Eric Elliott

Eric Elliott Digital Marketing Expert, Marketing Consultant, Speaker, and Founder of VIP Marketing, Craft Creative

Eric is a media mogul and pillar of the advertising industry in Charleston, SC. He started his advertising career in Radio by selling advertising and eventually Television. During Eric’s tenure in TV and Radio, he was quickly recognized for his talent and dedication by being awarded a Top Salesman award for at least 2 consecutive years. Following his career in TV and Radio, Eric founded VIP Market

ing & Advertising in 2009 all by himself in a one-room office with a computer and a dream. Eric now operates an advertising agency that generates millions of dollars in annual revenue and consistently meets performance goals for clients. Through his leadership, VIP has been able to continuously grow and thrive all while maintaining a low client turnover rate with some clients dating back to his time selling TV and Radio. Within the past two years, Eric realized a need he could fulfill in the way of production services. So in January of 2015, Eric founded Craft Creative, LLC, a company focused solely on production and crafting creative for clients. Craft now maintains their own client base as well as crafting creative for all VIP clients. In his free time, Eric absorbs industry knowledge and looks for ways to consistently grow his clients' businesses as well as his own.

/πŸ₯ŠπŸ“ˆ What's your plan when your business is punched in the face? πŸ’ΌπŸ’₯As Mike Tyson once wisely said, "Everyone has a plan u...
01/17/2024

/πŸ₯ŠπŸ“ˆ What's your plan when your business is punched in the face? πŸ’ΌπŸ’₯

As Mike Tyson once wisely said, "Everyone has a plan until they are punched in the face." Well, in the world of business, unexpected challenges can feel like a knockout blow. So, what's your strategy when things don't go as planned? πŸ’ͺ

πŸ”Ž It's crucial to prepare for the unexpected, because successful businesses are built on resilience and adaptability. Here are a few tips to help you roll with the punches:

1️⃣ Embrace a growth mindset: Instead of dwelling on setbacks, view them as valuable learning opportunities. Adapt and evolve your plan accordingly to come back even stronger! πŸ’‘

2️⃣ Diversify your options: Just like a skilled boxer, explore different avenues and revenue streams. This way, if one aspect of your business is hit hard, you have other areas to rely on. πŸ“šπŸ’‘

3️⃣ Build a support network: Surround yourself with like-minded entrepreneurs and mentors who can provide guidance and encouragement during tough times. Remember, you're not alone in the ring! 🀝🌟

4️⃣ Stay agile and flexible: Being able to pivot quickly can be a game-changer. Adapt your business model, explore new markets, or experiment with innovative ideas. Be proactive, not reactive! πŸ”„πŸ’‘

5️⃣ Keep your chin up: Remember, setbacks are part of the journey to success. Stay positive, keep pushing forward, and never lose sight of your goals. A strong mindset is your best defense! πŸ’ͺ🌟

So, what's your plan when your business takes a hit? Share your thoughts and strategies below! Let's inspire and support one another in our entrepreneurial journeys. Together, we can overcome any challenge and come out on top! πŸš€πŸ’Ό

Do you have a company reference guide or process documentation for their role and responsibilities? Do what we did and g...
12/22/2023

Do you have a company reference guide or process documentation for their role and responsibilities?

Do what we did and get try for 14 days and get 20% using the code GOINGFORWARD20

You're welcome.

Stop giving your team members (employees)evaluations; provide them with coaching sessions. Help them become the version ...
12/18/2023

Stop giving your team members (employees)evaluations; provide them with coaching sessions. Help them become the version of themselves they want to be, not want you want them to be.

Give them the expectations of their position and teach them how to get there.

When I tell you God is good I mean it β€οΈπŸ™
12/18/2023

When I tell you God is good I mean it β€οΈπŸ™

β€œπŸš€ Law firms, it’s time to evolve your marketing strategies! 🌟 Check out our latest project and see the future of legal ...
12/18/2023

β€œπŸš€ Law firms, it’s time to evolve your marketing strategies! 🌟 Check out our latest project and see the future of legal marketing. Click the link now! ”



πŸ“Έ Look at this post on Facebook https://www.facebook.com/share/63PCiYRKGeWDunnW/?mibextid=WC7FNe

This project features a compelling ad campaign production highlighting the necessity of branding and effective video production for lawyers and law firms in the modern digital marketing landscape.

I heard a great message from Samuel Jackson.I came across this amazing quote from Samuel L Jackson in an interview."Be c...
12/15/2023

I heard a great message from Samuel Jackson.I came across this amazing quote from Samuel L Jackson in an interview.

"Be careful of the feet you step on today for they can be connected to the ass you have to kiss tomorrow."

12/15/2023

Did you know there's a huge difference between Over-The-Top (OTT) and Connected TV (CTV)? Did you also know that most media companies hire third parties for their digital marketing needs instead of doing the work themselves?

At VIP Marketing, we pride ourselves on being a digital marketing agency that provides video production, SEO, SEM, branding, and web development services DIRECTLY to law firms. That's right - no outsourcing, no third parties involved!

We're here to provide you with the knowledge you need to make informed decisions about your digital marketing strategy. Don't fall victim to the misconception that all media companies are the same. Learn the difference.

Looking to learn more about OTT and CTV? Contact us today! πŸ“²

Entrepreneurs, listen up! πŸ’‘πŸ˜΄ Proper sleep is key to success! Did you know losing just 1 hour of sleep can age men's test...
12/12/2023

Entrepreneurs, listen up! πŸ’‘πŸ˜΄ Proper sleep is key to success! Did you know losing just 1 hour of sleep can age men's testosterone by 11 years? 😱 Watch this informative video with Dr. Melissa E Milanak P.H.D: https://bit.ly/3RmLJxa

See the full episode here: https://www.youtube.com/watch?v=SvC9yagS7IUIn this clip from The Going Forward Podcast, our guest Dr. Melissa Milanak, Ph.D., a sl...

πŸŽ™οΈ Calling all Entrepreneurs and Business Owners! πŸš€πŸ“’ Ready to take your business to new heights? Tune in to the latest e...
12/11/2023

πŸŽ™οΈ Calling all Entrepreneurs and Business Owners! πŸš€

πŸ“’ Ready to take your business to new heights? Tune in to the latest episode of Going Forward, where I had an eye-opening conversation with Chris Ronzio, the CEO of Trainual, a thriving business in its own right. πŸ’Ό

πŸ”₯ One of the key insights we discussed was this: "Businesses don't grow if they have their highest value people doing their lowest value tasks." πŸ“‰

✨ Imagine the possibilities if you could free up your top talent to focus on what they do best – driving innovation, strategy, and growth! πŸ’ͺ

πŸ’‘ It's time to reevaluate your business operations and optimize for success. Delegate those mundane, time-consuming tasks that hold you back from reaching your full potential. πŸ“

πŸ”“ Unlock your team's true potential and watch your business soar! πŸš€

🎧 Listen to the full interview with Chris Ronzio on Trainual and gain actionable insights to revolutionize your business. Link in bio! ⬆️ for IG



Welcome to the Going Forward Podcast! In this episode, join us for an insightful conversation with Chris Ronzio, the visionary founder of Trainual. Dive into...

πŸŽ™οΈFRESH DROPπŸŽ™οΈJoin us for an insightful conversation with Chris Ronzio, the visionary founder of Trainual. As a special ...
12/11/2023

πŸŽ™οΈFRESH DROPπŸŽ™οΈ

Join us for an insightful conversation with Chris Ronzio, the visionary founder of Trainual.

As a special treat for our listeners, sign up with the code GOINGFORWARD20 and enjoy an exclusive 20% discount on your first year with Trainual! Seize this opportunity to supercharge your operations and propel your business forward!

Welcome to the Going Forward Podcast! In this episode, join us for an insightful conversation with Chris Ronzio, the visionary founder of Trainual. Dive into...

12/08/2023

Awesome testimonial from Tom Dunnion of Dunnion Law Firm in California.

Craft Creative - Video Production, Cinematography and Creative Agency crushed these ads.

I can’t wait to share this upcoming episode of the Going Forward podcast  CEO of  will be on the final episode of the ye...
12/08/2023

I can’t wait to share this upcoming episode of the Going Forward podcast CEO of will be on the final episode of the year! Episode drops next week πŸ”₯.

Chris has a special gift for our Going Forward listeners. Stay Tunes 🎧

When you have 5 jobs in four years that is not experience that is impatience.
12/06/2023

When you have 5 jobs in four years that is not experience that is impatience.

πŸ”₯ "The Cost of Leadership: A Lesson from Georgia Bulldogs Football Coach Kirby Smart" πŸ“£ Hey   fam! πŸ‘‹ Let's talk about so...
12/04/2023

πŸ”₯ "The Cost of Leadership: A Lesson from Georgia Bulldogs Football Coach Kirby Smart"

πŸ“£ Hey fam! πŸ‘‹ Let's talk about something rarely discussed – the cost of leadership. πŸ’ΌπŸ’ͺ

πŸ’‘ We often hear about the perks and rewards that come with being a leader, but rarely do we acknowledge the sacrifices and challenges that leaders face on a daily basis.

🏈 Take a cue from the phenomenal Kirby Smart, the head coach of the Georgia Bulldogs football team. 🐾 In his recent interview, he shed light on the hidden side of leadership that resonated deeply with me.

πŸ’­ According to Coach Smart, leadership requires making tough decisions, and constantly pushing yourself and your team to reach new heights.

πŸ’” But here's the kicker – leadership comes at a cost. It's not always glamorous or easy. It's often a path filled with sleepless nights, countless sacrifices, and lonely moments of self-doubt. Yet, it's these very struggles that mold strong and resilient leaders.

πŸ’ͺ Coach Smart's words reminded me that leadership isn't just about being in charge; it's about shouldering responsibility, guiding others towards greatness, and pushing through adversity.

πŸ€” Take twenty seconds to view this video as it can give you more than twenty years of wisdom.

πŸ” If you found Coach Smart's insights valuable, hit that share button and inspire others to reflect on the true cost of leadership. Together, let's celebrate the unsung heroes who drive change and inspire their teams. 🌟



Check out the video here πŸ‘‰

for more Georgia Bulldogs Football coverage:https://www.on3.com/teams/georgia-bulldogs/Georgia apparel and me...

Join us for the newest episode of Going Forward, where we had the pleasure of conversing with Paul Epstein, renowned for...
11/29/2023

Join us for the newest episode of Going Forward, where we had the pleasure of conversing with Paul Epstein, renowned for his best-selling books "The Power of Playing Offense" and "Better Decisions Faster."

In this engaging episode, Paul fervently emphasizes the significance of mastering the art of decision-making for a truly fulfilling life. Don't miss out on this insightful conversationβ€”tune in now to Going Forward!

In this episode of Going Forward we had the joy of speaking with Paul Epstein, the best-selling author of β€œThe Power of Playing Offense” and β€œBetter Decision...

πŸŽ™οΈ Exciting news! πŸŽ‰ Just had an incredible chat with the brilliant Paul Epstein on the Going Forward podcast, and I can'...
11/20/2023

πŸŽ™οΈ Exciting news! πŸŽ‰ Just had an incredible chat with the brilliant Paul Epstein on the Going Forward podcast, and I can't wait to spill all the wisdom we shared! πŸ€©πŸ—£οΈ

In his phenomenal book, Better Decisions Faster, Paul Epstein has truly unlocked the secret to making confident and courageous choices. πŸš€πŸ” Whether you've faced those daunting crossroads or felt stuck in decision-making limbo, this ultimate guide will be your saving grace, one decision at a time. πŸ’ͺπŸ’‘

Stay tuned as I'll be sharing this mind-blowing conversation with you soon! Trust me, you won't want to miss out on this invaluable insight. πŸ“šβœ¨

Unqualified clients? Let's discuss here ⬇️ (Valuable insights and real-life samples from our own experiences! πŸ‘€)
11/10/2023

Unqualified clients? Let's discuss here ⬇️ (Valuable insights and real-life samples from our own experiences! πŸ‘€)

Discover the pitfalls of unqualified clients and the art of client qualification in the marketing landscape for sustainable success.

While both large and small businesses have their strengths and weaknesses, understanding these differences can help busi...
11/07/2023

While both large and small businesses have their strengths and weaknesses, understanding these differences can help business owners strategize more effectively. Learn more hereπŸ‘‡

Discover the unique characteristics of big and small businesses in our latest blog post.

Truth be told ⬇️
11/02/2023

Truth be told ⬇️

Delve into the world of entrepreneurship with our latest blog post. Learn about the unconventional work hours, the sacrifices involved, and why running a business is more than just a 9-5 job.

πŸ“’ Lesson learned: We once took on unqualified clients, but not anymore! We now ensure our clients are a perfect fit for ...
11/02/2023

πŸ“’ Lesson learned: We once took on unqualified clients, but not anymore! We now ensure our clients are a perfect fit for our agency and have the means to meet their expectations. Quality over quantity, always! πŸ’ͺ

Discover the pitfalls of unqualified clients and the art of client qualification in the marketing landscape for sustainable success.

At the Scalable conference in Austin, TX, Ryan Deiss said something that really resonated with me as a business owner: "...
10/23/2023

At the Scalable conference in Austin, TX, Ryan Deiss said something that really resonated with me as a business owner: "The more valuable you are to your business, the less valuable your business is." Take some time to reflect on this!

10/13/2023

We often find ourselves shortening our expressions. 'Thanks' instead of 'Thank You.' While it might seem trivial, it's worth pondering: Are we abbreviating our sense of gratitude too? If you're too busy to say 'Thank You,' maybe reconsider saying 'Thanks' at all. Let's preserve the fullness of our gratitude. πŸ™ "

Yesterday, I had a great conversation with an old friend, Jimmy Talbert. We talked about how many in this generation (no...
10/12/2023

Yesterday, I had a great conversation with an old friend, Jimmy Talbert. We talked about how many in this generation (not all) want the shortcut to success. They see/follow someone on social media who tells them, "You can be a millionaire like me, quit your job, buy my course, you don't need that job, etc." What they need to remember is everyone has different paths and opportunities. Their story is different from yours. That jet you see them walking on in the Instagram photo is just for the Gram; they could be leaving that tarmac and taking Spirit Airlines (got that one from Ryan Deiss), or the Lambo you see them driving could be a rental.

By taking the shortcut, you skip the journey, and by the journey, I mean the experience that comes with holding a position, learning how to make decisions, and navigating good and difficult situations along your career.
The right decisions are made when you are well informed and have data and significant experience, not solely by a feeling or one's desire to rush towards success. Not some person you follow on social.

This following statement may sound off-putting to some, but a mentor told me once, "Eric, don't be afraid to eat s**t." I didn't understand what he meant, so he broke it down to me; he said, "S**t is the best fertilizer." I now understand that all the things I went through helped me to grow. The so-called s**t that I ate helped me navigate things personally and professionally.

Many of our young people are afraid to eat sh** and have no patience for going through it. They want things to happen fast, become impatient, and their employment length with their employers is brief. They leave and go to another company, and their process repeats itself, and before you know it, they are on their 4th job in two years. Please keep in mind that not all young professionals are this way.

So to my eager young friends who want to go from intern to Vice President in six months, I say to you:
Be patient.
Put in your time.
Find a mentor.
Put forth the effort.
Study hard.
Put in the work.
I promise success and significance will find you; you will never have to find it.

E

In our latest episode of  , join us as we engage in a compelling discussion with Performance Expert and Keynote Speaker,...
09/28/2023

In our latest episode of , join us as we engage in a compelling discussion with Performance Expert and Keynote Speaker, Alan Stein Jr., renowned for his training of sports legends like Kevin Durant

This episode is powered by Optmyzr ⬇️
https://bit.ly/3PCOXeS

FRESH EPISODE!! ↗️We sat down with our expert guest, Kurt Long to discuss where our world is headed in regards to AI’s i...
09/13/2023

FRESH EPISODE!! ↗️

We sat down with our expert guest, Kurt Long to discuss where our world is headed in regards to AI’s impact on information security and what you can do about it.

This episode is powered by Optmyzr.com

In this episode of Going Forward, we sit down with entrepreneur, philanthropist, rocket scientist, and information security expert Kurt Long to discuss where...

πŸ“£ CEOs, it's time to listen up! You won't believe what I learned from my team about what they truly desire. It's not jus...
09/12/2023

πŸ“£ CEOs, it's time to listen up! You won't believe what I learned from my team about what they truly desire. It's not just about money anymore. Check out what they REALLY to find out more! πŸ’ΌπŸ’‘πŸŒŸ

Discover what team members truly want from their employers. From landing the right kind of new business to feeling defended and trusted, learn how to empower, respect, and appreciate your team for optimal productivity and morale.

Read to see what happens when attorneys double as the marketing director for their law firm.
09/11/2023

Read to see what happens when attorneys double as the marketing director for their law firm.

Attorneys often have to balance their legal duties with marketing efforts, which can be time-consuming and require a great deal of planning to be effective.

So here's the truth, YOU CAN'T DO IT ON YOUR OWN. Read more on our blog on why attorneys need a skilled digital marketing team to drive business growth➑️ https://bit.ly/3Lbpw2D

09/07/2023

πŸ“’ Check out this incredible video created by our talented team at Craft Creative for Joye Law Firm! πŸŽ₯πŸ™Œ We're thrilled to showcase one of their exceptional attorneys who is truly a force to be reckoned with! πŸ’Όβœ¨

πŸ”₯ Witness the power, passion, and expertise that this attorney brings to the table, as they fight tirelessly to protect the rights and seek justice for their clients. This video captures their dedication and commitment, leaving you in awe of their profound impact on the community. πŸ’ͺ❀️

πŸ‘‰ Don't miss the chance to be inspired by this remarkable individual who embodies the essence of what it means to be an attorney. Their unwavering dedication to their clients is truly commendable. 🌟

πŸŽ‰ Join us in celebrating the incredible work of Joye Law Firm and their outstanding team of attorneys. Click the link below to watch this captivating video and witness the magic unfold! βœ¨πŸ‘

Address

5841 Rivers Avenue Suite 102
North Charleston, SC
29406

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

Telephone

+18432795843

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