New Canaan Advertiser

New Canaan Advertiser Your leader in New Canaan news, sports, business and community coverage since 1908. As an advertising medium there will be no better in the town. It always has.

Since 1908, the New Canaan Advertiser has been serving the residents and businesses of New Canaan, Conn., as a weekly forum for news, opinions and advertisements. In 2005, we launched NCAdvertiser.com, the first news and information site focusing entirely on New Canaan.

“We issue today the first number of The Advertiser, at present a small paper, which will be printed every Saturday morning and d

elivered to the homes of its readers,” read a note from founder and publisher John E. Hersam in the Saturday, July 25, 1908, edition. “The Advertiser will contain as much of the news in brief and items of interest so far as our limits will allow as may seem suitable for our modest plan. We mean to progress and not remain in the same old rut year in and year out and hope our readers will take to it kindly while yet in its infancy. In due time it is our intention to enlarge The Advertiser.”

With those words more than a centruy ago, John E. Hersam began a legacy those who publish the Advertiser strive to continue today. There have been changes: The paper is delivered Thursday, and no longer is type set by hand. It has a daily — often hourly — feel at NCAdvertiser.com, which updates regularly as news happens in and around New Canaan. But the mission remains the same. Put out a newspaper —and website — that contains news and items of interest, and an advertising medium bettered by none. The Advertiser has progressed, and worked to not get caught in the same rut year in and year out. There have been new looks, new voices and new approaches. Keeping with John E. Hersam’s motto, “Grow or Go,” and that first-day’s pledge to enlarge the Advertiser, the newspaper has expanded from single sheet to broad sheet, embraced new technology, including New Canaan’s first news and information website, and using social media such as Twitter and Facebook to quickly deliver the news to those who want — wherever they are. The business responsible for the New Canaan Advertiser has blossomed from a one-town, one-newspaper venture, first to Darien, then merging with the five-newspaper Acorn Press, and then, in 2007, acquiring another 11 newspapers, five shoppers and two printing plants. Yet through it all, the focus of the Advertiser has remained on the place of its birth — New Canaan. And so it shall remain. Great pride is taken in doing journalistic duty, while at the same time being involved in other aspects of community life. Community is what makes the Advertiser. It was born because a segment of the community was neglected. It grew as an inclusive publication. It matured as more issues developed, and more agencies and organizations sought to reach the public through its pages. It grows stronger as it serves as a hub of New Canaan, the spokes that reach the outer circle holding it steady, as it remains centered and keeps them on track. Much as a hub and a wheel are interdependent, so too are the newspaper and its community. If the community is no longer well-rounded, or worse, separated from its hub, it will wobble off track. If the hub loses center, the wheel around it will collapse. The Hersam family has been a constant, steering the Advertiser through good times and bad, and into new eras as publishing evolves. Each such change has allowed for the inclusion of more information, later news and more attractive presentation. The staff has remained more constant than at many media outlets, learning about the community, becoming part of it, often being embraced by it. It is up to journalists current and future to tend to the Advertiser, to do the sometimes unseen work that keeps it strong and focused on its task and its hometown. It’s often said around the newsroom that the newspaper belongs to its readers. It always will.

Less than 24 hours after the ban started, TikTok came back online on Sunday.
01/20/2025

Less than 24 hours after the ban started, TikTok came back online on Sunday.

Connecticut influencers and small businesses rejoiced at the app's return after a brief TikTok ban in the United States.

From schools to banks, here's what will be closed on Monday on Martin Luther King Jr. Day and Inauguration Day.
01/19/2025

From schools to banks, here's what will be closed on Monday on Martin Luther King Jr. Day and Inauguration Day.

Several public agencies, federal offices and schools will close to honor Martin Luther King Jr. on Monday, coinciding with Trump's Inauguration Day.

The morning show visited Wooster Street to learn more about the world of apizza, Frank Pepe and how many presidents Sall...
01/18/2025

The morning show visited Wooster Street to learn more about the world of apizza, Frank Pepe and how many presidents Sally's Apizza has turned away.

New Haven pizzerias Frank Pepe Pizzeria Napoletana and Sally's Apizza were featured on CBS Saturday Morning's "The Dish."

From Jacob's Pickles to Knot Norm's, here are the top restaurants in the Norwalk area for 2025, according to Connecticut...
01/18/2025

From Jacob's Pickles to Knot Norm's, here are the top restaurants in the Norwalk area for 2025, according to Connecticut Magazine experts.

Dilly Duck Shop, Walrus Alley and BarTaco were named among the top restaurants in the Norwalk area for 2025, according to Connecticut Magazine experts.

A youth basketball coach in Windham who hit a parent with his car hadn't had a background check.
01/18/2025

A youth basketball coach in Windham who hit a parent with his car hadn't had a background check.

A youth basketball coach in Windham with a long criminal record ran over a parent with his car. The town says he didn't undergo a background check.

Connecticut lawmakers on the Higher Education Committee voted unanimously Thursday to draft legislation aimed at prevent...
01/18/2025

Connecticut lawmakers on the Higher Education Committee voted unanimously Thursday to draft legislation aimed at preventing college officials from spending public funds on questionable expenses.

Connecticut lawmakers on the Higher Education Committee voted to draft legislation aimed at preventing questionable spending by public college officials.

One of the winners is yet to claim their $150,000 in winnings from the Powerball drawing on Jan. 11.
01/17/2025

One of the winners is yet to claim their $150,000 in winnings from the Powerball drawing on Jan. 11.

Two Connecticut Lottery tickets won big prizes in recent Powerball drawings. A Windsor Locks resident claimed $100,000 in winnings, and another won $150,000.

One Connecticut TikTok influencer already has a growing following on a different Chinese-owned app.
01/17/2025

One Connecticut TikTok influencer already has a growing following on a different Chinese-owned app.

The Chinese app Xiaohongshu, referred to as RedNote by TikTok creators, became the top downloaded app in the U.S. this week.

The man was arrested in connection with an argument that happened between the two men during the game, police say.
01/17/2025

The man was arrested in connection with an argument that happened between the two men during the game, police say.

A Columbia man hit by a car police say was driven by Windham's girls basketball coach after a game last week also had been arrested, CT state police say.

Some of the 13 Connecticut residents who have been charged in the Jan. 6 Capitol riot may receive a pardon once Donald T...
01/17/2025

Some of the 13 Connecticut residents who have been charged in the Jan. 6 Capitol riot may receive a pardon once Donald Trump takes office on Monday.

A total of 13 Connecticut residents were arrested in the Jan. 6 riot at the U.S. Capitol and some of them may receive a pardon when Donald Trump takes office.

Comparing the time and cost of cars, trains and planes from Hartford to JFK in New York.
01/17/2025

Comparing the time and cost of cars, trains and planes from Hartford to JFK in New York.

"You’re going to have people who want fences and walls,” a school safety experts says. “It becomes difficult when emotio...
01/17/2025

"You’re going to have people who want fences and walls,” a school safety experts says. “It becomes difficult when emotion gets involved.”

Connecticut schools are reviewing security protocol after a teen with an airsoft rifle walked onto the grounds at Verplanck Elementary School in Manchester.

A final hearing is scheduled for Feb. 26, when the court will consider whether to accept the settlement on a final basis...
01/17/2025

A final hearing is scheduled for Feb. 26, when the court will consider whether to accept the settlement on a final basis, an official said.

A judge gave preliminary approval Thursday to a settlement that would direct $5 million to former students of Stone Academy, an official said.

Red No. 3 is used in processed food like maraschino cherries and candy corn. Banning it follows "the precautionary princ...
01/16/2025

Red No. 3 is used in processed food like maraschino cherries and candy corn. Banning it follows "the precautionary principle," a Yale professor and toxicologist said.

The FDA ha banned Red No. 3 from food and drugs due to its potential cancer risk. A Yale professor and toxicologist and others explain the healthy risk.

TSA agents found nine guns on passengers traveling through Bradley International Airport in 2024, the agency says.
01/16/2025

TSA agents found nine guns on passengers traveling through Bradley International Airport in 2024, the agency says.

Travelers at Bradley International Airport were found with more guns in 2024 than recent years, despite an overall decline in the region, the TSA said.

The people had tried to rescue their dog but were injured in the process. Firefighters found the dog but could not reviv...
01/16/2025

The people had tried to rescue their dog but were injured in the process. Firefighters found the dog but could not revive it, an official said.

Two people were injured while unsuccessfully trying to rescue a dog from a house fire on Dairy Farm Road in Norwalk early Thursday, a fire official says.

STAR Inc. named the New Canaan YMCA as the recipient of its 2024 Employer of the Year Award.
01/16/2025

STAR Inc. named the New Canaan YMCA as the recipient of its 2024 Employer of the Year Award.

STAR Inc. has named the New Canaan YMCA as its Employer of the Year for its support of employees with special needs.

Known for its indoor water parks, Great Wolf Lodge also offers dry activities, including a new ropes course.
01/16/2025

Known for its indoor water parks, Great Wolf Lodge also offers dry activities, including a new ropes course.

Foxwoods Resort Casino will now have a family centric neighbor, Great Wolf Lodge.

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301 Merritt 7
Norwalk, CT
06851

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Since 1908, the New Canaan Advertiser has been serving the residents and businesses of New Canaan, Conn., as a weekly forum for news, opinions and advertisements. In 2005, we launched NCAdvertiser.com, the first news and information site focusing entirely on New Canaan. The New Canaan Advertiser is part of Hearst Connecticut Media Group. The largest local news operation in the state with more than 200 journalists, Hearst Connecticut Media Group is comprised of eight daily newspapers including the New Haven Register, Connecticut Post, Greenwich Time, Stamford Advocate and The Norwalk Hour, and 16 weekly newspapers including the Darien Times, Fairfield Citizen, Milford Mirror, The Greater New Milford Spectrum and Westport News. The Group manages 21 websites, including sites for all of its papers, as well as TowerDigitalAgency.com, CTHouseHunter.com and InGearCT.com.