PRovoke Media

2023 #YoungChangemakers winner Kandace Williamson shares advice for future changemakers + her hopes for the future of the industry. Today is the deadline to submit free entries for 2024 Young Changemakers Awards. Enter now before it's too late! Learn more: https://bit.ly/3Hcm8TA

Taking Action While Navigating Public Opinion And Political Rhetoric

The social and business environment has changed drastically over the past few years. But, that doesn’t mean companies need to turn their communications or operations upside down. GSG's Tanya Meck emphasizes the importance of taking a stand on things that directly relate to your business, employees or communities. https://bit.ly/459ztFp

Cannes Podcast: 2023 Festival Retrospective

In the ever-evolving landscape of technology, we've seen trends come and go, including the metaverse and more. John Wilkinson from W Communications discusses brands use of the metaverse and how the future of AI will compare. More from the final #PRovokeCannes episode featuring John Wilkinson and Jess O'Donohoe here: https://bit.ly/3QieCeK

Cannes Podcast: The Case Against Creative Supremacy

W Communications Founder Warren Johnson joins Arun Sudhaman to discuss the relationship between agencies and clients, risk and more. Listen to the full episode here: https://bit.ly/3NnitnW

Cannes Series: The Case Against Creative Supremacy

Arun Sudhaman interviews W Communications Founder, Warren Johnson, in Cannes to discuss the importance placed on creative ownership, lead roles, and the trending fluidity between PR and Advertising.

Natalie Boden On Latina Moms’ Challenges & Opportunities

Natalie Boden, founder and CEO of Boden Agency, discusses her efforts to support working moms and “The Power of the Mamiverse.”

PR Succession Line and Second-Generation Leaders

Managing Director of Wildfire, Debby Penton explains that #nextgeneration leaders aren’t as cut-throat as founders often are because there’s already a strong base, and employees feel that comfort and want to grow with the business as a result. Watch the full episode with PROI Worldwide here: https://bit.ly/3IAjYNY

Taking Action While Navigating Public Opinion And Political Rhetoric

Global Strategy Group’s Tanya Meck talks about protecting your brand — and remaining vocal — in a divisive political environment.

Courageous Creativity As The Foundation Of Transformation

Padilla and the U.S. Highbush Blueberry Council join this episode to talk about elevating the appeal of blueberries across stakeholders by enabling courageous creativity and making innovation everyone’s responsibility.

PR Succession Lines And The Next Generation Of Leaders

When PR agency founders move on, they face several choices about the fate of their business. In this episode, Paul Holmes interviews second-generation leaders from three PROI partner agencies that remained independent after their founders stepped down and the implications for everyone involved.

Why Creativity Is Exploding In B2B Comms

B2B communications hasn’t always been seen as the most creative corner of the PR industry, but with more and more B2B agencies recruiting creative directors – and Cannes Lions introducing a Creative B2B Lions awards category last year – that perception is changing. Maja Pawinska Sims is joined on the PRovoke podcast by David Woodward, managing partner of B2B technology specialist Fight or Flight, alongside the agency’s first head of creative, former Weber Shandwick consumer lead Kate Sarginson, and associate director of strategy and creative Lauren Payne McLeod, to talk about the growing opportunities for creativity in B2B brand marketing.

Google’s All-Female Comms Leadership Team

To mark International Women’s Day and Women’s History Month, four members of Google’s all-female communications leadership team in the UK and EMEA join Maja Pawinska Sims on the PRovoke podcast: Laura Wheeler, head of communications for Google Cloud, UKI and META; Jo Ogunleye, who runs B2B communications at Google and YouTube and is responsible for developing DEI networks across EMEA; corporate communications manager Delia Williams-Falokun; and Sarah Rowley, head of PR and communications for YouTube in the UK. The quartet talk about their professional paths, their personal challenges and choices, and the policies and campaigns they admire and are inspired by.

PR Succession Lines And Second-Generation Leaders

When PR agency founders move on, they face several choices about the fate of their business. In this episode, Paul Holmes interviews second-generation leaders from three PROI partner agencies that remained independent after their founders stepped down and the implications for everyone involved.

Fenton’s Valarie De La Garza On LatinX Leadership

Valarie De La Garza, CEO of Fenton Communications, discusses lessons learned from her experience as a Latina CEO and how her Mexican heritage has influenced her work over the years.

Keeping Earned Media’s Seat At The Table

Coyne PR’s Stacy Bataille joins the podcast to discuss the evolution of earned media and how PR professionals can ensure PR stays in the marketing mix.

What Comms Pros Need To Know About Climate Lobbying

As the urgency of the climate crisis intensifies, more corporates are beginning to disclose information about their climate policies and the extent to which their work with third parties such as trade associations aligns with those policies and with the requirements of the Paris Climate Agreement. Chris Pratt, managing director of Hill+Knowlton’s sustainability and social impact specialist Better Impact team in the UK, and Matthew Phillips, communications director for the UN’s High-Level Climate Champions for COP27 & COP28, join Maja Pawinska Sims on the PRovoke Media podcast to explain how climate policy disclosure is evolving, and the implications for the communications industry. Resources: ‘Integrity Matters: Net Zero Commitments by Businesses, Financial Institutions, Cities and Regions’ the latest report from the UN’s High Level Expert Group. The Climate Action 100+ Net Zero Company Benchmark Race to Zero criteria, which outlines the ‘five Ps’: Pledge, Plan, Proceed, Publish and Persuade The Global Standard on Responsible Climate Lobbying We Mean Business coalition

The Change Agencies On Inclusive Communications

RenewPR president Ben Finzel and Siarza CEO Kristelle Siarza discuss The Change Agencies, a network of independent firms specializing in inclusive communications.

Navigating and Leading Through The Heavy Impact of Trauma

Dr. Ebony Copeland, director of the Howard University Student Health Center, and leaders from Ketchum, Jim Joseph and Michelle Baker, join the podcast to discuss the growing impact of trauma on schools, organizations and communities, with a focus on the unique needs and challenges for people of color

Niche Practices Translate To Big Learnings For The Greater Agency

French West Vaughan joins this episode to discuss how niche practice acquisitions can be mutually beneficial, while also serving as a major growth strategy for agencies and their clients.

PR in Ukraine, one year after the invasion

As the war in Ukraine continues past the first anniversary of Russia’s invasion, Viroslava Novosylna, the founder and CEO of Ukrainian PR agency Slova Tech PR, joins Maja Pawinska Sims on the PRovoke podcast to talk about her experiences of the past year, how the business and communications landscape has changed, and how communications professionals around the world can continue to support the people of Ukraine.