Taboola

Taboola Taboola helps publishers drive engagement, & advertisers surface their content to the right audience.

Taboola powers recommendations for the open web, helping people discover things they may like. The company’s platform, powered by artificial intelligence, is used by digital properties, including websites, devices and mobile apps, to drive monetization and user engagement. Taboola has long-term partnerships with some of the top digital properties in the world, including CNBC, NBC News, Business In

sider, The Independent and El Mundo. More than 13,000 advertisers use Taboola to reach over 500 million daily active users in a brand-safe environment. The company has offices in 18 cities worldwide, including New York and Tel Aviv.

🌟 Huge congrats to Almudena Aguilar on 5 amazing years with Taboola!Starting as an intern eager to learn, she’s grown in...
02/03/2025

🌟 Huge congrats to Almudena Aguilar on 5 amazing years with Taboola!

Starting as an intern eager to learn, she’s grown into a Sales Manager thanks to her drive, our dynamic environment, and incredible team culture. Almudena, your passion and growth inspire us—here’s to many more! 🎉

💙

🍽️ Leckerschmecker turned a challenge into a recipe for success with Taboola Explore More. Read the case study to see in...
01/31/2025

🍽️ Leckerschmecker turned a challenge into a recipe for success with Taboola Explore More.

Read the case study to see insights on:
📚 Boosting and on-site recirculation with Taboola Explore More
📈 Diversifying revenue streams and increasing organic content CTR
🔑 Leveraging personalized recommendations for significant growth

Discover the key ingredients for their success: https://www.taboola.com/resources/case-studies/leckerschmecker.me

Leckerschmecker.me Generates 35% of Revenue from Taboola Explore More

01/31/2025

💡 Pro tip: Embracing AI in the workplace can help streamline tasks, spark innovation, and help teams stay competitive in a rapidly evolving tech world.

Still on the fence? Hear what CPO Kristy Sundjaja shared in her recent interview with leaders about the perks of leaning into AI versus standing still.

📊 While the count is on for TikTok, LinkedIn video content is booming—and decision-makers are paying attention! 🏢Short-f...
01/31/2025

📊 While the count is on for TikTok, LinkedIn video content is booming—and decision-makers are paying attention! 🏢

Short-form tips, personal storytelling, and industry insights are performing better than ever. Brands are seeing amazing ROI from LinkedIn’s laser-focused targeting. 🎯

💬 Ready to explore new social media strategies? Read: https://www.taboola.com/marketing-hub/tiktok-ads-alternative/

Looking for alternatives to TikTok? Brands and marketers looking beyond TikTok can find success reaching audiences on these alternative social...

Our UK office is delighted to host the IAA UK Chapter for their Annual General Meeting! 🎉  The IAA Committee & Board are...
01/30/2025

Our UK office is delighted to host the IAA UK Chapter for their Annual General Meeting! 🎉

The IAA Committee & Board are coming together to reflect on their 2024 highlights, tackle key action items, and gear up for an impactful 2025. Looking forward to insightful discussions and a fantastic year ahead!

  is no ordinary AI assistant, and her creators are no ordinary team! 🌟💻 Explore the journey of building Abby—from Israe...
01/29/2025

is no ordinary AI assistant, and her creators are no ordinary team! 🌟

💻 Explore the journey of building Abby—from Israel’s strategists to Taiwan’s R&D and LA’s tech leaders. This collaboration created an AI that speeds up campaign creation by 75%!

✨ Curious about how Abby works her magic? See the blog and meet the masterminds behind it! 📖 https://www.taboola.com/taboola-life/abby-genai-team/

Discover Abby, Taboola’s AI assistant revolutionizing ad campaigns. Meet the global team behind her, and learn how Abby’s GenAI powers faster,...

🐍✨  2025 marks the Year of the Snake, symbolizing transformation and wisdom. With the Lunar New Year being a time to hon...
01/29/2025

🐍✨ 2025 marks the Year of the Snake, symbolizing transformation and wisdom. With the Lunar New Year being a time to honor family traditions, Taboolars around the world are sharing the unique ways they celebrate this meaningful season.

01/29/2025

Meet the team behind ! 🌍

💡 This global team of experts—from Israel, Taiwan, and LA—combined their talents to create something extraordinary. From strategists and R&D innovators to data scientists, their collaboration made Abby what she is today.

🎥 Get to know the people behind Abby, their journey, and the challenges they overcame to revolutionize performance marketing.

Watch the video and read: https://www.taboola.com/taboola-life/abby-genai-team/

From Tel Aviv to LA and from one team to another, Or Cohen-Ofir shares her   story of being the first Taboolar to transi...
01/28/2025

From Tel Aviv to LA and from one team to another, Or Cohen-Ofir shares her story of being the first Taboolar to transition from R&D to product.

Learn how Or leaned into her technical experience and curiosity to pivot her career into product management. https://ow.ly/Jif050UO0U9

With TikTok's future uncertain, marketers must prepare! 🛑 The 75-day extension is good news, but the app could still be ...
01/27/2025

With TikTok's future uncertain, marketers must prepare! 🛑 The 75-day extension is good news, but the app could still be restricted to those in the US.

🌐 Learn how to future-proof your marketing strategy in our new blog. 📚 https://www.taboola.com/marketing-hub/tiktok-ban

President's Trump reinstates the Supreme Court's TikTok ban with an extension of 75 days. What should marketers look at next?

Want to personalize your ads like a pro? Swipe to see 3 tips to make your   more effective.The secret to personalization...
01/27/2025

Want to personalize your ads like a pro? Swipe to see 3 tips to make your more effective.

The secret to personalization is not just targeting — it's about understanding what your audience cares about and giving them exactly what they need. 💡

  Tip: 📝 MFA sites offer low costs but come with challenges for performance-focused campaigns.Our blog shows how Taboola...
01/27/2025

Tip: 📝 MFA sites offer low costs but come with challenges for performance-focused campaigns.

Our blog shows how Taboola Select tackles MFA concerns with premium, curated inventory. 🔍

Understand the data, insights, and strategies shaping today’s ad landscape: https://www.taboola.com/taboola-updates/mfa-sites-explained/

Explore the rise and role of MFA sites, their impact on advertisers, and how Taboola Select offers premium, MFA-free inventory to help brands...

Excited about shaping advertising strategies in a vibrant city? 🌟 We're hiring an Advertising Sales Manager for our Berl...
01/25/2025

Excited about shaping advertising strategies in a vibrant city? 🌟 We're hiring an Advertising Sales Manager for our Berlin office! 🇩🇪 Join us and help brands achieve their goals with creativity and precision.

Apply now: https://bit.ly/49b2SSW

🚨 With TikTok's future in the U.S. still up in the air, brands and advertisers need a solid Plan B! Whether it’s Instagr...
01/24/2025

🚨 With TikTok's future in the U.S. still up in the air, brands and advertisers need a solid Plan B!

Whether it’s Instagram Reels, YouTube Shorts, or even Pinterest, there are plenty of powerful platforms ready to take center stage. 📲💡

👉 Read our blog to see the best TikTok alternatives for 2025. 🔗 https://www.taboola.com/marketing-hub/tiktok-ads-alternative/

Looking for alternatives to TikTok? Brands and marketers looking beyond TikTok can find success reaching audiences on these alternative social...

Meet the minds behind Abby, our groundbreaking AI assistant! 🧠 Abby was crafted by a global team of innovators who broug...
01/24/2025

Meet the minds behind Abby, our groundbreaking AI assistant! 🧠 Abby was crafted by a global team of innovators who brought their expertise from Israel, Taiwan, and Los Angeles. 🌍

From empathetic responses to strategic vision, this global collaboration has revolutionized performance marketing.

Learn how Abby’s development is shaping the future of advertising here: 🌟 https://www.taboola.com/taboola-life/abby-genai-team/

Discover Abby, Taboola’s AI assistant revolutionizing ad campaigns. Meet the global team behind her, and learn how Abby’s GenAI powers faster,...

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Our Story

Taboola helps people find relevant content online, matching them with the news stories, articles, blogs, videos, apps, products and other content they’re likely to want to explore.

How do we know what they’ll like? Our technology uses machine-learning algorithms to analyze hundreds of signals that capture exactly what kind of content each individual is most likely to engage with. We do that more than 450 billion times a month for more than one billion unique users.

Since we opened our doors in 2007, we have grown to become the leading discovery platform on the open web, serving a combination of the world’s top brands and the most respected global publishers.

Some of the most innovative digital properties in the world have strong relationships with Taboola, including CNBC, NBC News, USA TODAY, BILD, Sankei, Huffington Post, Microsoft, Business Insider, The Independent, El Mundo, and Le Figaro. The company is headquartered in New York City with offices in 17 cities worldwide.