Digiday

02/01/2025

Save on entries to the Digiday Media Awards when you submit by next Friday. Gain the opportunity to have your work reviewed by execs at Business Insider, Havas, Reuters, and many more.

The Digiday Media Awards, formerly the Digiday Publishing Awards, recognize the companies modernizing digital media. Over the years, the awards have honored industry-leading work from The New York Times, Dotdash Meredith, PopSugar and more. To access everything you’ll need to join the ranks of ou...

01/30/2025

Consumers in 2025 will continue to demand highly relevant and engaging content, making product-driven ad placements and non-intrusive ads key trends. Sponsored by Zeropark.

Explore how personalization and privacy-first strategies are transforming how brands and retailers connect with consumers in 2025.

01/30/2025

New data reveals a workplace revolution that’s still going strong in many sectors, even as some companies slam their office doors shut.

01/29/2025

The IAB Tech Lab plans to release 31 spec updates in 2025, including new signals for ads in live streaming programming and an API for publishers to pass content to LLMs.

Organization plans to release 31 new specifications or spec updates in 2025, including new signals for ads in live streaming programming and an API for publishers to pass content to LLMs.

01/29/2025

While TikTok’s status in the U.S. still hangs in the balance, agencies are already shifting the way they recruit influencers and develop best practices for their creator campaigns moving forward.

01/29/2025

This week’s Digiday+ Future of TV Briefing looks at how the growing availability of streaming live sports for programmatic sales will test the supply chain's infrastructure and require new standards.

This week’s Future of TV Briefing looks at how the growing availability of streaming live sports for programmatic sales will test the supply chain's infrastructure and require new standards.

01/29/2025

DeepSeek, this week's hottest AI startup, concerns privacy experts, and some urge client-controlled environments.

This week's hottest AI startup concerns privacy experts, some urge ‘client-controlled environments.’

01/29/2025

Amazon has tweaked its CTV ad pitch over 12 months and established a foothold on brand media plans.

01/29/2025

The latest details on how the Chrome browser will ask users if they want to be tracked by third-party cookies has only stirred up more questions than answers — par for the course at this point.

There are still no clear answers in Google’s protracted third-party cookie phase-out.

01/28/2025

Topics of discussion at the IAB Annual Leadership Meeting focused on hot-button issues such as artificial intelligence, commerce, creativity, measurement, privacy and addressability, responsible media and streaming.

Speculation over Google’s antitrust travails mounts as the great and the good of digital media converge to discuss conspiracy theories.

01/28/2025

Publishing executives from Forbes, Dotdash Meredith, BuzzFeed and other companies detail how they're using AI in 2025, from how they're building AI tools and using them internally and externally, to the guardrails they have in place and the future of AI.

01/28/2025

On the eve of IAB’s Annual Leadership Meeting, the IAB Tech Lab CEO joined the Digiday Podcast to discuss the state of identity in a not-quite post-cookie landscape.

01/28/2025

It’s a strange moment for corporate America and, in turn, for the marketers who are the stewards of their brands. Read this week's Digiday+ Marketing Briefing.

It’s a strange moment for corporate America and, in turn, for the marketers who are the stewards of their brands.

01/28/2025

Marketers are no longer showing up to meetings with content creators with a firm idea of how they want to be integrated into their content; instead, they’re giving the reins over to creators to decide exactly how exactly they show up, for better or worse.

01/27/2025

To appeal to new audiences — and not just younger consumers — publishers need to appeal to a wide range of audience segments. Sponsored by Viafoura.

01/27/2025

Innovations happening in audio investment, like geotargeting, are likely to help all manner of advertisers — but especially small local advertisers — bump up their spend in the sector. Read this week's Digiday+ Media Buying Briefing.

Innovations happening in audio investment, like geotargeting, are likely to help all manner of advertisers — but especially small local advertisers — bump up their spend in the sector.

01/27/2025

In the fast-growing channel that is retail media, marketers are prioritizing incrementality over ROAS to justify ad spend.

01/27/2025

When TikTok stumbled, marketers scrambled.