the mysteries of his fate, decodes the secrets of his future –– and most importantly, discovers the virtues of mundanity.

Watch our short film "The Seer", out at 12PM 10/27. https://bit.ly/3tPI1n

10/25/2023

You have challenges, we bring solutions. Hear from Erica Brinker on the quality that Manley Creative brings to the table time and time again.

2024 is around the corner. Let's tackle your problems together.
https://manleycreative.com/