JSM Music

01/23/2025

Continuing with sharing some of our fav JSM past Super Bowl work, here is one that was a total blast to work on for Super Bowl LV.

Amazing creative and production teams, great writing, and perfect casting.

Norway was legit pi**ed off and made their own films in response. Here are a couple:
https://www.youtube.com/watch?v=RoCpwsQVq2I&t=59s
https://www.youtube.com/watch?v=akFPpOr_Gv4

Fun stuff.

McCann Worldgroup Gifted Youth Rock Paper Scissors Framestore Company 3 Lime Studios

Here is another one of our favorite JSM Super Bowl spots. Not just because we did creative Zoom calls with Larry David, ...
01/22/2025

Here is another one of our favorite JSM Super Bowl spots. Not just because we did creative Zoom calls with Larry David, but because he is one of our generation’s most brilliant comedians and writers.

This one goes back to Super Bowl LVI when FTX was all the rage. Most everyone believed in it, well, except for Larry. Naturally. He's not one to have a high tolerance for what he feels is bu****it. Sounds like someone else we know.

Next time, be like Larry, and stay out of things you know very little about.

Dentsu Creative Larry David Partizan Mackcut Heard City Company 3 Method Studios

01/21/2025

As we approach , we’re posting some of our favorite spots of our soon to be 47, maybe 48, for the big game from over the years. They all range from comedic to serious to adventurous with completely over the top production value, usually including tons of celebrities and cameo appearances.

Well, here's one from last year that is definitely not comedic or adventurous with very basic production value and doesn't rely on one celebrity or visual or special effect, but yet, Robert Kraft and VML made sure this work and message was to be seen by billions around the world on the biggest stage of all.

There is no more important campaign that we can think of to be involved with, than this one.

VML | RadicalMedia LLC | Final Cut | Company 3 | Heard City | Foundation to Combat Antisemitism | Stand Up to Jewish Hate

StandUpToJewishHate.org

https://www.fcas.org/

12/19/2024

Following up after sharing the Frito-Lay holiday spot we worked on with Jimmy Fallon a couple of days ago, here is another one of our favorites. Well, two.
This extraordinary young man, Owen Simmons, simply stole our hearts. This one is entitled "Reindeer Games."

Fast Company compiled the Best International Holiday spots of that year and only one of them was from the United States. This one.

This spot made such an impact and was so successful that we all ended up creating and producing a Super Bowl spot compiled in part from the BTS footage from "Reindeer Games" to air just a couple of months later.

This one entitled "Changing the Game" was ranked #1 in the most effective ads based on its "EQ score data" as provided by data firm Unruly. The EQ score measured the "intensity of emotion" viewers felt about each of the Super Bowl commercials.

I dont think we really needed Unruly to measure the emotional impact of this work, but it's nice to know they took the time to do so.

It won so many awards all over the world that it would be totally obnoxious to list them here.

Sometimes, you just have to roll with the momentum and your gut and let the magic happen.

"When everybody plays, we all win."

Thanks to all at Microsoft and McCann New York for giving us all the feels.

12/16/2024

Given it's the holiday season, and it's going to come and go in an instant, we thought we'd start sharing a few of our favorite JSM holiday campaigns. Some current, some from the past.

This one was awesome. Incredible team - Frito-Lay & D3 with production partners RadicalMedia LLC, Rock Paper Scissors, Company 3, and Lime Studios.

Jimmy spent the day with us at JSM to lay down his vocals. The guy is relentless in the studio. Never took a break, was totally collaborative and enjoyed every moment. We were there for hours and all had a blast.

Very generous of him to give a shoutout to JSM on his show to announce the campaign launch.

Good stuff.

This past Thursday, JSM Music had the pleasure of hosting the Global Jury of the  at our NYC studios. It was an awesome ...
12/06/2024

This past Thursday, JSM Music had the pleasure of hosting the Global Jury of the at our NYC studios.

It was an awesome afternoon reviewing the best work from around the world debating what work we considered to be Immortal this past year.

Such an incredible strong group of super high end, brilliant, passionate and extremely funny people.

Here we are trying not to look totally ridiculous.

Pelle killed it on drums.

Thanks to everyone at the Immortal Awards and for all your hard work and for always raising the bar. .

Barf Bags just keep on giving. It's won virtually everything at every show around the world. From Grand Prix and tons of...
11/18/2024

Barf Bags just keep on giving. It's won virtually everything at every show around the world. From Grand Prix and tons of other Lions in Cannes Lions International Festival of Creativity, The Clios's, Ciclope Festival, London International Awards, and now The Clios Entertainment and The Drum Awards, and the year isn't over yet.

It's such a brilliant idea drawing on real barf bag collectors and the correlation with Dramamine's success over the same 75-year period of both product launches.

Thanks for the ride, FCB Chicago and FCB Global, and for inviting JSM to collaborate with you and create the music for this sickening project.

🤮 🤘 ❤️ 👊



Check it out: https://jsmmusic.com/work/the-last-barf-bag

SPORTS!The winners were recently announced for The Clios 2024 Sports Awards and we're not unhappy. 4 awesome projects wi...
11/14/2024

SPORTS!

The winners were recently announced for The Clios 2024 Sports Awards and we're not unhappy.

4 awesome projects with 4 stellar agencies/clients that JSM partnered and collaborated with in creating the music and sound design won a total of 6 shiny beautiful statues, with many more being shortlisted.

Congratulations, and thank you, from all of us at JSM for your continued faith and trust in us.

We love this business where we continue to get such incredible opportunities to create something from nothing, diamonds from dust, with the most talented people worldwide for the most compelling brands and initiatives on the planet.

BBDO New York McCann New York Fanatics and D3/PepsiCo
So many incredibly talented people and brands that pushed and challenged themselves to take the creative roads less traveled. Bravo.



Peep the winning work here: https://jsmmusic.com/showreel/view/6734c4c34d8ce

11/12/2024

Cool new work for Abbott Lingo. The science-backed system to power healthy habit change via the power of pharma and tech.

Awesome team on this to bring it to life. We all pushed for a track that had a unique vibe to help tell the visual story of the bu****it we go through with living life with generic mindless routines, uniformity, and conformity.

Accenture Song | PRETTYBIRD | Cabin Editing Company

10/29/2024

Killer new work with the Verizon team from Ogilvy. Awesome idea and perfect ex*****on. And, the track doesn't suck either. 🤟

Thank you all for the love.

Furlined Arcade Edit Method Studios Company 3

10/24/2024

Here is the third spot in the killer new campaign for Spectrum.

Amazing to partner, once again, with our impossibly talented friends from Something Different.

Additional spots rolling out shortly.

SMUGGLER Trim Editing Cosmo Street Editorial

Life Unlimited.

Thrilled to announce that Joel has been chosen as President of the 2025 Music & Sound Craft Jury for the incredible One ...
10/23/2024

Thrilled to announce that Joel has been chosen as President of the 2025 Music & Sound Craft Jury for the incredible One Club For Creativity.

Stand by for the reveal this year's jury lineup.

Submit your work here https://oneshow.org/ and see if the coveted One Show Pencils are in your future. They're shiny. They're heavy. They're beautiful. They're awesome.

The One Show is The Creative Award for Creative Creatives – politics are set aside, judging is facilitated with the highest levels of integrity, and winning is really hard. Winning even one of them is career defining.

Here are the other Jury Presidents for this year's show. https://oneshow.org/jury/presidents.

The One Club for Creativity

10/21/2024

For the first time ever, eight major sports leagues are uniting for a final .

In our business, there is some work that we want to do, and some work that we need to do.

JSM Music, being a part of this incredible campaign since the very beginning, is clearly both.

Massive respect to Robert Kraft and all at WPP and VML for speaking out when so many STILL choose not to.

Rock Paper Scissors | Heard City

Foundation to Combat Antisemitism
Stand Up to Jewish Hate
StandUpToJewishHate.org

https://www.fcas.org/

#🟪

10/15/2024

Here is the second spot in the killer new campaign for Spectrum.

Amazing to partner, once again, with our impossibly talented friends from Something Different.

Axl and Slash were a pleasure to work with regarding reviews and approvals. 🤟

Additional spots rolling out shortly.

SMUGGLER Trim Editing Cosmo Street Editorial

Life Unlimited.

Two of our favorite projects of the year won GOLD at Ciclope Festival in Berlin last week. Dramamine "The Last Barf Bag"...
10/14/2024

Two of our favorite projects of the year won GOLD at Ciclope Festival in Berlin last week. Dramamine "The Last Barf Bag" and Island Wide Realty "Tony B". It just so happens that Tony B is the best real estate broker in Staten Island history. Arguably, the best in all 5 boroughs. Just ask him.

Huge thanks to all at FCB Global FCB Chicago and Ogilvy for your continued faith and trust in JSM.



Check 'em out:
Tony B - https://jsmmusic.com/work/tony-b
Barf - https://jsmmusic.com/work/the-last-barf-bag

Taking home 11 new London International Awards statues certainly doesn't suck.
10/08/2024

Taking home 11 new London International Awards statues certainly doesn't suck.

10/01/2024

This was fun.

Thanks to all at VaynerMedia for reaching out to JSM to partner up and collaborate on this new campaign for Duracell.

Gotta love F1.

Company 3 | Sonic Union

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